Up Next In Commerce

Creating Amazing Experiences Inside Of Five Below and Beyond

Effective ecommerce strategies are crucial for just about every business these days. However, <a href="https://www.linkedin.com/in/felipezardo/">Felipe Zardo</a>, SVP of Digital at <a href="https://www.fivebelow.com/">Five Below</a>, explains that they shouldn’t overshadow all the other methods brands use to connect to customers and satisfy their needs. On this episode, Felipe discusses how Five Below creates great experiences across all customer interactions with the brand and what new initiatives are coming soon.Tune in to learn:How Felipe became involved in the retail industry (3:30)Strategies for measuring the performance of large-scale marketing efforts (5:50)How to find the right blend of marketing and consumer outreach (10:35)How Five Below creates a magical in-store experience (13:00)Everything you need to know about inventory management and fast shipping (15:00)Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at <a href="https://www.salesforce.com/products/commerce-cloud/overview/?sfdc-redirect=103">http://www.salesforce.com/commerce </a>Mission.org is a media studio producing content for world-class clients. Learn more at <a href="https://mission.org/">http://www.mission.org.</a>

Welcome to the #1 podcast for commerce teams, executives, and entrepreneurs.

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New episodes come out every Tuesday and Thursday. Up Next in Commerce is created by Mission.org.