166. TO B(CORP) OR NOT TO B: a different way of doing business

166. TO B(CORP) OR NOT TO B: a different way of doing business

By Cheerful

Hello! A growing movement of businesses argues we need to rethink their role in society. At the forefront of this are BCorps - a new type of business putting purpose alongside profit. We chat to Paul Lindley, founder of Ella’s Kitchen, about why they became a BCorp and what he’s calling for next. Then academic Lenore Palladino explains how we could embed these principles more widely. 


PLUS QI elf Anne Miller on everything from cold sausages to Canadian airports...


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