Business Lunch

Welcome to a new episode of Business Lunch! Today, Roland Frasier and Ryan Deiss cover the story of Traffic & Conversion Summit (TNC), detailing its inception, growth, and eventual sale to Clarion Events. They share personal anecdotes from the journey, discuss strategic decisions that led to the event's success, and reveal the complexities of negotiating a sale. This episode provides a unique look at the behind-the-scenes efforts that transformed a simple event into a major business asset.Highlights:"Our goal is not going to be to make a lot of money. Our goal is going to be to have everybody leave saying, Wow, that was the best event I've ever been to.""It felt like it was getting big and scary. I would have these recurring nightmares of something going wrong at this event.""The reality is, most events suck. They're just a pitch fest.""We controlled the programming of the event. So who's going to be on stage, which meant we still got the benefit of the platform of the event for our other brands."Timestamps:00:00 - Elevating the Event Vision02:31 - Introduction to Traffic and Conversion Summit05:23 - Evolution and Growth of the Event07:52 - Increasing Production Value and Sponsorship Revenue11:59 - Sale of the Event to Clarion Events31:51 - Post-Sale Challenges and Pandemic Impact35:10 - Reasons for the Event's DeclineCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnhib1JxVnJVR1JjLVNYNG80U044aTdYQ0h6d3xBQ3Jtc0tsZ1J5amdwR1BHSEpCWDg2UWc4QllMb1M1R0ZoaWxEcnBVWGZIS0xWTkg5djdTYVRyc1liaW5lRFZteGF6MHRRSFVucVBzemExeG9qYTFoNnlpUW5QaXRoMV96cU1NV1EyOVoxN1I4bjc0X0NRMlB2bw&q=https%3A%2F%2Fwww.instagram.com%2Frolandfrasier%2F&v=UCr1x8ihAdo" rel="noopener...

Welcome to a new episode of Business Lunch with your host Roland Frasier. In today’s episode, we delve into the current state of the luxury market, discussing its decline, consumer behavior changes, and implications for businesses. We examine factors like the pandemic's impact, Gen Z's preferences, and economic realities reshaping luxury consumerism. Join us as we explore what this means for the future of high-end brands and consumer experiences.Highlights:"Luxury is hurting; it's an indication of recession.""Brands like Louis Vuitton made the mistake that Nike made with drop culture.""The luxury brands are living in inflationary times of 2021-2022, not aligning with today's economic reality.""If you are truly luxury, you can charge luxury prices, but the market has to agree that you are luxury."Timestamps:00:00 - Introduction to Luxury Market Trends01:48 - Decline of Luxury and Economic Indicators03:09 - Gen Z's Impact on Luxury Brands 04:39 - Pandemic Effects on Consumer Choices 06:12 - The Lipstick Effect and Consumer Spending 08:13 - Shift in Spending to Experiences Over Goods 10:45 - Real World Luxury Pricing vs. Value Proposition 13:58 - Business Strategies for Adapting to Market Changes 15:17 - Consumer Behavior Lagging Behind Economic Reality 17:53 - The Future of Sit-Down Restaurants and Service Industry 21:20 - Concluding Thoughts on Luxury Market and Business AdaptationCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into the intricacies of search marketing versus paid media, exploring how marketing strategies have evolved with technological advancements. They discuss the unpredictability of Google updates, the shift towards social platforms by younger demographics, and the importance of adopting a multi-channel approach in today's digital landscape. Tune in as they share insights on the most effective channels for reaching an audience and why owned media might be more crucial than ever.Highlights:"If you’re starting from scratch with marketing, it’s not search marketing I’d double down on."  "The new model for organic reach should include connection, authenticity, and a surround sound strategy across multiple platforms.""People are looking for authenticity and consistency in the personalities they follow, not just content." "As marketing evolves, the channels that once dominated are being overtaken by more agile, targeted, and engaging mediums." Timestamps:00:00 - Introduction: The Current State of Search Marketing 02:52 - The Inefficacy of Traditional Search for Nationwide Businesses 05:03 - Shifting Priorities: Paid Media vs. Organic Search 08:24 - The Impact of AI and Generational Changes on Search Behavior 11:05 - The Importance of Multi-Channel Marketing Strategies 14:00 - Connection and Authenticity in Content Marketing 17:00 - Discussing Owned Media and Its Advantages Over Organic Search 20:21 - User Experience and the Shift Away from Traditional Search 23:18 - Reddit as an Emerging Search Platform 26:28 - The Role of Specialized Sites and Social Groups in Niche Searches 27:24 - Conclusion: Future Outlook on Search MarketingCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:<a...

Welcome to a new episode of Business Lunch! In this episode, we sit down with Craig Siegel, a former Wall Street professional turned motivational speaker and entrepreneur. Craig shares his transformative journey from financial trading to finding fulfillment in helping others achieve their potential through personal development and entrepreneurship. Tune in to discover how Craig's experiences and insights can inspire you to reinvent your career and align your professional life with your personal values.Highlights:"Success is more than just making money; it's about finding your purpose and sharing your unique gifts with the world.""I believe once you have the willingness and step into discomfort, that could be your portal to expansion.""If you can look up, then you can get up, even if you're in the darkest valleys.""Playing small is canceled. Consider what else is possible and how."Timestamps:00:51 - Introduction 02:06 - Craig's Transition from Wall Street to Entrepreneurship04:09 - The Initial Draw to Financial Trading05:42 - The Concept of Reinvention Based on Personal Experiences09:45 - Addressing Limiting Beliefs14:57 - Moments of Doubt and Personal Challenges20:00 - Surprising Personal Discoveries During Reinvention22:17 - Common Skepticisms and Misbeliefs26:56 - Upcoming Marathon and Personal Goals29:36 - How to Connect with Craig and Learn More About His WorkCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In today’s episode, we dive into the latest strategic shift at Starbucks, where the company is moving away from discounts and back towards a premium coffee house model. Roland and Ryan discuss the potential challenges of this move, comparing it to similar strategies seen in companies like Domino's and Target. Can Starbucks reclaim its reputation as a high-end coffee brand, or will it fall into the same traps that have plagued many businesses trying to shift positioning?Highlights:"Starbucks went from premium to discount—can they bring back the coffee house vibe?""Discounts attracted the wrong customers—Starbucks is now ready to ditch that approach.""The challenge is, can Starbucks be both premium and everywhere?""Loyalty, not discounts—that's the new Starbucks strategy."Timestamps:00:00 - Introduction: Starbucks’ Discount Dilemma01:09 - Shift to Online and App Ordering: A Retailer in Disguise04:44 - Problem with Discounts: Attracting the Wrong Crowd05:50 - A Return to Premium: Starbucks’ New Strategy06:26 - Roland's Take: Discounts vs. Loyalty Programs09:23 - Can Starbucks Gain Premium Positioning Again?12:23 - Case Study: How Domino’s Pizza Made Its Comeback15:00 - The Third Place: Rebuilding the Coffee House Vibe16:15 - How Brands Lose Their Way: Insights for Business Owners21:31 - Predictions: Will Starbucks Stick to Its Plan?CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: / rolandfrasier 📸 Instagram: / rolandfrasier 📱 Facebook: / rolandfrasierpage 💼 LinkedIn: / rolandfrasier Subscribe to Roland Frasier 👉 / @rolandfrasierepic Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch! In this session, hosts Roland Frasier and Ryan Deiss dive deep into the nuances of building a cohesive leadership team, the importance of clarity days, and the role of personality tests in enhancing team dynamics. They explore strategic exercises that foster better communication and trust among team members. This discussion is packed with actionable advice on handling conflict, aligning team goals, and the significance of understanding individual communication styles within a team.Highlights:"The key is just as a leadership team, you're talking about stuff.""If you haven't done the five dysfunctions, highly recommend it.""Consensus kills because it's everybody basically creating what they call artificial harmony.""Giving people the benefit of the doubt and you will have a happier life and better relationships."Timestamps:00:00 - Introduction to Clarity Days and Team Building01:26 - Roland's Hectic Schedule and the Importance of Team Facilitation04:16 - Insights on Personality Tests and Team Dynamics06:36 - The Concept of Clarity Day Explained10:11 - When to Initiate Leadership Exercises in a Company13:24 - The Importance of Asking the Right Questions to Co-founders17:32 - The Role of the CEO in Decision Making and Conflict Resolution20:04 - Building Trust and Understanding within Leadership Teams22:57 - The Importance of Regular Team Meetings and Personal Connections27:29 - The Impact of Personal Wins and Team CohesionCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to another episode of Business Lunch! In today’s episode, Roland and Ryan discuss the key differences between building a business for cash flow versus building it for a large exit. They dive deep into whether these two approaches are mutually exclusive, especially for bootstrapped businesses versus those with VC funding. If you’re wondering how to maximize cash flow while preparing for an exit or striking the right balance between reinvesting and taking money out of the business, this episode is packed with insights to guide your decisions.Highlights:“If you’re bootstrapped, you have a lot more flexibility than if you’re funded.”“A healthy business kicks out large amounts of distributable cash regularly.”“Cash left in a company can lead to bloat and actually slow down growth.”“Exits aren’t always what you anticipate—there’s a lot more to the story.”Timestamps:00:36 – Introduction 00:55 – Can you build a business for both cash flow and exit?01:57 – Insights into the path you pick when seeking VC funding03:45 – Bootstrapped businesses and the flexibility they offer09:19 – How excess cash in businesses can lead to bloat11:35 – Cash flow management strategies: cash flow waterfall and budgeting12:34 – How VC-backed businesses affect the path to an exit14:06 – Building reserves for refunds and emergencies in cash-flow businesses16:20 – Getting regular distributions VS waiting for a big exit18:54 – ConclusionCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of the Business Lunch podcast! In this episode, hosts Roland Frasier and Ryan Deiss dive deep into the complexities of hiring for executive leadership roles, particularly when you're unfamiliar with the specific function of the role. They discuss practical strategies for identifying and recruiting top talent, leveraging both traditional search firms and AI tools to define roles and refine hiring processes. Whether you're scaling up your business or just starting, this episode offers valuable insights into making strategic hires that align with your company's growth objectives.Highlights:"If you achieve any level of scale, you're going to have to hire people that are truly exceptional at those functional roles that you're not good at." "The very first thing is to determine what is the actual need in the organization and then document what does the person who is going to fill the need look like." "A good search firm is going to help you significantly."  "You need to tap an outside expert if you don't know anything about the role." Timestamps:00:01 - Introduction to Executive Hiring Challenges01:01 - Welcome and Recap of Recent Activities01:17 - Post-Event Fatigue and Personal Anecdotes02:02 - Challenges of Attending a Music Festival Post-Business Event03:59 - Transition from Personal Recap to Business Discussions05:11 - Detailed Discussion on Hiring for Unknown Roles08:09 - Identifying Business Needs and Role Requirements11:18 - The Value of Leveraging Search Firms and AI in Hiring15:00 - Discussing Cultural Fit and Defining the Hiring Process20:00 - Effective Interview Techniques and Utilizing AI for QuestioningCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a New Episode of Business Lunch! In this episode, the hosts dive deep into what it means to live intentionally and avoid the most common regrets people face in life. From financial planning to life planning, they explore powerful questions like "What would you do if you had only 5 years left to live?" They also discuss the idea of balancing work with family, the importance of agency over your life, and how to create a legacy you can be proud of. Tune in to learn how to live with purpose and avoid looking back with regret.Highlights:"Are you living the life you want, or the one others expect?""Money should serve you, not the other way around.""Happiness is a choice, but too many people forget that.""If today was your last day, how would you spend it?"Timestamps:00:00 – Introduction and reflections on intentional living.02:39 – Discussing the dangers of low agency and a life spent on autopilot.04:51 – Reflection on life planning and the importance of pursuing passions.09:06 – Question 1: "What would you do if you were set for life financially?"16:55 – Question 2: "How would you live if you had 5-10 years left?"24:08 – Question 3: "What would you do if you had only 24 hours left to live?"28:36 – Exploring financial planning vs. life planning: Living with purpose.31:14 – Reflecting on legacy and how to avoid common life regrets.34:27 – Making financial decisions with the end in mind.37:58 – Closing thoughts on living a balanced life and avoiding regret.CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! Today, we dive into the intriguing dynamics between being in 'founder mode' and 'manager mode' within a business. Our hosts, Ryan Deiss and Roland Frasier, engage in a rich discussion about the challenges and strategies of balancing hands-on leadership with the necessity of delegation as companies scale. They explore insights inspired by Paul Graham's article on 'founder mode' and share real-world experiences that highlight the importance of a hybrid approach to management and leadership.Highlights:"This is not a problem to be solved, this is a tension that needs to be managed." "Nobody cares as much about the company as the founder that created it." "A good founder is a coach to the people they are mentoring." "If you implement just one or two key insights from any of our sessions into your business, you are bound to see a return on investment much higher than what we could ever charge for admission." Timestamps:00:00 - Introduction 04:26 - The scalability and the practicality of a hybrid management mode07:25 - Maintaining company culture and the dangers of founder dependency09:34 - The cyclic needs of a business from founder and manager perspectives12:45 - Shifting from manager to founder mode16:36 - Micromanagement VS empowering employees19:15 - The concept and application of skip-level meetings23:26 - When and how to conduct skip-level meetings effectively27:11 - Avoiding common pitfalls during skip-level meetings29:00 - Final thoughtsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss dive deep into the nuances of deal-making. They dissect a real-life business deal they're considering, discussing everything from potential conflicts with partners and how to handle equity distribution to the importance of strategic alignment in business ventures. Join them as they provide valuable insights that can help any business owner or entrepreneur looking to expand through acquisitions or partnerships.Highlights:"Opportunities to grow your business come in many forms, whether through acquisition or strategic partnerships." "The potential conflicts and complexities in deals are what make discussing them so beneficial.""Handling equity and understanding everyone's value add is crucial in any business deal.""Every deal has its own challenges and alignment issues, especially when multiple partners are involved."Timestamps:00:00 - Introduction00:58 - Setting the Stage04:09 - Analyzing Deal Conflicts08:11 - Strategic Alignments12:01 - Discussing Partner Contributions17:06 - Equity and Value Discussions22:30 - Practical Examples28:06 - Full-Time Commitment Challenges34:49 - Closing the Deal40:07 - Reflecting on the Deal's ComplexityCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into the critical role that metrics and scorecards play in managing and growing a business. They explore common pitfalls, such as tracking vanity metrics or setting unclear targets, and share insights on how to build a scorecard system that aligns with your business goals. By keeping it simple and actionable, they reveal how businesses can avoid overwhelm and achieve growth, all while holding teams accountable and driving performance. Whether you’re managing affiliates or refining sales processes, this episode offers practical, hands-on advice.Highlights:"Tracking vanity metrics is like driving with the wrong map—you’ll never reach your destination.""A great scorecard isn’t just about data; it’s about telling the story of your business.""A scorecard that’s always red is a clear signal: something needs to change.""Keep it simple: The fewer metrics you track, the clearer your business story becomes."Timestamps:00:00 - Tracking the right vs. wrong metrics01:13 - Ryan's water fast experience and its connection to reset habits03:48 - The impact of water fasting on health and mindset07:25 - The importance of downtime for leaders10:10 - The negative effects of tracking the wrong metrics13:30 - The challenges of onboarding affiliates19:11 - Avoiding common scorecard mistakes21:25 - Simplifying the scorecard-building process27:28 - The main purpose of scorecards 31:35 - Resources for building effective CEO scorecards CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch with your host, Roland Frasier, featuring guests John and Maria Assaraf. Today, we explore the shift from knowledge-based to wisdom-based roles in the workplace, emphasizing the growing appreciation for experience in a tech-heavy environment. We'll discuss the dynamics of younger bosses leading more experienced employees and share strategies for fostering a culture of mutual learning and mentorship across generations.Highlights:"It is truly amazing what can happen when you step out of the day-to-day and spend just a little bit of time surrounded by other powerful business owners.""Physiologically, 60 may be the new 40, but when it comes to power in the modern workplace, 30 is the new 50.""We need actual wisdom around so the pendulum in some organizations is shifting back.""We're equals in learning, and we're equals in getting things done."Timestamps:00:00 - Introduction02:38 - Wisdom Work vs. Knowledge Work06:50 - Tech and Experience in the Workplace12:52 - Formalizing Mentorship Programs18:52 - Implementing Mentorship Programs25:38 - Hiring and Ageism31:22 - Actionable Steps for the Audience33:53 - ConclusionCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In this episode, Roland and Ryan dive into the world of networking—something that many dread but is crucial for business success. They discuss the difference between transactional and relational networking, the importance of curiosity, and how to build genuine connections without feeling forced or awkward. You'll hear real-life examples of what works, what doesn’t, and how even self-proclaimed introverts can become great networkers by leading with curiosity and kindness.Highlights:"Good networking isn’t strategic, it’s curious.""The best way to approach networking is from a ‘go first’ mindset.""True networking is about being a good human, not about collecting business cards.""Networking isn’t for sale—don’t cheapen your connections by making them transactional."Timestamps:00:00 — Introduction to Networking02:00 — Why Most People Hate Networking05:10 — Transactional vs. Relational Networking08:20 — Curiosity Over Strategy10:45 — Networking for Introverts14:00 — Creating Opportunities for Others17:15 — The Power of Being Generous20:30 — Building a Trustworthy Network23:45 — Leveraging Super Connectors28:30 — Final Thoughts: Becoming a Great NetworkerCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch with Roland Frasier! Today, we have an incredible guest—Sam Khorramian, a visionary entrepreneur and real estate mogul. Sam shares his inspiring journey from humble beginnings to building a multi-million dollar empire in the real estate industry. This episode is packed with actionable insights on scaling businesses, adopting a millionaire mindset, and leveraging massive action to achieve exponential growth. Sam also dives deep into the mindset shifts that propelled him to success, his biggest lessons in leadership, and how to approach risk and opportunity in business. Don’t miss this engaging conversation with one of the most successful entrepreneurs in the game!Highlights:"Success comes down to taking massive action, not just thinking about it.""You don't need to be the smartest person in the room, just the one willing to work the hardest.""The biggest risk in business is not taking one.""To scale, you must let go of control and trust the process."Timestamps:01:45 - Sam's Early Beginnings05:30 - Taking Massive Action: Sam’s Key to Success08:15 - Millionaire Mindset: How to Think Big12:00 - Overcoming Fear in Business15:45 - Scaling Your Business: Tips from Sam19:20 - Trust and Delegation: Growing a Team23:00 - The Power of Relationships in Business26:45 - Navigating Risk and Opportunity30:10 - Leadership Lessons from Sam34:25 - Final Thoughts and Takeaways from SamCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:<a...

