Scale Up Your Business Podcast

Scale Up Your Business Podcast

By Nick Bradley

Welcome to the ‘Scale Up Your Business’ podcast. 
 In this podcast, we will show you how to go from start-up to scale-up and beyond!; how to significantly grow your business; how to develop the right mind-set for growth and to re-ignite with your purpose; how to create effective commercial plans driving predictable revenues; how to leverage and systemise to free you up from day-to-day operations; how to raise funding and investment, especially from VC’s and PE firms; how to design a lifestyle business, a performance business, or an empire!; how to build up for an exit and a significant capital event!; ultimately, how you can create freedom, build wealth, have fun ... and live life more on your terms. Introducing your host, entrepreneur, investor and scale-up specialist, Nick Bradley.   “In business and in life - be grateful, be brave, have faith, show up”.   Contact details: nick@fielding.global www.nickcbradley.com

Episodes

Entrepreneur In Focus: Dr. Bill Dorfman - The' Michael Jordan of Dentistry' ... How You Don't Wait For Opportunities, You Make Them!

Dr. Bill Dorfman’s passion for dentistry has grown into one of the most prestigious cosmetic dental practices in the world. Known to millions as “The Michael Jordan” Of Cosmetic Dentistry, Dr. Dorfman has become a New York Times best-selling author and one of the only LA based Fellows in the American Academy of Cosmetic Dentistry.   In this episode, Dr Dorfman joins Nick to discuss the value of having a good team when it comes to scale-up, why everyone should be inspired to copy genius, and why we should always give back when we can.   KEY TAKEAWAYS   As an entrepreneur, you feel as though you need to be the core of everything that happens. Your main job is to see to it that you have the best team possible, so that you don't have to be the core. It is not just acceptable to take the best ideas from those you wish to emulate. It’s necessary. The best of us will always copy genius. The best way to influence people is to create the direction of that education, so that it flows from their peers. Peer-driven instruction has proven to be far more effective. The most successful of us are those who understand the guiding principle of sharing wealth, knowledge and experience once we have achieved it.   BEST MOMENTS   ‘When you get an opportunity, don’t just take it. Master it’ ‘Why reinvent mediocrity when you can copy genius?’ ‘Most dentists don’t know how to run a business!’ ‘I don’t create products. I create category-killers’   VALUABLE RESOURCES   Scale Up Your Business - https://podcasts.apple.com/gb/podcast/scale-up-your-business-podcast/id1453523566 Join the free Scale Up Your Business community:  https://buff.ly/2JR1cTF  Generate 20 New Leads in 20 Days - download your free 5-step guide to put in place my top-performing customer creation strategies:  https://buff.ly/2ZiN26Y Dr Bill Dorfman - https://www.billdorfmandds.com Meet The Mentor Podcast - https://podcasts.apple.com/us/podcast/meet-the-mentor-with-dr-bill-dorfman/id1472953696 Dr Bill Facebook - https://www.facebook.com/DrBillDorfman Dr Bill Twitter - https://twitter.com/DrBillDorfman Dr Bill Instagram - https://www.instagram.com/drbilldorfman/ The Leap Foundation - https://www.leapfoundation.com   ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
04/06/2044m 23s

15 Minutes To Action - What Running Ultra Marathons Has Taught Me About Building Resilience

Toughness and resilience are attributes we all need right now, but many believe that they can only be attained through long periods of failure or setbacks. Nick’s here this week to smash that thinking, with a special insight into how he prepares for the physical trials of marathon running, and how you can take the empowering lessons he’s learned, in order to build up your resilience reserves today!   KEY TAKEAWAYS If you want to grow, and to become the best version of yourself that you can be, you need to set tasks or challenges for yourself that feel impossible. By allowing ourselves to see our goals long term, and by developing the ability to look as far ahead as possible, we come to realise that any current challenges are merely moments, and will pass. The best way to overcome a fear is to face that fear. The best way to grow is push through a barrier, because if you do, your strength and resolve will expand exponentially. Meditation helps us to experience the moment. It is the practice of tapping into the layers of our brain, our psychology, and our emotions, and being able to call upon those things when it matters.   BEST MOMENTS  ‘Living life on your own terms is the key’ ‘In life, everything is about growth and contribution’ ‘If you want to build resistance, you first have to change the narrative’ ‘You’ve got to feel the fear and do it anyway’      VALUABLE RESOURCES Scale Up Your Business - https://podcasts.apple.com/gb/podcast/scale-up-your-business-podcast/id1453523566 Join the free Scale Up Your Business community:  https://buff.ly/2JR1cTF  Generate 20 New Leads in 20 Days - download your free 5-step guide to put in place my top-performing customer creation strategies:  https://buff.ly/2ZiN26Y   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
01/06/2017m 19s

Building a Winning Culture - With JT McCormick, President & CEO of Scribe Media, Ranked #1 Top Company Culture in America by Entrepreneur Magazine

Nick’s special guest this week is JT McCormick, the CEO Of Scribe Media, ranked #1 in Top Company Culture In America by Entrepreneur Magazine! There’s no one in the world more qualified (officially) to tell you how, and why, you should be building a world-beating culture in your business today.   KEY TAKEAWAYS  Challenges and barriers in early life were taken not as roadblocks, but as lessons that helped JT to grow stronger. Sometimes the things that beat us down make us more determined. JT has always led by three principles: People, processes, profits. Good people will swiftly enable the following two principles.  We need to be constantly questioning everything. Those who inquire, discover. There’s no such thing as a stupid question.  There’s no such thing as failure. You only fail when you stop trying. The goal is to learn, not-repeat, and grow from the mistakes.  Great companies are never built by one person. They are the cumulative product of the collaborative efforts of great people.   BEST MOMENTS ’That chaos has actually helped me in business’ ‘With great people we can build great processes and make great profits’ ‘I never want to be the smartest person in the room’ ‘You only fail if you stop trying’     VALUABLE RESOURCES JT McCormick LinkedIn - https://www.linkedin.com/in/jtmccormick/ JT McCormick - https://jtmccormick.com Scribe Media -  Scale Up Your Business - https://podcasts.apple.com/gb/podcast/scale-up-your-business-podcast/id1453523566 Join the free Scale Up Your Business community:  https://buff.ly/2JR1cTF  Generate 20 New Leads in 20 Days - download your free 5-step guide to put in place my top-performing customer creation strategies:  https://buff.ly/2ZiN26Y   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
28/05/201h 2m

15 Mins To Action - 7 Things I'm Doing In My Businesses Right Now

In this week’s 15 Minutes To Action, Nick shares the seven things he’s currently implementing in his own businesses, in order to give himself, his employees, his customers and suppliers, the best opportunities for growth and scale once life begins to crank back into action in the coming weeks and months.   KEY TAKEAWAYS Stopping to think about every decision will give you a greater perspective on outcomes. We need to consider how different the world is going to be, and how each decision will play out in that world. Most people have now recognised the importance of having cash in the business. It has now become one of the most important and recognised factors in the failure of businesses. There are people out there who have gone through similar economic experiences before. Don’t be afraid to reach out and talk to those who know how to survive. It’s time to be brave. Test and trial the solutions, systems and processes that you’ve always wanted. You might find the next great growth accelerator. The more you can work on yourself right now, the more you’ll be enhancing what is sure to be a key part of how you lead, show up, and take action in the future.   BEST MOMENTS ’Things will slingshot back once people start to feel some confidence again’ ’Gratitude is the antidote to fear' ’The worst thing you can do is stay in your own head’ ’The quality of life is the quality of how you manage your decisions and emotions'     VALUABLE RESOURCES Scale Up Your Business - https://podcasts.apple.com/gb/podcast/scale-up-your-business-podcast/id1453523566 Save your spot on my FREE Business Growth Accelerator training hosted by Rock Thomas here:  https://buff.ly/2X9YEGr  Join the free Scale Up Your Business community:  https://buff.ly/2JR1cTF  Generate 20 New Leads in 20 Days - download your free 5-step guide to put in place my top-performing customer creation strategies:  https://buff.ly/2ZiN26Y   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
25/05/2016m 46s

Entrepreneur In Focus: Gaurav Sinha: Best-Selling Author Of Compassion Inc. - Unleashing The Power of Empathy in Life & Business

The fabulous ‘Entrepreneur In Focus’ series continues as I meet with Gaurav Sinha, author of ‘Compassion Inc - Unleashing The Power Of Empathy In Life And Business’. Gaurav has become one of the world’s most respected entrepreneurs and anthropologists, working at the intersection of strategy and storytelling in order to help brands resonate and develop with distinction. In this week’s show, Gaurav discusses his incredible journey, the importance of self-belief, and the philosophies that can help you achieve your scale-up goals ... in business and in life!   KEY TAKEAWAYS Always look for a great boss; never look for a great job. A true leader can help you to realise the shape of your journey at the outset. At the outset of any entrepreneurial journey, revenue is king. Hustle all you can to put food on the table and aim for the small wins that elevate you each time. You always need people in order to climb higher. The key to keeping those people is to create a culture of collaboration in a transactional world. Altruism in brands has become far too scarce. It’s not about profit, it’s about prosperity. It’s not about shareholder value, but working with holders of shared values. A great business requires three things: the idea, the operations, and the money. Simplicity is the key to long-term success and most importantly, happiness.   BEST MOMENTS ’The word “more” has been hijacked’ ’Stars don’t work for idiots. They work for other stars’ ‘Insatiable curiosity is part of my DNA’ ‘Momentum is more important than direction’   VALUABLE RESOURCES Scale Up Your Business - https://podcasts.apple.com/gb/podcast/scale-up-your-business-podcast/id1453523566 Gaurav Sinha - http://gaurav-sinha.com Compassion Inc - Unleashing The Power Of Empathy In Life And Business Save your spot on my FREE Business Growth Accelerator training hosted by Rock Thomas here:  https://buff.ly/2X9YEGr  Join the free Scale Up Your Business community:  https://buff.ly/2JR1cTF  Generate 20 New Leads in 20 Days - download your free 5-step guide to put in place my top-performing customer creation strategies:  https://buff.ly/2ZiN26Y   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
21/05/2048m 49s

15mins to Action - How To Stop Procrastination

Nothing can hamper your ability to take action more than procrastination, the enemy of productivity.   In this week’s special episode, Nick talks you through the ways in which you can stop stalling and start stepping up!   KEY TAKEAWAYS   Procrastination is the force by which we are attracted to instant gratification, instead of our long-term goals. Instant gratification is more alluring to our present selves, as we can see the benefit immediately. By moving the future rewards closer to our present, we can better focus on, and achieve them. The best way to beat the feeling of procrastination is by starting the work itself. Even incremental acts can begin momentum that will drive us forward. Temptation bundling, or the act of linking an activity that takes work with one that gives us pleasure, can increase productivity and prevent procrastination.   BEST MOMENTS   ‘Present self has the ability to take action, but future self has the ability to set goals’ ‘You make your future consequences become your present consequences’ ’The problem is not doing the work, but starting the work’ ’The key to procrastination is consistency'   VALUABLE RESOURCES Scale Up Your Business - https://podcasts.apple.com/gb/podcast/scale-up-your-business-podcast/id1453523566   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
18/05/2015m 35s

The Return of Kev Blackburn! The Life Success Engineer, with a Multi-Million Pound Amazon Arbitrage Empire

It’s a return engagement for Kev Blackburn, the life success engineer who created a multi-million-pound arbitrage empire through Amazon! Kev is the perfect example of someone who took a dream and turned it into a reality, spurred on only by his willpower, and through setting effective goals. In this week’s show, Kev discusses how you can turn your side hustle into a full-time gig, and talks you through an abundance of ideas that’ll get your imaginations firing on all cylinders, so that you can face the return to normality with newfound vigour!   KEY TAKEAWAYS Striking out on your own is scary, but it’s also a gift. Being in control of your own destiny is invaluable. The first step in going it alone is to work out what your ideal life looks like. Only by doing so can we see the path that takes us there. Systems and processes are the building blocks of every successful enterprise. By installing effective systems, we level-up its ability to run more autonomously. The journey of building a business requires a huge amount of sacrifice, and will ultimately impact your personal life. The best way of ensuring the damage remains minimal is to involve our loved ones whenever possible. The greatest thing about technology is that we can now reach those who need our help and our stories in order to empower them to persevere with their own dreams.   BEST MOMENTS ‘If anything’s going to give you a reason to control your destiny, then this is it’ ‘Buying and selling is simple, but so exciting!’ ‘I don’t like guessing and I don’t like gambling. It’s all about limiting risk’ ’The desire, the motivation and the energy; the only way we attain them is by recognising what’s important to you’ ‘You are creating your own story. The time to act is now'   VALUABLE RESOURCES Life Success Engineer - https://www.lifesuccessengineer.com   ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
14/05/2049m 11s

15 Minutes To Action - The 12 Week Year

This week, Nick continues his ’15 Minutes To Action’ series with a look at the key principles behind a huge source of inspiration for his own thinking, ’The 12 Week Year’ by Brian P. Moran and Michael Lennington, a book that advocates the theory that the annual planning model, adopted by many entrepreneurs, may well be flawed.   KEY TAKEAWAYS Quite often we follow the paths laid out before us by others without deviating onto far more positive, constructive and personal paths to success. By using the annual planning theory to map out our goals, we run the risk of growing complacent. We are granted the right to procrastinate. We all take hits from time to time. Setbacks occur at every level of business. What marks us out is the ability to remain on course in the face of these issues. Focus upon the task that will most dynamically move the needle forward over the next 90 days. This should be the area of your main attention   BEST MOMENTS ‘If we did the things we are capable of doing then we would literally astound ourselves’ ‘If you’re working to a 12 Week Year, then every day matters’ ‘You can meditate in the corner all you like, but it’s not going to make your business grow’   VALUABLE RESOURCES The 12 Week Year - by Brian Moran and Michael Lennington   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
11/05/2016m 47s

Entrepreneur On Focus: with “The Brand Doctor” Henry Kaminski Jr

In this week’s show, Nick talks to Henry Kaminski Jr, otherwise known as “The Brand Doctor”, a specialist in helping the best-of-the-best to be even better! Henry is here to tell you all about his remarkable ascent to the top; a tale of resilience, entrepreneurial genius, serendipity, and most importantly, identity.   KEY TAKEAWAYS Early success came for Henry because he focused on the needs and wants of his customer base. In this case, speed was the essential factor is building his brand. As we mature in business, we come to realise that the best strategy is to slow down in order to speed up. Focus becomes fixed upon quality. Scale-up doesn’t mean growing the actual business. It’s all about growing, developing and scaling yourself up so that you can energise your business. It’s about creating the best version of you. The best mentors are ones who are in the place we wish to be. When we reach a certain level, we must endeavour to find the people who can take us further. Too often we devalue ourselves or our products due to a lack of self-belief or confidence. Discover your value and don’t ever be afraid of declaring it.   BEST MOMENTS ‘Challenges are opportunities if you see them in the right light’ ‘Give yourself that time to think!’ ‘It’s about the person you need to become in order to create an amazing business’ ’I have a beautiful life. I have a beautiful business. I have all the time in the world to watch my son grow up'   VALUABLE RESOURCES The Brand Doctor Podcast - https://uniquedesignz.net/the-brand-doctor-podcast/ Henry Kaminski Jr LinkedIn - https://www.linkedin.com/in/henry-kaminski-jr/ Refuse To Give Up   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
07/05/201h 2m

15mins to Action: With John Lee Dumas, Host of 'Entrepreneurs on Fire' Podcast, Over 2K Episodes & 1m Downloads Per Month!

No-one knows more about how to ignite the entrepreneurial journey than this week’s guest, podcast legend, John Lee Dumas, the man who’s interviewed over 2,000 entrepreneurial legends, including Tony Robbins, Seth Godin and Tim Ferriss! With over one million downloads a month, John has become the go-to interviewer for business powerhouses wishing to share their journeys with the world, and hopefully to inspire countless others to take the journey themselves!     KEY TAKEAWAYS Being an entrepreneur is a rollercoaster of emotions. The great ones recognise the low moments as lessons that drive you forward. The best way of keeping the fire alive beneath your enthusiasm is to make sure you’re doing what you love. Success is achieved by lasering in on the things we really want, and not some vague monetary figure that we suppose will make us happy. Consistency, commitment and dedication are the components that have made the most difference to John’s success.   BEST MOMENTS  ‘I won a car on The Price Is Right!’ ‘I’m livin’ la vida loca, and I wouldn’t have it any other way’ ‘It’s about metrics. It’s about measurement. It’s about intention around that stuff’ ‘You can go a millions miles per hour in the wrong direction'   VALUABLE RESOURCES www.eofire.com Entrepreneur On Fire Podcast - https://www.eofire.com/podcast/   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
04/05/2016m 48s

Improving The Relationship Between Investors and Entrepreneurs - With Dr. Eric George, World-Renowned Surgeon, Entrepreneur, Investor & Philanthropist

Despite the current situation, there’s never been a better time to think about investment. The world has to go back to normal sooner or later, so what will your business portfolio look like when it does? In this week’s show, Nick talks to Dr Eric George, the world-renowned surgeon, entrepreneur and philanthropist about the best ways in which we can keep the channels of investment open by nurturing the critical relationship between the entrepreneur and investor. No matter which side you fall on, this is an incredibly insightful conversation that will open up all kinds of new perspectives.   KEY TAKEAWAYS Entrepreneurs and investors are such separate entities, but their power is increased exponentially when they unite in the same cause. Narrow-mindedness is a barrier to innovation. If we cannot achieve a certain goal through lack of technology or knowledge, then grow, develop or acquire someone in order to achieve it. There’s a real sense of collaboration between management and investors right now, who recognise that effective synergy brings rich rewards to all involved. Leaders emerge in times of trouble. Those with the natural instinct to thrive and survive are beacons to those in need of direction. The world is changed forever. It’s up to the thinkers and innovators to make sure that the world is changed for the better.   BEST MOMENTS ’The more connected that entrepreneurs and investors are, the greater success those two entities will have’ ‘Don’t be afraid to get in the water and swim!’ ‘In situations like this you’ve got to step up. You have to think differently’ ’There’s nothing like a common enemy to build camaraderie’ ’Something like this forces you to do the things you should’ve been doing anyway'   VALUABLE RESOURCES @erg163 Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com - https://www.suybacademy.com Dr Eric George LinkedIn - https://www.linkedin.com/in/eric-george-md/ ERG Enterprises - https://www.ergenterprises.net   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD Nick Bradley’s Facebook Page: https://bit.ly/3f1btLg Nick’s Bradley’s LinkedIn: https://bit.ly/2xYQbO2 Nick Bradley’s website: https://bit.ly/2zxSPKQ Scale Up Your Business website: https://bit.ly/35aU6TU
30/04/2057m 4s

A Dealmaking Masterclass - With Carl Allen, Entrepreneur & Investor, Over 330 Acquisitions, Worth $48 Billion In Value

There’s certainly an art to dealmaking. Some seem to have a natural instinct and gift for knowing how to turn a handshake into a fortune. That’s certainly the case for Nick’s special guest this week, Carl Allen, an investor and entrepreneur who’s made over 330 acquisitions in his career, worth a staggering $48 billion! Carl is here to deliver a masterclass to you, in which he’ll talk you through his incredible journey so far, and the strategies that have made him one of the most respected and powerful dealmakers in the world.   KEY TAKEAWAYS Many businesses who want to sell aren’t necessarily doing it for financial reasons. Sometimes the preservation of legacies is of far more importance that figures in a bank account. The key to finding a worthy acquisition is to find a “distressed seller of a good business”, not the other way around, and then giving that seller a dignified exit. “Deal Heat” can occur when you have a single deal cooking at any one time. The more time you focus upon it, the more you want it to succeed, removing objective thinking. The best way to combat Deal Heat is to always make sure you have multiple deals operating. You can double your business revenue in a single day through careful acquisition. Merging a customer database to your own can expand your potential exponentially and instantly. Do your research into potential sellers before you start talking deals. A simple browse through social networks can give you an invaluable pathway into their trust and friendship, which makes negotiations a whole lot easier.   BEST MOMENTS ‘I needed something to feed my soul and to feed my brain’ ‘In a billion-dollar deal, it’s 90% financial engineering and 10% psychology. In a small deal, it’s the other way around’ ‘Always be a seller’ ‘You can double your business in a day, and 5X your worth just through one deal’ ‘If you want to buy a business, now is the best time!’   VALUABLE RESOURCES Carl Allen’s bonus - http://trainwithcarl.com/scaleup Carl Allen LinkedIn - https://www.linkedin.com/in/iamcarlallen/ Special programme offer for SUYB listeners -  http://450spr3.com/click.track?CID=431654&AFID=462829 Dealmaker Wealth Society website - https://dealmakerwealthsociety.com/ ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
23/04/2058m 0s

Keeping Your Boat Afloat During COVID-19 - with Gavin Preston, Growth & Turnaround Specialist

In today's episode, Nick talks to a fellow podcaster and scale-up specialist, Gavin Preston (The Business Mastermind Podcast)! Yes, Gavin has been on SUYB before and both Gavin and Nick want to revist their previous discussion in light of the dramatic global changes since that episode dropped earlier this year. It’s an engaging, practical conversation that’ll give you a multitude of ideas to carry forward into your next business day! KEY TAKEAWAYS Now is most certainly a time to be consuming positivity in any form. The news can be informative, but it is also sensationalised, and tends to adhere to an agenda. Instead of focusing on the end point to this, we should be marking our progress incrementally. Measure your journey through this in moments, days, weeks, and not as entire experience. The main risk to your business is not taking care of yourself, and running yourself into the ground. Taking care of ourselves will allow us the energy and clarity to add value at the right time. All bailouts and aid must be repaid eventually, so it is prudent to remain active, and to do our part to bolster business in this time. Be proactive, not complacent. The businesses coping best right now are the ones focussing upon their employees, upping their games in terms of customer service, and looking for the opportunities instead of dwelling on the negatives. BEST MOMENTS ’Slow down to speed up’ ‘Mindset is about giving yourself the presence, the clarity and the focus to know what to do, and then take action!’ ’This is now is about family, contribution and community’ ‘Our actions as employers, suppliers and leaders during this time will define us, and will be remembered’ ‘It doesn’t matter what your business model is, there’s another way of doing it'   VALUABLE RESOURCES https://www.suybacademy.com/Survive-And-Thrive-In-Business?utm_content=buffer8151c&utm_medium=social&utm_source=facebook.com&utm_campaign=buffer The Business Mastermind Podcast  Nick Bradley Twitter - https://twitter.com/nickcbradley Scale Up Your Business Podcast - https://podcasts.apple.com/gb/podcast/scale-up-your-business-podcast/id1453523566 www.nickcbradley.com Get your free copy of Gavin Preston’s invaluable guide now - 'Keep Your Boat Afloat: Business Survival Guide For COVID-19 Times' at: Bit.ly/keepyourboatafloat To contact Gavin about how he can help you and your business, email gavin@gavinpreston.com   ABOUT THE HOST Nick Bradley Having successfully built, bought and sold a number of companies, Nick removed himself from day-to-day operations, his focus turning to helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. Nick is passionate about personal and professional development - showing up and being the best version of himself ... every day. Nick's bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. ABOUT THE GUEST Gavin Preston Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and high-performance Coach.  He works with Business Owners and Entrepreneurs and has a strong track record in creating creative strategies to accelerate the growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue-chip corporates over the last 20 years. Gavin’s energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between £250,000 and £30 million revenue and with multi-national organisations at all levels from Board to frontline Managers. He is an expert in Business Growth Strategies, Peak Performance Mindset, Persuasion & Engagement, Marketing, Productivity, Leadership Development, Team Development & Motivation, Leading Change, Stakeholder Management, Personal Effectiveness and Behavioural Change.   CONTACT METHOD Gavin Preston Website Gavin Preston LinkedIn Gavin Preston YouTube Gavin Preston Facebook Gavin Preston Twitter
16/04/2044m 10s

Fix Your Business Now! ... With Mike Michalowicz, World-Renowned Author & Entrepreneur

