A City Known for its Beer and Whisky Embraces a Non-Alcoholic Revolution

The Virgin Mary Bar is the world’s first luxury wellbeing bar group dedicated to inspiring people to ‘drink different.’ First opening its doors in 2019, the Virgin Mary Bar offers a variety of alcohol-free selections spanning cocktails, beers and other beverages—all in an atmosphere you’d expect from an elevated local Irish pub.

In today’s podcast episode, we discuss the sober social movement that inspired Founder Vaughan Yates to open The Virgin Mary Bar. In the second part of the interview, we discuss his target consumers and which global markets Yates believes are primed to embrace alcohol-free beverages.

Find more information: https://thevirginmarybar.com

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Since 2016, Bottled in China brings you into the food and drink scene through conversations with the some of the most happening personalities. Hosted by Emilie Steckenborn, the show is your one spot for all things food, beer, wine and spirits from across the world. Connect with us on LinkedIn or Instagram @bottled.in.china 

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