How To Win An Election

How To Make Slogans Great Again

Yes We Can. Are you Thinking What We're Thinking? Labour Isn't Working. New Labour, New Britain. Take Back Control. When it comes to campaign slogans, what separates the good from the bad? And how are they being used to sell Rishi Sunak and Keir Starmer? Matt Chorley is joined by Daniel Finkelstein, Polly Mackenzie and Peter Mandelson to pick their favourite campaign songs - and Peter sings along. Music:We'll Be the Change - Liberal Democrat Community ChoirMeet The Challenge, Make the Change - Eddie BaylissHeartlands - Mike Batt  Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.

As the parties prepare to do battle at the polls in 2024, we bring together three of the most experienced strategists of the past four decades who between them know a thing or two about winning (and losing) elections. Peter Mandelson, Polly Mackenzie and Daniel Finkelstein join journalist and stand-up comedian Matt Chorley for an intelligent, adversarial and witty political conversation every week. Follow the podcast now to never miss an episode. Send questions, comments and voicenotes to: howtowin@thetimes.co.uk Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.