The power of purpose in business | Ashley M. Grice

The power of purpose in business | Ashley M. Grice

By TED

TED Talks Daily

Thursday, 17 March

What's a company's purpose? It's not the same as mission or vision, which change when leadership changes. Strategist Ashley M. Grice explains the power of purpose to push boundaries of innovation and bring clarity to every aspect of an organization, from the top floor to the shop floor.
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