132: How She Did It: Running a Chart-Topping Podcast With Cathy Heller

132: How She Did It: Running a Chart-Topping Podcast With Cathy Heller

By Jenna Kutcher

Awwww, podcasting. What a world. I had to face it, it was time to dig into the journey of starting a podcast, building a brand, climbing the charts, and growing your business in tandem. The truth is, there is A LOT to say about the world of podcasting, and I couldn't think of anyone better to interview than the host of "Don't Keep Your Day Job", Cathy Heller. I recently guested on Cathy's show and was struck by her passion and growth of her podcast! (Fun fact: we were BOTH recently featured by iTunes on the top 10 shows to listen to in 2018!) Cathy is a inspiration-- and she is also a brilliant business woman and podcaster. I knew she would be open about the nitty gritty process of starting a podcast, and she did not disappoint. Tune into to hear: -How to know if you should start a podcast -Why naming a podcast feels like naming a child. (But, actually!) -How to get big name guests on your show -Making an impact with every episode -How to poll your audience and give them what they want -Why our first episodes embarrass us AND make us proud -The mystery of the podcast algorithm -And allllll the behind the scenes logistics of starting a podcast I hate to say the cliche of "and so much more", but TRULY, this episode is packed with inspiration, motivation, and advice for every career. Cathy is just so refreshing that her positivity seeped far beyond the world of podcasting! If you are looking for a kick in the pants to live out your potential, you're in the right place!
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