Sir John Hegarty on why 'the big idea' still matters for the future of brands
We're back for Season 2 with a banger!
Advertising legend Sir John Hegarty speaks to Omar Oakes in the first of a two-part interview - the second of which will be at our Future of Brands event in London (25/26 April).
Visit The Media Leader for the most authoritative news analysis and comment on what's happening in commercial media.
LinkedIn - The Media Leader
Twitter @TheMediaLeader
YouTube - The Media Leader
