Future of Media and Gaming takeaways, Israel-Hamas war misinformation

Future of Media and Gaming takeaways, Israel-Hamas war misinformation

By The Media Leader

Host Jack Benjamin is joined by reporter Ella Sagar and editor-in-chief Omar Oakes to unpack the key takeaways from last week's The Future of Media and The Future of Gaming events in London.

The trio also discuss how the Israel-Hamas war has caused trouble for social media companies and the BBC alike.

Read Raymond Snoddy's latest column: "BBC’s rigidity over ‘the T word’ is damaging its reputation"


Show highlights:

1.58 Key takeaways from The Future of Media - how can we measure the full "impact" of media?

5:15 Retail media: so much discussion but was it all "hot air"?

12:25 The Future of Gaming: key takeaways 

24:41 BBC impartiality in Israel-Palestine coverage

34:53 Misinformation and propaganda on social media

46:05 WPP merges ad agencies VMLY&R and Wunderman Thompson — do agency brands still matter? Plus The Guardian's new advertising council , TikTok moving into OOH and cinema, and Netflix's expansion into brick-and-mortar retail.

---

Visit The Media Leader for the most authoritative news analysis and comment on what's happening in commercial media. 

LinkedIn: The Media Leader

Threads: @TheMediaLeader

Twitter: @TheMediaLeader 

YouTube: The Media Leader

-
-
Heart UK
Mute/Un-mute