Secret Leaders with Dan Murray-Serter

My Favourite Failure: Startup lessons from several failures that added up to a unicorn - Wayflyer Co-Founder Aidan Corbett

Entrepreneurs need to reframe failure as the norm, says Aidan Corbett.
He is the Co-Founder and CEO of Wayflyer, a unicorn which provides funding for ecommerce companies.
Not too shabby, and along the way, he has tried and failed with various initiatives. His failures didn’t all come in one go, but what he learnt added up to some pretty good startup lessons. 
What happened?
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This is the entrepreneurial education I wish I’d had. A few years ago, I thought I'd made it as a Founder. My app was topping the charts, I was winning awards, having drinks with the Queen at Buckingham Palace (she laughed at one of my gags, sure), but as my business started to fail, I realised I had so much more to learn. The trouble was I found most business chat too stuffy, surface level or braggy so I started Secret Leaders to get behind the mask of entrepreneurship. I speak with the best Founders and business experts to learn how great companies are built - especially the things that normally get left out, like their mistakes. We cover the most important stuff, from fundraising to hiring, habits to mindset, so you can learn how to build a successful business. And no, you don’t need to get into an ice bath at 5am either...
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Contact: hello@secretleaders.com