Cherie Pridham on becoming a DS at WorldTour level

Cherie Pridham on becoming a DS at WorldTour level

By Sigma Sports

Cherie Pridham tells Matt Stephens all about her excitement at becoming the first woman to manage a cycling team at WorldTour level, inspiring the next generation, and how hard work always pays off... eventually. But where will she place on the Guess That Snack leader board?

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