Better Than Cash

Life Kit: Parenting

By NPR

Better Than Cash

Monday, 25 February

Our modern world is saturated with awards. From elementary school classrooms to Hollywood to the hallways of academia, there's no shortage of prizes — and people who covet them. Yet we rarely stop to ask, do they work? We pose that question to economist Bruno Frey, who argues that awards can have a powerful, positive effect on our behavior — but only if they're designed well.
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