Overtime CEO Dan Porter on making sports media for Gen Z

Overtime CEO Dan Porter on making sports media for Gen Z

By Recode

Overtime CEO Dan Porter talks with Recode's Peter Kafka about how his company is turning non-professional athletes into stars — and some common mistakes media founders make. In this episode: Porter's background; why it's not accurate to say Overtime covers "high school sports"; what it is focusing on and how it's reaching a young audience; how it helps non-professional athletes build a following online; why it still makes sense to distribute digital content everywhere; building a bond with Overtime's audience; how it makes money now and how it will in the future; why are VCs investing in sports media?; how Porter met his then-22-year-old co-founder, Zack Weiner; how Porter thought about raising money; putting together a house for eSports athletes; how the process of starting a startup has changed in the past decade; building a company on other people's platforms; is Hollywood ready for the tech invasion? Subscribe to Casey Newton's newsletter - The Interface: https://www.getrevue.co/profile/caseynewton Thanks to Microsoft Azure for sponsoring this episode. Get started with a free account and 12 months of popular free services at Azure.com/trial today. Vox Media is conducting an audience survey to better serve you. It takes no more than five minutes, and it really helps out the show. Please take our survey here: https://www.surveymonkey.com/r/3X6WMNF  Learn more about your ad choices. Visit podcastchoices.com/adchoices
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