The Controversial History of United Fruit
By HBR Presents / Brian Kenny
02/07/19ยท20m 6s
Harvard Business School professor Geoffrey Jones discusses the overthrow of President Jacobo Arbenz of Guatemala in 1954 in a U.S.-backed coup in support of the United Fruit Co. (now Chiquita Brands International). Jones examines the impact and role of the company in the Guatemalan economy.