When your future suddenly becomes uncertain, and the business plans you had for the year are suddenly thrown into disarray, then you’re faced with a choice. You can either hibernate and wait for the troubles to blow by, or you can look for the many opportunities out there. That’s the message in this week’s show, where Nick talks to world-renowned author and entrepreneur, Mike Michalowicz, a man who’s built success through innovation and creativity, and whose latest book, ‘Fix This Next’, might just be the manual you need to see your business through tough times.   KEY TAKEAWAYS If we are feeling the need to take loans in order to see our businesses through, then we need to ensure we’re taking them for the right reasons. Are there underlying issues that will cause more cash-drain later? The businesses that are going to sail through this hardship will be the ones who innovate, pivot and most importantly, collaborate. Many businesses thrive on intentions, and plead honourable promises of philanthropy. But without solid foundations, structures, and the footing upon which to see these promises through, they eventually collapse and fail. Once you pinpoint the areas to work on in your business, Objective, Measurement, Evaluation and Nurture (OMEN) will be the pathway to helping you achieve it. Profit is more important than ever right now. Without profit, we do not have time to address immediate challenges.  People need leadership more than ever. Your team needs a light to show the way, but so to do your clients. Communicate more frequently, and keep it concise.    BEST MOMENTS ’The arrogance was building, along with the ignorance’ ’There ain’t no such thing as free money!’ ’Sales are the oxygen for business’ ‘We need to get in order to give’ ‘Entrepreneurship is a force for good'   VALUABLE RESOURCES https://mikemichalowicz.com/ https://www.suybacademy.com/Survive-And-Thrive-In-Business Fix This Next by Mike Michalowicz - https://mikemichalowicz.com/fix-this-next-book/ Mike Michalowicz - https://mikemichalowicz.com The Entrepreneurship Elevated Podcast - https://mikemichalowicz.com/podcast/ Mike Michalowicz Twitter - https://twitter.com/MikeMichalowicz Mike Michalowicz Facebook - https://www.facebook.com/MikeMichalowiczFanPage/ Mike Michalowicz Instagram - https://www.instagram.com/mikemichalowicz/   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
09/04/2044m 35s

Entrepreneur In Focus- Jeff Fenster From Everbowl

Jeff Fenster defines what it means to be a serial entrepreneur. Over the course of his entrepreneurial journey, he’s created and energised multiple business ventures in numerous diverse fields, from payroll to hospitality, and has achieved staggering success by sticking to his two core principles: to make friends and have fun. With his clear vision, abundance of energy and his healthy perspective on team-building and developing a creative culture, Jeff has marked out a disruptive path to success, and in today’s show, he talks about his inspiring outlook on business, and how you can harness his attitude for yourself.   KEY TAKEAWAYS   Jeff began in law school, and aspired to be a sports agent, but the birth of his daughter, and the sudden realisation of the importance of family, caused him to pivot and re-evaluate his position.   Jeff’s two principles are making friends and having fun. These are mantras he’s stuck to since the beginning of his journey, and they’ve allowed him to achieve a high level of client retention, and a wealth of quality referrals.   Experience is the most overrated prerequisite to starting a company. An interesting statistic is that nine out of ten restaurants fail. Jeff chose to use this as proof that experience in an industry can still result in failure 90% of the time.   The approach is simple: Jeff is highly skilled at business, and enters industries using his ‘making friends and having fun’ principles in order to surround himself with experts who want to get behind the vision. It’s a disruptive method, but has resulted in remarkable success.   If you love what you do, and you’re passionate about it, then you’ll always find success eventually. Your passion will keep you coming back, and those who work hard will always get there.   Whatever scale or stage that you’re at, it’s vital to recognise the position you need to take in the business. The person who starts a business isn’t necessarily the person who should scale it.   Vertical integration is a concept that Jeff has embraced in all of his ventures. It is the method of adding value in order to make his client base happier, and hopefully induce them to invest more.   The definition of scale-up is to build teams and build culture. The first step is to lose the ego. If you’re the best at something, then make sure you’re doing it. But have the grace to admit when someone can do the job better than you.   Sometimes all we need is someone to vent our issues to. By the simple act of verbalising them, we can often see the solutions before us.    Mentors aren’t just useful on an advisory basis. They can often provide pathways and solutions through their own networks that are unavailable to us.   Personal branding is key to letting your customers know the “why” over the “what”. If you’re the face of your venture, and if your values and core principles are visible, then people will find it easier to identify those values with your product.   BEST MOMENTS ‘My wife will call me a degenerate entrepreneur’ ‘I focused too much on my mission and not enough on my technology’ ‘Me not having experience is a benefit here’ ‘If I go in, I’m all in’ ‘I never want to take my eyes off the prize’ ‘I want to be the dumbest guy in the room’   VALUABLE RESOURCES Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com Jeff Fenster LinkedIn - https://www.linkedin.com/in/jfenster/ Everbowl - http://www.everbowl.com Jeff Fenster Instagram - www.instagram.com/fensterjeff connect@jefffenster.com   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/04/2058m 50s

Entrepreneur In Focus: Jeff Fenster From Everbowl

Jeff Fenster defines what it means to be a serial entrepreneur. Over the course of his entrepreneurial journey, he’s created and energised multiple business ventures in numerous diverse fields, from payroll to hospitality, and has achieved staggering success by sticking to his two core principles: to make friends and have fun. With his clear vision, an abundance of energy and his healthy perspective on team-building and developing a creative culture, Jeff has marked out a disruptive path to success, and in today’s show, he talks about his inspiring outlook on business, and how you can harness his attitude for yourself.   KEY TAKEAWAYS   Jeff began in law school, and aspired to be a sports agent, but the birth of his daughter, and the sudden realisation of the importance of family, caused him to pivot and re-evaluate his position.   Jeff’s two principles are making friends and having fun. These are mantras he’s stuck to since the beginning of his journey, and they’ve allowed him to achieve a high level of client retention, and a wealth of quality referrals.   Experience is the most overrated prerequisite to starting a company. An interesting statistic is that nine out of ten restaurants fail. Jeff chose to use this as proof that experience in an industry can still result in failure 90% of the time.   The approach is simple: Jeff is highly skilled at business, and enters industries using his ‘making friends and having fun’ principles in order to surround himself with experts who want to get behind the vision. It’s a disruptive method, but has resulted in remarkable success.   If you love what you do, and you’re passionate about it, then you’ll always find success eventually. Your passion will keep you coming back, and those who work hard will always get there.   Whatever scale or stage that you’re at, it’s vital to recognise the position you need to take in the business. The person who starts a business isn’t necessarily the person who should scale it.   Vertical integration is a concept that Jeff has embraced in all of his ventures. It is the method of adding value in order to make his client base happier, and hopefully induce them to invest more.   The definition of scale-up is to build teams and build culture. The first step is to lose the ego. If you’re the best at something, then make sure you’re doing it. But have the grace to admit when someone can do the job better than you.   Sometimes all we need is someone to vent our issues to. By the simple act of verbalising them, we can often see the solutions before us.    Mentors aren’t just useful on an advisory basis. They can often provide pathways and solutions through their own networks that are unavailable to us.   Personal branding is key to letting your customers know the “why” over the “what”. If you’re the face of your venture, and if your values and core principles are visible, then people will find it easier to identify those values with your product.   BEST MOMENTS   ‘My wife will call me a degenerate entrepreneur’ ‘I focused too much on my mission and not enough on my technology’ ‘Me not having experience is a benefit here’ ‘If I go in, I’m all in’ ‘I never want to take my eyes off the prize’ ‘I want to be the dumbest guy in the room’   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com Jeff Fenster LinkedIn - https://www.linkedin.com/in/jfenster/ Everbowl - http://www.everbowl.com Jeff Fenster Instagram - www.instagram.com/fensterjeff connect@jefffenster.com   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/04/201h 2m

How To Survive & Thrive During Uncertainty

With world events taking a sudden and drastic turn towards the uncertain, many business owners are justifiably anxious about their future. Despite the darkness of the moment, there are always opportunities to be had. It’s all about changing your mind-set, reflecting on the decisions we’ve made in the past, and powering through towards solutions that are definitely out there to be had. Now is the time to put measures into place so that when things inevitably improve, you can slingshot your way to an even more successful future. In this very special episode, Nick provides some practical, positive tips for doing just that. KEY TAKEAWAYS When the world is turned upside down, and we find ourselves in difficulties, it might be because we haven’t anticipated the worst. If nothing else positive comes out of this, then it might make us understand that effective contingency planning should be an essential part of any business. Everyone will get through this. This is the most important thing to remember. This will pass. You will recover and the world will return to normal. If anything, we’ll be a little wiser. Cash is king- This is a time for reviewing budgets and adjusting cashflow. Make easy cuts everywhere, and focus on achieving clarity around your budgets. Reset your goals- Re-examine your goals and plans for the year ahead. Things like travel will be near to impossible, but instead of letting those plans linger and create a cloud of negativity, best to nip them in the bud now. It’s okay to pivot! It’s also okay to realise that the reality going forward might be different. Double down on yourroutine - Diet, exercise, reading, absorbing information and culture, meditation and even getting out there for a walk can help you to keep your day in shape, as well as your mental and physical wellbeing. Fill your calendar- Use your time creatively and productively. Take a step back from social media and the news, as it can turn any positives into negatives, and the world needs positives right now. Put some tasks and goals onto that calendar and get excited about achieving them! Practice gratitude- Focus on the good things you have: health, family and relationships. If you’re looking back at what you had, you can’t be present for the opportunities of today. What are the positives in this?- There’s always something positive about any situation. Perhaps it’s more time with your kids? Perhaps it’s giving you the opportunity to work on something you’ve been wanting to devote yourself to for year, but have never had the time? It’s okay to feel uncertain- Believe it or not, the power to remain in a state of uncertainty is a tool that allows the bravest of us to win. Be a leader- This is a time for leadership, whether it’s at work or in your home. People need strength, and someone to aspire to.  See things for how they really are- The future is bright. You need to plan for that. This is a blip. People will travel again, and go to events again. Perhaps this is the time you should be looking at business models that could supplement the world as it is now? Provide more value- Your clients need to see how valuable you can be. Look for the ways in which you can help, and which can add value to the people in your life.   BEST MOMENTS ’There are opportunities even when things are really, really challenging’ ‘I always say live to 50% of your means’ ‘What I am focussed on is helping people’ ’Expect the best but plan for the worst’ ‘Double down on the things that are going to give you value’ ‘Gratitude is the antidote to fear’   VALUABLE RESOURCES Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com The Five-Minute Journal App - https://apps.apple.com/gb/app/five-minute-journal/id1062945251 (iOS) - https://play.google.com/store/apps/details?id=com.intelligentchange.fiveminutejournal&hl=en_GB (Android)   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
26/03/2025m 4s

How To Leverage Social Media - with The Get Savvy Club

One of the main areas in Nick’s ‘Customer creation Playbook’ is the importance of leveraging social media, and how it can not only help you to develop your brand and message, but get it out there through the main social channels. It’s free marketing after all. But how can you make social media work to its full potential? In this week’s show, Nick talks to Anita and Anna from The Get Savvy Club, specialists in social media, who discuss the ways in which you and your business should be thinking about social media, and provide an invaluable array of tips and guidelines to ensure that you hit the ground running.   KEY TAKEAWAYS A brand is a promise of consistency. When planning your social media strategy, the most important thing is to be consistent and prolific. Companies used to spend a fortune on reaching their audiences. Now they can spend a fraction of the amount, and reach their ideal demographics with just a few clicks. The three main objections that Get Savvy come up against when it comes to businesses and social media strategies are: They don’t know what to do They don’t have the time to invest in finding out how to do it People are scared of it - Being judged or getting it wrong Flip yourperception- People wrongly imagine that everything, to the smallest degree, needs to be shared on social media. But it’s all about refining that output. Hone your message and build your content around that. A well-crafted headline is imperative, especially on channels such as LinkedIn. Make sure that people can tell what you do and who you are at a simple glance. Pick one platform and create your content around it, then you can re-purpose your content for other platforms. Make sure you have brand consistency, and that your content can be easily recognised across platforms. You don’t always need to be the expert. Make sure you’re contributing to a conversation, and people will notice you, and follow you. This is the Halo Effect. Routines and habits are very important for your consistency. If you tie your social media activity to a daily activity, it’ll embed the routine into your day. Warm up the algorithm - Remember that the platform wants you to be constantly interacting. You’ll be rewarded for a higher level of engagement. Post a few comments and likes, then post your own content. The platform will reward you for having been a regular user. Like your own posts - People hardly ever notice who is specifically liking posts, and bumping up your numbers at the outset will help to warm up the algorithm. Find the bravery to make your posts personal- Facebook Lives, voice recordings, and even selfies can add a new element of engagement to your content. People engage more with real people, so try to place yourself in the content when you can. Scars not scabs -It’s fine to share an experience in the hopes of helping someone who may be going through the same thing. Social media should never be used for pity, or validation after a bad experience. A huge mistake is to try and sell something through pity. BEST MOMENTS ‘You’ve got to create your message, and then get it out there’ ‘A brand is a promise of consistency’ ‘You’ll never see a McDonald’s advert that lists every ingredient on their menu’ ‘Don’t wait to be the expert at something - just contribute’ ‘Who doesn’t eat biscuits?’ ’The Holy Grail of marketing is a testimonial’ ‘Get yourself out there and get out of your own head' VALUABLE RESOURCES Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com Get Savvy LinkedIn - https://www.linkedin.com/company/get-savvy-club/ Anita Baldwin LinkedIn - https://www.linkedin.com/in/anita-baldwin/?originalSubdomain=uk Anna Geary LinkedIn - https://www.linkedin.com/in/getsavvyclub/?originalSubdomain=uk Get Savvy Facebook Group - https://www.facebook.com/getsavvyclub/ ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
19/03/201h 1m

4 Questions That Can Change Everything

A short episode but a powerful one focused on the 4 questions that can change your life. I learned these points from Jim Rohn who has been a huge inspiration to me from the start of my career.   If you’re struggling in your business right now, I challenge you to spend some time seriously reflecting on these 4 questions…   KEY TAKEAWAYS   Scaling up your business is also about scaling up your life. You need to improve your life in order to improve your business, it’s as much about mind-set as it business. WHY? – Everyone’s why will be different. This is one of the most powerful questions you can ask someone because it gives them a purpose as to why they’re doing something. WHY NOT? – Ask yourself this too as it will tell you what’s holding you back, what problems you’re facing and how you can overcome them. WHY NOT YOU? – If you think about anyone successful why couldn’t that be you? The only thing stopping you is your thought process. Surround yourself by people who are going to be positive and help you, not people who make excuses as to why that couldn’t be them. WHY NOT NOW? – If there’s something that’s important to you then why not do it now? Focus on a small amount of things at once because he or she who chases 2 rabbit’s catches none. Most people don’t do stuff because they focus on too many things at once, the ‘busy bee’s’. We’ve all got the same amount of time as each-other to get things done so ask yourself whether the thing you’re wanting to do is important enough.   BEST MOMENTS   ‘You need a purpose for doing something’ ‘Every person who’s achieved something great has asked themselves “why not me?”’. ‘Focus is a superpower’   VALUABLE RESOURCES https://www.youtube.com/watch?v=Km2nv9Rg3_U Jim Rohn's website link: https://www.jimrohn.com/ Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com   ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
12/03/2014m 17s

Entrepreneur In Focus: Murf Murphy, Author of The Aloha Money Machine

In today’s episode, Nick talks to Murf Murphy, the author of ’The Aloha Money Machine’, and a scale-up expert who’s been so successful, that he’s now achieved financial freedom.   The Aloha Money Machine is a hugely empowering study in how to create a business that can be sold even if you have no intention of selling it when you’re starting out; a nine-step formula for creating a business money-making machine.   Murf joins Nick today to expand on his proven methods, and discuss, at length, his opinions on the importance of sound finances and ensuring you have the best groundwork in place.   KEY TAKEAWAYS   Business is the equaliser. It doesn’t matter how much money you have, or where you come from Business evens the playing field for everyone.   The two things that kill a business are not having a solution to a real problem, and poor management of cash, and not having a good cash mentality.   During his entrepreneurial journey, Murf learned three invaluable lessons: You need systems and processes in your business Time must be used in the best way possible Stabilising your income is imperative   People don’t tend to see building a business as building an asset. They see it as a replacement job that will provide an income, and which will see them in an elevated position.    If you want to survive in business, you have to fight and keep fighting. Your business is your legacy, and your family’s legacy. You must fight for that legacy.   In the start-up phase, your sole intention should be to make money. But that doesn’t mean that you shouldn’t have an exit in sight. One day you will be exiting the business, but how? You need to know your exit from the start.   Murf’s Nine Step formula for creating a business money-making machine is: Make money - focus on making your money make money Find your customers Craft your story Build the system Hire right - Fill your team with the right people Network Manage the system Highest and best use of time Financial freedom   BEST MOMENTS   ‘If you’re the biggest person in the room, then you’re in the wrong room’ ‘You can learn a lot from failures’ ‘If he could do it with the same blood, then I could do it’ ’The customers are the people who write the cheques’ ‘If you want to survive, then you have to fight that shark’ ‘Money gives you choices’ ‘Gold can be found in your database’   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com Aloha Money Machine - https://www.alohamoneymachine.com The Aloha Money Machine on Amazon - https://www.amazon.com/Aloha-Money-Machine-Creating-Money-Making/dp/194748088X   ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
05/03/2058m 48s

A Marketing Masterclass - With Neil Patel

In this episode, Nick interviews a true superstar in the world of marketing. Neil Patel has been called a “genius” and the “mad scientist of marketing”. He’s a New York Times best-selling author, and one of the Wall Street Journal’s “top influencers on the web”, and one of of Forbes’ “Top Ten Marketeers Of Our Time”. No one know more about how to market a business than Mr Neil Patel, who joins Nick today in one of the most exciting episode of Scale Up Your Business ever created. He’ll share the ways in which he’s pioneered the art of digital marketing over the last two decades, and how you can use his incredible insights in order to turn your business into a world-class enterprise. Buckle up, because this is going to be something truly special...   KEY TAKEAWAYS When you’re starting out, you don’t always have the budgets to place paid ads, or even to attend conferences that you’re assured will help you along. But you can assert your brand for free. You can work to build your presence at every opportunity.   As long as your purpose is true, and that your end goal is something you can work towards without expectation, then your brand will grow in the tailwind.   Channels these days are crowded, and they know their worth. It costs money to build your brand through conventional channels. But the upside is that we have so many to choose from, and so many different ways in which to build.   The brand is your biggest advantage. People will always follow the brands they know and trust. Therefore when you build your brand, it should be with the longterm in mind. It also needs to be the visible one that springs to mind when people think of your sector.   Brand building begins and grows with: Creating content constantly - utilise video on platforms such as Facebook and Instagram. Repurpose when you can Go live, once a week, on all channels Create at least three blog posts per week that are educational Include data, stats, and cite your sources. Not only does this make you look like an expert, it begins new connections Push notifications - Use services like Subscribers.com to leverage push notifications in a professional way Collect emails - when people come to you, they can subscribe to every thing you do   The rule of seven is where a customer sees or engages with you seven times or more. This interaction leaves a lasting impact on their relationship with you.   More people are set to spend more money on branding than they ever have before. Some may have written off ads in the past, but Neil predicts that their reach, and subsequent revenues will only grow.     BEST MOMENTS   ‘Marketing is one of the most crucial things to get right in your scale-up journey’ ‘You’ve never ever had so much access and so many ways of getting your message out there’ ‘Be patient - you always want to scale faster than you ever will’ ‘Marketing has turned into an omni-directional approach’ ‘People still buy Nike shoes because they’re Nike’ ‘Branding is what sets you apart’ ’The friction has been removed'   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com Neil Patel Digital - https://npdigital.com Neil Patel Twitter - https://twitter.com/neilpatel Subscribers.com    ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
27/02/2038m 20s

We Need To Talk About Nick

It’s a year since Scale Up Your Business began (can you believe it?), and to celebrate this very special anniversary, the microphone is being handed to a special host, Rob Williams, one of Nick’s closest colleagues, who will be interviewing Nick for a change. Yes, due to popular demand, Nick is this week’s “Entrepreneur In Focus”, so listen as he talks candidly about the things that make him tick, why he does what he does, and why he’s so passionate about the world of scale-up!  It’s a completely unique, one-off chance to get to really know the man behind the vision of Scale Up Your Business, so settle in for a markedly different episode.   KEY TAKEAWAYS   Nick’s main reason for starting the Scale Up Your Business podcast was to give something back to the world, to help people. After 12 months, the feedback only gets more inspiring. LinkedIn and Facebook are the main channels that people use to get in touch with Nick. If you’re adding value to people then they will seek you out. When it comes to the “secret sauce” of podcasting, Nick gives three reasons for his success: The name of the podcast is incredibly important. Make it punchy. Call it what it is. Nick talks about mind-set, intention, and being clear about what you want to achieve. He then tells you how. Be authentic, but don’t be vulnerable. Achieving your vision can be helped along by finding the people you wish emulate, and associating with those people. As soon as Nick became curious, the answers began to present themselves. Call it serendipity or coincidence, but the laws of attraction do work. It’s as if your vibe becomes magnetic to the force you’re hoping to attract. Achieving and maintaining energy levels is about focussing on your “why”. Having a strong enough mission behind your actions is purpose enough to push yourself to do anything. Physiologically, Nick recommends intermittent fasting, regular exercise, healthy amounts of sleep and ensuring that the things you put into your body are balanced.   BEST MOMENTS   ‘It’s really about trying to build a community’ ’The tables have been turned on you, bro’ ‘If you help enough people to get what they want in life, then you’ll get the things you need’ ’Scale Up is about perseverance and endurance’ ’The only thing they’re really stuck in is their head’ ’The purpose behind what I’m doing is greater than how I feel’ ‘Being grateful for what you have is the antidote to fear'   VALUABLE RESOURCES Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
20/02/2051m 55s

Entrepreneur In Focus: With Amira Alvarez – The Unstoppable Woman

By setting her goals in stone, and by being consistent in her decision-making, Amira Alvarez turned tripled the income for her business, ’The Unstoppable Woman’, and by doing so created a high six-figure annual income for herself.   It’s a tale of persistence, dynamism, focus and determination that can’t fail to inspire those looking for a way to supercharge their own story. In this latest edition of Nick’s ground-breaking ‘Entrepreneur In Focus’ series, Amira discusses her path to success in the hopes that you’ll be inspired to do the same.   KEY TAKEAWAYS   Amira’s initial goal was simply to make money doing something she loved. But as her journey progressed, her purpose took on extra focus, and became clearer and clearer.   Amira's purpose is not set in stone. It is an ever-evolving element of her future. It is an iterative thing, and requires constant re-evaluation.   Fear defines so many of society’s outcomes and expectations. We constantly look for the worst case scenario in any decision and use that to steer us towards a positive outcome.    What do you want? Where are you going? How do you get there? Which obstacle must you overcome along the way? We can’t achieve success in an instant, but we can often make the journey there a little speedier.   You mustn’t let yourself off the hook. Hold yourself to the highest standards, and look for ways to climb. That’s how you get to the next level.   "Magical thinking" doesn’t work. You can use your thought to visualise the thing you want, but you’ll never obtain it unless you do the work.   After coming to the realisation that she was working too hard and not seeing the returns she wanted, Amira decided to try a different strategy. She obtained significant help, invested in mentorship, and turned her journey completely around.   A stretch goal is a crazy goal that should be impossible. But by reaching for it, and by throwing everything she had at it, Amira aimed for a million-dollar turnover and achieved 700k.   BEST MOMENTS   ’The way that you do one thing is the way you do everything’   ‘It can be an extraordinarily, delightful, amazing life’   ‘I wanted it all. I wanted to do what I wanted and make a living at it’   ‘Our directive in life is to grow’   ‘A goal is not something you strive towards, but something you come from’   ‘It always starts with opinion you have of yourself'    ‘Take your ego out of it. Getting help is so extraordinary’   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast  www.nickcbradley.com   Amira Alvarez - https://amiraalvarez.com Amira Alvarez LinkedIn - https://www.linkedin.com/in/amiraalvarez/     ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
13/02/2051m 51s

