Why is Temu so cheap? Shopping on the popular but ruthless Chinese app

Why is Temu so cheap? Shopping on the popular but ruthless Chinese app

By The Times

Welcome to Temu, the world’s biggest bargain bin. Since launching just five months ago, the app has been downloaded more than nine million times in the UK alone. Our correspondent has spent a day shopping on Temu, and delves into the tricks the Chinese retailer uses to ruthlessly undercut its rivals.

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Guest: Sam Chambers, Chief Business Correspondent, The Sunday Times.  

Host: Luke Jones.

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