The Forbes Interview

Ben Lerer’s Group Nine Media Is A Millennial Magnet

Ben Lerer’s Group Nine Media consists of Thrillist (which he founded), NowThis, The Dodo and Seeker. The content is largely video and it’s sticky. Lerer says Group Nine is the #1 publisher on Facebook Watch with over 5 billion monthly video views. According to Nielson, its audience is overwhelmingly in its 20s, a coveted demographic. Hear Lerer talk about the future of media, developing business models for online media sites and his positive take on the changes FB is promising to make.

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<p>Host Steven Bertoni, VP and Senior Editor of Under 30 brings you in-depth conversations with rising entrepreneurs, established leaders and the most significant minds influencing the business world today. From the origins of ideas, to the challenges of responsible growth, corporate governance, what informs success, the drive to succeed and everything in between. These are the behind-the-scene stories and personal anecdotes of the people that took their big ideas and made them a reality.</p>