Welcome to a new episode of Business Lunch! In today’s enlightening discussion, Roland and Ryan delve into the evolving landscape of private equity, particularly highlighting the transition from financial engineering strategies to valuing effective operations within businesses. They discuss the historical context of private equity transformations, the increasing importance of capable operators in business scalability, and the practical implications for entrepreneurs looking to grow or sell their companies in this competitive environment.Highlights:"Private equity's evolving: It's less about financial maneuvers and more about real growth through effective operations." "In the world of buying and selling businesses, the real stars now are the operators." "If you've got a solid ops team, private equity is going to see that as a huge plus." "We need to focus not just on engineering finances but on actually growing companies." Timestamps: 00:00 - Introduction to Private Equity and Business Growth 02:21 - Shifts in Private Equity Focus 04:13 - The Role of Operators in Today's Business Environment 07:24 - Challenges in Finding Valuable Business Deals 11:46 - Validation of New Business Strategies 13:26 - Historical Perspective on Private Equity Strategies 15:34 - Ethical Considerations in Business Acquisitions 18:42 - Competitive Landscape in Private Equity 22:03 - The Need for Effective Business Operations 24:54 - Opportunities for Entrepreneurs in Current Market 28:19 - The Importance of Entrepreneurial Skills in Business 32:04 - Hiring Strategies for Growing Businesses CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into leveraging YouTube for business growth, highlighting strategies that avoid the typical creator grind. They discuss the importance of producing a 'pillar content' video that encompasses the essence of their message and using it as a lead generation tool. They also explore the efficient use of discovery ads to increase content reach without overwhelming content production demands.Highlights:"You don't have to post all the time, but you do have to do what they're unwilling to do, which is to spend some advertising dollars.""We're not purely dependent upon the algorithm to make sure if we ever pause, then it goes away.""It's truly amazing what can happen when you step out of the day-to-day.""If you're a business person, you're not a YouTuber, and you're not a creator, and you want to give YouTube a shot... what's the one piece of content you wish everybody saw before they talked to anybody in your sales team?"Timestamps:00:00 - Introduction to YouTube Struggles and Strategies01:52 - The Merit of Consulting and Content Creation03:53 - Approaches to Social Media and Content Impact05:57 - Special Event Announcement: Get Scalable Live10:15 - Detailed Discussion on Content Strategy and YouTube12:43 - Deciding on Pillar Content for Business16:22 - Relaunching with Optimized Content20:00 - Driving Traffic with Discovery Ads22:24 - Analyzing Budget and Audience Impact25:28 - Sustaining Business through Strategic Ad SpendingCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable Workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! Today, join Roland Frasier and his business partner Ryan Deiss as they unpack the insights and strategies from a recent equity consulting session. In this episode, they delve into their unique approach to consulting for equity, where they not only advise but also implement strategies for significant business growth. They discuss the importance of identifying and solving for the right problems, leveraging their extensive experience to help businesses achieve a substantial return on investment. Whether you're a business owner looking to scale or a consultant seeking to enhance your methods, this episode is packed with valuable takeaways.Highlights:"Our goal is to provide at least ten times the return on investment for the companies we consult." "Much of successful consulting is about asking the right questions.""You can't read the label from inside the jar—that's why outside perspectives are crucial.”"If you're clear on the problem and someone's playbook can solve it, that's a perfect match." Timestamps:00:00 - Introduction and Context Setting04:44 - Explaining Consulting for Equity09:29 - Starting Points in Consultation16:07 - The Consultation Process: Listening and Understanding21:58 - Implementing Solutions: Discovery to Action26:59 - Managing Stakeholder Pushback and Resistance31:35 - Narrowing Down the Ideal Customer Profile (ICP)36:21 - Understanding Levels of Customer Awareness40:57 - Business Strategy Adjustments and Recommendations44:38 - Conclusion: Summarizing Key Actions and StepsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! Today, hosts Ryan Deiss and Roland Frasier delve deep into the practical applications and the realistic expectations of artificial intelligence in business. They discuss the current state of AI, debunking the hype and exploring its genuine impact on productivity and business strategy. From investment insights to AI's role across various business departments, this episode provides a grounded perspective on what AI truly offers to entrepreneurs.Highlights:"AI continues to amaze, it's the investors who are way ahead of the curve." "The conversation about AI isn't just about the technology; it's about how we're using it to make real business impacts." "AI isn't just a tool; it's becoming a central player in strategic business planning." "Implementing AI isn't just an option; it's a necessity for staying competitive." Timestamps:00:00 - Introduction: Breaking Down AI's Role in Business02:09 - Analyzing AI's Financial Impact and Investor Behavior03:27 - Evaluating AI Against Investor Expectations07:30 - AI's Evolution in Major Tech Companies10:15 - Discussion: Where AI Stands in the Hype Cycle12:35 - Practical Applications of AI in HR and Strategic Planning17:09 - In-Depth: AI's Integration Across Business Functions20:45 - Essential AI Tools and Their Business Applications25:40 - AI's Role in Enhancing Business Creativity and Efficiency28:42 - Providing 24/7 Customer Service Through AI30:41 - AI's Potential in Sales and Marketing34:10 - Final Thoughts: Embracing AI for Business InnovationCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch with Roland Frasier and Ryan Deiss! Today, we dive deep into the nuances of direct response marketing, the importance of knowing your ideal client, and how this understanding transforms your brand messaging. Whether it's discussing the delicate balance between high-end perception and effective market reach or exploring specific strategies for engaging your audience without compromising brand integrity, this episode is packed with insights tailored for both up-and-coming and established businesses.Highlights:"You've got to be crystal clear on who your ideal client is.""Every business under the sun is only ever selling two things: transformation or identity reinforcement.""If you're not creating that initial attention and turning it into engagement almost immediately, you're going to miss.""No one test is going to bring down a brand; if it did, your brand was insanely fragile."Timestamps:00:00 - Introduction to Ideal Client Clarity01:00 - Surprise Discussion Topic with Ryan Deiss03:33 - Examining Marketing Shifts in High-End Brands07:39 - Historical Advertising Tactics and Brand Evolution10:12 - Practical Tips on Segmenting Your Audience15:34 - The Significance of Testing in Marketing18:18 - Direct Response Advertising in High-End Markets21:24 - Chanel's Marketing Strategy Analyzed23:59 - Framework for Assessing Marketing Impact25:24 - Closing Remarks on Testing and Brand IntegrityCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In this episode, hosts Ryan Deiss and Roland Frasier dive into the importance of community, especially for entrepreneurs. They discuss the transformational power of getting together in person and how masterminds and advisory boards can significantly impact your business growth. From discussing large-scale entrepreneurship conferences to exploring the nuances between boards of directors and advisory boards, this episode offers a wealth of knowledge on scaling your business through strategic networking.Highlights:"Something changes when you're actually there in person; you’re missing out if you don't have that kind of community.""The magic isn't having a board of directors; it's about having peers that guide you.""You definitely do better when you have a board of directors, but it's hard to find peers to do that.""Masterminds accelerate your connectivity much more than anything else you could do."Timestamps:00:00 - Introduction and the importance of in-person meetings.00:44 - Welcome to Business Lunch Podcast.03:11 - The impact of COVID-19 on business networking.06:18 - Insights into joining paid groups and the value of exclusivity in networking.10:55 - Differences between various advisory and directors groups.17:13 - Personal experiences with masterminds and advisory boards.23:57 - The concept of a 'deconstructed board' and personalized advice networks.28:11 - Closing thoughts on choosing the right type of advisory setup for