What Every Business Can Learn From The Turnaround Process

If you are in a business trying to grow and scale, some of the key principles in turnaround are applicable to you! Previously Nick was the ‘turnaround guy’ – going into privately backed equity businesses, usually when it wasn’t going where it should and turning the businesses around. In this episode he shares his expertise and experience of what it actually takes to successfully turn around a business and why the principles and strategies of a turnaround are also applicable to scale up. When a business is in turnaround everyone is galvanised and focused and that same principle is a superpower for a business, in scale-up. The 2 critical components of a turnaround are cash and time management, listen in to hear how to get them into your business and the vital importance of being present and focused.   KEY TAKEAWAYS Business development Key customers – visit all your customers and reinforce your relationships. Bundle up sales to make them attractive and sell more. Lapsed (past) customers - Most small businesses are only serving around 10-20% of the customers they have acquired over the years they have been in business Going back to past customers and re-engaging can be a good way to quickly get business because there is already a relationship in place JV and affiliate partners -  You have value in your customer base and if you can partner with someone who has a product your customers will choose then you can quickly get money coming in. Promotion - You should use free or low-cost media vehicles to promote you, your personal brand and your business. social media is a quick way of getting your message out there. The more leads you have, the more conversations you can have that may lead to a sale. Costs The opportunities to outsource are huge and there are many ways to use the expertise and experience of freelancers with specialist skills to work towards the result you want. Delete all the costs that are not critical to the business and re-negotiate all contracts. Rent is a big cost in any context – Asking for a ‘rent holiday’ could save your business. Review your credit terms – the length of time you take to pay your suppliers, 30 days should be a minimum – it’s about time and cash. Cash strategies You may have excess inventory that could be sold or you can liquidate some debtors through offering a discount for paying in a very short time frame – it’s not about losing money it’s about getting cash into the business. grant funding – potentially free money because you fit the criteria of what a government wants to support,  but it takes some time to apply and secure this type of funding. Cash can be sourced from angel investors, family, friends and crowdfunding. Often HMRC will agree to deferment – because ultimately they want their money but you must agree on an repayment schedule. The cashflow forecast You need to be looking at this at least weekly. You have to understand exactly where your cash is going on a finite and intricate level and you need to know in advance if you have to take massive action to get yourself above the red line.   BEST MOMENTS ‘They are key customers because you have been able to solve a problem for them’ ‘Every business I go into I build some sort of referral program’ ‘The reason I feel confident and congruent in scaling up any business is because I’ve been through the pain of turnaround’   VALUABLE RESOURCES Scale Up Your Business Podcast 90 Day Business Growth Accelerator website Nick Bradley LinkedIn   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
06/02/2042m 14s

Entrepreneur In Focus: Jonathan Rivera from The Podcast Factory

In this episode, Nick reprises his Entrepreneur In Focus series to talk to Jonathan Rivera, the man who has turned podcasting into an art-form by encouraging those with a message to hone their brand and get their message out there using his business, The Podcast Factory. Sharing stories using the mew technologies available helps us not just to grow own brands, but to help others, and to develop our businesses.   In this very special show, Jonathan and Nick discuss what it means to be an entrepreneur, Jonathan's journey from blue-collar employment to the business he now operates, the inspirations he draws from, and the lessons learned along the way.    KEY TAKEAWAYS   It took Jonathan a long time to find his vocation. After trying several different careers, and several different ways of living, he finally conquered his failures, defied the advice he was receiving, and found his place in the world.   The only true failure is if you don’t learn from it. Lessons come in all shapes and sizes. Look for the way to grow from any opportunity.   In Jonathan’s opinion, the 99% of the least wealthy in the world are slowly conditioned to believe that they should not try to succeed as they will fail. Even in an educational environment, we are told to act in a certain way and develop in a certain way. The disruptors are the ones who break the programming and succeed despite the advice.   Vigilance is the only way to guard against bad advice. Study the referrals and listen to what they say and look for congruency. Have they achieved success? Are they qualified to coach or mentor anyone?   Everyone with a message needs a Personal Media Platform (PMP) so that they can “PMP” their message. There are many available including podcasting, video, writing. Find your way to magnify your message and plant your flag.   Decide what scaling means for you. Does it mean growing the business? Does it mean increasing your revenue? Does it mean being able to lessen your personal workload?   Doing your best is not enough. You need to show people that you do the best work. You need to market yourself, You owe it to yourself to get that message out there.    In order to grow, you need to shake things up once in a while. You need structure, routine and consistency, but make sure you temper all that with experimentation and step out of your comfort zone. That’s how you grow     BEST MOMENTS   ’I think that it’s because of all my failures that I am here’   ’None of the programming worked’   ‘You only fail if you stop’   ‘A failure is feedback’   ‘People really need to PMP their message’   ‘I’m mounting a campaign and I need you on board!’   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   Jonathan Rivera LinkedIn - https://www.linkedin.com/in/producerjonathan/ The Podcast Factory - https://thepodcastfactory.com Daddy’s Working Podcast - https://podcasts.apple.com/us/podcast/daddys-working-podcast/id1445708191   ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
30/01/2050m 35s

Creating Value From Entrepreneurship With Daniel Priestley

Daniel Priestley is an expert on scale-up, start-up, and creating value on your entrepreneurial journey. The author of four books, including the incredible ‘Key Person Of Influence’, Daniel has joined Nick this week to talk about how to re-energise your scale-up plans when they stray into the “wilderness”.   It’s an incredibly insightful conversation that will give a boost to anyone who’s feeling a sense of stagnancy or levelling off, and who wants to create an instant spark in their business planning.   KEY TAKEAWAYS   It used to be that larger companies were the best to work for in terms of culture and job satisfaction. But due to technological changes, people began to leave the corporate world and strike out on their own, as they could suddenly earn more money and have more fun as their own boss.   The other large change in business is that larger companies have begun to get “entrepreneurial”. Through the use of data and technology, companies are able to pivot and adopt more of a bespoke, fluid approach to their culture.   Technology has made it easier to disseminate the message of any business. By honing their craft, business owners are able to reach millions of people with a simple YouTube video or podcast episode.   Mind-set in business is hugely important, but also hugely misunderstood. Purposeful moments in life, to be visionary, to feel uninhibited by challenges, and to see the bigger picture; all these things are pre-installed in the human brain, and we have all experienced the sensations involved. The act of harnessing them and learning how to “stay there" is the key to success.   Start-Up is very much about creating a proof-of-concept in response to a need from the market. Scale-Up is recognising that your success needs to reach more people, and the subsequent process of making that happen.   Having a small, highly-profitable per-person business is something to be enjoyed and savoured for a time. This period of success and innovation should never be discounted.    Everyone has a moment in their business life when they imagine that their endgame is to sell up and live an easier life. But equally, moments will follow in which the value and appeal of their business will be recognised, and the value becomes truly apparent.   The goal should never be “bigger is better”. Sometimes the “elegant design” is the most important thing. Sometimes we fit into a certain size and shouldn’t try to get bigger. There is always a maximum.   BEST MOMENTS   ’Smart, intelligent, dynamic people were getting more value in an entrepreneurial company then in a larger company’   ‘It’s like it’s never been harder and it’s never been easier’   ’They’re not worried about functionality. They’re worried about outcomes’   ‘Everything is pre-installed’   ‘If I’m only accountable to myself then I’m not really accountable to anyone’   ‘If you’re the most interesting person in the room, then you’re in the wrong room’   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   Dent Global - https://www.dent.global/   Daniel Priestley LinkedIn - https://www.linkedin.com/in/danielpriestley/   Key person Of Influence by Daniel Priestley - https://www.amazon.co.uk/Key-Person-Influence-Revised-Five-Step/dp/178133109X/ref=sr_1_1?crid=LX8DTPJO1O1G&keywords=daniel+priestley&qid=1579095713&sprefix=daniel+prie%2Caps%2C147&sr=8-1     ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
23/01/2050m 44s

How Does Your Business Rank On The Performance Scorecard?

How does your business rank on the performance scorecard? In this special episode of The Scale Up Your Business Podcast, your host Nick Bradley shares with you the circle of seven business components circle of to help you start-up, scale-up and grow in 2020. If you’re looking to achieve success in 2020, this episode is for you. KEY TAKEAWAYS What is the difference between start-up and scale-up? It’s the ability to lead, lead yourself, lead other people, it's the ability to build a team. It's easy starting a business in a garage with you (and maybe another business partner) but when you start to get success and you start to get customers coming in; you're starting to get some validation of what your product and your business is about. Then it's about working with people scale that. The seven components circle of business or the circle of scale-up. Knowing where you are in your business, having that effective business map and when the world is changing so rapidly, you've got to have a vision. Have the vision, know where you're going and then when you work back from the vision; You're going to have the gap. If you haven't got a plan, you can't navigate any of the challenges that are coming ahead. You've got to have a map that you can adapt to a changing landscape. The next one is marketing. Are you constantly serving and adding value to your customers in a way that psychology is that it's without any expectations? This is because you want to sell your product and service; you want to provide a solution. The more that you show up and you serve, the more you help, the more that you build your brand around that, the more you're never going to have to worry about spending a heap of time and money on marketing because it'll all compound back. Bottom line, sales mastery through systems. Are you experiencing significant growth in your bottom line through the use of systems? If marketing is about making people want to do business with you, you get paid for sales. So you've got to create multiple channels to capture, convert and close sales. If your activity levels are strong, in other words, you're engaging, you're having conversations, you're managing people through a clear pipeline, the sales are going to fall through. You should have metrics around leads, appointments, proposals, and sales. Are you constantly and strategically innovating in the key areas of your business, so it's time to move now into a sort of proposition and product? So this is not necessarily just about technology, but it can be, it can be about your offers, it can be about your operations, it can be about the strategy. You could be throwing money out the window if you're not innovating and improving all the areas and the components of your business. Do you have raving fan customers and culture around this? It doesn't matter again, how big you are. It's an ideology, it's a philosophy, but the biggest mistake that companies make is that they fall in love with their business and all their products, and not with their clients or their customers. You need to know more about your ideal customer than anybody else, what they desire, fear, hope, aspire to be. The number one reason that start-ups fail is due to a lack of a need for their product or their service in the marketplace and the failure to meet the needs of potential clients. Are you tapping into the power of growth through optimization and maximization? Sometimes the biggest growth opportunities don't come from new initiatives, but rather from taking the existing core business that you have, the processes and executing them much more effectively than you are now. The way to think about this is a small incremental improvement made in just a few key areas of your business that can result in literally geometric growth to the business as a whole. One of the easiest ways to get leverage in this area is through technology, through automation, as much as it is also outsourcing the things that you don't critically need in the business. You’re looking at, how can I do this better? How can I do this easier? How can I do this more effectively? How can I do this more efficiently? Financial and legal analysis. As an entrepreneur, it's the thing that people get wrong the most. It all stems here particularly on the governance layer of your business. Do you know where your company is spending its money? It's easy to lose sight of the key measurements that can predict progress or demise. Being able to measure where your business is, where it's going, being able to see the blind spots that could get you into heaps of trouble are the factors that are paramount for any business. It's about understanding how the business is designed to generate cash for you to invest, ultimately, for you to be able to create value at some point, depending on what you want to do with your business. That's either going to line your pockets, it's going to take you closer to freedom, to wealth, living life on your terms, or it's going to allow you to exit the business and get investors or sell the business to investors. BEST MOMENTS ‘Do not build a five-year plan because the world's changing so much, when you're getting into planning, you can go up to three years because it kind of gives you something to work with' ‘It’s all about what your customers would say about you to other people’ ‘If you've got a great reputation, then you're going to have many, many more inbound inquiries’ ‘If you want a business that's scaling and one that's going to be sustainable in the future, you've got to improve its marketing strategies’ ‘Sales are the systems that are put in place that allow you to allow the conversion to happen, it's an expected outcome’ 'Strategy is the greatest determining factor in the success of any sort of Innovation Initiative' ‘Problems come first solutions come second’ ‘The second highest cause of business failure is due to cash flow’ ‘If you start to have some basic frameworks and basic foundations in place, then you're going to be able to be significantly more successful in what you're trying to achieve’ `It's always good just to have a few frameworks, something to be able to at least, measure where you are today so you know where you want to go’ ‘Be grateful, be brave, have faith and show up’ VALUABLE RESOURCES Nick’s Twitter Scale Up Your Business Podcast   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker, and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience, and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
16/01/2037m 56s

A Mentoring Session With Sherry Thacker - Scaling An Online Fitness Business

Welcome to 2020, and to a brand new series of Scale Up Your Business! After receiving a multitude of feedback about what you’d like to hear, Nick has decided to present an entirely new series surrounding the actual process of scaling your business, presented in an innovative and practical way; by actually allowing you, the listener, to sit in on a series of live business mentoring sessions between Nick and his clients. This week you’ll hear Nick talk to entrepreneur and speaker, Sherry Thacker, a health practitioner who has helped thousands of people to achieve their health goals through her innovative program of exercise, diet and support. Listen as Nick and Sherry talk through her journey so far, her aims for the business going forward, and the ways in which she can generate leads and move to the next level.   It’s an insightful conversation that will provide practical guidance to anyone in the same stage of their business today.   KEY TAKEAWAYS   Women are often far too busy taking care of everyone else to take care of themselves properly. This can lead to guilt, which can be hard to overcome. Sherry’s program includes ways to escape this feeling, while boosting confidence and physical wellbeing.   Sherry’s business model is based around pillars of health, and provides online coaching, exercise sessions, counselling and guidance to those with a membership. Her focus now is on finding leads; approximately eight new signups per day.   The price point has been crucial to the success of both the business and the results attained by clients. The more that people invest, the more that they want to succeed.   It’s about less is more. It's about focus. Sometimes it’s not that people are not doing the right things in their business, it’s that they’re trying to do too much.   Start with a vision, then be clear on what you can achieve in the next twelve months. Break these goals down into achievable sections, each with ninety-day periods. Each section needs a strategy, but it’s important not to have too many strategies at once, or this can lead to overwhelm.   By providing a clear pathway through your services for clients, you can utilise the fan base to generate more leads. It’s all about the sequencing of how you introduce clients; it’s about providing that clear pathway through, and establishing your personal brand.   It’s very important that people get to know you as the face the business. It’s also important to do your research and to tailor your mission statement and personal brand to the things that people want to hear about and experience.   Your personal brand should be centred around the things you stand for. This will then allow you have multiple businesses that fit under the values and beliefs that you stand for. Nick uses Richard Branson as an example.    BEST MOMENTS   ‘Your health is non-negotiable’ ‘Your body is a machine that works for you. It’s been there every single day of your life’ ‘A healthy mind exists in a healthy body’ ‘Your mission behind this stuff is massive, huge, powerful’ ’Strategies are simply choices’ ‘What does Sherry Thacker stand for?'   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   Sherry Thacker - https://www.sherrythacker.com   ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
09/01/2058m 5s

Reboot For A New Decade – with Jerry Colonna

For this very special fiftieth edition of Scale Up Your Business, Nick has a treat for you. A very special guest, the founder of Reboot.io, bestselling author and coach, Jerry Colonna, whose approach to business, leadership and living in an impactful way, are lessons that we should all take to our hearts.   If you’re about to scale up your business, or strike out and live life on your own terms, then this is the perfect catalyst for you.   KEY TAKEAWAYS   You need to slow down to speed up. Learn to give yourself some time to reflect. If you do that, you’ll get to where you want to be much faster in business and in life.   Jerry’s work with other people really focusses on the intersection between who they are and what they do. By analysing their fears, Jerry is able to provoke meaningful conversation about their goals and aspirations.   Human struggles are real and universal. Challenges are primal and affect people in all walks of life. Suffering is common, and we do not discuss them enough, which leads to isolation.   For those facing indecision or socialised indifference, Jerry recommends reaching out to people, and nourishing ourselves spiritually upon the works of others. Books are a spiritual companion at these times.   Be grateful, even for the difficulties you have. Don’t simply reflect and show gratitude for the positive times. Be grateful for it all. Every moment, good or bad, created the person that you became.   When we begin 2020, it’s worth pausing to ask how we are doing. Planning for the future is essential, but remember what the preceding year has done, and what it has brought us. How did 2019 affect us?   A leader is someone who holds power and agency over themselves and others, or both, and effectively manages the programming and subroutines that exist within them, to minimise the negative implications of what they have carried since childhood. Everyone can be a leader, regardless of position.   BEST MOMENTS   ’Slow down to speed up. Learn to stand still’ ‘What we really do is smuggle in consciousness’ ‘Heartbreak leads to resiliency, which leads to equanimity’  ‘Your story is my story’ ‘A good book is a spiritual companion’ ‘How do you want to spend your minutes?’ ‘Everyone can be a leader'   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   Reboot - www.reboot.io Reboot: Leadership And The Art Of Growing Up - Jerry Colonna - https://www.amazon.co.uk/Reboot-Leadership-Art-Growing-Up-ebook/dp/B0796SNDSK Jerry Colonna Twitter - https://twitter.com/@jerrycolonna     ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2051m 38s

Effortless Energy & Performance With Carlyle Jenkins

Carlyle Jenkins began his career as a sports chiropractor working with Olympians and world champions and now helps business leaders on their journey to ultimate wellness. He combines cutting edge functional health science and ancestral principles to craft action plans that make a difference, taking the individual to ultimate wellness, helping leaders to do more and be more.  We often ignore the physical body as part of our well-being but It is the interaction of all 5 nerve centres within the body that determines our daily energy levels and long-term resilience.  In this in-depth conversation, Nick and Carlyle discuss the research and ways in which we can bring our physical body into alignment with our visions and achieve the success we want.  This is a fascinating and informative episode packed with value and content, offering something for everyone, listen in and find out more about yourself and how you can grow your energy and resilience from the inside out.     KEY TAKEAWAYS  When we begin to work with someone our mantra is ‘test, don’t guess’ we like to know exactly what the threatening inputs are for that person  When we have completed testing we can say exactly what an individual should be putting into their bodies.  Alignment  Every 24 cycle we have a rhythm that our body is trying to adhere too.  When we are in our sympathetic cycle our bodies are putting out energy and when the sun goes down our parasympathetic system has more influence and our bodies should be trying to recharge through sleep.  Nutrition  Dr Valter Longo has completed research showing that at a cellular level that you can trigger 3 key healing aspects of life through nutrition.  Fat instead of sugar as fuel - He has specifically looked at calorie restriction to trigger the use of fat instead of sugar for fuel, this is known as being fat adapted.  If a body is fat adapted and the substrate for energy is fat cancer cells can’t grow, it is sugar that feeds cancer cells and helps them grow.  Autophagy - a process where the body cleans out damaged cells.  If you take away some of the body’s fuel it will look for stuff it can use and will begin by reclaiming damaged, broken and dangerous cells. It’s a really important part of healing chronic disease.  Stem cells upregulating  - nutrition can be a way of stimulating stem cells to upregulate.    Meditation  This is the one thing that influences peoples mental and physical health. It’s a way to feel the body and to get in touch with it, the more attuned you are to your body the easier it is to recognise what it needs.  Connecting with the physical world is vital and however you meditate, make sure you incorporate it into your routine.  Keys to success  Alignment  Align what your physical body needs to do so that your long-term vision can be realised.  You need to have a physical vision to match your business vision.  Eating  Stop eating food, how much can you not eat and still perform? Pick one day of the week to start then build upon it.  When you have reached 5 consecutive days of fasting for 16 hours across the day then your body will begin to access its supply of fat.  Sleep  In the 24 hour cycle  the body uses its energy then replenishes it through sleep. The quality of sleep is affected by both alcohol and screen time. If you don’t get the recharge over-night you are programmed to seek carbohydrates when you wake and a vicious circle of sugar and carbohydrate consumption is triggered.     BEST MOMENTS  ‘You can’t argue with 66,000 generations’  ‘Being fat adapted is winning on multiple levels’  ‘We have this consistent drip of high energy manufactured foods; The fasting is just getting back to what we are designed to do’     VALUABLE RESOURCES  Scale Up Your Business Podcast  90 Day Business Growth Accelerator website  Prohab Performance website  Dr Valter Longo website  Carlyle Jenkins website     Resilience Test: https://indicator.prohabperformance.com/  Code: SUYB20   Offer: Complimentary call with me once test completed to talk health and resilience strategy for 2020.     ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global   www.fielding.global
02/01/201h 5m

How to Sell Your Business

When you start your business do not begin with the exit in mind, start and grow a great business first and when you make the decision to sell your business start early and become more prolific and be prepared, understanding you are not going to be able to do it alone you need to surround yourself with good people.  In this episode, Nick takes an in-depth look at when and how you should sell your business.  When you start up you have a proof of concept, you’ve got a market fit  and you’ve created something that’s selling. When you get into scale-up you have options and with a lifestyle business, you have a business that’s earning money.  Moving to the performance business level is where you really start to scaleup - you are creating teams and infrastructure there is more complexity.  The capital event is the end game and should only be considered after you’ve started and scaled but the best time to sell your business is when you are ready  Listen in and find out exactly what you should do any why in this episode that is packed with content and value.     KEY TAKEAWAYS  You have to be cautious and controlled when you are selling your business o you can navigate the timing so you can leverage the best opportunity for you.  You may have created something and it’s now time for someone take it to another place.  Where can you sell a business - look for business for sale websites, often a sale will come from someone you know, a competitor or a supplier looking to extend their value chain.  A broker has expertise in how you can position yourself and advertise your business  You must leverage social media – go out and tell the story of your business and state you are looking for investors then people will come and have a conversation.  Ensure you have NDA’s in place when you are communicating with potential buyers  Ask the right questions to make sure they are serious Why do they want your business what can they add?  It’s not about people showing you how much money they have up front.  If you have someone with the right strategic outlook there are ways of structuring a deal without money upfront.  Don’t close down any opportunities, the best deal could be the one structured in an unorthodox way rather than just a cash or money deal.  Create a detailed information memorandum – the quality of the IM created in a succinct way is one of the most important things to have in terms of selling your business.  It’s a mini strategy document and it can influence the psychology of the person looking to buy.  5 biggest mistakes when selling   Not planning ahead or waiting too long to sell  Not finding the right person to represent your business  Thinking you don’t have to promote or market yourself  Asking too much or too little for your business  Selling the business to the wrong person  When you start your business do not begin with the exit in mind, get focused, start and grow a great business first.     BEST MOMENTS  ‘I’m always looking for the 1+1 =3’  ‘Conversations can turn in ‘why don’t we buy your business’  ‘I’ve bought a few in my time and I’ve sold a few in my time’  ‘You are better off giving up a bit of margin to get the best price and get it done in the  most structured and most successful way’     VALUABLE RESOURCES  Scale Up Your Business Podcast  90 Day Business Growth Accelerator website     Are you looking for a community of like-minded people who will support your goals and level you up? M1 is a whole life leadership mastermind with proven results in increasing net worth and passive income, and improving relationships, health & lifestyle - so that you can live life on your terms. If you're a high-achieving individual, with big goals and no excuses, and you want a place to belong where you can go on epic adventures around the world, be surrounded by people who live life big, and you want the accountability to take massive action in your life, then check it out at the M1 Mastermind by visiting www.rockthomas.com.      ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global   www.fielding.global
02/01/2045m 15s

Finding Your Purpose With Gerald Rogers.

