Good Company with Michael Kassan

The ROI of Bold Ideas with Ross Martin, President, Known

Ross Martin has built a career on challenging norms and delivering results—and today, he’s helping the world’s biggest brands do the same. As President and Co-founder of Known, he’s fusing creativity with science to reimagine how marketers connect with culture, cut through noise, and stop wasting money on outdated thinking. This episode unpacks how Ross is reshaping the marketing playbook and proving that brains reign over brawn — one bold, data-backed idea at a time.See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Marketing, media, entertainment and tech are intersecting and transforming faster than ever. How are its power players influencing change and navigating trends across these industries? Join Michael Kassan in the company of the strongest leaders in the industry, who are building great companies from the ground up. It’s “all good.”