Full Time: A show about women's soccer

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The Athletic’s Jeff Rueter joins Full Time to walk through the risks and rewards of rebranding a club as we examine what went wrong with Columbus Crew but right with Gotham FC, plus American soccer’s strange relationship with its own history. Also, of course, we discuss our favorite abandoned trademark, DOGSO. Follow Jeff on Twitter: https://twitter.com/jeffrueter More on the Santa Clara support section: https://theathletic.com/2597864/ More info/pre-order Secrets of Success: https://meglinehan.com/#book Read ‘Beats, cleats and eats: 10 strange North American soccer trademarks’ by Jeff Rueter and Pablo Maurer: https://theathletic.com/2005515/ Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.

Full Time is The Athletic’s dedicated podcast for the U.S. women’s national team, the National Women’s Soccer League, and the larger world of international women's soccer. Three times a week, join Meg Linehan, Tamerra Griffin and Jillian Sakovits as they tackle the culture, context, and conversations about the sport here in America and beyond, with help from fellow writers, guests and insiders from all corners of the game. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.