This week we’re going into purpose and mission, areas that are crucial to any business in going above and beyond the financial gain aspect.  Entrepreneurs tend to strike out on their own because they want choice, freedom and financial independence, but if you’re thinking bigger, then the success you find will be far greater. In this special show, Nick talks to Gerald Rogers, a transformational leader and coach who focusses on helping people to create financial freedom doing the thing they love most while discovering their true purpose. KEY TAKEAWAYS  There are four steps in being successful in business: Psychology Skill-set Strategy Systems   After being financially decimated by the property crash, Gerald was forced to ask himself the important questions: what is it that he was called to do on this earth? What really lit him up? And how could he make money while living his purpose?   The amount of money that you have, the relationships your experience, your physicality; all these things link back to your identity, or inner blueprint you have. You can’t outperform the mentality your brain is comfortable with. Gerald's work has been focussed on how to adjust this self-image, so that we can perform at a higher level.   The transformational steps Gerald uses to enable a higher level of attainment: Awareness - Figure out what you’ve created and how. What are your limiting beliefs? Accountability - You cannot create change in your life if you experience life as a victim. Sovereignty - Taking ownership of your life. Action - taking control and aligning these factors to achieve a higher state of belief. Acceleration - Once you’re on the right path, accelerate your growth.   A practice Gerald recommends is to find some space, take a moment and relax into the most powerless and weak version of yourself; depressed and overwhelmed. Remain in this state for a while.  Recognise that the way you feel physically at this moment is affecting your emotional state. Concentrate on how you are breathing. Examine your focus levels. What are the images and thoughts in your mind? What are the beliefs you currently have? These physiological traits are your personal recipe for depression and a lack of self-belief. By countering each of them, you can lift yourself from this state when you need to.   BEST MOMENTS   ‘If you find purpose in what you’re doing, you tend to be more successful’ ‘I didn’t understand why I knew what to do, but I couldn’t get myself to do what I knew’ ’The thing I love most is the deep inner work of transformation’ ‘I’m always looking for more ways to upgrade my operating system’ ‘You can never outperform your self-image’ ‘You cannot be powerful if you believe at any level that are not responsible for your results’ ‘Our physiology leads our experience'   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   Gerald Rogers - https://geraldrogers.com mentoring@prosperitysummit.com legendaryseminar.com   ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2055m 49s

How to Build A Powerful Network

‘If you are the most important person in the room then you are in the wrong room’   In this episode, Nick delivers a masterclass on building a network sharing how he did it and what he’s learnt.  When you are building a network it’s too linear to only consider the business you need to have a more rounded holistic view. Some of it is absolutely about business, some of it is absolutely about your personal growth and having a trusted tribe around you gives you personal value alongside operational and strategic value  It’s a combination of who you are, your brand and putting yourself in a place of challenge.  You have to build a network because if you don’t have one you are missing out and you’ve got everything you need in this episode to build a powerful network.     KEY TAKEAWAYS  You’ve got to be able to get people around you in a true and authentic way a network makes a difference but you have to be strategic about it.  What is the purpose of your networking? - When you know this you can focus on networking and adding value.  Check your mindset and change your view  Instead of asking ‘what’s in it for me?’  Think ‘how can I help someone and what can I learn?’  A strong network can offer you support, challenge and  development  If you’ve helped someone they don’t mind helping you back.  You are building a trusted and trustworthy network, nothing else matters.    7 tips  Approach networking with a mindset of abundance – how can I help, what can I offer?  Be strategic in both the building and leveraging of your network – don’t ever make it transactional or manipulative.  When you are in a situation find a place of common interest, listen to people and be curious.  Ask for advice, people will want to share and you will get value.  Invest time in your network without expectation of immediate return.  My intent is that each person goes away with something that is useful to them  Make sure some of those in your network are outside of your organisation. You need to have people around you who are not like you.  Acknowledgement is important in growing your leadership impact. This is about you the leader, the more you are able to lead yourself the more wide-ranging and effective your network becomes.    BEST MOMENTS  ‘Take the time to be present at the event- you want to be the person who has less quantity and more quality interactions’  ‘At its core networking is simply a group of  people with interests in their own success and helping you achieve yours’  ‘Don’t be afraid to leverage your network, there isn’t a day that goes by that I don’t ask my network for help’    VALUABLE RESOURCES  Scale Up Your Business Podcast  90 Day Business Growth Accelerator website     ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global  www.fielding.global
02/01/2029m 15s

Getting Visible With Anna Parker-Naples

‘If you are not deliberately building your connections nobody is going to know you’re out there or who you are’  Nick is joined by Anna Parker-Naples who is the host of the ‘Entrepreneurs Get Visible’ podcast and a multi-award-winning Hollywood voice actor.  They discuss how you can deliberately connect with the right people to move to the next level in your business and share their own journeys in this episode that has something for everyone.  When you put yourself in the right environment you start to meet like-minded people and start to see similar values and pathways it’s a powerful thing.      KEY TAKEAWAYS  How can you deliberately connect with the right people to move to the next level?  The difference between a start-up and scale-up can often be the ability to work with people.  It’s about working with teams and external partners.  If you see someone for whom it is already a reality you can more easily see yourself there.  There is no risk in setting audacious goals so why not go out there and create something outstanding.  Even if you are creative you need to have an entrepreneurial head and I’m interested in helping people to get there.  My mission is about helping other people to become the best version of themselves and to do the same for myself.  When something presents to you and its already in your mind then you see the opportunities.  It’s about being very intentional about who you want to network with and be mentored by.  You must be open to meeting other people.  You have to be intentional about attending events where you can connect with the right people.  It’s about the human interactions that lead to relationships and to make them you have to be in the room.  You need to be getting out there, being an entrepreneur can be very lonely but to build your business you must get out there so people know about your business and what you are doing.  You have to get visible over time and people are going to remember you. Maybe you can be a connection for someone else.  If you are not deliberately building your connections nobody is going to know you’re out there or who you are.    BEST MOMENTS  ‘You have to first create the vision, for me, it’s the next 20 years’  ‘My epiphany was realising that I had lost my way for 20 years  following what I thought was  the right path being in corporate  but really I had been repressing who I was really was’  ‘You can’t be unauthentic my mindset is - I’m going to meet new people who may be able to help me and I may be able to help them’     VALUABLE RESOURCES  Scale Up Your Business Podcast  90 Day Business Growth Accelerator website  Entrepreneurs Get Visible podcast     ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global   www.fielding.global
02/01/2039m 26s

Planning For 2020 With Business Growth Expert, Gavin Preston

Nick Bradley and Gavin Preston of the ‘The Business Mastermind’ podcast are spending time together discussing the next year and decade as we enter the last quarter of this year.  They explore multiple aspects of business planning, structure and customers and offer practical advice so you can create a plan for your business that will take you successfully into the next year.  Mindset is critical and this episode explores in depth the mindset it takes to drive a business forward achieving the results you want and taking you towards attaining your vision.  At a time when we are required to run faster and faster, we actually need to go slower to be able to plan in the time to focus on thinking so that moving forward is successful and this episode explains how you can achieve this, there is something for everyone in business in this episode.     KEY TAKEAWAYS  When Planning you need to reconnect with the vison what are you trying to achieve.  Once you know where you are going then the next question is how?  Instead of thinking incrementally you can look at where you want to be, then work backwards planning the steps you need to make to get to where you want to be  You can’t have a big enough vision – I have a twenty-year vision, which is huge but every year I look at it then chunk up  Goals – set goals for all areas of life including relationship, business and emotions.  The goals are formed from what you want to achieve in each area  If you are not getting the results you need to change something  Change the things that will get you the outcome  Look at the environment your customers are working in and find out if their pain points and wants have changed because you may not be meeting their needs  You may have a range of products and it may be due to agile innovation that those products are no longer relevant because the world is moving more quickly  Even if you’ve had the best year ever you must re-evaluate because it doesn’t mean the next year will be the same.  There are many lenses with which you can look at your business the most important thing is to match what the customer wants with what you can provide.  If you haven’t got a good insight into your business then you need to seek external support to ensure you have the information required to plan well for the coming year.  There are key questions to ask  - What am I not seeing at this point that may cause me problems further along the line.  If you are a business of a certain scale there are more businesses out there than ever before If you are planning to sell, for private equity to be interested there is a threshold. A planning strategy you can include is one of possible merging with another business of a similar size to make yourself attractive to private equity investment when you are seeking a successful exit.     BEST MOMENTS  ‘The power of visualisation is a key to moving forward’  ‘It’s the view you have of yourself that can be limiting – your limiting beliefs’  ‘What is it I need to change in my objectives to be able to reach my goal?’  You’ve got to have a bold goal with manageable chunks that you can then work towards      VALUABLE RESOURCES  The Business Mastermind Podcast  Scale Up Your Business Podcast  90 Day Business Growth Accelerator website  ABOUT THE GUEST Gavin Preston  Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and  high-performance Coach.  He works with Business Owners and Entrepreneurs and has a strong track record in creating creative strategies to accelerate the growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue-chip corporates over the last 20 years.  Gavin’s energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between £250,000 and £30 million revenue and with multi-national organisations at all levels from Board to frontline Managers. He is an expert in Business Growth Strategies, Peak Performance Mindset, Persuasion & Engagement, Marketing, Productivity, Leadership Development, Team Development & Motivation, Leading Change, Stakeholder Management, Personal Effectiveness and Behavioural Change.     CONTACT METHOD  Gavin Preston Website  Gavin Preston LinkedIn  Gavin Preston YouTube  Gavin Preston Facebook  Gavin Preston Twitter    ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/201h 3m

Slowing Down To Speed Up

‘I like to create successful businesses and creating successful businesses doesn’t actually mean being all over the place. It’s about balance, those who are the most successful are those who have balance overall’ Nick explains the vital role slowing down to speed up has in ensuring there is a balance in your business. It can be easy to lose sight of your vision when you are rushing around and your business can feel chaotic but by following Nick’s advice and taking the quantum world view you can find focus and by slowing down be present and work with intention to solve the challenges that will move your business successfully forward. If things aren’t going the way you want them to,  this advice could be the answer, listen in and try it out.   KEY TAKEAWAYS VUCA -  a way of thinking about the world Volatility - the rate of change Uncertainty being unclear about the present Complexity -  multiple key decision factors at any one time Ambiguity - lack of clarity about the meaning of an event The Newtonian world view – where business leaders strive for control and structure. Engagement in a quick discussion and moving in a controlled and quick way from A to B in a straight-line fits in the Newtonian world. The quantum world view expresses that everything is connected. It’s an acceptance that there are challenges, they are complex and recognises the need to pace the speed of work, sometimes slowing down for deeper dialogue to understand challenges, along with increased speed in other areas. If your business is feeling chaotic, you can take the quantum view accepting the challenges you have and that they will get more complex. By pacing your work and trusting that solutions are available you can be present with intention and focus. If you are doing to-do lists but it’s not moving the big priorities forward then the business is not going to get to where you want it to be By slowing down being more intentional, more focused you are going to do the things that will have an impact on your business much more quickly.   BEST MOMENTS ‘To lead teams and be really effective and inspiring you need to be able to be present, you need to be an effective leader of yourself before you can effectively lead others’ ‘I have a very clear vision about where I want to go,  a north star, that guides me then it’s all about goals and the steps to achieve those’ ‘If you are planning don’t have too many priorities, have 3 to5 priorities at any one time and get really focused so there is no possible way they are not going to  happen’   VALUABLE RESOURCES Scale Up Your Business Podcast 90 Day Business Growth Accelerator website The Prosperous Coach book by Rich Litvin & Steve Chandler The Surrender Experiment book by Michael A Singer The Road Less Stupid book by Keith Cunningham   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2021m 0s

How To Be A Successful CEO

What Does it Take to be a Great CEO? ‘As the CEO your time should be focused on making sure the machine runs smoothly and putting people in the right places’  Nick shares what it takes to be a great CEO and discusses whether you can learn how to do it in this absorbing episode.  He has considerable experience as a CEO and has been the CEO of both medium and large businesses, he has also been CEO of several start-ups, which have very different nuances.  At the start of the business, you are usually the founder and can take the role of CEO, but sometimes you become the CEO through working your way up through the business.  Often people assume the role but don’t have any training and in this leadership role, there can be extreme consequences if mistakes are made.  The CEO job title very short but the responsibilities and opportunities of the role are extensive and exciting if you can learn to be a great leader and CEO.    KEY TAKEAWAYS  Being a CEO is first and foremost about leadership how you lead others, how you influence and congruency in who you are.  Being a CEO is lonely - Whatever the size of the business it is lonely -  you are in a league of your own but you serve many masters  If you on a board you are part of a team and drive a piece of the strategy but as CEO that strategy good or bad you own and everyone in the team is looking for you to execute the strategy and own the outcome.  You have to be thick-skinned - You’ve got to be ready for judgements which are sometimes founded and sometimes unfounded. You are responsible for the people in the business and externally to customers and investors.  If you have fragility and you don’t like criticism or conflict then being a great CEO will be challenging because criticism and conflict are part of the role.  Surrounding yourself with other people who have skills, attributes and experiences that you don’t yet have is key.  Nothing is more important than putting the right people in the right place at the right time - Whatever the business model you’ve got to be able to relate and to lead and manage people. You need to be able to identify skills in others that will allow you to get to where you want to be faster.  There is a fine line between compassion and doing what’s right for the company  Being the roadshow - For many companies, the CEO is the face of the company, the roadshow. The CEO needs the ability to connect, to be authentic and real. Being the roadshow is about people buying into you.  Being the roadshow is about being able to share the strategy and story multiple times so that as you inspire and connect everyone inside the business is following suit.  Your values ultimately determine your value - The values and standards of the CEO set the culture of the business.  You must share what’s important to you, your values through the vision. You align the vision, values and standards to the results and outcomes you are trying to achieve.  Remember to have fun - Whether you are the CEO of a big company or a start-up, you’ve worked hard to be in the position and need to enjoy it.  You are creating something and opening the door to new opportunities and that’s massively exciting.  Set high expectations and be deliberate in your leadership. Being a CEO is all about the people you work with. They are the ones who are going to get you where you want to go    BEST MOMENTS  ‘I made sure I got good at the managing people side of things and  focused on developing my leadership’  ‘You don’t have to be the same as someone else but you have to bring these characteristics in to be a great CEO’  ‘You can learn to be a great CEO and if you learn to be a great leader of yourself you can learn to be a great leader of others.    VALUABLE RESOURCES  Scale Up Your Business Podcast  90 Day Business Growth Accelerator website     ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global   www.fielding.global
02/01/2028m 3s

Entrepreneur In Focus - Nathan Pearce From Balanced Blends

041SUYB The Forward Cusp of Entrepreneurship; Kickstarter Campaign to Scaling Up;  Interview with Nathan Pearce, Balanced Blends    DESCRIPTION  ‘You have to have goals and a mission and then you have to get intentional’  Nick is speaking with Nathan Pearce, a fellow Australian who he has known for over twenty years. Following a successful career in a corporate environment with a multinational organisation, Nathan is currently Head of Customer Engagement at Balanced Blends a company bringing a different approach and on a mission to serve its customers.  Nathan discusses with Nick his perspective on start-ups and the big challenges that need to be overcome as you move from start-up to scaling up your business.  This is a great podcast with Nathan who is at the forward cusp of entrepreneurship candidly discussing ‘how’ and ‘why’ listen in and find out more.     KEY TAKEAWAYS  I didn’t know what I needed or how to do it but knew I had to change to get kickstarted.  The bad habits were about what I prioritised, the ways and things I measured success against.  It came down to buying a plane ticket,  I changed my identity by changing my environment,  I burnt my boats and made a commitment to change.  You’ve got to do what most people don’t do to get to where you want to be.  I wanted to be around people with experience and I found that in the network I built.  I went from mentor to mentor during the period I worked for a multinational organisation learning all the skills required for a business.  People who are entrepreneurial should never avoid large enterprises.  Starting a business isn’t for everybody, you can be a successful intrapreneur applying your skillset within the certainty of a corporate world.  The most important thing is that you are congruent with your values and what you want to do.  At Balanced Blends, we have had a successful kick-starter campaign with really useful feedback. It’s been a learning curve not only around the product but also addressing fulfilment so that we can scale when we want to.  Reliable partners - if you work with someone who is distracted by a bigger customer it could be problematical and it’s vital to always be able to provide for the needs of the customer.  Find a partner who you can build a relationship with someone who understands you and what you are trying to do, who believes you are going to grow and that you’ve chosen them because they can deliver as you scale up.  Choosing the right metrics - I’m always asking myself are these the right metrics to be measuring ourselves against?  KPIs can cause undesirable behaviours; There is a danger to measuring metrics, you can get overwhelmed where you don’t focus on the 3 to 5 that matter and measure the wrong things  We don’t bring every metric to every meeting otherwise we’d get stuck in analysis paralysis.  Working out which KPIs are the ones to investigate is key but it is fluid with the focus moving according to need.  Creating the right habits - when you are on the business journey you have to be intentional and create the right habits. You have to make it a ritual to get up, grow good habits and be intentional.  Think and grow rich; The world ‘think’ is the most important not the word ‘rich’, as soon as you manifest something in your mind you start to move towards it and doors open in your life.  The difference between a ‘to-do list’ and a result is the ‘why’ or ‘purpose’     BEST MOMENTS  ‘There is a pattern to success and it is both achievement and fulfilment’  ‘For me finding great mentors was much better than coming out of education with crippling debt and a degree’  ‘It’s time to get out of our own way this can be challenging for entrepreneurs but it’s important to know when to do this so you don’t become a block on the business’    VALUABLE RESOURCES  Scale Up Your Business Podcast  90 Day Business Growth Accelerator website  Think & Grow Rich book by Napoleon Hill   https://www.linkedin.com/in/pearcenathan/     ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global   www.fielding.global
02/01/2046m 50s

Marketing Your Influence and Impact for Scale & Growth

‘If you want to build more impact do it through your influence and personal brand associated with your business’  In this episode packed with content, Nick explores the vital importance of building and marketing your personal brand to increase your influence and impact.  He shares practical and detailed advice on how to tell your story with the impact that will drive pace, scale and growth.  This is a comprehensive guide on how and what you should do, listen in now and get started.    KEY TAKEAWAYS  Understand what your topic is  If you have a business your topic may not necessarily be the business you are in, it may be the market or the context you are involved with. Your topic may link back to your business but your personal brand will provide a bigger platform to talk about your chosen topic.   What is your customer’s problem?  You don’t want to be a problem marketer  You want to do what most people don’t do  You have to both identify the problem and describe the ambitions your customer is seeking.  Who you are and what are the messages you value?  Who do you need to be an example for? why do you have any credibility?  You must build rapport and authenticity with your customer and the more they understand about you the more they will identify and connect with you.  Create a solution, build a business  Make sure that your business or businesses are associated back to your personal brand.  Some people struggle with the concept of selling but selling is a service, it’s about giving people the opportunity to participate in whatever your business is because you can genuinely help them.  Leverage social media  You’ve got to leverage social media. It is the one thing out there that for whatever amount of time you have is hugely accessible to everybody.  It gives you a vehicle and platform to do marketing essentially for free.  What message do you want to get out there?  Evergreen campaigns  Evergreen campaigns mean you have automation across all the things you are doing so that marketing isn’t reliant on a team of people or heavy investment it’s something that is happening all the time.  The content has to be fresh and when this is working you can automate.   It’s getting out there and telling the story with the impact that will give pace, scale and growth.    BEST MOMENTS  ‘Passion about the solution needs to turn into the commercial reality that you need to be able to sell as a service to your ideal customer’  ‘If you have a business and you are not posting at least daily, then you are missing an opportunity to grow and scale your business’  ‘You can use the content in different ways to engage who you want to engage and ultimately provide a service and solution that will solve someone’s problems and ambitions’    VALUABLE RESOURCES  Scale Up Your Business Podcast  90 Day Business Growth Accelerator website  High Performance Habits book by Brendan Burchard         ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global  www.fielding.global
02/01/2026m 58s

Entrepreneur In Focus: Amy Rowlinson and Dan Hulbert from The Property Vault

This week, Nick is bringing you an interview with two guests, Amy Rowlinson and Dan Hulbert, the founders of The Property Vault Group, who use their vast array of knowledge to help property professionals find opportunities to network, educate and collaborate.   Amy and Dan have joined Nick to discuss the importance of changing your environment and peer group in order to change your life, and what you can do in order to surround yourself with the mentors and other influences who will take you towards greater success and growth.   KEY TAKEAWAYS   Dan began life as a builder, and Amy spent thirteen years as a residential landlord, making her ideal in terms of experience when it comes to identifying investment properties.   The importance of networking cannot be overstated. Being in contact with people on a similar journey will allow you to connect with types you may not otherwise have met, and from whom you can draw immense value.   Set your goals effectively, but always keep in mind that the end is never the end. It’s far more important to enjoy the journey, and the different person you will become along the way.   The Property Vault's Practical Property System: The Purpose The People How To Spot Potential How to Prepare Procedure Maximise Your Profits   In partnerships, it’s often the entrepreneur who’s more creative that has trouble leveraging, as it can be more difficult to hand off tasks on the creative side.   Financial freedom is best typified by the statement that 100% or more of your outgoings are paid for by income that you do not have to go and do anything on a daily basis in order to earn. This is known as a horizontal income stream.   To create financial freedom, you must first perform as assessment of where you are. Work out your net income. 50% of your net income should be used for necessities (mortgage, bills etc). Split your remaining income in 10% chunks between five “accounts”: Yourself Contingency Contributions Play Education and personal development   The biggest issue with any type of scale is the nuances caused by people coming together. All partnerships face the risk of these nuances not working.   BEST MOMENTS   ‘Having different perspectives is a big bonus’ ‘You can’t see the picture if you’re still in the frame’ ‘It’s not just about the end, it’s also about the journey’ ‘It’s not about the goal. It’s about who you need to become’ ‘It feels good when you give’ ‘Knowledge makes you clever, but if you apply it, you are wise’     VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   The Property Vault - https://www.thepropertyvaultuk.com The Property Vault Podcast - https://www.thepropertyvaultuk.com/podcast Traction by Gino Wickman - https://www.amazon.co.uk/Traction-Get-Grip-Your-Business/dp/1936661837/ Profit First by Mike Michalowicz - https://www.amazon.co.uk/Profit-First-Transform-Cash-Eating-Money-Making/dp/073521414X/   ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/201h 14m

How To Plan Your Week For Success

One of the questions Nick receives most often is “How to do you plan your week?”. As a person who gets a lot done, how does Nick keep everything in order, prioritise the tasks ahead, and see to it that each week is as productive as the last?   In this episode, Nick shares the system he uses in order to reach his personal and professional goals each week.   KEY TAKEAWAYS   Nick uses a journal so that he can release all his thoughts into a tangible form. Once they’re out, you can begin to arrange and prioritise them. Evernote is a very useful note-taking app that extends across many platforms and syncs perfectly. Set time aside before Monday, so that you can shape your week.   Not only should you plan the tasks you have coming up, but also the people you’d like to spend time with. Family? Friends? Mentors? Whoever it is, make sure you plan time for each of them in your week ahead.   Personal development time should be planned in advance. This may be physical exercise, or mental stimulation, but setting aside time for development is essential. By combining two forms (audiobooks while exercising) you can get even more done.   Scheduling - Some people use a calendar for this, which is fine. Nick uses Google Calendar, which is very helpful when it comes to reminders. Schedule your high priority items first.    Leave space in your calendar for surprises. Life is full of them, and believe it or not, you have to plan for the unplanned things, too!   Resourcing - There’s no sense in scheduling things for yourself and then turning up unprepared. If you have something big coming up, set time aside for preparation.   Look at yourself a week in advance and “reverse engineer” your week ahead, by visualising how you want it to go. Try to see how it feels having achieved your goals before you achieve them.   Celebrate what you’ve achieved. You need to tick the box, yes, but make sure you reflect on the things you’ve done well. Reward yourself!     BEST MOMENTS   ‘It’s about starting with the result, and then thinking about the “why”'   ‘If you’re not taking control of your agenda, it gives other people permission to do it for you’   ’Structure equals freedom’   ‘What is it that I want to experience this week?’   ‘If a jar represents your time, then you need the big rocks in there first'   ‘Work on the one thing you can improve first, which is you'   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   ABOUT THE HOST   My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.   My background is in growing and scaling VC and Private Equity backed businesses.   Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.   I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.   My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD   https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2032m 57s

