Women, sport and business: Haley Rosen

Women, sport and business: Haley Rosen

By BBC World Service

This year sees one of the biggest global events in women’s sport – the Women’s World Cup in Australia and New Zealand. It follows a very successful 2022 for the sector with record crowds watching England win the Women’s European Championship on home soil, Australia claiming the Women’s Rugby League World Cup and in the Women's Africa Cup of Nations, South Africa beat hosts Morrocco to take the title.

In Business Daily’s series on women, sport and business, we speak to Haley Rosen, a former pro soccer player who now runs the digital sports media company Just Women’s Sports.

When Haley stopped playing, she realised she couldn't access even basic information about women's sports, including fixtures, scores and all the other statistics available to those following male sports.

Haley tells Sam Fenwick how she set up her digital media platform and secured more than $3.5 million in investment. They also discuss what needs to change to make sure female sporting stars are treated on a par with their male counterparts.

Presenter: Sam Fenwick Producer: Helen Thomas

(Image: Haley Rosen; Credit: Getty Images)

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