Pop Culture Happy Hour

Almost 40 years ago, a young Michael Jordan signed what was then the NBA's most lucrative sneaker deal with Nike. The new movie Air traces the origin of that deal and the creation of the culture-shifting Air Jordan. It's directed by Ben Affleck and stars Matt Damon, Viola Davis and Jason Bateman — and features a lot of talk about "greatness" and the meaning behind a shoe. <a href="https://plus.npr.org/happy">Subscribe to Pop Culture Happy Hour Plus at plus.npr.org/happyhour</a> Learn more about sponsor message choices: <a href="https://podcastchoices.com/adchoices">podcastchoices.com/adchoices</a> <a href="https://www.npr.org/about-npr/179878450/privacy-policy">NPR Privacy Policy</a>

Get obsessed with us. Five days a week, Pop Culture Happy Hour serves you recommendations and commentary on the buzziest movies, TV, music, books, videogames and more. Join arts journalists Linda Holmes, Glen Weldon, Stephen Thompson, and Aisha Harris - plus a rotating cast of guest pop culture aficionados. The Happy Hour team leaves room at the table for exploring a range of reactions and opinions on every bit of the pop universe. From lowbrow to highbrow to the stuff in between, they take it all with a shot of cheer. Make your happy hour even happier with Pop Culture Happy Hour Plus! Your subscription supports the podcast and unlocks a sponsor-free feed. Learn more at plus.npr.org/happyhour