The 6 Big Mistakes Entrepreneurs Make In Their Business

The entrepreneurial journey is challenging. Some could reach the top with less to no hassle; some had it quite rough. But no matter where you are right now in your journey, it’s best to know what to do and what not to do. In this episode of the Scale Up Your Business Podcast, Nick goes through his list of the 6 Big Mistakes Entrepreneurs Make In Their Business. Nick doesn’t want you to make the same ones in your company. It’s difficult enough to think of a business idea, so starting something then seeing it go downhill because of one mistake is the last thing you want to happen. Nick gives advice on how you can prevent these mistakes and have the right mindset to get through them. time to listen in. KEY TAKEAWAYS Mistake #1: There’s an absolute obsession with the product. Entrepreneurs are ultimate masterminds. They have the unparalleled capability to turn nothing into something grand. But, sometimes, since they care too much about their projects, they tend to forget that there are external factors that matter more if you want to scale up your business. Mistake #2: There’s the artificial need for speed. Patience is needed when you’re growing your business. No business empire was built in a day, anyways. Don’t rush things and just appreciate the efforts and small wins you’re achieving. Your pace depends on your talent and your goals. Mistake #3: There’s a lack of technical skills. Leverage talents if you need to. Though you’re very competent in your area, it’s best to find someone who can help you in the smaller tasks or someone who complements your strengths. Mistake #4: There’s irrational exuberance. Or, as Nick calls it, ‘optimism in steroids.’ Entrepreneurs don’t listen to people and ignore the risks. Sometimes, they act arrogant. It’s best to surround yourself objectivity and rationality. Mistake #5: They do not see a second idea. Having the greatest money-making idea is a very good start for entrepreneurs. But, sometimes, they aren’t equipped with the skill to execute them and refuse to seek help from people about it. It wouldn’t hurt to tweak things a bit and pivot a little from your original idea. Mistake #6: They run out of cash. Cash should be the first thing you’ll look into. You must think through how you can have consistently increasing cash flow as the business grows. Nick suggests niche-ing. BEST MOMENTS “The faster you go, the greater the impact if things go wrong.” “Work out what you’re great at, then leverage the rest.” “If you got a great idea, don’t be fixated on one pathway to execute it.” VALUABLE RESOURCES Profit First by Mike Michalowicz - https://profitfirstbook.com ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and private equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHODS https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2023m 39s

Entrepeneur In Focus: Tom Mercer Of Moma Foods

This episode marks the return of the “Entrepreneur In Focus” series with an exclusive interview between Nick and Tom Mercer, the founder of Moma Foods, a brand currently making waves internationally, and which began by selling their products from a converted filing cabinet, to hungry London commuters at train stations. If anyone can tell you what it’s truly like to go through the journey, to face down each challenge and take advantage of each opportunity, while also scaling up your business from humble beginnings, it’s Tom.   KEY TAKEAWAYS  Creating Moma Foods was the result of Tom identifying a gap in his own life; healthy breakfast on the go for people who have little time in the mornings. The first years of the business were spent with Tom working in every aspect of the business, including rising early and preparing the food, then taking it to the streets and selling it.    Optimism and belief, coupled with youth, determination and energy, is what Tom credits with keeping him going in the early days. It seems as though these qualities are vital to many entrepreneurs when starting out.   You need objectivity and realism when setting up a business. You need to be able to identify things that aren’t working, or pivot when things need to change.   Knowing when to pivot comes from a blend of natural insight and constant evaluation from metrics that each business should have built in from the start.   Passion is vital, and is hugely attractive when pitching. In terms of sales, Tom enjoys this side of the business because he’s passionate about the product, but equally he is keen to constantly innovate and disrupt.   The operations are the backbone of any business. Making sure you have effective processes in place are essential. Passion and innovation and creation are the kickstarters, but remember to implement processes as you go.   Physical health is becoming increasingly important to Tom. Suffering from MS, he now finds it important to take better care of his health, which allows him to work harder and keep him going.   Getting the right team around you is so important to effective scale-up. Without the right team it’s impossible to grow. Find the right people and free yourself up to do other things       BEST MOMENTS ‘It doesn’t really matter what happens to you in life. It’s what you do around it’ ‘You only fail if you give up’ ‘It’s important to look after yourself, so I try to eat healthily, exercise regularly and sleep more’ ‘I’m a glass half full person, so I never thought we’d fail’ ‘You have to change’ ‘Having a decent breakfast in the mornings can really impact your day'   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast Moma Foods   ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2058m 23s

Pitching & Dealmaking Masterclass With Oren Klaff

‘Conversion is now about certainty, values and leverage’ Oren Klaff is considered royalty when it comes to pitching, persuading, influencing and deal-making and in this episode the award-winning author of ‘Pitch Anything’ which has sales of over 1 million talks with Nick about his winning systems and processes. They explore his new book ‘Flip the Scripts’ and discuss how it will change the way you think about persuasion. Everyone trusts their own ideas and Oren explains why understanding this is key to sealing the deal and working with the people you want. This is a masterclass in the art of successful persuasion, listen in now   KEY TAKEAWAYS Pitch Anything   ‘Pitch Anything’ changed the way people thought about the sales process. Sales pitches in the last twenty years have been about overcoming objections with discounting used as the tool to persuade. Companies use technology to generate thousands of leads but any technology we use is not able to convert. We have lost the art of human interaction; talking to a buyer and having them want what you have without them seeing the sales process. Flip the script ‘Flip the Script’ is about having the buyer enjoy the interaction and come to the decision they want to work with the seller who is a high-status individual in the industry. People buy from you when they understand your value and your value relative to the other options out there. They trust you and they have certainty. The sale is about elevating your status and the client understanding you are an expert in their area. Showing someone, you are an expert creates certainty and shared values provides leverage. Conversion is now about certainty, values and leverage. If you have leverage buyers will have to make a decision. Establishing values early on in an interaction creates leverage Inception – it becomes the other person’s idea Today a salesperson must create transparency, enabling the discovery process where the client comes to the idea – you are an expert and they know how and why they should buy from you. Inception in many ways is about converting the client from undertaking due diligence to confirmatory diligence. Modern inception is about you wanting to work with the client and the client wanting to work with you. Do we like working together? Do we work together well? Can we produce something of value to others?   BEST MOMENTS ‘When you speak with the right tone and  level of seriousness everyone will stop and listen to you thinking; this is fucking awesome, finally, I’m in the hands of a professional, someone who knows what they are talking about’ ‘People who are wishy-washy and non-committal are not for me’ ‘You can be super aggressive on your values because it gives you leverage’ ‘Most people assume that talking is free’   VALUABLE RESOURCES Scale Up Your Business Podcast Flip the Script book by Oren Klaff Pitch Anything book by Oren Klaff Oren Klaff one to one contest instagram.com/orenklaff facebook.com/pitchanything linkedin.com/in/orenklaff       ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2053m 41s

Interview With Jeremy Harbour- Buying Businesses For No Money Down

If you’re thinking of finally accomplishing that start-up idea of yours or buying a business or selling a business, then this episode surely got you covered. Today, Nick chats with Jeremy Harbour, an investor, author, and entrepreneur, to share his experience and some strategies on scaling-up a business. Jeremy will answer the following questions: How do we hone our entrepreneurial skills? What are the pros and cons of start-ups? What are the criteria of a perfect deal? Why do investors shy away from a certain market? Discover these and many more when you tune in the Scale Up Your Business Podcast. KEY TAKEAWAYS Entrepreneurs who begun from start-ups have the edge. They got more experience and have gained more knowledge. Being a big-time entrepreneur doesn’t just happen in a snap, after reading all the business books. Apply it and re-learn it. When people want to learn, they go to the internet. Though it offers enough information, make sure your sources aren’t biased. What you might read might be heavily influenced a by a certain individual’s or business’ objective, which is to sell. What is the perfect deal? It’s ‘not exposing your capital and not borrowing from banks’. It’s the deal that suits you and what you can get done. The best dealmakers are always overwhelmed with deals. You don’t want ‘deal heat’, the urge to close a deal and move on the next one, to happen you. You don’t want to look desperate. 3 reasons why a part can’t sell: Too risky Scale paradox – ‘you have to get big to get big’ Investing in small businesses is illiquid BEST MOMENTS “Start-up is the rite to passage. You have to do a start-up to fully empathise with the entrepreneurial experience.” “People who start businesses are not necessarily the best at scaling them.” “Everything’s hard until you figure it out the first time.” VALUABLE RESOURCES Harbour Club - https://www.harbourclubevents.com/ Jeremy Harbour Official Website – jeremyharbour.com Go Do! - https://www.amazon.com/Go-Do-People-Always-Business/dp/1536636789 ABOUT THE GUEST Jeremy Harbour Jeremy is a global leader in the field of small business Mergers & Acquisitions. Based out of Singapore, he owns investments in 12 countries, has bought and sold over 100 companies, and advised on more than 200 acquisitions. Jeremy has been a Chairman, director, senior advisor & mentor to numerous international companies throughout his career. A Singapore-based entrepreneur who has completed over 100 M&A transactions and advised on a further 200 deals in all major markets. Lectures globally on mergers and acquisitions. Advisory Director for The Mint National Bank and DBS Business Class advisor. Awarded Coutts Entrepreneur of the Year runner-up three times. With his expertise in mergers and acquisitions (M&As) for SMEs, Jeremy is CEO and Founder of The Unity Group of Companies, a private equity firm specialising in helping entrepreneurs grow their business and pioneering the Agglomeration™ model. Jeremy is also the founder & former chairman of The Marketing Group (“TMG”), the first global digital marketing network that is using the Agglomeration™ model, listed on Nasdaq First. Using the same Agglomeration™ model, Unity Group recently listed MBH Corporation in Frankfurt in February 2018. Jeremy founded “The Harbour Club” in 2009, a unique workshop which provides experiential training to entrepreneurs, where he lectures on real tactics and strategies for buying, fixing, and selling businesses. Throughout his career, Jeremy has been three-time runner-up Coutts Entrepreneur of the Year in the UK, provided mentoring to The Prince’s Trust, and has been invited to Buckingham Palace and The British Houses of Parliament, to advise on matters of business and enterprise. Jeremy has also been featured in The Sunday Times, Financial Times, and numerous other publications as well as appearing on The Money Channel. Jeremy attended Clayesmore School up until high school exam level, while running his own business at a young age. Jeremy resides in Singapore with his wife, and their two children. (Source: http://jeremyharbour.com/bio/) http://linkedin.com/in/jeremyharbour www.unity-group.com www.jeremyharbour.com http://www.harbourclubevents.com/ ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and private equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHODS https://twitter.com/nickcbradley nick@fielding.global fielding.global
02/01/2047m 2s

The 4 Things Leaders Can't Delegate

‘Do the right thing, say what needs to be said, step up and genuinely show that you care’  In this episode, Nick explains in-depth the 4 things you must own and cannot delegate in your business.  As the CEO and leader, it's vital that you are clear about your role and these 4 performance drivers are not only vital to your business, they are aspects of your culture.  Even if you have a team alongside you on your journey to scaling up there are things in this podcast that will make you think differently. This episode brings great value and is a must wherever you are on your journey to scale up.     KEY TAKEAWAYS  There are 4 drivers of performance that will be important to your business throughout its journey from start-up to scale up.  These are 4 things that cannot be delegated in your business. As a leader, CEO or founder you must be responsible.  Strategy and obstacle  Your strategy is the decisions you make about how you are going to get to where you want to be, the choices you make.  The obstacle is the thing that’s going to get in the way, as a CEO and founder you have to be very clear about what the obstacle is  Prioritisation  When you are working in 90-day blocks you can work with more intention and focus.  You are building the machine that will overcome the obstacle, its allocating resources to overcome the obstacle to get you to where you want to be.  It doesn’t mean all structure with no innovation or creativity, In scale up it’s how you prioritise the allocation of resources.  The ‘who’  If you are trying to overcome an obstacle and get to somewhere, you are looking for the attributes and skills to achieve tasks and deliver outcomes that can be measured against business growth.  If you want to get to where you want to be quickly then you need ‘A’ players on your team,  An ‘A’ player has a focus on delivering outcomes.  Culture  In the beginning, it’s about energy, setting a leadership position and the vision  It’s about candour and being clear about what you say to people.  Process, infrastructure and measurement are all created within the context of people and culture.  A positive culture cannot exist where there is a;  Absence of trust  Fear of conflict  Lack of commitment  Avoidance of accountability  Inner tension to results  You’ve got to act with authenticity and your own level of integrity.  Do the right thing, say what needs to be said, step up and genuinely show that you care.     BEST MOMENTS  ‘Opportunity without structure is chaos and in many cases the price for entrepreneurial success is structure’  ‘If they are 100% focused on all areas of their life then they are going to be good in key roles because they will bring their attitude into the business’  ‘I will never hire a brilliant technical person if their attitude doesn’t fit with the company culture’    VALUABLE RESOURCES  Scale Up Your Business Podcast  Rich Dad Poor Dad book by Robert Kiyosaki  The Road Less Stupid book by Keith J Cunningham     ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global
02/01/2028m 27s

Creating Work/Life Balance

This week’s show comes all the way from the Spanish island of Tenerife, which is perfect really, as Nick is here to talk about creating your perfect work/life balance, or should that be life/work balance?   Particularly as the world becomes more digital, and people are able to work remotely, how has the balance between our work and our life changed? It’s fine to chase wealth and professional success, but at what cost?   It today’s show, Nick talks about this increasingly hot topic, and shares his wisdom and insights into how to get the balance just right.   KEY TAKEAWAYS   A great way to get back to your optimum energy levels is by detoxing and clearing out your body’s system. Cutting down things like caffeine, and increasing the clean foods we eat and drink are a great place to start.   Don't forget what’s most important to you. Whether that’s health or family or friends, choose what your main priority in life is. What comes before everything else.   How productive you are is a choice. Manage your time! You have enough time. You have to get your focus right. If you’re becoming overwhelmed then learn to leverage.   Every single week, give yourself two or three hours to strategise, reflect and plan. Don’t use family time for this. Treat it is a work pursuit so use work time. Work on how you can motivate yourself.   Plan your whole year in advance - Everything from family holidays to big events such as school holidays, start dates etc. Make sure you mark special days well in advance. It’s important to be as present as possible for memorable family milestones. Crucial business engagements, too, need to be planned ahead so as to give you family and work balance.   Look after your body and your mind. Pressure and challenges are fine, and can serve you well. But make sure you’re doing the things that drive your performance. Eat nourishing food. Drink water. Sleep. Exercise. Meditate. All these things will make you feel better mentally and physically.   Make your work your passion. If it’s at all possible, then do everything you can to make the thing you love, the thing that makes you prosper. It’s not possible for everyone, but if you see your chance then take it!     BEST MOMENTS  ‘You are the most important asset in this’ ‘Proximity is power’ ‘People put their business first. Their family and the health suffers’ ‘Focus is a superpower in business’ ’Take control of your diary’ ‘It starts with you. Leadership starts with you'   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2031m 34s

Entrepreneur In Focus: Andy Alsop, President and CEO of The Receptionist

In this episode, Nick once again returns to the ‘Entrepreneur In Focus’, this time talking to Andy Alsop, the President and CEO of US-based tech-company The Receptionist. Since taking the helm at The Receptionist, Andy has grown their reach considerably. In 2015 the company’s software was being used at around 150 locations. These days, the software is being used in over 3,000 locations globally. In this fascinating conversation, Nick talks to a man whose journey didn’t begin with a startup, but an established company that he scaled up effectively; the strategies that he found useful, as well as the culture, processes and planning that have made The Receptionist so successful.     KEY TAKEAWAYS   An important factor in Andy’s decision to purchase a company instead of founding one was that for some time previously, he had not been seeing the success he had hoped to see. The Receptionist was based in Colorado, an area that Andy was interested in targeting, and through networking, found himself face to face with the company’s founder.   The Receptionist had an installed customer base, albeit small, including market research and initial sales. Andy’s main issue with startups has always been the first giant step from “dead start” to “something”. This issue had been solved by the company already.   In the US today there are approximately 10,000 people retiring each day. A lot of those people own businesses, and are wishing to divest themselves. There areonly three ways to do this: sell to a person, sell to a private equity firm, or sell to another company. These opportunities can be attractive, because the hard part (founding and marketing) is already done.   It can be beneficial to immerse yourself in the genesis of your new acquisition, learning the ropes from the inside out, working on marketing and design yourself. This can be a far more effective use of investment capital than hiring early on. The risks of making a bad hire can be costly, especially at the nascent stages.   One of the most effective methodologies that Andy discovered was Traction by Gino Wickman, upon which he and The Receptionist team built their company strategy, mindset and values.   Employee concerns are always acted upon either as an individual concern, a departmental concern, or a company-wide concern. By dealing with the concern swiftly and through the proper channels, the company runs more efficiently and happily.   Focus and structure are essential for any business. Especially when it comes to planning the future trajectory or goals of your business, of paramount importance is the need for structure and planning, but also adherence to those goals.   Many entrepreneurs who begin at the startup phase become very enamoured with the creative process, and then when growth begins, and people are required, and culture and values become important, that’s when certain types of entrepreneurs struggle.   BEST MOMENTS ‘I wish I’d had a podcast like this to listen to over the past 22 years’ ’The hardest part of any startup is taking it from a dead start to “something”' ’Now’s a great time to create that one-plus-one-equals-three’ ’That one misfire can taint the whole thing’ ‘We know where we want to go. We know our goalposts. How do we align our company to get there?’ ‘It’s that efficiency of how to communicate that is so critical in a company’   VALUABLE RESOURCES Nick’s Twitter Scale Up Your Business Podcast Andy Alsop on LinkedIn - https://www.linkedin.com/in/andyalsop/ The Receptionist - https://thereceptionist.com Traction by Gino Wickman - https://www.amazon.co.uk/Traction-Get-Grip-Your-Business/dp/1936661837/ref=asc_df_1936661837/?tag=googshopuk-21&linkCode=df0&hvadid=310623486223&hvpos=1o1&hvnetw=g&hvrand=8563956478218085729&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=1006817&hvtargid=pla-404289645110&psc=1&th=1&psc=1   ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2051m 51s

Raise Your Standards, Change Your Life

Sometimes, your business’s growth can stall because your standards and values may have become less clear. It’s worth taking the time to reflect upon the way we live each day, to ensure that we are meeting our own standards of quality. It’s only from meeting, and sometimes exceeding these standards, that we can make true change. Nick talks today about the empowering practice of setting the key standards that will define you, and help your business to grow, as well as how to meet and surpass them.   KEY TAKEAWAYS  Standards are the key to changing anything. As Tony Robbins says: “Any time you sincerely want to make a change, the first thing you must do is raise your standards” To have an outstanding quality of life, you must take risks, and much of this comes from the standards you set for yourself. Self-esteem comes from raising your personal standards in everything from the way you treat others to the way you dress. One of the first areas in which you should set standards for yourself should be your health. Mindset is incredibly important, but always remember that you need energy and vitality in order to deliver. Managing your emotions is another area of your personal life that will translate to your business life. Business is not just about the wins, but the roller coaster of ups and downs that challenges create. We need to be mentally prepared for everything. What are your standards regarding relationships? How do you get on with people? Are you striking the balance between home life and business life effectively? Remember not to let your personal relationships suffer. Are you using your time effectively? Productivity is the result of effective planning and holding yourself accountable for delivering on your promises and potential. You’re not going to become financially free unless you learn how to manage your money well. Discipline yourself to save money, and spend it wisely. Envision your goal from the future perspective of your desired reality. Nick practices “priming”, reflecting upon the past, present and subsequently three future goals. Envisioning yourself as the type of person who can achieve those things will give you insight on the actions needed to get there. Find inspiring mentors who are a few steps ahead of where you are. Look for those who are living the highest standards in a specific area you aspire to.  Learn from your mistakes. Remember to take risks. Don’t compare yourself too closely to others. Feel your way through the journey and remember that there’s no such thing as failure, only feedback.  Ask yourself: are you doing what it takes? Are you living with intention? Are you living with balance?    BEST MOMENTS  ‘Mindset isn’t just part of the game. It is the game’ ‘Don’t worry twice!’ ‘Everything that you do or say provides others with insight into the personal standards you keep’ ’Some people are very good at offence, but not at defence’ ‘If your identity is not taking you to where you want to be in life, that’s when you need to set a new standard’ ‘When I look for a mentor for myself, I’m not looking for an easy ride'   VALUABLE RESOURCES   Nick’s Twitter Scale Up Your Business Podcast   ABOUT THE HOST Nick Bradley  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2033m 25s

Influence & Storytelling In Business

Storytelling is not just a key literary aspect. Storytelling is a strategy that can also propel your business growth.  In this episode of the Scale Up Your Business Podcast, Nick discusses the importance of storytelling in business. He also shares three models so you can easily implement inside your business, during your talks, meeting with your investors, and many more.   Storytelling can help you lead your teams, influence your customers, and use it in your business plan. All your partnerships and customer relations can be improved if we know how to communicate effectively and we learn how people can be receptive to our message.  Start tuning in to know more.  KEY TAKEAWAYS  Why storytelling? To communicate an idea or a statement to someone effectively, the receiver must be interested enough to be receptive about it. Storytelling improves how you’ll communicate. It helps you deliver your message in a compelling and engaging way.  Everyone learns differently. In fact, there are different learning styles, namely: visual, auditory, verbal, kinaesthetic, and auditory-digital.  When you’re about to hold a meeting, a talk, or a lecture, get a sense of how people inside the room engage so you can adjust how you’ll share your message.  5-Step Sequential Model – What, Why, How, What if, and When?  What – the overview of your business.  Why – a well-thought part of the story; can be based on the current demand, personal mission, advocacy, etc.  How – how is it going to benefit your investors, your clients, and your customers?  What if – what will be the consequences if the plan didn’t push through?  When – NOW. Convince the investors to do it now.  Charisma, Conviction, and Connection.  Tell your story in a charismatic way so it becomes more engaging.  Have conviction. People believe what you say when they see that you believe in what you’re saying.  Connect with the audience verbal and non-verbally.  The Then, Now, How Model.  Tell true stories that the audience can relate to and learn from. Share how you could improve your conditions from the past. This will definitely inspire them and invite them to be on your side.  BEST MOMENTS  “The context of how you deliver is important.”  “The invisible, or what you think is invisible, is actually just as important as the visible.”  “Selling is still the lifeblood of business, as much as marketing is.”  VALUABLE RESOURCES  Scale Up Your Business Podcast: Presenting, Persuading And Winning Deals | Apple | Spotify | Stitcher  Influence: The Psychology of Persuasion by Dr Robert Cialdini  Zig Ziglar Books  ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and private equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.  CONTACT METHODS  https://twitter.com/nickcbradley   nick@fielding.global   www.fielding.global
02/01/2025m 56s

Using A Product Ecosystem To Create Multiple Streams Of Income

“A Product Ecosystem aligns with value proposition and is crucial for a business to be able to scale up.” In this episode of Scale Up Your Business Nick covers what an ecosystem is and the importance of the product eco system, also known as a product staircase. Also covered in this episode is how you can implement a product staircase into your business effectively and touches upon how you can come up with the products to put within your staircase themselves. KEY TAKEAWAYS ‘Product’ aligns with another episode that I’ve previously published on value proposition and it’s an absolutely crucial thing. If you haven’t got a clear problem to be solved for your niche/audience to focus on; you could do all of the marketing and selling in the world but you wont sell anything. A product ecosystem is the ability to create a number of pathways for your audience to engage then eventually buy from you. An ecosystem is thinking about the entry points or lifetime value that you want to take your ideal prospect through. If your product is of high value it can have a longer sale cycle. So the way to try and get your valuable products to sell is to have ladders within your staircases where the customer can engage. Think about what you can give away for free. This is often information like podcasts. Is there something that you can sell that has an accessible monetary value but at the same time is not that much that it’s too much of a thought for someone to says yes. This can sometimes be consultancy. Then think about customer lifetime value. What happens after you sell your product? A lot of business grow by selling services. Put yourself in the minds of your customer and audience and think about the end to end journey. Product creation formula keeping the staircase in mind: Your products need to all work together. Decide on the best format that aligns with what your business is. Choose a compelling name. Don’t go out there with anything boring. Think about the benefit of your product. Price it along the staircase. The first should be free. The second needs to be accessible. Then you need to sell your core product. Focus on the benefits of what you’re selling them not the features. Keep asking ‘why’ until you get the answer. Sometimes it’s worth having a guarantee. This doesn’t work for everything but can be affective with certain products. It gives a level of certainty. Think about packaging a few of your components together. If you discount it then try get a longer term deal. Use genuine and believable scarcity. This could be time or the number of products you have. Try use social proof and testimonials alongside the scarcity. BEST MOMENTS ‘Having a well thought out ecosystem is going to help you regardless of where you are with your business.’ ‘Sometimes product ecosystems can be called product staircases or ladders.’ ‘A product staircase is one of the best ways I know to bring a customer along with you to the point that they want to buy.’ ‘If you can spend 8 hours with someone then they’re going to start forming a relationship with you.’ ‘Try to win the hearts and minds of your prospects.’ ‘Don’t go out there thinking your going to only be selling one thing.’ ‘Add value, add value, add value without expectation and you’ll get where you want to be in life.’ ‘Clear benefits aligned with your proposition will create a position in your market that will make your prospect more likely to buy from you’ VALUABLE RESOURCES Scale Up Your Business Podcast: Rock Thomas: Interview With The World’s #1 Whole-Life-Success Expert | Apple | Stitcher | Omny Google Analytics Traction: Get a Grip on Your Business by Gino Wickman ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and private equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHODS https://twitter.com/nickcbradley nick@fielding.global fielding.global
02/01/2030m 12s

Using Data And Metrics In Your Business To Drive GROWTH!

