The Extraordinary Business Book Club

Episode 17 - Finding the Hook with Karen WIlliams

<p>Book coach and mentor Karen Williams found writing her first two books easy, but quickly realised that not all her clients felt the same way. So she put together a course to help them, and in the process earned several thousand pounds and wrote another book! </p> <p>In this interview she shares her 'jump off the cliff and build your wings on the way down' approach and offers top tips on planning and writing your book. </p>

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.