406- A Side of Franchise

99% Invisible

By Roman Mars

406- A Side of Franchise

Tuesday, 14 July

There are many books about McDonald’s that criticize the company for its many sins, and author Marcia Chatelain has read all of them. But her book comes at this famous fast-food restaurant from a different angle and with a much wider lens. In Franchise: The Golden Arches in Black America, Chatelain offers a critique of racial capitalism and a long history of trying to address social problems with business-based solutions.

A Side of Franchise

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