“This is probably the most practical episode of Scale Up Your Business Podcast done to date.” In today’s episode, Nick highlights the important of tracking metrics inside the business to maximise results and performance. If you’re not doing it, then how sure are you you’re achieving whatever your goals are in your business?  The shift from owner-operator and owner-investor or scaling up can be quick and easy if we establish business performance measures. Discover also some tips to help you create your own ‘scorecard’. Your business metrics will surely differ from another’s, so you have to put be dedicated to find the right one for you. Let Nick help you when you listen in. KEY TAKEAWAYS Tracking your metrics lets you see the improvements and results in your business. Ensuring that your cash flow is healthy Maintaining a top-level performance Achieving overall business goals Boosting productivity and efficiency Bringing out issues, challenges, and concerns early on Implement your own scorecard. It’s different for every business depending on your goals and how you achieve them. Your scorecard should not just show how you are performing as of now, but also how you have performed in the past and where you’re heading in the future. Use web analytics services. When looking at Google Analytics (or any platform of your chosen tool), Nick tracks a certain data point, which is of no correlation to the success of the business, for a number of months. Here are some tips to help you create your own: Be very clear in your vision. Identify at most 15 but not less than 5 categories that you’re going to measure. Using key questions based on what’s important to you will make this easy. Include metrics that are related to your core processes (e.g. HR, operation, marketing, etc.) Assign each goal to each team member. It’s a weekly process. Bring out the scorecard every week to review it. Most likely, after 4-6 months, you’ll have a scorecard that you can use in the long-term. BEST MOMENTS “If you can really make a few pointers from today – the different things, the different approaches I’m going to provide you – you can really start making a huge difference.” “What gets measured gets done.” “Understand the metrics – all the indicators. Not just because it will get you where you need to, but it will keep your alive.” “Your business is your business; your scorecard will be unique.” VALUABLE RESOURCES Scale Up Your Business Podcast: Rock Thomas: Interview With The World’s #1 Whole-Life-Success Expert | Apple | Stitcher | Omny Google Analytics Traction: Get a Grip on Your Business by Gino Wickman ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and private equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHODS https://twitter.com/nickcbradley nick@fielding.global fielding.global
02/01/2026m 8s

Business And Life Advice For My 21-Year-Old Self

“If only I had done it, I wouldn’t be here right now.” Life is just an absolute waste if you live it with regrets, doubts, and fears. So, as early as now, do what you can to have a happy future. In this episode of the Scale Up Your Business Podcast, Neil looks back on how he lived a life in his early 20s and how his previous decisions and actions impacted his life today. Though he’s contented with how things turned out, he wished he has done things better. Discover what pieces of advice Nick gives to his younger self today. These might help you also in how you prepare for your future, so tune in. KEY TAKEAWAYS 21-year-old Nick didn’t see the real value of money. All he did was to spend it on possessions instead of saving up and investing in things that could bring him abundance – he was just getting by. Nick discovered the true passion for health and fitness, so he started a personal training business, his first business. He learned the importance of focus and discipline. He also read self-help and inspirational books. While helping his clients improve their physical health, he was also learning from them through their personal stories. This also gave him clarity on his life purpose. He believes that he can help more, so he moved to a new place and started a new career. If he can help more people achieve personal development, advance in their career ladder and scale up their business, then sacrificing comfort and security can be worth it. 7 Pieces of Advice for Younger Nick: Trust that life is always giving you feedback that serves you. Take absolute control and accountability for your education. Find mentors early. Save and invest. Give back and contribute value to others without expectation. When opportunities present themselves, show up. Believe in yourself. BEST MOMENTS “Interestingly, when I got the most fulfilment back, then was helping people be physically healthy through personal training. There were side conversations I had with clients about life. That was an interesting part of my growth.” “Be grateful, be brave, have faith, and show up.” “I know that I wouldn’t be who I am if I have gone through the challenges and put myself out there.” “Never stop reading and filling your mind with stuff that will help you achieve your goals, and more importantly, enjoy your journey on the way.” VALUABLE RESOURCES Scale Up Your Business Podcast: Rock Thomas – Interview with the World’s #1 Whole-Life-Success Expert | Apple | Omny | Stitcher Rich Dad, Poor Dad by Robert T. Kiyosaki ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and private equity-backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. METHODS https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2023m 10s

Rock Thomas: Interview With The World’s #1 Whole-Life-Success Expert

‘You have to have this guy on your show he’s a badass’  In this very special 25th episode Nick is in conversation with Rock Thomas, successful entrepreneur, self-made millionaire, influencer and public speaker for personal development and growth who now dedicates his time, passion, focus and energy to helping others achieve success and fulfilment.  He has a huge social media following and in this in-depth interview discusses systems, the mindset and the models he has developed that have brought him success and fulfilment across multiple streams of income. Listen in to this exciting episode and find out how being  ‘a badass’ is about understanding, learning and teaching others.     KEY TAKEAWAYS  What is your mission and what do you do?  I learn to be able to teach and then I try and teach the things that are valuable in today’s world when it comes to getting results.  I’m a passionately curious person with a good work ethic if you combine those two things where ever you put your energy and intention you are going to get results.  When you go the extra mile, you get extra attention and better opportunities  It’s about bringing your best self to the challenge you are facing and the one after that.  How do you scale up?  Using the Me, We, They system  Me - first you become great  We – bring someone alongside you who watches your expertise and then develops through your feedback as they work  They - when they have reached the standard required you move away.  Most people know what to do but they don’t do what they know.  The people who are hugely successful have a rage for mastery and an absolute inferno inside about wanting to get better and hating to lose.  We want to be in the arena with a worthy opponent, but we need the tools to be able to battle it.  How important is having a clear identity in achieving business success?  How do you find one when you don’t know what yours is?  ‘3 Ms Model’ involving finding a Mentor Model until you achieve Mastery.  It's not completing the ultimate race, it’s who you have to become to compete in the race.  Life brings all sorts of challenges and obstacles it's all about how you respond.  How you describe and define yourself determines how you respond when faced with any situation. You dictate your role by how you approach a task  You need to change your perspective and complete the analysis and effective preparation before a task to ensure you can respond positively.  How important is your mindset in business?  You have to work your mindset consistently; rituals and routines can keep you in a better place more often and help you get back to a better place more quickly when you face challenges.  Your mindset dictates how you do the next thing and it comes down to practise.  If you are not where you want to be, where would you start?  The 8 areas of your life are all interconnected and the place to begin is to be passionately curious about everything.  Audit your days – what worked, what didn’t work, how can I do it better, what did I learn, what did I love, how did I contribute?  Work on your health, energy and resilience continually.  Work 4% outside your comfort zone on a regular basis, you’ll learn from it and be willing to do it.  What can you do If you feel you are stuck?  Find the one thing that lights you up, and do it 5-10% of the week.  Start it, master it, delegate it, move on to something else.  I’m a starter, some are maintainers, and some are finishers, As a visionary, I can see it, but I don’t want to be in it, it's vital to know who you are.  Start saying ‘yes’ to the small things and you will find it easier to ask for other things  Nothing has meaning but the meaning you give it and when you become a meaning master you change your life.     BEST MOMENTS  ‘It’s about being resourceful; you have the ability to do it so do it more often’  ‘I’ve created a strategy for myself that allows me to fill in my biggest fear – ‘that I’m not enough’  ‘Until you become conscious of the people ecosystem that exists around you, it is not possible to change your environment’  ‘The inner narrative never stops so you may as well be intentional’     VALUABLE RESOURCES  Scale Up Your Business Podcast  The Power of Your Identity book by Rock Thomas  Can't Hurt Me: Master Your Mind and Defy the Odds book by David Goggins    ABOUT THE GUEST  Rock's M1 Programme:  "M1 is a 52-week whole life leadership development community with proven results in your net worth, passive income, health, relationships, and lifestyle. We teach the lessons from street smart whole-life millionaires and ingrain these lessons into your day to day life. We succeed where personal development seminars and masterminds lose steam. Instead of a motivational shot in the arm, this creates a permanent shift in the way you think, feel, and take action".  Invitation only, apply at www.gom1.com     CONTACT METHOD  Rock Thomas website:  https://rockthomas.com/     ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global   www.fielding.global
02/01/2059m 37s

High Impact Lead Generation

For businesses who want to expand, the biggest problem is how to maintain and boost your lead generation. What worked for you now might not work for you in the future. It’s a good step to always improve and try new strategies.  In this episode of the Scale Up Your Business, Nick dives deep on high-impact lead generation. Discover how you can build up your credibility, make it a routine to produce content, build connections, and extend your help to others. There are various ways on how you can turn a stranger to a lead to a customer. Tune in now to know what can work for you and your business. KEY TAKEAWAYS “A lead is a person who has indicated some level of interest in what your company’s product or propositional service is.” Marketing requires experimentation. To know if your products and services will get the attention and the interest of people; you must try various strategies. Attract, Convert, Close, & Delight. Marketing Qualified Lead (MQL) – someone who has already shown interest by giving you some contact details through signing up for your newsletters, downloading your resources, or going to your events. Sales-qualified lead (SQL) – a prospective customer; you’ve had a dialogue with them and understood what they need and what you could provide for them. How to generate leads? Social media. For personal branding, it’s easier to build more authenticity, trust, and connection with strangers online if you post regular content. Also, look into Search Engine Optimisation (SEO) to increase website traffic and into repurposing your content. Set up lead magnets on your websites through downloadable contents. Your website needs to explain what you can offer your customers and how it can benefit them. It’s not going to be all about you.  Email marketing. In order for this to work, your messages that you send out shouldn’t be generic. Every message should be tailored to every person’s needs. It’s better if the landing pages have eye-catching and captivating visuals. It’s what makes your visitors stay a bit longer to absorb what’s on your site. 10X-ing your sales team. Expand your reach. Make sure that what your team is selling is something that they want to sell as well. BEST MOMENTS “Marketing is more important than sales these days in many businesses.” “Your website is not about you, it’s about them.” “When I go out there and contact people, I’m genuinely looking for people I can help, not just build up my list.” “Don’t make someone work to find out what you do.” VALUABLE RESOURCES Scale Up Your Business Podcast: Why You Must Have A Personal Brand | Apple | Omny | Stitcher ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2035m 2s

How to Handle Overwhelm & Stay Focused

It’s a blessing and a curse at the same time to have many opportunities in front of you. When you’re coming from a place of the uncertainty of how to choose the ultimate one, then this episode of the Scale Up Your Business Podcast might help you Neil shares the structured step-by-step process on how to handle overwhelm and stay focused. Clearing your mind and staying focused on your outcome and your WHY can help you decide more effectively. When you’ve mastered this, it's easy to achieve the vision for yourself. Learn more about harnessing the power of focus when you tune in. KEY TAKEAWAYS Overwhelm can mean ‘drowning beneath a huge massive something’. It happens when you have too many options presented to you. This could be a positive or negative thing depending on your capabilities and resources. Before you decide on what to do next, focus on your Key Result Areas (KRA) and key income-generating areas which will act as your basis. Nick learned the practice of being present by meditation. This maintains a healthy psychological and emotional state. Being present can help you be calm, be focused, and be ready for the tasks that you need to do regularly. How to Stay Focused (Step-by-step): Get everything listed down on paper—not on your laptop, tablet, or phone, on paper! You need to be clear on your outcomes. What are you trying to achieve? Why do you want it? Neil suggests you start with the results, then the way towards them would be easy to build. Write out all the options. Know the consequences. There will be upsides and downsides for each option—write them down. What is the outcome if I take this option? How important from 0 to 10 are each upside and the downside to meeting my outcome? What is the probability that each upside and downside can occur? What are the emotional benefits of the outcome? Damage mitigation. Of the remaining options, look at how you can eliminate or lessen the downsides. BEST MOMENTS “As much it is about the journey, the destination seems really compelling, and you want to do everything to run towards that.” “Focus and flow, when you’ve got them, you can just achieve so much.” “Reasons come first; answers come second.” “When you’re prepared, you eliminate fear in a much more powerful way.” ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2023m 36s

Entrepreneur In Focus: Wendy Shand – Founder of Tots To Travel

As part of the continuing ‘Entrepreneur In Focus’ series, Wendy Shand, founder and CEO of Tots To Travel joins Nick to talk about her journey in business, how she successfully identified her target market, and how she grew an idea into an eight-figure company that caters to families wishing to explore the world.  No two journeys in business are the same. Wendy’s began at a young age, when her parents would often travel without her due to insufficient amenities for children on international business trips. When Wendy’s family began to grow, she began to realise that a huge market was being ignored.  Through focus and resilience, Wendy founded a thriving business that she has personally scaled up into one of the most popular resort agents in the UK. KEY TAKEAWAYS Tots To Travel is a specialist holiday resort company for families with young children, which was born out of Wendy’s own experiences of how to holiday with her own young children. The entire experience of trying to vacation with infants can be extremely difficult and overwhelming. This is a market that was being ignored almost entirely when Wendy began thirteen years ago. It isn’t just comfort that’s an issue with young families. Safety also is a huge concern for parents and families. Mindset and focus at the beginning was extremely important. Wendy’s home life was transient due to her husband’s career. By understanding their different personality profiles, she was able to table the subject of their family’s future in a meaningful way. Wendy’s personality is that of a visionary, while her husband is an integrator. By teaming these attributes together, they were able to envision Wendy’s aims for Tots To Travel and turn it into a reality. When it comes to her workforce, Wendy believes passionately in placing the right people in the right roles. By identifying her staff’s personal gifts and strengths, she can assign them correctly to key positions, and in turn ensure that they come to work happy and leave each day feeling fulfilled.  One of the key moments in Wendy’s journey was when she and her husband decided to play a high-risk move and go all in on Tots To Travel. Wendy’s husband quit his important career and they focussed entirely on building and growing Tots To Travel. As Wendy puts it, you make your best decisions when you’re hungry and when the wolf is at the door. By going all in, they had no choice but to succeed. Tots To Travel saw a huge surge of growth when they refined their offerings to include resort villas providing a more thorough service, meaning that families could enjoy a more luxury holiday experience. This led to a large period of scaling up to meet the new demand. Tots To Travel is challenged by disintermediation, the process by where consumers may discover their product using Wendy’s company, but who will then go and shop for it elsewhere so as to save money. This can essentially mean that Tots To Travel acts as a shop window at times, and is one of the more complex problems faced by Wendy; how to attract a consumer, and ensure that they complete their experience with her. Wendy’s answer to this problem was to establish a product that could not be found anywhere else. Wendy approached investors and scaled Tots To Travel up even further. By purchasing a resort’s inventory for a set period of time, Wendy was not only able to offer a product that could not be found elsewhere, but she was also able to ingeniously tailor the holiday experience precisely to her market. Across the life of her business so far, the main challenge in scaling up was a lack of inventory when it came to destinations. By evolving the business from a simple directory of holiday lets for families, into an exclusive collection of destination resorts that cannot be found anywhere else, Tots To Travel has genuinely evolved and met the demands of its own growth. Building a successful business and scaling it effectively has been a lesson in experimentation, and developing a niche market that is exclusively yours.  During the beginning of the business, Wendy didn’t realise the importance of establishing the culture of the company she wished to create. Over the next years, they focussed on stripping out practices that weren’t aligned with the values she wished to establish, and began again.  Self-development is crucial in creating the right mindset. Wendy and her family focus on physical as well as mental stimulation and treat themselves as prime athletes. This is of paramount importance in Wendy’s mind. By telling herself that she is valuable, and reinforcing this with tangible benefits, this sense of importance and value is translated into her business life. BEST MOMENTS I don’t see boundaries between countries. I see opportunities” “People go to Cornwall for eight or nine years on the trot, because they’re scared of travelling further” “Creators work intuitively. I was feeling my way along the journey” “I fundamentally believe that if people spend more time in flow, that is where their brilliance is” “To take the island, you’ve got to burn the boat” “It’s been a big lesson in experimentation” “I profoundly believe that what we are doing at Tots is purposeful” “I am at my best when I am being creative” VALUABLE RESOURCES Scale Up Your Business Podcast Tots To Travel John Demartini ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/201h 16m

Scaling Up Quickly By Creating Value From Acquisitions

You may think that your business is at far too early a stage to begin scaling meaningfully. Perhaps you don’t believe that you have the funding to attempt significant growth?  In this week’s show, Nick provides a few strategies designed to circumvent these doubts, and maybe demonstrate that it’s never too soon to scale up your business, by creating value from acquisitions.   KEY TAKEAWAYS  Often acquisitions can lead to savings and synergy between the original company and the newly acquired one. Departments can find themselves merged, and customer bases can be shared. This is part of the main reason for acquisitions in the first place, not so much to acquire a second business but to allow synergy between two companies. With many from the Baby Boomer generation about to retire, opportunities are abundant for those looking to acquire businesses, as many of these companies do not have succession plans. If you’re talented at 'turnaround', then you can make way more profit from acquiring a company and reinvigorating it than beginning from scratch. Just because a business owner has lost interest, or the company is running low on momentum, doesn’t mean that it’s a bad business. It just requires a new psychology and toolkit. Distressed businesses can still prove valuable, even though the acquisition of them costs next to nothing. By simply acquiring a company similar to your own, you instantly acquire and access a second customer base. Asset finance and deferred payments to the seller can allow you the opportunity to buy a business without putting up any of your own money.   BEST MOMENTS ‘When we talk about growth and scale from acquisitions, it literally is a game changer’  ‘I’m more of a turnaround-and-scale-up guy than I am a start-up guy’  ‘You can buy a business for no money and they can strategically scale you up very quickly’  ‘That sounds like alchemy, and do you know what? It is!’  ‘That’s what I call creating a capital event’   VALUABLE RESOURCES  Nick’s Twitter Scale Up Your Business Podcast  The Harbour Club Business Buying Accelerator   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2029m 19s

Entrepreneur in Focus - Arron Shepherd, Co-Founder of The Goat Agency

At the age of 23, Arron Shepherd moved to Dubai and became Global Director of Business Development at the First Group, increasing their revenues from £25m to £350m in just three years.   He then moved to London and founded Sports Lobster, building a team of over 60 staff, onboarding over two million users, and forged partnerships with Cristiano Ronaldo, The NBA and Crystal Palace.  From here he established The Goat Agency, which takes the concept of personal branding to the next level, reaching people in a credible and authentic way.  In this very special episode, Nick talks in depth to Arron about his journey, his core beliefs, leadership, how to build a successful team, and his vision for the future.      KEY TAKEAWAYS   Arron set up his first business at the age of 18, and since then has had the invaluable advice of his father, also an entrepreneur, who acts as Arron’s business mentor. By asking questions at key points in his own journey, and from seeing the benefits of risk-taking, Arron has developed and inherited a suit of business armour.  Business is all about people and learning how to motivate them correctly. As Arron points out, if you only motivate your team in an average way, you’ll only have an average business. If you want an exceptional business, you need normal people to be exceptional.  Arron credits his own self-awareness as his biggest strength. By identifying the qualities that his excels at, he can then leverage the parts of business that he is not so strong with.  Leadership is all about trust. Arron’s default belief is that his team will succeed if they are given opportunities to do so. So often, Arron sees people not being given opportunities because of fear of what might happen, which he believes is fundamentally wrong.  Lack of self-belief is an area of business that often holds people back. Those who do not believe they are up to a task often only give part of their best, so that if they fail, they can blame it on the fact that they did work to their full potential.  Arron proved himself at an early age by striking at an opportunity to develop a building project in Kenya on behalf of his company in Dubai. This experience, while not ultimately successful, marked Arron out as someone who was willing to put himself forward, and who had the passion and drive to succeed.  Connecting with people in a positive way is vital for business. There’s no excuse not to be friendly and offer people a pleasant experience when dealing with you. You can be professional, efficient and accomplished at what you do, but you can also be nice while doing it.  The difference between a leader and a boss is the acceptance of responsibility, and the ability to accept blame when you need to. Leading through fear won’t inspire your team to work to their best.  Arron believes that peopling his business with those blessed with common sense, speed of thought and creativity is far more valuable to him and to his company, than someone who is book smart, or who has a longer period of experience.  Brands that have entrepreneurs at the top, or businesses that are run by someone who owns it, operate very differently. There is far more at stake for a business owner in that case. You are far more receptive to change, to spotting new opportunities for success, if your livelihood is at stake.  Too often, people seem to plan a business based on what it might become, instead of what will work in the present. In Arron’s opinion, a great business is one that is self-sustaining, that creates value, and that creates jobs and opportunities. But it needs to work straight away, whether you’re small or big.  Most importantly, you must be sure that your business, whatever it might be, is something you really want to do. If you don’t want it more than anything, then it’s not worth it.   BEST MOMENTS ‘If someone came and spent three days in this office with us, they’d learn more than they would at three years of a business degree in management’  ‘Motivating normal people to do exceptional things is the biggest thing that entrepreneur has to do’  ‘My success has always come from finding other people that fill the gaps around me’  ‘The biggest lesson I’ve ever learned in my life is that no one really knows what they’re doing’  ‘I’m an admirer of real people creating value out of nothing’  ‘We’re looking for the smartest people we can find’  ‘We judge on three things: Can you do the job? Will you do the job? Are you a team player?’  ‘Our belief is that the world has changed far faster than the world realises’  ‘I lose my house, they lose their job’  ‘Having people to share the good and the bad with is so important’  ‘I think people over-index on the value of being your own boss’   VALUABLE RESOURCES  Nick’s Twitter Scale Up Your Business Podcast https://goatagency.com/event-speakers/ Arron Shepherd – LinkedIn https://goatagency.com/about-us/    ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/201h 21m

Value Proposition

A value proposition is what will ground you in your business. Acing it at the beginning of your journey can massively influence how successful your outcome will be. So, in this episode of the Scale Up Your Business Podcast, Neil guides you on how to make a value proposition for your business. According to Neil, the key questions you should ask yourself is “What is the main problem I need to solve?” and “How can I be better than everyone else?” You should also have clarity on what you’re about to do so it can adequately reach the target audience. Listen in today as Neil discusses the elements of value proposition, the process of making it, and the top tactics you can adopt so you can develop a unique one for your organisation. KEY TAKEAWAYS Motivation = perceived benefits of what you offer – perceived costs “54% of companies that do nothing to optimise their value propositions have significantly lower conversion rates in sales than the ones that do.” Understand the market. Know who are your customers and who are your competitors. Speak to your customers and find out what they need. Elements of a value proposition: A headline The list of benefits Visual element What makes a good value proposition? It has to be clear and concise. It shows the end benefits for the customers. It should explain why and how you’re offering is better. It needs to be read and understood in under five seconds. Top tactics of developing your value proposition for the organisation: Clearly explain your products and services. Clearly explain why your customer should choose you among the competitors. Develop a value proposition for special products/services. Target specific value propositions for specific buyer personas. Do extensive research about your competition. Test the value proposition in various media channels. BEST MOMENTS “Value proposition isn’t just a product or service you agree to deliver to the customer; it’s the ingredient of your business that solves the problem.” “It [visual content] ends up being the foundation of your marketing plan.” “You need to be confident and assured why you’re better than everyone else.” “Marketing is experimentation.” VALUABLE RESOURCES Getty Images Scale Up Your Business Podcast: Why You Must Have A Personal Brand | Apple | Omny | Stitcher Shopify Uber Apple Slack Soundcloud ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2023m 42s

