Media Voices: Glamour Editor in Chief Deborah Joseph on transforming into a digital-first brand

Media Voices Podcast

By Media Voices

Media Voices: Glamour Editor in Chief Deborah Joseph on transforming into a digital-first brand

This week, Glamour UK's Editor in Chief Deborah Joseph talks to us about steering the brand through its transformation from a print-first to a digital-first brand, from hiring in new talent to changing external perceptions. She also discusses the role of influencers alongside magazine media, why celebrities are still choosing brands like Glamour to launch with, and the Glamour Beauty Festival's upcoming Manchester debut. In the news roundup the team discusses the fallout from Facebook's decision to include Breitbart on its list of 'high quality' publishers on its new News tab, the pending closure of Asos magazine, and yet another news app launch. Chris fights with hotel wifi, loses.
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Heart UK