How one APP is disrupting wine retail in California

How one APP is disrupting wine retail in California

By Emilie Steckenborn

Vinified APP is disrupting the Californian wine industry by bringing wineries closer than ever to their consumers. It has a simple and intuitive mobile interface that allows you to buy wines you’ll love at affordable prices. The platform also features appealing visuals to guide users in finding and discovering new wines.

Today we are joined by Corentin Chon, co-founder of Vinified, to discuss his inspiration for founding the platform.

Vinified is the first platform to bridge the gap between distributors and final consumers. It allows them to instantly list and sell their wines to consumers across California (and a couple of other states), making great wines more affordable!

In the Vinified Wine App, consumers can rate and review wines they've tried, and are offered suggestions based on their tasting preferences. They can also discover new wines, learn about their unique flavor profile, and receive information about wines directly from the winemakers.

Learn more: 

Download the Vinified APP

If you liked this podcast then check out our other similar episodes: 

2021 Strategy: Optimize your online presence with Vinbound 

Digital Marketing: Where wine brands go wrong and how they can level up 

Winerytale: How AR is bringing consumers closer to wine producers

 

Bottled in China brings you into the food and drink scene through conversations with the some of the most happening personalities. Hosted by Emilie Steckenborn, the show is your one spot for all things food, beer, wine and spirits from across the world. 

Follow us on Instagram @bottled.in.china 

Podcast available on iTunes, Spotify , online or wherever you listen to your episodes! 

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