your needs.33:05 - Episode wrap-up and invitation to the next episode.CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier sits down with Jesse Jackson, one of his business partners and a successful entrepreneur who has scaled her automotive business to an eight-figure company in just a few years. Jesse shares her journey, the challenges she faced, and the strategies that helped her succeed, including the power of cold outreach and the importance of finding the right business partner. Whether you're interested in acquisitions, the automotive industry, or simply looking for inspiration, this episode is packed with valuable insights.Highlights:"You can’t help but have a deal arrive in your lap if you commit to cold outreach.""I’m a mom of seven, and if I can grow an eight-figure business, so can you.""Every business problem can be solved with a solid process.""You’re not taking something from someone; you’re giving them a gift by buying their business."Timestamps:00:35 - Introduction to Jesse Jackson 01:56 - Building an Eight-Figure Business 03:12 - Shifting from Software to Automotive09:29 - Choosing the Right Business to Buy 16:33 - Raising Capital and Investor Relations 18:43 - Overcoming Challenges in Acquisitions 24:06 - Hustling After Acquisitions 26:55 - Implementing Systems and SOPs29:49 - Franchising vs. Company-Owned Expansion 35:46 - Final Advice and Encouragement CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In today's discussion, hosts Roland Frasier and Ryan Deiss dive into the nuances of the FIRE (Financial Independence, Retire Early) movement. They explore the philosophy behind early retirement, the potential pitfalls of extreme frugality, and the importance of balancing financial planning with enjoying life in the present. The conversation offers valuable insights on how to approach financial independence without sacrificing the joy of living.Highlights:"Life is short and life is long—you never know which it's going to be.""What are you retiring to? The most miserable people are those who retire into nothing.""You can have both—financial independence and a rich life.""Don't defer joy; balance your financial goals with living fully today."Timestamps:00:00 - Core Belief of FIRE01:03 - Introducing Retirement02:37 - FIRE Variations08:26 - Risks of Deferring Life Events11:13 - Balancing Financial Goals and Enjoyment13:49 - Having Children and FIRE18:16 - Advice on How to Do FIRE Right20:47 - Importance of Meaningful Work25:27 - Dangers of Retiring from Hate27:34 - Conclusion and Wrap-upCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss have a discussion about the genius behind Duolingo's marketing strategies. From the brand's bold use of emotional blackmail to keep users engaged to the fine line between effective persuasion and manipulation, this conversation unpacks the lessons that all marketers can learn. Discover how to balance brand personality, customer retention, and ethical marketing, with insights drawn from one of the most successful language learning platforms in the world.Highlights:"The best marketers and businesses lead, even when it means taking arrows.""Is it unethical to manipulate your audience if it serves their best interests?""Duolingo's brilliance lies in making you feel like you’ve failed – in the best way.""A brand’s personality can make or break its connection with customers."Timestamps:00:00 The Power of Leadership in Marketing01:04 Welcome and Catch-Up02:09 Duolingo’s Unique Brand Personality05:35 The Ethics of Manipulative Marketing10:16 The Fine Line Between Encouragement and Manipulation16:08 Defining Success for Your Customers20:37 Guilt and Shame in Marketing24:47 Earning the Right to Push Your Customers29:14 Differentiating Your Brand’s Personality35:45 Applying Duolingo’s Tactics to Your BusinessCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnhib1JxVnJVR1JjLVNYNG80U044aTdYQ0h6d3xBQ3Jtc0tsZ1J5amdwR1BHSEpCWDg2UWc4QllMb1M1R0ZoaWxEcnBVWGZIS0xWTkg5djdTYVRyc1liaW5lRFZteGF6MHRRSFVucVBzemExeG9qYTFoNnlpUW5QaXRoMV96cU1NV1EyOVoxN1I4bjc0X0NRMlB2bw&q=https%3A%2F%2Fwww.instagram.com%2Frolandfrasier%2F&v=UCr1x8ihAdo" rel="noopener noreferrer"...

Welcome to a new episode of Business Lunch! In this session, we dive into the complexities of tax management and business scaling with John Briggs, a tax expert and business strategist from Insight Tax. John shares his journey from struggling with traditional employment to building a thriving business that helps entrepreneurs navigate the intricate world of taxes. Roland Frasier, your host, explores John’s insights on operational efficiency, the impact of proper entity selection, and strategic hiring practices that can propel a business forward.Highlights:"Owning a business made more sense through the trial of hard knocks." "By being smarter with processes, you can actually work less." "Our first project with robotic process automation... will save us a significant amount in labor costs." "Structure is a big issue... making sure they understand how expenses work is the biggest opportunity." Timestamps:00:00 - Introduction02:53 - Insight Tax and the Entrepreneurial Mindset05:25 - Transitioning from Employment to Entrepreneurship08:25 - The Evolution of Insight Tax and Operational Efficiency13:14 - Implementing Robotic Process Automation16:06 - Scaling the Team from 30 to Over 20020:02 - Strategic Partnerships and Business Growth23:34 - Publishing the 3.3 Rule and Insightful Insights28:11 - S Corp Benefits and Reasonable Compensation Strategies31:33 - Exploring Deductions: Ordinary and Necessary Expenses34:22 - The Misconceptions of Tax Deductions in Digital Marketing37:53 - The Line Between Business and Personal Expenses40:00 - Closing Remarks and Further ResourcesCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! Today, Roland Frasier sits down with his longtime friend and business partner, DeAnna Rogers. Together, they discuss DeAnna's journey of overcoming fear to successfully acquiring and growing businesses. Through candid insights and personal anecdotes, DeAnna reveals the challenges and triumphs of her entrepreneurial path, and the crucial role of mindset in achieving success. Whether you're an aspiring entrepreneur or a seasoned business owner, her story will motivate you to step out of your comfort zone and seize opportunities. Tune in for a dose of inspiration and actionable advice!Highlights:"When you believe in something, and you want it, and you're passionate about it, then you'll do it. You'll live it.""You have to be passionate and excited. When they see that you believe in yourself, then they know you’ll believe in them.""It's all about mindset. The confidence to do it comes from just getting out there and doing it.""Opportunities are everywhere if you’re curious, observant, and ready to connect."Timestamps:00:00 - Introduction01:49 - DeAnna's Story04:25 - DeAnna’s First Business Acquisition07:02 - Food Truck Park Deal12:16 - Consulting for Equity19:31 - How DeAnna’s Event Management Skills Translated into Growth.22:26 - Confidence and Personality in Business Deals.29:49 - DeAnna’s Venture into an Accounting Business.34:12- How DeAnna Strategized her Business Acquisition Deals.41:14 - DeAnna's Advice on Overcoming Mindset BarriersCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: / rolandfrasier 📸 Instagram: / rolandfrasier 📱 Facebook: / rolandfrasierpage 💼 LinkedIn: / rolandfrasier Subscribe to Roland Frasier 👉 / @rolandfrasierepic Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch! Today, Roland Frasier and Ryan Deiss discuss the real-life challenges of entrepreneurship, personal growth, and finding that elusive work-life balance. They emphasize the importance of maintaining non-work activities for a fulfilling life. Discover practical strategies for financial resilience, the power of fresh perspectives in business, and the myth of work-life balance. Tune in for an honest conversation that goes beyond the usual “everything's great” facade and provides actionable advice for thriving in both business and life.Highlights: "Anybody who, when you ask them like, 'Oh, how's it going?' If they're always like, 'great,' you're probably not that close to them.""It's very possible to be self-employed or start a business from scratch and still have a family life. You will work differently than a nine to five typical job.""There's a big difference between being an entrepreneur and being self-employed. You have to be responsible for the allocation of your time."Timestamps:00:00 - Real Talk on Entrepreneurship00:18 -  Reflecting On New Year's Resolutions01:14 - Honest Conversations02:10 - Cash Reserves Strategy03:31 - Operating Expenses Reserve06:26 - Andy Jassy's Leadership at Amazon09:10 - Setting a Rallying Theme11:07 - Metrics and Goals12:34 - Work-Life Balance Myth15:27 - Time Management for EntrepreneursCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnhib1JxVnJVR1JjLVNYNG80U044aTdYQ0h6d3xBQ3Jtc0tsZ1J5amdwR1BHSEpCWDg2UWc4QllMb1M1R0ZoaWxEcnBVWGZIS0xWTkg5djdTYVRyc1liaW5lRFZteGF6MHRRSFVucVBzemExeG9qYTFoNnlpUW5QaXRoMV96cU1NV1EyOVoxN1I4bjc0X0NRMlB2bw&q=https%3A%2F%2Fwww.instagram.com%2Frolandfrasier%2F&v=UCr1x8ihAdo" rel="noopener noreferrer"...

