Up Next In Commerce

The Crocs Comeback Story with Feliz Papich, VP at Crocs

It’s fair to say that <a href="https://www.crocs.com/">Crocs</a> has had its share of highs and lows. People have loved them and hated them, but there is no disputing that the shoes have become ubiquitous whether you like them or not. But what has it been like to be inside the Crocs car on this roller coaster ride and how has the company found ways to win over and over? <a href="https://www.linkedin.com/in/felizfrancescapapich/">Feliz Papich</a>, VP of Digital Product and Consumer Experience at Crocs, discusses that and more on this episode. Tune in to learn:When did digital become a priority for Crocs and how is it going? (7:20) The Crocs comeback story and how Crocs listens to customers (13:33)Thoughts on globalization (20:28)Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at <a href="https://www.salesforce.com/products/commerce-cloud/overview/?sfdc-redirect=103">http://www.salesforce.com/commerce </a>Mission.org is a media studio producing content for world-class clients. Learn more at <a href="https://mission.org/">http://www.mission.org.</a>

Welcome to the #1 podcast for commerce teams, executives, and entrepreneurs.

Join host Stephanie Postles as she sits down with commerce leaders on the front lines of digital innovation. With guests from established enterprise companies to D2C start-ups barely out of infancy to everyone in between - you’ll get the inside scoop on what’s Up Next in Commerce.

New episodes come out every Tuesday and Thursday. Up Next in Commerce is created by Mission.org.