FOMO Sapiens with Patrick J. McGinnis

FOMO and the Influencer Economy

Social media expert Ryan Williams, author of The "Influencer Economy," kicks off FOMO Sapiens by exploring how influencers really drive social media marketing, how they're used to manipulate consumer behavior, and how you can harness this powerful tool to drive early adoption and sales.
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Patrick J. McGinnis, creator of the term FOMO (Fear of Missing Out), talks to leaders in business, entrepreneurship, politics, and culture. How do they choose from among the many opportunities in their busy lives and find the courage to miss out on the the rest? Patrick is the author of "The 10% Entrepreneur."