Welcome to a new episode of Business Lunch! Today, we’re looking back at some of Roland Frasier and Ryan Deiss’ discussions. They cover the Hermes anti-trust allegations, Alex Hormozi’s content creation experiment, and Jeff Bezos’ thoughts on the myth of work/life balance and how it could be harmful to workers and business owners alike.Highlights:"Jeff Bezos says that work life balance is a “debilitating phrase” and that work and life are actually a circle."“It's actually significantly less expensive to buy a Birkin in Hermes than it is to buy one on the secondary market."“The grind of going out there and producing tons and tons of content just to grow the audience. If you're doing this as a business owner, not as a celebrity, not as an entertainer, if you're doing this to grow your business brand, it just wasn't worth it.”Timestamps:00:00 - Intro00:15 - Discussing the Hermes Birkin Bag Lawsuit01:43 - Analyzing the Legality of Hermes' Sales Practices04:46 - Alex's Shift to Educational Content05:45 - The Challenges of Chasing Views vs. Quality07:22 - Turning Off Alex's Content Due to Irrelevance08:52 - Bezos on Work-Life Balance as a "Debilitating Phrase"09:12 - Bezos' Perspective on Work and Life as a "Circle"CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss key strategies for maximizing business efficiency and fostering innovation. Drawing lessons from Amazon's turnaround under Andy Jassy, they explore actionable insights that can be applied to businesses of all sizes, from small startups to large enterprises. Tune in to learn about the importance of process mapping, streamlining operations, and balancing innovation with operational efficiency to drive profitability and growth.Highlights:"What gets measured gets managed—if you don't know the process, you can't improve it.""The CEO at scale is fundamentally the chief communications officer.""You can optimize only after you visualize; mapping out your processes is the first step to improvement.""Creating a safe space for employee ideas is crucial for fostering an innovative company culture."Timestamps:00:00 - The Importance of Process Mapping for All Business Sizes01:03 - Case Study: Amazon’s Turnaround04:42 - Streamlining Operations07:08 - How to Access Resources on BPO10:24 - The Role of CEOs in Quality Control and Oversight16:09 - Encouraging Innovation Among Employees18:39 - Business Strategies in a Post-Pandemic World22:19 - Personal Touch in Leadership During Transition Periods27:23 - Communicating Effectively as a CEO 32:37 - ConclusionCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a New Episode of Business Lunch! This episode is all about the transformative leadership strategies employed by Andy Jassy, the CEO of Amazon, after taking over from Jeff Bezos. Roland and Ryan explore the significant measures Jassy implemented to steer Amazon towards renewed profitability and operational efficiency, discussing both the benefits and potential pitfalls of these changes. The episode also emphasizes the importance of embracing frugality, the power of a fresh perspective, and the critical role of engaging with stakeholders. Highlights:"The power of a fresh perspective can't be underestimated.""Frugality is a campaign of efficiency, not just cost-cutting.""Engaging with shareholders can prevent blind trust and ensure transparency.""Every business from time to time needs to reevaluate its expenses."Timestamps:00:43 - Welcome and Introduction20:62 - 4th of July Weekend Stories05:06 - Transition to Business Topics07:32 - Andy Jassy's Fresh Perspective10:20 - Importance of Themes and Metrics13:54 - Embracing Frugality and Efficiency18:21 - Innovation and the Risk of Over-Cutting25:00 - Role of Everyone in Innovation31:17 - Engaging with Shareholders and Investors37:06 - Summary and Parting ThoughtsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss tackle the controversial topic of 'shadow standards' in the workplace. They explore the ethics and implications of employees outsourcing their own jobs to other workers, often in other countries, without their employers' knowledge. The discussion touches on the legal, ethical, and practical ramifications of this growing trend and offers insights into how both employees and employers can navigate this complex landscape.Highlights:"Employees are outsourcing their jobs, effectively becoming mini-agencies themselves.""Is it deceptive if you wouldn’t proudly announce what you’re doing?""Good employers will always support efficiency and innovative ideas.""Outsourcing your job without transparency is setting yourself up for liability."Timestamps:00:00 - Introduction 01:12 - The Great Resignation and Quiet Quitting02:49 - Ethical Dilemma: Outsourcing Personal Jobs05:30 - Employer Perspective on Shadow Standards08:49 - Legal and Security Implications12:19 - Hypocrisy and Exploitation in Shadow Work14:41 - Building a Team Ethically and Transparently18:35 - Crucial Policies and Handbook Updates20:31 - Encouraging Transparent Efficiency23:02 - The Problem with Shadow Work24:37 - The Value of High-Level Employees30:55 - Conclusion and TakeawaysCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! Today, Roland Frasier is joined by the renowned network marketing expert, Eric Worre. In this episode, Eric shares his incredible journey from starting in network marketing at 23 to becoming a successful entrepreneur, coach, and mentor. He discusses the rise of social media, the importance of building a personal brand, and the value of community in network marketing. Eric also reveals insights into his decision to build a $25 million studio and his plans for the future. Get ready for an inspiring conversation filled with valuable lessons for entrepreneurs and business enthusiasts alike.Highlights:"Network marketing can't really be understood from the outside; it has to be experienced.""The gift of desperation is one of the greatest gifts you could have.""Whoever talks to the most people wins.""If you're not making money and you have this [smartphone], it's on you."Timestamps:00:00 - Introduction to Eric Worre and His Journey03:33 - The Impact of Social Media on Network Marketing08:00 - Building the Network Marketing Pro Brand12:00 - The Importance of Risk Tolerance in Business16:25 - Finding the Right Rooms for Growth20:50 - Utilizing Network Marketing as a Distribution Channel27:34 - Emotional Strength Required for Network Marketing31:26 - Developing a Personal Brand in Network Marketing36:32 - Building Community from Scratch38:28 - How to Connect with Eric WorreCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss essential strategies for businesses to not just survive but thrive during economic downturns. They cover topics such as diversifying revenue streams, reducing debt, leveraging AI, and much more to ensure your business remains resilient and profitable.Highlights:"Investing in technology can cut costs and boost efficiency.""Strengthen your customer relationships; they're your most valuable asset.""Always be upskilling your employees to enhance their value."Timestamps:00:00 - Diversifying Revenue Streams: The Smart Way01:17 - Introduction and Current Business Climate02:28 - Economic Shifts and Business Adjustments05:00 - Indicators of Economic Recession06:14 - Building Cash Reserves for Stability08:08 - Reducing Debt to Free Up Cash Flow10:14 - Reassessing and Prioritizing Expenses17:11 - Leveraging AI for Cost Reduction18:54 - Upskilling Employees for Greater Efficiency27:41 - Acquisitions as Growth OpportunitiesCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch with Roland Frasier and Ryan Deiss! In today's episode, we dive deep into the critical challenges of lead conversion, exploring how businesses can shorten sales cycles and improve conversion rates. Roland and Ryan share their latest insights and strategies, focusing on the power of pillar content and effective follow-up techniques. They discuss real-world data and experiences, revealing what works and what doesn't in today's competitive market. Whether you're in B2B or B2C, selling products or services.Highlights:"The faster we followed up, the less it made a difference; it’s the quality of engagement that counts.""Differentiation is key – without a compelling offer, you're just another option on a crowded shelf.""What is the one piece of content that you wish everyone would see before making a decision? That’s your pillar content.""We found that the ungated content on YouTube drove more qualified leads than traditional methods."Timestamps:00:00 - The Challenge of Differentiation01:13 - Welcome and Introductions04:45 - Achieving Top 200 Podcast Status05:50 - Slow Growth and Sales Data Insights10:00 - Consumer Skepticism and Marketing Claims17:28 - Testing Speed to Lead and Volume20:00 - Importance of Pillar Content28:27 - Step-by-Step Implementation34:32 - Optimizing Lead Follow-Up39:57 - Final Thoughts and Call to ActionCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch with hosts Roland Frasier and Ryan Deiss. In this episode, we discuss the importance of shifting from a victim mentality to taking active control of one’s life and reflect on powerful commencement speeches by Nora Ephron, Kurt Vonnegut, and Steve Jobs, extracting timeless wisdom applicable to today’s socio-political