The Power of Niche with Anjali Sud, CEO, Tubi
Under her decisive leadership, she has transformed Tubi from a once-underdog platform into a record-breaking force, redefining the streaming landscape with its free, ad-supported model. From leveraging cutting-edge data-powered advertising, to launching fan-fueled initiatives like STUBIOS, to pioneering shoppable moments that merge the worlds of entertainment and commerce… she’s transforming the rules of engagement. This episode unpacks how Anjali is not just keeping pace but setting the tempo for the future of streaming.
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