With the age of Name, Image, and Likeness still in its infancy, there’s much more rumor than fact circulating in the college football world. As the season winds to a close, players begin considering transfers and recruiting picks up, all while NIL serves as a heavy new factor in these discussions. Wanting to see UNC compete on the highest level of all realms of college football, Tar Heel fans are rightfully curious how the school and program are approaching this new NIL frontier. To help separate fact from fiction and to shed some light on North Carolina’s efforts, Joey Powell spent some time with Graham Boone, Executive Director of Heels 4 Life, UNC’s football NIL collective. They discuss Boone’s background, the nuances of NIL, how it manifests in practice, how fans can be a part, and much more.
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