climate. Highlights:"You are the person that needs to make the change in your life. It's how we deal with the things that happen to us that empower us.""Remembering that you're going to die is the best way I know to avoid the trap of thinking that you have something to lose.""Our whole world right now feels very punishment-based, not ameliorative like how do we make it better."Timestamps00:00 - Introduction00:42 - It’s graduation season.01:21 - The value of commencement speeches02:06 - Reflection on powerful commencement speeches.02:45 - Nora Ephron's speech at Wellesley College.04:30 - The core plot of every great story.04:51 - Kurt Vonnegut on living without vindictiveness.05:48 - Maturity and letting go of the need to settle scores.07:32 - The importance of grace and support over punishment.09:02 - Steve Jobs' speech.CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable Workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch. In today’s episode, we dive into the unorthodox management styles of tech titans like Jeff Bezos and Elon Musk. From vacation policies that gauge scalability to the famous two-pizza rule, uncover how these leaders shape their companies in ways that defy the norm. Highlights:"It’s about breaking that habit of just wanting to stay in that cycle of work because it’s also good to separate yourself from it.""If you’ve got 100 people and you’ve got ten 10-person teams, I like that because then the teams can be competitive and be held accountable to each other.""Leadership is ultimately about saying 'This is the hill we’re going to take; you need to march in that direction.'"Timestamps:00:00 - Introduction to Management Styles00:45 - Start of the Episode02:12 - The 30-Day Vacation Metric04:20 - Unorthodox Management Philosophies05:38 - The Two-Pizza Rule06:01 - Team Performance07:15 - Hierarchical Team Management08:50 - Comparing Management Styles10:00 - The Role of Middle ManagementCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! Today, we dive into a topic that's critical for every business owner and entrepreneur: accounting and finance. We'll explore how to make financial data work for you, ensuring it provides the insights needed to make informed decisions. Join us as we discuss practical tips, personal stories, and strategies to bridge the gap between raw financial data and actionable business insights.Highlights:"As an entrepreneur, it's crucial to ensure your financial data is not just reported but truly understood and actionable.""The difference between helpful and unhelpful financial data can make or break your decision-making process.""Entrepreneurs must demand financial reports that reflect realistic projections, not just worst-case scenarios.""If your financial reports are depressing, it's time to change the narrative and include projections for success."Timestamps00:00 - The importance of understanding financial data.01:03 - Challenges and misconceptions about accounting.04:14 - The impact of daily financial reports 06:38 - Entrepreneurial optimism and conservative financial reporting.09:27 - Balancing realistic financial reporting with positive entrepreneurial outlook.13:37 - The importance of getting accurate financial data16:13 - The necessity of purging unhelpful data and reports regularly.18:31 - Transitioning from cash-based accounting to accrual-based accounting24:54 - Dealing with financial reporting changes and the impact on perceived profitability.31:45 - Strategies to structure financial reporting that empowers business growth.CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss walks us through the ins and outs of managing business finances. He explains the potential pitfalls of keeping more than a month's worth of operating expenses in the account. He explains how that can lead to complacency and unnecessary spending. He also explains how business can cover unexpected events and tricky payroll situations, like those pesky months with three payroll cycles or prepaying for holidays. We go beyond the glamor of being an entrepreneur to the real details behind the scenes.Highlights:"We're very big on lifestyle and freedom and all those kinds of things. But it's also important to acknowledge that it's not a perfect situation very often.""There are times when things are absolutely amazing. And there's times when things could frankly be a hell of a lot better. And I think that's called life. I think that's called entrepreneurship""If we're buying a business, I hate the agreement part. I love negotiation and strategy. But when it comes to reading a 75-page document, I just absolutely can't stand it."Timestamps:00:00 - Operating Account Insight01:15 - Personal Calendar Reflection02:15 - Acknowledging Imperfections03:15 - Loving Strategy but Hating Legal Work06:52 - The Reality of Entrepreneurship07:39 - Cyclicality in Business08:54 - Handling Excess Profit10:20 - Minimum Operating Reserve10:37 - Importance of Operational Cash10:44 - Prepaying Payroll ChallengesCONNECT• Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier   https://msha.ke/rolandfrasier/Connect with me on social: TikTok:  / rolandfrasier  Instagram:  / rolandfrasier  Facebook:  / rolandfrasierpage  LinkedIn:  / rolandfrasier  Subscribe to Roland Frasier     / @rolandfrasierepicMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch. Today, we discuss practical strategies to navigate economic slowdowns, particularly during summer. They share insights on creative marketing, leveraging internal resources, and maximizing downtime. Whether you're experiencing a seasonal dip or a broader economic challenge, this episode is packed with actionable advice to keep your business thriving.Highlights:"The quickest way to drown out negativity is with an abundance of positivity.""The Lord puts you into these situations knowing you can handle them. It's a test.""Hard makes you resilient. Soft and easy doesn't make you resilient."Timestamps:00:00 - Introduction02:30 - Current Economic Trends05:00 - Seasonal Slowdowns10:00 - Strategies to Combat Slowdowns15:00 - Leveraging Internal Resources20:00 - Creative Marketing Ideas25:00 - The Importance of Not Panicking30:00 - Enhancing Offers and Bundles35:00 - Acquisition Opportunities40:00 - Long-Term Planning and TestingCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  <a...

Welcome to a new episode of Business Lunch, Ryan Deiss and I dive deep into the concept of work-life balance. Is it a myth, a circle, or a harmonious blend of both? Get ready for a candid discussion filled with insights, personal anecdotes, and practical advice on how to achieve harmony in both work and life. Whether you're an entrepreneur, a business owner, or anyone striving for a better balance, this episode is packed with valuable takeaways to inspire you.Highlights:"There's plenty of work that I don't necessarily enjoy in the moment. But I'm glad that I did it when it's done. It's like exercise.""If you can get your work life to where you enjoy half of it, that's amazing. Very few people ever achieve that.""We're always living, I think, in extremes. I'm at my best when I'm working really, really, really hard, and then I'm in extreme rest and play mode."Timestamps:00:00 - The Exercise of Work00:50 - Welcome and Introduction01:15 - Jeff Bezos' Take on Work-Life Balance01:41 - Impact of Work on Home Life03:08 - Immersing in Work and Play04:21 - Work-Life Harmony05:35 - Defining Happiness in Work and Life06:03 - Parenting Analogies and Work07:14 - The Spectrum of Enjoyment in Work09:23 - Blessed Work: Enjoying Your JobCONNECT• Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier   https://msha.ke/rolandfrasier/Connect with me on social: TikTok:  / rolandfrasier  Instagram:  / rolandfrasier  Facebook:  / rolandfrasierpage  LinkedIn:  / rolandfrasier  Subscribe to Roland Frasier / @rolandfrasierepic Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join Ryan Deiss and I in this enlightening episode of Business Lunch, where they delve into the often-overlooked yet crucial topic of accounting and finance. We discuss how entrepreneurial optimism can clash with the harsh realities of financial reporting. Learn how to navigate these challenges and foster a productive relationship with your CFO to ensure your company's financial health.Highlights:"You've got to be incredibly optimistic to be an entrepreneur. It's about walking very thin ropes without a net.""If it's only doom and gloom, it’s incredibly depressing and inaccurate. We need a balance between optimism and realistic financial reporting.""Support the team you've got to get the results you need, or you need a different team."Timestamps:00:00 - Entrepreneurial Optimism vs. Financial Realism01:05 - Introducing the Topic02:37 - Impact of Changing Accounting Methods03:17 - The Problem with Depressing Financial Reports05:00 - Changing the Financial Reporting Process05:12 - Importance of Accurate Financial Reporting09:38 - Avoiding Obstacles, a Common Entrepreneurial Pitfall10:00 - Support Your Team, or Change It10:29 - Frustrations with Unimplemented Solutions11:15 - The Role of Leadership in Financial HealthCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook• Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier  📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉 <a...

