Rare Apple Sell Call, Using Data to Predict Behavior

Rare Apple Sell Call, Using Data to Predict Behavior

By Bloomberg

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Craig Moffett, Founding Partner and Senior Analyst at MoffettNathanson on why he downgraded Apple stock to "sell". Columbia Business School Professor Sandra Matz on her book Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior.

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