Entrepreneur in Focus - Kev Blackburn, Founder of Life Success Engineer

Learn how to start your online business at your home without costing you any money today in this episode of the Scale Up Your Business Podcast. Today, Nick chats with Kev Blackburn about his entrepreneurial journey. He was able to escape the rat race and started creating ways to attain financial freedom. Kev shares the tools he used in starting his online business, Amazon FBA & online arbitrage. Identifying what sells and what doesn’t sell became easier because of these. If you want to create a passive income, then make sure to tune in as he gives the step by step process on how to start. KEY TAKEAWAYS Transitioning from a full-time electrical engineer to a full-time entrepreneur was not a difficult decision for Kevin. He didn’t feel like spending the rest of his life in the rat race, so he took a chance and started experimenting in online marketplaces. When he discovered Amazon FBA, scaling up his business became very smooth. It was a massive help in managing his operations, from picking to shipping to providing customer service. He also took advantage of online arbitrage, a concept of buying an item at a lower price and then selling at a higher price in another marketplace. Steps to consider if you want to start creating a business on online marketplaces like Amazon: Create an Amazon Seller Central account and do some studying on why are you going to purchase. Understand how it works. Analyse the products before you are buying them and strategically design how you will sell them. Ace the sale. Make sure that the price you’re selling the item will match the Amazon Buy Box. Create operations procedures for you and your team. Kevin has been enjoying the freedom he’s having ever since he started his online business. Because of his reliable team, he can spend quality time with his wife and kids without having any worries on how his business is going. He also wants other people to experience the life he’s living, so he started mentoring teaching other people about his expertise in online arbitrage. BEST MOMENTS “I was all in. I knew that I had to keep developing myself and surrounding myself with people.” “That’s the process of learning. As you go along, and as you start this journey, you study, start taking action of what you’re learning, and you get some feedback.” “I never had the intention of quitting a job for another job, that’s why I hired assistants.” VALUABLE RESOURCES Date With Destiny – Tony Robbins Amazon FBA 7 Strategies for Wealth & Happiness: Power Ideas from America’s Foremost Business Philosopher by Jim Rohn ABOUT THE GUEST Kevin Blackburn is an online entrepreneur, automation specialist, success coach, philanthropist, and founder of Life Success Engineer. Through Life Success Engineer, he shares his journey and helps other people achieve their goals. Life Success Engineer ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2050m 21s

Making Money Work For You

The art of managing money starts with you! To unlock it for your business, you better master beforehand how to handle your personal finances and your own budget. So, in this episode of the Scale Up Your Business Podcast, Nick discusses how you can make money work for you so you can achieve your personal and business goals and why our emotions and psychology play significant roles on financial management. He also shares the three philosophies about money that he got from his coach and also the three important strategies that can help you change how you think and manage money. You’ll be creating wealth and freedom in no time when you follow them, so make sure to tune in! KEY TAKEAWAYS Cash flow in business is the most important thing. If you can’t properly pay all the people that help you grow your business, then it may not be a viable business. Manage your emotions effectively. Yes, your finances, your budget, and money, in general, are rational objects, but they’re underpinned by emotions. Nick himself had problems managing his finances. Instead of saving up or investing his money, he’d prefer to use it for buying more material possessions and pay for his hobbies. Three things that his coach told him about Money: Money flows from people who value it least, to people who value it the most. If you’re not a millionaire by the time you’re 40, then you simply haven’t put enough focus to this area of your life and therefore, need to change your focus. Wealth is a spiritual concept measured by the number of zeros in your bank account. Three Important Strategies: Give a percentage of your money every year or every month to those who need it. Develop psychology around money that attracts wealth and abundance to you. Create a clear plan around debt reduction, if you have it, and asset location. BEST MOMENTS “Your ability to manage money and cash flow in business are critical.” “Everyone should have financial mastery is one of their goals.” “What I was really doing was I was masking certain perceived deficiencies in other areas of my life by the short-term hits of satisfaction.” “If you add enough value to people in life without expectation, you’ll have everything you want in life.” “Like anything, where you focus on is where your energy flows.” VALUABLE RESOURCES The Richest Man in Babylon by George S. Clason Rich Dad Poor Dad by Robert T. Kiyosaki Money: Know More, Make More, Give More by Rob Moore Money: Master the Game by Tony Robbins The Intelligent Investor: The Definitive Book on Value Investing. A Book of Practical Counsel by Benjamin Graham ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2033m 3s

Entrepreneur in Focus - Khadija Kalifa

Keeping It Real With Khadija! As part of the entrepreneurial series, Nick is in conversation with  Khadija Kalifa  entrepreneur and former contestant on ‘The Apprentice’  They discuss the journey Khadija has been on, what it is really like to be an entrepreneur and finding what you love then making it your vision.   This fascinating podcast is a must for anyone who wants to really know what it’s like if you are ‘keeping it real’ listen in to find out more.      KEY TAKEAWAYS  My cleaning business was circumstantial, a necessity due to factors in my life at the time.  From an early age, I knew that if I wanted something I had to work hard for it.  I have a belief system, a mindset that drives me to be successful. It is important to me and I see it as my responsibility to make sure everybody in my family is looked after.  Some people like to have a life of certainty, everything is more or less what you expect it to be until it’s not. Those are the people who try to keep it as level as possible but that’s not realistic.  As an entrepreneur, there are always ups and downs but you have to take control of your future.  We all have the same needs but require the balance between those needs to be different according to our individual characters.  The psychology is important, you need to understand who you are and who you need around you to move your business forward successfully.  You cannot do it on your own you need others around you to take on the other necessary roles within the business.  Since being on ‘The Apprentice I have utilised opportunities for public speaking, networking and podcasts.  It was like a business boot camp. I came out having learnt a huge amount about business and gained confidence in my own abilities.  If I can help others learn from my mistakes then I am able to offer them something positive.  People need to decide on a set of standards. When you start with that you can then retrofit those standards back to your business. If you don’t do that you won’t have the vision in place to move forward.  Your mission to build an empire requires you to have a vision where others are working within it.  If you are doing what you love, doing it becomes your passion.  The empire then becomes part of the clarity, not the destination.  Most people want to help people in the way that they can help.  If you find what you are really special at then everything changes and there is no work anymore.     BEST MOMENTS  ‘I’ve always been a hustler’  ‘You’ve got to have a balance’  ‘If someone’s being stupid, I tell them they are being stupid’  ‘The entrepreneurial journey is within everyone but it’s a trigger that is switched in some of us’     VALUABLE RESOURCES  Scale Up Your Business Podcast     ABOUT THE HOST  My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.    My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.    My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.     CONTACT METHOD  https://twitter.com/nickcbradley  nick@fielding.global   www.fielding.global
02/01/2049m 24s

Why Investing In Yourself Is THE BEST Investment You Can Make

In this episode, Nick talks you through several practical techniques that will allow you to invest more time in yourself and explains why self-improvement and investment, is by far the best investment you can make.  By adding to our intelligence, value and skill-set, we can positively impact others and our own world.      KEY TAKEAWAYS By investing heavily in ourselves, whether intellectually, or in terms of skills or value, then you can easily add more value back to other people. You are your greatest asset, and any value you add to that will only impact others positively.   Investing in yourself is different from the pathway of formal education. As Nick points out, his schooling began as a child, but his education began in his thirties. It is only when we begin to apply the lessons learned through life experience, that we can start to utilise our entire value.    Formal education can be useful in teaching us discipline, focus, a regimented work ethic, and the ability to learn how to study, but the practical experience comes later once our personalities become defined, and when we begin to focus upon the life we want and the goals we are setting for ourselves.   Personal development is about the skills, the beliefs and mindset that you need. Professional development is the acquisition of broader attributes and skills. Personal is based around your attitude and outlook. Professional is based around the specific skill set that will allow you to master your chosen vocation. Both are equally important.   You have to take action wherever possible., Theorising and studying about self-improvement are all very well, but progression can never be made until we take that first step In practical terms.   Entrepreneurs are not just born - they construct themselves through defining their life’s purpose. Everyone has the capability to be the best version of themselves possible - to seek success and make the most of it. It just takes belief and the will to act.   Invest in more time - by creating more time and leveraging it properly, the more time you can devote to the things that are going to drive you towards your passions and your goals. By defining the dimensions in our lives that we wish to spend more time in, we can better utilise and create the time available.   Leverage and outsource all of your low-value tasks - Household tasks, administrative tasks and other low-value duties can consume a large amount of our personal development time. By employing others to help, we can focus on the things that are truly important. Invest in your health - Looking better is wonderful, but by improving our health we also improve our energy levels. Sleeping, also, is a crucial part of maintaining our optimum energy levels. Plan your day carefully.  Invest in your mindset - Understanding how our psychology works is hugely important in terms of how we begin to improve our attitude and self-belief. Seminars, coaches, audiobooks and podcasts are an invaluable source of mindset improvement. Investing in knowledge and skills - If mindset is what makes you take action, then knowledge and skills are the things that will create more certainty around what you are trying to achieve. Seek out experts who are a few steps ahead of where you want to be. Invest in your network - Look at who you’re spending your time with, particularly in the world of business. Surround yourself with people who are a few steps ahead, and learn and grow in their company. Always celebrate your successes - Focussing purely on achievement can sometimes leave us blind to the actual progress we are making. Pause once in a while to reflect upon your growth.   BEST MOMENTS  ‘Investing in yourself is not a “should do”, it’s a “must do”’  ‘Find a way to add more value than anyone else does, and you’ll never have to worry about anything’  ‘Every day, work harder on yourself than anything else’  ‘Depending on where you want to go, your education and what you want to invest in, may not be what the establishment does’  ‘You gotta take action!’  ‘I’ve always wanted to be the best version of myself I can be’ ‘You are the sum average of the five people you spend the most time with. So choose these people well!’ ‘It can sometimes be possible to improve ourselves by two avenues at once - listening to an audiobook while exercising stimulates our body and mind simultaneously’ ‘Excuses are created in the mind and do not exist’ ‘Where are you now, where do you want to be, and what is the gap?’ ‘Your network is your net worth’ ‘Everyone needs me time, just make sure it’s not an excuse for procrastination’   VALUABLE RESOURCES Nick’s Twitter Scale Up Your Business Podcast   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor.  My background is in growing and scaling VC and Private Equity backed businesses.  Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events.  I’m passionate about personal and professional development - showing up and being the best version of myself ... every day.  My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good.   CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2030m 20s

Why You Must Have A Personal Brand

‘People buy from people, people trust people and the best way to get your message out is through personal brand’ The number one most important thing you can do to create trust, resonance and scale no matter what stage of business you are in is to have a strong personal brand. In this episode, Nick explains the importance of personal brand and the steps you can take to effectively build your own. KEY TAKEAWAYS Personal branding is the one thing anyone can do and the resources are everywhere. What is a personal brand? Ultimately a brand is a way of standing out that means the audience you are seeking to connect with understands completely where you are coming from. It is how the value proposition aligns with the person you are trying to help. What is the problem that needs to be solved and why is my business  best placed to help solve the problem for a specific niche. It is key to get these things in congruency by being really clear on the problem and the niche. The brand element is about how you communicate and put it together. A personal brand has to be the best version that you want people to understand and connect with It's your values and standards, it’s what you stand for and stand against. It's about you sharing what you are with the intent to add value because your message and vision need to be expressed and communicated to the people you are trying to help. How do you create a personal brand? It needs to be a balance between who you are now, who you want to be and what your niche wants of you. The first question to ask is who am I? and what do I care about? You’ve got to understand who you are before you can communicate it to others. The key is to be authentic throughout everything. What’s unique about you? What do you stand for and against? Creating your brand story from all the elements is a succinct way of telling what you are about. Within a personal brand, you’ve got to think about the way you are going to connect and get your message out there. Effective use of social media platforms and the opportunities available to you is vital. Focus on platforms that resonant with your audience niche. If you want to step up, stand out and grow your business you have to come to that business from a place of trust, credibility and genuine sense of wanting to add value. The best way for this to happen is by people getting to know you. BEST MOMENTS ‘You got to do it from the right frame of reference for it to work’ ‘A connection about why the problem and the solution come together’ ‘People love to buy but they don’t love to be sold to’ ‘You’re connecting on a personal level, ‘p’ to ‘p’ – person to person’ VALUABLE RESOURCES Scale Up Your Business Podcast Life Leverage by Rob Moore Crushing It! by Gary Vaynerchuk ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2027m 48s

The 5 Biggest Mistakes I Made in Business

In today’s episode of the Scale Up Your Business Podcast, Nick lets you in the 5 biggest mistakes he had made in business, so you don’t have to make them! Make sure you’re all ears because even the littlest mistake will create a delay or even a diversion from your business plans. Nick discusses the importance of influence, empathy, and belief systems among others especially if you’re just climbing yourself up yet. Nick also has pieces of advice for you when creating and developing your teams, from hiring to laying off. And just like any successful businesses, effective marketing is what you should not mess with. There are more stories and tips that Nick touches on so make sure to tune in! KEY TAKEAWAYS Not appreciating the power and the importance of influence. Nick admits that he was not great at it at first. But he listened to every feedback, thought about reasons behind it, and changed how he acts around people. Operating like a gold-driven machine – basically leading teams – versus using the magical tools of engagement and empathy. You have your goal to stand out, be high-performing, and be wealthy. We’re not going to change that. What you have to put in mind is the importance of empathy. Empathy is needed when you’re on your way up to build your network and when you’re trying to build an empire with a team. You can’t ever fake it. Allowing self-limiting beliefs to affect my confidence and conviction. Stop pushing yourself into a belief system you’re not comfortable with. Acting confident and high up at first might hurt you and your career if you’re not able to put up with what you’re capable of. Underestimating the power of marketing. It’s your voice that gives you the brand and the personality. Utilise social media – create compelling content, build a following, and increase your sales. Hiring people based on aptitude versus attitude//Failing to fire people quickly enough If you have someone on your side who’s willing to learn, take in feedback, and perform better, despite the lack of aptitude, don’t lose him. They’re going to serve you better. And, when a person’s not a right fit, make the decision to cut them off. BEST MOMENTS “If you can influence, you can sell. If you can influence, you can engage your team. If you can influence, you can pitch to invest.” “The one thing I can say about empathy is you can’t fake it.” “Don’t go out there and turn it into a sales methodology. There’s nothing worse than reading a post on LinkedIn and hits you up with a terrible close at the end of it.” “If you should, you must.” VALUABLE RESOURCES Scale Up Your Business Podcast: Presenting, Persuading, and Winning Deals | Apple | Omny Influence: Science and Practice by Robert Cialdini Crushing It! How Great Entrepreneurs Build Their Business and Influence – And How You Can Too by Gary Vaynerchuk ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2021m 0s

Leadership Building Great Teams

When you’re starting a business, you have to build a great team early on. Most, if not all, successful empire businesses, have the best group of people rallying behind their backs. So, in this episode of the Scale Up Your Business Podcast, Nick unleashes the leader in you so you can start building great teams, free yourself up from day-to-day operations, and finally grow your business. As much as possible, you want a company that runs like a machine that’s efficient and meticulous with your procedures and systems. Discover today why should build a great team, how you can create values with them, and how you can monitor their and your business’ performance. Take note that when you can build and manage them as you scale up your business, you’ll see great results and have more free time for other important stuff. KEY TAKEAWAYS “If you don’t find money while you sleep, you work until you die.” – Warren Buffett “An extraordinary quality of life is living life in your terms.” – Victor Hugo To build a great business, you need other people (e.g. mentor, employees, support group, etc.) Some tasks can be leveraged to other people so you’ll have more time for the more important stuff. Why do you need to build a great team? You can’t scale business by yourself. There are 3 types of business, namely: A lifestyle business (10-15 employees) where you’re usually the manager A performance business (15-20 employees) needs an established structure to manage the team An empire (>20) where you’re the leader, not just the manager Decide on what type of business are you going to build, then think carefully if you either want to be an owner-investor or an owner-operator. Have an amazing personal assistant (PA) who could efficiently do the administrative tasks. Hire someone good in marketing. Most CEOs and founders are in charge of the ‘front-facing’ (i.e. sales), so it’s better to have someone do the other tasks. How you lead and manage as you scale? Be objective and decisive in designing the structure of your team. A manager oversees the business projects and operations while a leader sets the tone, creates the mission, brings the people with aligned values inside the business. You have to have the right people in the team that believe in your mission. The most common mistake that leaders make is that they put the right person in the wrong place. And, also, we don’t take the tough decisions to lay off an employee even though we know that the relationship isn’t going to help forward your business. Make yourself redundant from your business, not from your job. Nick advises you to work in the business, rather than work on the business. Always ask yourself if what you do is in line with your goal. Three different roles: Artist (creative) – Someone who crafts solutions Chaotic entrepreneur – Someone who’s all about the visions Manager/Leader – Someone who runs the day-to-day operations Create your culture early – a culture that’s nurturing and not reliant on the leader’s presence. How to create values: Align the business’ visions with customer’s wants, demands, and needs Create systems and processes, including setting the parameters of the roles Performance Management Have clear metrics of their performance that you review weekly and daily. Measure the impact of your business. How do you get the most out of the people? Develop them, improve their skills, and create incentives. BEST MOMENTS “Everyone is a leader in different ways, and you have to have leadership in yourself, in teams, and other people.” “Having control of your time is the ultimate freedom.” “Get someone who can get you more time. More time is the most crucial thing you need at the beginning when you’re starting to build a great team and a great business.” “Think about yourself first as a leader of yourself before you think of yourself as a leader of the people.” “Don’t ever get tempted to choose the superstar that has a poor attitude.” “Your words become your actions, become your attitude, and become the heart and soul of the business.” VALUABLE RESOURCES Institute of Leadership and Management ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2036m 34s

Fear & Gratitude

‘Everyone has a story no one has had a perfect life it’s how you react to what has happened to  you that makes the biggest difference’ Nick explains how to move from fear-based thinking to one of gratitude and positivity. This will ultimately bring you more and open up opportunities Nothing fails if you are ultimately open to change so listen in to find out how to change your thinking now.   KEY TAKEAWAYS The most critical thing in business is having the right psychology and mindset along with business concepts such as systems, process and sales. Having all the tools in the toolkit will lead you to success and the life you want to have and where you want to be with your career. Fear – false evidence appearing real, fear is something from your psychology. The fear emotion helps us to gauge and react to possible danger, but the same emotion drives people to not take chances in business or take more control in their lives. It is critical to realise everything is in your mind and what you are feeling is a self-limiting belief. It’s what you do to manage this emotion and ultimately this is a decision requiring implementation of processes and tools to change things. Achievement and fulfilment are based on focusing on growth and contribution. How can you learn more? do more? be more? Contributing more will create a greater sense of purpose. Gratitude in its simplest form is the way you begin to overcome fear and self-limiting beliefs. Fear and gratitude can’t exist in the same frame of reference in your mind. Fear focuses on all the things that could go wrong whereas gratitude focuses on all the things that have gone right, it is the opposite paradigm to fear. Fear places us in a place of insecurity and uncertainty and we become stressed wondering about not if but when something will go wrong When you shift towards gratitude-based thinking it places you in a stable position of thankfulness where you are able to recognise the positives in your life. Having a positive view about how you view life opens your mind to other positive things. Fear is inevitable it is simply part of the process of going through life, building a business and taking risks. Better to take a risk and fail than not take a risk at all. You never ultimately fail if you do something, learn from it, adapt and go again.   BEST MOMENTS ‘Nothing fails if you are ultimately open to change’ ‘Everything in life is ultimately there to serve you both the good and the bad’ ‘Even though I look significantly different the programming from my early childhood stayed with me’ ‘Even years later I was still living in the shadow of this little fat kid who had little self-worth’ ‘It was a coping mechanism because of a fear in my past’ ‘Ripping out the weeds of self-doubt and limiting self-belief that had been in my psychology for so long and replacing them with positive beliefs’ VALUABLE RESOURCES Scale Up Your Business Man's Search for Meaning book by Viktor E Frankl ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2037m 49s

Presenting, Persuading And Winning Deals

Pitching is an essential skill you should have not just in your business, but also in your life. Today on the Scale Up Your Business Podcast, Nick highlights the key lessons about pitching he learned from two of his favourite books: Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff & Influence: The Psychology of Persuasion by Dr Robert Cialdini. It’s hard to stand out from the competition and get your target audience’s attention. You must exude credibility, authority, and trustworthiness. Various frameworks are discussed which you can base on, so you improve how you pitch and present what you’re selling, whether it be ideas, products, or services. Learn about the 6 Laws of Human Behaviour, the STRONG framework, and the 6 pitching floors you should avoid when you tune in. KEY TAKEAWAYS When you fully understand what you want with your business, it’s easier to pitch. You just need to harness that high energy and let your passion come across. 6 Laws of Human Behaviour: Reciprocity – once you have given value to someone, there’s a feeling that they need to return a favour. Scarcity – If you know that there only a limited number of supplies of a thing you want, you’re going to want it more. Authority – People will follow the lead of knowledgeable experts. Consistency – People like leaders who are consistent with what they have said or done. Liking – People say yes to the people that they like. Consensus – When people are uncertain with their decisions, they follow what other people do. STRONG framework that Oren Klaff uses: Set the Frame. Tell your story. Storytelling is the best way to make your audience interested and engaged. Reveal the intrigue. Alongside the storytelling, create something that will make them go back for more of what you’re offering. Offer the nail. Nail the hook point. Get the deal. 6 Pitching Flaws: Don’t talk too much and certainly don’t waffle and go off on tangents. Don’t be too vague and fuzzy. Be specific. Never stay needy. Go slow. Don’t make your pitches similar to other pitches. Prepare for your audience. BEST MOMENTS “People think of pitching as often you’re trying to get someone to buy from you. Pitching is much more than that. It’s how you present who you are, what you do, what you believe in, or what your greater mission is.” “It’s much easier for someone to buy into you if you create something on the side which brings the attention back.” “Rapport-building – in the context of everything – is a powerful thing.” VALUABLE RESOURCES Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff Influence: The Psychology of Persuasion by Dr Robert Cialdini ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2029m 55s

Brand vs Direct Response

There are two different approaches when you want to reach out to your customers: branding and direct response marketing. Now, when we do our marketing for our business, should we apply one approach only or both? Don’t get confused with marketing. In this episode of the Scale Up Your Business Podcast, Nick goes in depth with the two marketing approaches and convinces you to use both. Your business needs to establish its brand and do direct response advertising. You’re not going to get significant results if you only prioritise only one. For a direct response to get more engagements, your brand should be unique to stand out from the competition. And the only way to be unique is to be yourself. Learn more about these when you tune in! KEY TAKEAWAYS Marketing helps your business to have a predictable income and predictable level of performance. Before there was any technology, the only way to reach your target audience was to focus on advertising. 2 Categories of Marketing: Brand – building credibility and trust Direct Response – conversion Businesses tend to choose the shortcut to close deals and drive sales using the direct response approach. This is not always correct. A brand is also about the story, the vision of why you created the business in the first place. Use it to build a relationship with your prospective customer. If they see your brand and decided to choose you, it only means that they resonate with you. It’s vital that you research and know everything about your market – who they are, what social media they use more often, what are their desires, etc. Nick calls it creating a target persona. You have to be yourself in marketing your business. Some might not like you. But, rest assured that the people who like you are people who are going to stay longer to support you since they understand you. Direct response is how you put something in front of your target persona which drives for a call to action. It’s the processes and actions you do for your brand. Examples: PPC campaigns, funnels, lifetime client value, engagement, etc. Utilise CRMs and as possible, be visible on all social media. Social media are free vehicles to get to your target persona. Get your branding right. Be smart with your direct response. You’ll get the best output possible when you understand how these two go together. BEST MOMENTS “If you are great at marketing – which means you like it, you understand it, and you realise the value of it in your business – then you’re gonna have a successful business.” “You need to build a relationship by your brand with your ideal target customer.” “If you are in a scaleup, you’re really selling stuff to a market.” “What is a brand? It’s a process of consistency.” “If you get the brand right, you’re very clear, and you’re authentic to yourself as part of that – particularly in a small business – that’s how you can really start to take on anyone who’s got a bigger or first-move advantage in your market.” VALUABLE RESOURCES HubSpot Innocent smoothies Gary Vaynerchuk ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2024m 15s

Is it Time to Burn The Boat? (Vs. Doing Nothing, or Creating a Side Hustle)

Is it time to burn the boat? In this fascinating episode, Nick looks at the different strategies and approaches you can use to get started on your entrepreneurial journey. He explains the different ways you can begin and shares the key questions you should be asking yourself to achieve clarity and certainty that the time is right, take action now, tune in and get started on your entrepreneurial journey. KEY TAKEAWAYS What does burning the boat mean? A well-known fable has a saying ‘if you are going to take the island you need to burn the boat’ It’s a paradigm around how committed you are to the decisions you take. This works really well for some people because you are leveraging yourself so much that you have to make it work. When you become an entrepreneur, you have to take the decision to go all in at some point It’s something every entrepreneur must face, the reason most don’t do it early on is fear. Start-up mode You are at the start of your entrepreneurial journey but have other responsibilities such as a family to support. In this situation, you have 3 options; Do nothing and put the idea on hold until it is the perfect time Go for it, quit your day job and burn the boat   Build your business as a side hustle whilst still potentially having a day job Hold off from your dream until the perfect time There is no such thing as the perfect time. Don t ever give up on your dream as there is nothing worse than a life of fear and regret, culminating in a feeling that time is running out. Burn your boat Quitting your main source of income in pursuit of your dream can be a romantic ideal, in reality, it is not always the best option. Entrepreneurial success is underpinned by focus and meaning and if there are too many challenges  you will not be in the right head space to make your business a success This is not true for everyone, some people work best under pressure and seeing a dwindling bank account is the right motivator for them to make it work Being strategic and planning out the best time to burn the boat ensures it is on your terms. It is about giving yourself the best opportunity for success. There are many examples of people burning the boat and even through perceived failures getting there and realising their dream in the end Begin your business as a side hustle Depending on what your idea is you can begin your business as a side hustle until you are more certain about your position. You can get investment and funding whilst still being employed You are building around the edges, creating the opportunity to be able to go for it when the time is right for you. It takes focus and discipline, but it is possible to build a business of your own whilst being employed. When do you know it’s time to ‘burn the boat?’ There are 5 questions you should ask yourself, if the answers provide you with clarity and certainty then it’s the right time. If I burn the boat now what’s my economic runway? How much capital do I have access to?, how much cash do I have in the bank?, do I have any third-party funding that means I can concentrate on building the business without compromising my other priorities. Do I have any life distractions that are about to hit either now or in the near future? A life distraction is something such as marriage or children need to be built into the plan. Do I have a strong business plan? Do you have a clear business proposition?  Are you clear about the problem your business is going to solve? You need to have a pathway to how you are going to generate income, how you are going to get your product out there? You have a key plan that increases your chances of success. How will I respond to challenges and what’s my attitude to failure? Ultimately there is no failure only learning. You have seen what has happened and taken action and you get results. It is an opportunity to adapt and change. If you remain persistent you will get there in the end. Am I absolutely clear about my vision and my why? This is the driving force, having that belief aligned with the other questions is what brings you to the best position to act. BEST MOMENTS ‘It’s essentially about cutting ties’ ‘Where this is a smart approach and when it is not’ ‘Making sure there are leverage and certainty’ ‘90% of people who have the vision to do something entrepreneurial are waiting for the perfect time’ ‘Never build a business that is competing with your current employer. This is a moral issue, to be successful you need live to your own values and standards’ ‘One of the first goals should be for your side hustle to equal your current monthly income. When you reach this point ‘burning the boat’ becomes a much easier proposition and less stressful’ ‘You have to think about it in the context of what you are doing’ ‘If you really want to do something you have to plan it out and take action, then it becomes a reality’ ‘You spend time putting some substance around the idea before you burn the boat’ VALUABLE RESOURCES https://www.amazon.co.uk/Think-Grow-Rich-Napoleon-Hill-ebook/dp/B07NLBLFFK/ref=sr_1_1?ie=UTF8&qid=1552469227&sr=8-1&keywords=think+and+grow+rich https://itunes.apple.com/us/podcast/scale-up-your-business-podcast/id1453523566?mt=2 ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global
02/01/2023m 13s

Raising The Right Investment to Fuel Growth

‘A simple investment to get to somewhere quite extraordinary’ In this episode, Nick looks in detail at how to raise funding to scale up your business. He examines the various types of funding available exploring the opportunities and risks for your business at differing times in its development and growth. Nick uses his extensive expertise and experience to ensure that after listening to this podcast you will know which the best option for your business will be moving forward and scaling up.   KEY TAKEAWAYS Funding is important, you need it to fuel your growth, but you also need to make sure you have the fundamentals of your business in place so that growth is successful. Personal investment If you have the money then investing it in yourself is the least stressful way to raise finance for your business. You can also use the retained earnings from your business to fuel the growth of the business. You will have to achieve a balance, such as not paying yourself so much, or leveraging so much. You are taking a shorter amount of pain for something that is more compelling for you financially in the longer term. Friends and family Often if you are at an early stage with a fantastic idea that you think will get wider investment from a community, later on, then you can look for an investment that will be developing proof of concept. This is a way of driving entrepreneurship and innovation through the system. You are going to people you know for investment in your business idea and often that is at an earlier stage in your business. Angels This is usually a high net individual or consortium. These are people who have been successful in their careers and business and want to put their money directly into ideas. You may not know the angel, but you are pitching for them to invest directly in your business. Angels are looking for quite large returns from investing in clever ideas and it can become a tax efficient way for them to drive investment. Across Angels and Venture Capital you are often giving up a percentage of the business to secure the investment you require. Venture Capital You must be well aware of what you are going into as you are getting a significant injection of capital so you can realise your idea. Venture Capital investors are looking for fast growth and quick returns and this can be stressful but if you are prepared and need that amount of investment then they are a good option to consider. Business Accelerators These can sometimes be government or state-funded when a nation is trying to drive growth in a particular area. They are often suited to early stages and can be part of a suite of support offered to businesses who are just starting up. Crowd Funding This works well if you have a strong brand or something unique, interesting and topical in the niche you are trying to serve because that is where you will get productive groundswell. Government Grants These are a great option as you often don’t have to pay them back however they can be subject to matched funding by you and the application process can be very involved.   Debt Most small businesses will use loans as a way of scaling their business. If borrowing is low you can leverage debt to grow your business effectively.   How you put yourself in the best possible place to secure investment The person The most important thing is the person their clarity, conviction and vision when speaking with potential investors. The pitch The pitch is about what you are why are there and how you are going to create value. Often it’s the pitch that enables you to inspire them so that they can buy into your energy. The business plan This is where you will talk about the current state to the desired state for your business. You need to demonstrate a good understanding of the market, of where you are now and where you want to be and explain how compelling the numbers are. Raising funding for your business is important depending on where you are but it's important to recognise it’s not a panacea or something that you have to achieve it in a dramatic way.   BEST MOMENTS ‘A simple investment to get to somewhere quite extraordinary’ ‘They were buying into me, the rest of it was important but it was me as a person’ ‘Sometimes a portfolio of investment into your business is the best option’ ‘It’s how you are realising a capital event and creating your own wealth’ ‘Drive growth and aspirations for you and your business’ ‘Don’t do anything that is going to get you in an onerous position, get the amount of money you need in the right structure to fuel growth’ ‘If you are trying to grow your business it’s not a lack of resources it’s a lack of resourcefulness that can hold you back’ ‘In many cases, you would be paying that sort of money in tax anyway’ ‘That’s where you show you have the winning team’ ‘It takes the person on the other side of the table to another place’   VALUABLE RESOURCES https://itunes.apple.com/us/podcast/scale-up-your-business-podcast/id1453523566?mt=2   ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global   www.fielding.global
02/01/2038m 6s

Getting Your Commercial Strategy Right! (The 5 Key Components)

If you think you’re ready to step it up to the next level, then it’s time to learn how to play the game right!  In this episode of the Scale Up Your Business Podcast, Nick introduces you to the 5 key components you have to put into your mind when you’re planning your commercial strategy. These are your vision & values, brand & proposition, moderation, sales engagement, and metrics and performance indicators. The market is ever-changing and quite unpredictable so Nick’s critical on how you guys give importance to these 5 things. In the end, just remember that it’s all about how you give value and provide the best solutions for our customers. Start tuning in to know more!  KEY TAKEAWAYS  5 Critical Things you have to think about when you’re planning your commercial strategy:   Vision and Values. A scale-up always requires a different mindset. Your vision and values might have been different when you started your business. That time, what was important to you seems to work out, but as the time and the market changes, you have to adjust.  Why you started the business? Where do you want to take your business?  Brand and Proposition. A brand is everything that your business wants to achieve. It’s also about what you think of performance management. While, proposition, on the other hand, is about clarity and that you’re providing solutions to your customers’ problems.  Pitch – It’s important to let your customer know that you’re the one person who can solve his problem. No one else.  Moderation. How are you going to help your customers? How will you make them believe that you are the right person that could really give value to them?  Sales Engagement. It’s having effective systems and processes that can start predictability around your revenue model. This also makes sure that there is an exchange of value between you and your customers.  Metrics and Performance Indicators. Always aim for continuous improvement. Measurement should not just be done in the end… it should start and be done at the very beginning.  BEST MOMENTS  “If you’re in a business that is not growing because effectively, you’re not selling enough… and if you’re not selling enough, you’re probably not marketing your business the way it should be, then you have a heap of problems.”  “Problems change. The market moves quickly these days. Sometimes, you have to look at it differently.”  “Predictability of your sales and predictability of your revenues really start to manage your business effectively.”  VALUABLE RESOURCES  Tony Robbins’ Rapid Planning Method (RPM)  Start With WHY by Simon Sinek  ABOUT THE HOST  Nick Bradley is an international business leader, entrepreneur, and investor. He is the Co-Founder and Director of The Fielding Group, which helps businesses scale up especially at the middle of competitive and unpredictable markets. He is also the Chief Executive Officer in Adviser Plus, a leading UK provider of Human Capital Management solutions.  Through the Scale Up Your Business Podcast, Nick will show you how to start your entrepreneur journey, how to develop the right mindset, how to raise funding, how to leverage to enjoy your life, and many more!  “In business and in life - be grateful, be brave, have faith, show up.”  CONTACT METHOD  nick@fielding.global   www.fielding.global
02/01/2016m 34s

What's The Difference Between Start-up And Scale-up? (+Stages of The Entrepreneur Journey)

Creating a start-up is just the beginning. The next steps in the journey are what all entrepreneurs should ready for, especially if you hit the No Man’s Land, where there will be struggles and challenges for your company. It’s up to you now how you could continue the momentum and survive every little thing of it.  In this episode of the Scale Up Your Business Podcast, Nick lays out great strategies on how you can defeat and learn from the challenges of start-ups to be a scale-up. Discover also how you can turn yourself into an owner-investor instead of an owner-operator of your company. Pure optimism, confidence and motivation can go a long way but there’s a lot yet to learn on how to turn your start-up into a ‘proper’ business where you could actually benefit big time.  KEY TAKEAWAYS  Nick started his business when he was 18 while he was still living in Australia. He hasn’t got much money on his name and was finishing a degree at that time. So, he started working part-time in a gym where he met a guy who’d inspired him to start his own personal training studio. Nick was honest to admit that when he started it, he didn’t know anything about running a business.  When you start a business, you’re full of confidence and optimism, but when challenges come in, make sure you and your vision don’t get swayed by them.   The Scale-up Dimension. When you start seeing results and create momentum, that’s when you start thinking of building your ‘proper’ business. A proper business generates profit, lets you live the lifestyle you want, and leverages some of its operations.  There are two types of entrepreneurs: one is very good at start-ups and the other one is good at scale-ups.  BEST MOMENTS  “People who start businesses and have all the passion and the energy that comes from that are not always the best people to scale them up.”  “When someone has a problem that needs to be solved, they’re passionate about that problem and they have the absolute conviction to believe that they can add value and do something which can make a difference around that.”  “If you are very clear in your vision on why you started your business, your values, and all those sorts of things, you can actually navigate that area [No Man’s Land] quite well.”  VALUABLE RESOURCES  Tony Robbins  ABOUT THE HOST  Nick Bradley is an international business leader, entrepreneur, and investor. He is the Co-Founder and Director of The Fielding Group, which helps businesses scale up especially at the middle of competitive and unpredictable markets. He is also the Chief Executive Officer in Adviser Plus, a leading UK provider of Human Capital Management solutions.  Through the Scale Up Your Business Podcast, Nick will show you how to start your entrepreneur journey, how to develop the right mindset, how to raise funding, how to leverage to enjoy your life, and many more!  “In business and in life - be grateful, be brave, have faith, show up”.  CONTACT METHOD  nick@fielding.global   www.fielding.global
02/01/2015m 25s

Is Mindset The Most Important Thing? (Plus Tips to Shift Your Thinking Towards GROWTH)

Before we go learning all about the technical stuff of creating and scaling up a business, let’s establish first in yourself the most important thing you MUST have – the right positive mindset.  Today on the Scale Up Your Business Podcast, Nick emphasizes the importance of mindset and belief systems at the core of a successful business. It’s easy to learn about sales, marketing, operations and systems inside the business, but you have to have a firm foundation so you’d continue upscaling your business and not back out whatever the challenge will come your way. According to Nick, it also helps if we focus on our growth and be beneficial to others also.   KEY TAKEAWAYS  70% of running a business success depends on your mindset, 10% is your strategy, and 20% is execution.  Start believing you can do it. People don’t wanna start their own business because they’re afraid they don’t have the capability and they’re afraid it will have a bad outcome. Remember that every successful entrepreneur had their doubts and fears before everything else. They were prepared to take risks.  Where you focus, it’s where your energy goes. Start eyeing on what you want to achieve. Put all your effort to finish the tasks that come with your goals.  6 Human Needs:   Certainty: commitment to relationships, against changes  Uncertainty: variety, spontaneity  Significance: perceived by others  Connection/love: need to be loved  Growth: as an individual, your business or your career  Contribution: giving back  Having a growth and contribution mindset can only not have a great impact on your business and your customers, but also it brings good benefits to you as an individual.  5 Things You Need So You Continue Your Momentum.  A good morning routine.  Your vision and your WHY.  Commitment.  Immediate massive action.  Measurement   BEST MOMENTS  “The same thing can happen to one person that can happen to another person… but it’s how you associate meaning to that situation… that ultimately ends up the outcome.”  “There are systems out there who you can model. There are people out there who are in a similar journey. No need to reinvent the wheel. Workout how the people got to where you wanna get to and learn what they’ve done.”  “Whatever happens at the other end is actually not gonna be worse than you not trying at all.”  “Start to measure what’s actually working and assess what isn’t working and take new action.”  VALUABLE RESOURCES  Tony Robbins  The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life Before 8AM by Hal Elrod  Start With WHY by Simon Sinek  ABOUT THE HOST  Nick Bradley is an international business leader, entrepreneur, and investor. He is the Co-Founder and Director of The Fielding Group, which helps businesses scale up especially at the middle of competitive and unpredictable markets. He is also the Chief Executive Officer in Adviser Plus, a leading UK provider of Human Capital Management solutions.  Through the Scale Up Your Business Podcast, Nick will show you how to start your entrepreneur journey, how to develop the right mindset, how to raise funding, how to leverage to enjoy your life, and many more!  “In business and in life - be grateful, be brave, have faith, show up”.  CONTACT METHOD  nick@fielding.global   www.fielding.global
02/01/2027m 57s

Welcome to the podcast!(Plus Creating Your Purpose; Mission Statement)

Welcome to the podcast!  From start-up to scale-up!  Not every start-up idea can make it big and sustainable enough to be a scale-up. So, in this very first episode of the Scale Up Your Business Podcast, Nick Bradley, your host, aims to let you in on how can he help you on your entrepreneurship journey. From creating lifestyle businesses to performance businesses to your empire, Nick has it all set for you so you could begin growing your own.   Learn about his own journey on how he became one of the known international businessmen right now. For aspiring business leaders and for those who are already looking at expanding their business, this podcast will guide you along the way. Nick discusses today what should you be expecting in the next episodes. And before the discussion ends, discover why it’s important that you have your own mission statement not just for your business, but in general for your life.  KEY TAKEAWAYS  Nick Bradley is an entrepreneur, an author, a public speaker, and an investor. His entrepreneurship journey started very early, at the age of 18. Then, he decided to move to the corporate world where he got most of his knowledge of the business.  Nick has sold a number of companies. He’s been helping entrepreneurs get to where they want to be. He’s passionate about personal and professional development.  Nick aims to build a community through Scale Your Business Podcast who can share their knowledge and collaborate with each other.  The podcast will focus on building and developing the missions and visions of businesses. It will also focus on mindset, values, and standards. Nick also wants to bring people in to share their own journey so that you could learn and get new ideas for your business.  How you can make money by creating a business?  Generating revenue and profit.  Merging with other businesses.  Selling your business someday.  Nick believes that if you learn how to balance everything in your business and everything else outside of it, then everything will go in sync. You’re growing not just your business, but you’re also growing as an individual.  Mission statements help with everything that revolves around your business. Nick sees it as more broadly than business. Nick’s mission is to help others to follow their hearts, reach their dreams, show up, and realize their true potential.  BEST MOMENTS  “One of the core reasons I believe, and why I wanted to do the podcast, is scaling your business to exit or creating a capital event and all those things from your business is a very different mindset and capability from starting a business.”  “People who are good at startup are not necessarily good at scale-up.”  “You are the creative visionary entrepreneur. You can outsource some of the things and you can get the benefit of it without having to be tied to something that doesn’t engage you.”  “Have I lived to what my purpose is daily in the interactions I’m having with my clients, my partners, my investors.”  VALUABLE RESOURCES  Think and Grow Rich by Napoleon Hill  ABOUT THE HOST  Nick Bradley is an international business leader, entrepreneur, and investor. He is the Co-Founder and Director of The Fielding Group, which helps businesses scale up especially at the middle of competitive and unpredictable markets. He is also the Chief Executive Officer in Adviser Plus, a leading UK provider of Human Capital Management solutions.  Through the Scale Up Your Business Podcast, Nick will show you how to start your entrepreneur journey, how to develop the right mindset, how to raise funding, how to leverage to enjoy your life, and many more!  “In business and in life - be grateful, be brave, have faith, show up”.  CONTACT METHOD  nick@fielding.global   www.fielding.global
02/01/2020m 56s

How to Set Goals! PART 1 (The Categories& Creative Process)

Is doing New Year’s Resolution or yearly goal-setting an overrated thing to do?  Welcome to the Scale Up Your Business Podcast! Learn today from your host Nick how to set goals, no matter what your timeline is. For Nick, he likes setting his goals yearly. But, the first thing he does is he finds a quiet place for himself for at least an hour and reflect on his life. He made reflecting and assessing very easy with the use of 5 categories. After this, it’s important to go back and establish your WHY so you know why you strive hard to achieve your goals. There are many great tips on how to set your goals effectively so start tuning in.  This episode is part of a two-part special so watch out for the next one if you want to know more about goal-setting!  KEY TAKEAWAYS  Nick sets his goals at every end of the year. Allow some time for yourself. Try to look back at every significant thing that happened to him for the entire year. Then, brainstorm on what you want to happen to you in the next period of your life.   Things can fall on any of Nick’s categories. Spend at least 5 minutes what’s happening in your life with respect to each category.  Things & Stuff  Experiences  Economic (Finances)  Career & Business  Contribution  Ask yourself: What goals can I accomplish in a year? What will take longer than 3 years? Why do you have to achieve your goals in the next 12 months?  It’s important to write down all your answers. The WHY is the most important. It’s easier to set and achieve your goals when you understand your WHY.  You can share your list to other people who could help you achieve it with you or help you be accountable with your goals.  Once you’ve seen your list of goals, think about what kind of person can do everything and achieve your goals. Nick suggests you also take note of your personal and professional developments. This could include your mindset, your belief systems, your focus, etc.  BEST MOMENTS  “Financial freedom is actually aligned to time freedom.”  “What are you gonna give back? Where are you gonna spend your time doing which is not just about your own personal goals or business goals”  “If you don’t have strong enough WHY you’re just not gonna get out of bed and do stuff.”  “It’s great to have these things written down. It’s great to understand what you want to achieve. But it’s what you do every single day to make progress against these goals.”  VALUABLE RESOURCES  Start With WHY by Simon Sinek  ABOUT THE HOST  Nick Bradley is an international business leader, entrepreneur, and investor. He is the Co-Founder and Director of The Fielding Group, which helps businesses scale up especially at the middle of competitive and unpredictable markets. He is also the Chief Executive Officer in Adviser Plus, a leading UK provider of Human Capital Management solutions.  Through the Scale Up Your Business Podcast, Nick will show you how to start your entrepreneur journey, how to develop the right mindset, how to raise funding, how to leverage to enjoy your life, and many more!  “In business and in life - be grateful, be brave, have faith, show up”.  CONTACT METHOD  nick@fielding.global   www.fielding.global
02/01/2022m 9s

How to Set Goals! PART 2 (Introducing RPM, Committing to DailyorWeekly Actions)

It’s the second part of our special about How To Set Goals!  Today on the Scale Up Your Business Podcast, Nick continues to discuss goal-setting and how to achieve your goals. If you miss out on the first part, then make sure to listen to our interesting discussion.  Learn today how to commit to your daily, weekly or even long-term actions. If you dread looking at very long to-do lists and end up not even finishing anything on it, then it’s time to learn the RPM Method, which stands for Results, Purpose, and Massive Action. Nick also suggests you schedule all your tasks so you know what to look forward to today and in the future. Note also that when you’re setting these goals, it’s important that you maintain a well-balanced life.  KEY TAKEAWAYS  Have disciplines, habits, and routines that could turn into daily actions.  RPM = Result, Purpose, and Massive Action. It banishes the need for to-do lists.   Result. The result has to be measurable and time-bound.  Purpose. If you don’t have decent enough ‘why’, it becomes difficult to be motivated.  Massive Action. The things you need to do.  He writes every task, event, appointment, etc. he has to attend to on his planner. Then, when it’s done, he marks it.  Nick also breaks the areas of improvements of his life into categories: family, personal activities, work, investments, advisory, free time.  Balance all the areas of your life. If you focus on one thing (i.e. business), you’ll eventually spiral down. The growth you’re aiming for is not quite holistic and does not benefit you in the long run.  BEST MOMENTS  “The WHY could be all sorts of things. It’s leading you to long-term vision.”  “Every single day… taking that small action is gonna get you a step up towards that goal.”   “If I get quite intentional with those RPM blocks every 3 months, I can set the results… I can set specific things around those categories and it starts to move me towards various things in my life that makes it balanced.”  VALUABLE RESOURCES  Tony Robbins’ Rapid Planning Method (RPM)  Start With WHY by Simon Sinek  ABOUT THE HOST  Nick Bradley is an international business leader, entrepreneur, and investor. He is the Co-Founder and Director of The Fielding Group, which helps businesses scale up especially at the middle of competitive and unpredictable markets. He is also the Chief Executive Officer in Adviser Plus, a leading UK provider of Human Capital Management solutions.  Through the Scale Up Your Business Podcast, Nick will show you how to start your entrepreneur journey, how to develop the right mindset, how to raise funding, how to leverage to enjoy your life, and many more!  “In business and in life - be grateful, be brave, have faith, show up”.  CONTACT METHOD  nick@fielding.global   www.fielding.global
02/01/2019m 0s
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Heart UK