Welcome to a new episode of Business Lunch, Ryan Deiss and I dissect the recent hype surrounding two new AI-powered gadgets - the Humane AI pen and the Rabbit. Both products promised to revolutionize our lives with features like real-time feedback and enhanced productivity. However, reviews have been scathing, exposing the devices as clunky, unhelpful, and ultimately a letdown. We delve into the challenges of launching new hardware products in a crowded market and explore the dangers of overpromising and failing to deliver, highlighting how a great marketing campaign can backfire if the product itself isn't exceptional.Highlights:"The people are not stupid long term, we're all a little stupid short term from time to time.""It's a game of replacement, not enhancement.""The better you are at marketing, the better your product better be.”Timestamps:00:54 - Introduction02:36 - Memorial Day05:26 - AI Devices and Hype07:17 - The Future of AI Gadgets12:24 - Apple Vision Goggles14:21 - Lessons Learned16:30 - Nobody Wants More Stuff17:32 - Rabbit Using Chat GPT23:10 - Marketing Lessons (and Mistakes)CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook• Get my book, Zero Down, FREETo learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: / rolandfrasier 📸 Instagram: / rolandfrasier 📱 Facebook: / rolandfrasierpage 💼 LinkedIn: / rolandfrasier Subscribe to Roland Frasier 👉 / @rolandfrasierepicMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Launch! Ryan Deiss and I explore the critical importance of personal branding. We share our experiences with launching Scalable. We discussed how the lack of a personal brand initially hindered our success and how consumers connect more with real people than faceless companies. Through engaging stories and practical tips, we explain how building a strong personal brand can enhance trust, foster loyalty, and drive business growth. Highlights:"You've got to have a personal brand associated with any product or service that you're launching.""The exact same message and the exact same offer dramatically outperformed once we added a personal touch.""Your personal brand is your ambassador to the world, telling your story and connecting with your audience."Timestamps:03:15 - Launching Scalable Without a Personal Brand06:45 - Why Personal Branding is Essential09:30 - Lessons Learned from Scalable's Journey12:00 - Building Trust and Connection14:15 - Strategies for Creating a Personal Brand16:30 - Overcoming Resistance to Personal Branding18:45 - Real People vs. Faceless Brands21:00 - Personal Branding Beyond Business Owners23:30 - Final Thoughts and ResourcesCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! Today, I’m joined by Ryan Deiss, Matt Gray, and Ryan Frasier to dive into the latest breakthroughs in AI technology. This episode dives into the world of Artificial Intelligence (AI) and its potential to revolutionize music creation. We explore how AI can generate entire songs based on simple prompts, pushing the boundaries of artistic expression.Highlights:"I think humans will always pay to watch other humans do human work; we'll always find that more interesting and valuable.""The ability to give it a URL and it spits out a bunch of ads, even if they're not great, means our team isn’t starting with a blank page.""If you bring amazing ideas, you're no longer restricted by mechanical movement or in-depth technical knowledge; you just need to be able to bring the ideas."Timestamps:00:00 - Introduction to AI in Music02:14 - Professional Voice Cloning with 11 Labs04:08 - AI-Generated Music Examples07:23 - Implications for Creators09:33 - AI as a Co-Creator10:40 - Future of AI Assistants12:12 - Innovations with HeyGen14:09 - Consolidation of AI Tools15:00 - Introducing the Roland BrainCONNECT• Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook• Get my book, Zero Down, FREETo learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: / rolandfrasier 📸 Instagram: / rolandfrasier 📱 Facebook: / rolandfrasierpage 💼 LinkedIn: / rolandfrasier Subscribe to Roland Frasier 👉 / @rolandfrasierepicMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch. In this episode, Ryan Deiss and I dive deep into the art of creating effective offers and adapting sales strategies for different business models. From navigating the challenges happening because of rising ad costs to understanding the nuances of sales motions, we share valuable insights and practical tips. Whether you're selling high-ticket items or aiming to optimize online conversions, this episode is packed with advice to help you convert successfully .Highlights:"Sales motion impacts offer structure.""You’ve got to say at what point in this process do we get agreement on the problem? Because there’s got to be problem agreement before anything else.""If you can understand levels of awareness, you understand probably 80% of what you need to know to be really good at sales and marketing."Timestamps:00:00 - Problem Agreement04:05 - Shifting Sales Strategies05:07 - Sales Motion and Offer Structure07:30 - Ad Cost Challenges10:00 - Sales Assist and Sales Function11:45 - Levels of Awareness13:20 - Problem Awareness to Solution Awareness14:40 - Crafting Effective Lead Magnets15:50 - Adapting to Market ChangesCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook• Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier  📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉 <a href="https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw" rel="noopener...

Welcome to a new episode of Business Lunch. In this episode, Ryan Deiss and I discuss the current challenges and opportunities in real estate and the contrasting landscape of business investments. Tune in to gain a deeper understanding of how market conditions are influencing investment decisions in real estate and business, and what strategies might be most effective in today's economic landscape.Highlights:"It's like illegal waterboarding to get approved for a loan for real estate these days.""You're competing against a retail buyer... They just need a roof over their head.""I am having a hard time finding real estate that makes sense to do. And I'm not having any problem at all finding business deals to do."Timestamps:00:00 - T Real Estate Debt and Tax Benefits04:01 - Increased Interest Rates in Real Estate05:02 - The New Normal in Market Pricing06:08 - Where to Invest Today06:58 - The Process of Securing Loans 09:23 - Business Deals in a Tight Real Estate Market10:00 - The Long-term Viability of Real Estate Investments12:04 - Real Estate and BeyondCONNECT• Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook• Get my book, Zero Down, FREETo learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: / rolandfrasier 📸 Instagram: / rolandfrasier 📱 Facebook: / rolandfrasierpage 💼 LinkedIn: / rolandfrasier Subscribe to Roland Frasier 👉 / @rolandfrasierepicMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch. In today’s episode, Ryan Deiss and I dive deep into some more nuances of content creation in today's digital age. We’ll talk about finding the balance between maintaining audience engagement and avoiding content fatigue. Join us for a fresh perspectives on managing your content strategy effectively without overwhelming your audience or yourself.Highlights:"If you're chasing everybody then you know, you're going to maybe even turn off your core audience""If you produce great content, then your audience will tell other people about it, and people will find you.""The whole way that you're missed is you're there, you leave, and then you come back again at some point."Timestamps:00:00 - Content Creation Challenges01:09 - The Downside of Overproduction in Content04:26 - Discussing Creator Burnout and Audience Fatigue07:53 - Practicality of Content Quantity vs. Quality09:18 - Lessons from Influencers on Audience Retention11:28 - Evaluating Target Audiences and Content Relevance16:22 - Strategy Shifts in Content Production20:31 - Creating Impactful Content Without the Grind26:26 - Benefits of Intermittent Content Release31:01 - Paid Promotion and Consistency in ContentCONNECT• Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: / rolandfrasier 📸 Instagram: / rolandfrasier 📱 Facebook: / rolandfrasierpage 💼 LinkedIn: / rolandfrasier Subscribe to Roland Frasier 👉 / @rolandfrasierepic Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch. Is your social media strategy stuck on repeat? Let’s talk about why your social media strategy needs a makeover. Join Ryan Deiss and me as we dissect the latest social media trends. Forget the follower frenzy - we're going to discuss why engagement might not be the golden ticket anymore. Discover how savvy businesses are shifting gears, focusing on private interactions, and thriving in the new social media era. Learn how to adapt your strategy for success, because in this episode, we're serving up actionable tips to help you navigate the ever-changing social media world. Highlights:"It's fascinating, isn't it? The idea is not to try to do it yourself. Your idea is not to do it by yourself.""So what we're seeing is that social media I think people are starting to realize that if I post and I'm a nobody nobody's gonna see it. So what's the point?" "You ain't that good. So you're probably not going to win organically especially in a post follower world when this whole game is no longer about build followers."Timestamps:00:00 - The Shift in Social Media00:47 - Welcome and Introduction01:46 - Engagement vs. Readership03:30 - The Misconception of Engagement05:15 - Social Media for Web Traffic07:28 - The Challenge of Content Creation09:05 - Evolution of Social Platforms10:00 - The Middle Influencer Dilemma18:33 - The Dual Role of Social Media26:49 - Future of Social Media PlatformsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnhib1JxVnJVR1JjLVNYNG80U044aTdYQ0h6d3xBQ3Jtc0tsZ1J5amdwR1BHSEpCWDg2UWc4QllMb1M1R0ZoaWxEcnBVWGZIS0xWTkg5djdTYVRyc1liaW5lRFZteGF6MHRRSFVucVBzemExeG9qYTFoNnlpUW5QaXRoMV96cU1NV1EyOVoxN1I4bjc0X0NRMlB2bw&q=https%3A%2F%2Fwww.instagram.com%2Frolandfrasier%2F&v=UCr1x8ihAdo" rel="noopener noreferrer"...

Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss shares his experiences and lessons from transitioning his company to remote work. Discover the strategies that helped me and him optimize team performance in a remote setting and the critical decisions that shaped their work culture. This episode is a must-listen for anyone navigating the complexities of remote work or considering such a transition.Highlights: "Optimize for the team, not the individual. That's what a company has to do.""We had to tell everybody you're no longer allowed to come back into the office unless you're coming in here for a team meeting planning purpose.""We need to get back under the same roof occasionally because when we do, we get more work done in a couple of days than we would in a month just by being in the same room."Timestamps:00:00 - Remote Work Challenges03:40 - Discussing Dell's New Work Policy06:08 - The Efficiency of Remote Work vs. In-Person09:09 - Digital Marketer's Shift to Remote Work10:25 - Defining Company Policy on Remote Work13:27 - The Transition from Hybrid to Fully Remote15:52 - The Importance of Leadership Proximity17:48 - Maintaining Culture in a Remote Setting18:09 - Key Takeaways from Moving to Remote WorkCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss and I dive into the drama behind Birkin bags and the exploration of the lawsuit against Hermès. This episode isn't just about luxury handbags; it's about the fascinating intersection of marketing, exclusivity, and antitrust issues. This discussion will quench your thirst for knowledge about the Birkin drama. You'll learn the strategies that make brands desirable and the challenges that arise from exclusivity in today's competitive market. Don't miss this episode that unpacks a high-profile lawsuit and dissects the secrets of luxury brand success!Highlights:"It's not about having the bag; it's about being worthy of the bag.""Luxury is not a product; it's a pathway.""Exclusivity doesn't just add value; it defines it."Timestamps:00:00 - Introduction: The Hermès Lawsuit Overview00:58 - Birkin Bags: Luxury or Antitrust Issue?02:27 - Legal Insights on the Birkin Lawsuit04:03 - Is Hermès' Strategy Anti-Competitive?05:00 - Discussing Tying Arrangements in Luxury Sales06:47 - Lawsuit Details: Birkin Buying Criteria09:09 - Personal Anecdotes: Buying Birkin in Store13:09 - The 'Birkinification' of Business Models16:55 - Hermès' Recycled Leather Initiative in Paris19:20 - Broader Implications for Business and MarketingCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Ditch the cubicle, fire up your hustle! This episode of Business Lunch serves up a sizzling recipe for entrepreneurial success. Forget dry talks about perseverance – we're diving deep into the secret sauce of passion! Join us as we unlock the power of combining your burning desire with unwavering grit. Whether you're new to the business world or a pro looking to reignite the spark, this episode is here to help you overcome hurdles, turn your passion into profit, and stay fired up even when the going gets tough. Get ready for actionable advice, inspiring stories, and a healthy dose of "you-got-this" motivation!Highlights:"Success is not just about what you accomplish in your life, it's about what you inspire others to do.""Facing challenges is inevitable, but giving up is optional. It's your choice to rise and push forward.""Passion fuels perseverance, and together they can overcome the highest of hurdles."Timestamps:00:05 - Introduction to Passion and Perseverance02:15 - The Genesis of a Business Idea04:20 - First Challenges and Overcoming Them07:35 - The Role of Passion in Sustaining Momentum10:50 - Strategies for Staying Motivated13:45 - Learning from Failures17:30 - Building a Supportive Network22:10 - Key Milestones in Business Growth25:40 - Advice for Young Entrepreneurs29:55 - Looking Forward: Future Goals and AspirationsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new epiosde of Business Lunch. In this episode, we dive deep into the entrepreneurial journey of Robin Alex, co-founder of High Level, an AI-powered all-in-one CRM platform. Discover how a childhood business enthusiast evolved into a software innovator, reshaping digital marketing for businesses. Robin shares his unique story from selling game servers to developing a platform that simplifies and enhances the way businesses interact with their customers. Tune in for inspiration, insights, and invaluable advice for both aspiring and seasoned entrepreneurs!Highlights:“We've taken all the different software applications that most businesses need and use, and combined them into one place to make it super easy to use.""I always have something on the side, and I’m still going to try pursuing both. That's honestly what I did from that point on.""If you can really help a business grow, they want you to stick around forever."Timestamps:00:00 - The importance of choice in career paths.02:30 - Beginnings of Entrepreneurships03:49 - Family and Entrepreneurship 06:23 - Work-Life Balance07:40 - Shifting Expectations08:05 - Crisis and Opportunity09:58 - Transition to Corporate12:40 - IT Consulting and Digital Marketing15:20 - Longevity in Business RelationshipsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch. In this episode, we’ll step into the fast-paced world of business acquisitions. Learn how to strategically identify and acquire companies that will supercharge your market share, multiply your product lines, and significantly enhance your customer value. Ready to take your business to the next level? Check out these proven acquisition strategies! Highlights:"You'll never run out of potential acquisition targets with the right strategy. It's an evergreen process that keeps on giving!" "Adding new products and services is one of the simplest ways to boost your lifetime customer value.""The classic McDonald's upsell, 'Would you like fries with that?', shows the power of smart, simple marketing strategies in action." Timestamps:00:00 - Conquer New Markets00:40 - Acquire Your Way to Dominance01:10 - Supercharge Audience01:50 - Build A-Team 02:30 - Maximize Customer Potential 03:10 - Market Intel (Amazon & Google Secrets) 04:50 - Elevate Enhance What You Sell06:15 - Tech-Fueled Growth 07:30 - Expand Beyond Your Core08:55 - Upselling Edge CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch. In this episode, we talk about media assets and how owning your traffic can radically transform your business landscape. Discover how to navigate the acquisition of companies that have already captured the attention of your ideal customer profile (ICP). Learn why owning media assets, like groups, social media presence, SEO pages, and more, can lead to substantial savings and give you a competitive edge by eliminating the middleman. Highlights:"It's better to own than to rent, especially when it comes to traffic.”"Owning your own media... means you get to decide who gets to see what, communicate directly with those people, and control who else gets access to those people.""If you can acquire those products, you acquire the audience of people that likes those products or services."Timestamps:00:00 - Introduction to Buying Businesses and Media Assets00:37 - Defining Media in Business Acquisitions02:38 - The Power of Owning Media vs. Paying for Traffic05:00 - The Concept of Z-Dollar Traffic and Media Ownership07:13 - Exploring SEO Pages and Buyer Keywords08:25 - The Value of Lists in Acquiring Targeted Audiences09:22 - Intellectual Property as Media Assets09:50 - Shows as a Platform for Zero-Dollar Traffic10:00 - Recap and Implications of Owning Media Assets10:24 - Identify Potential Media Assets to AcquireCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In this episode, we’ll talk about the power of recurring revenue models in business. Learn how implementing auto-ship, subscriptions, and memberships can drastically reduce customer acquisition costs and significantly boost your company's profitability and attractiveness to investors. Whether you're selling physical products, services, or digital offerings, discover practical strategies to make your business more resilient and capable of sustained growth. If you've ever wondered how to secure a steady stream of income and make your business more appealing for future investments or loans, this episode is packed with insights you won't want to miss!Highlights:"If they can get somebody to pay more than one time for the same product or service, then they will not have a customer acquisition cost the second time or anytime after that.""The longer that you've got recurring revenue coming in, the more valuable your company will be.""Auto-ship can apply to anything... it's been applied to everything that you can think of; auto-ship is a wonderful thing."Timestamps:00:00 - Auto-Ship Benefits00:37 - Exploring the Acquisition Wheel03:22 - Capital and MRR06:38 - Recurring Revenue Types09:16 - Success with Auto-Ship09:59 - SaaS and Memberships10:54 - Consumables and Services11:01 - Subscriptions Boost12:03 - Subscription Strategy12:34 - Recurring Revenue Wrap-UpCONNECT• Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier  https://msha.ke/rolandfrasier/Connect with me on social: TikTok: / rolandfrasier  Instagram: / rolandfrasier Facebook: / rolandfrasierpage LinkedIn: / rolandfrasierSubscribe to Roland Frasier  / @rolandfrasierepic Mentioned in...

Welcome to a new episode of Business Lunch. You ever feel stuck in a business rut?  I’ll teach you how to steer your business towards a whole new horizon – by acquiring another one! Takeovers, mergers, and the strategic magic behind buying your way to the top. Whether you're a serial acquirer with a taste for expansion or a budding entrepreneur looking for your first big win, this episode's got something for you. I’ll be revealing the secrets of the Acquisition Wheel, a roadmap to spotting those golden opportunities, navigating the tricky world of market share, and ultimately, launching your company's growth into the stratosphere. Highlights:"I've instantly doubled my market share overnight the minute that I close that deal. That's the power of acquisitions.""One of the easiest ways to grow very, very fast, to grow a team, is to just acquire one that already exists in another company.""If we could get our existing customers to spend twice as much, we can double the size of our business simply with the same number of customers we've got."Timestamps: 00:00 - Introduction to Acquisition Strategies00:34 - Deep Dive into the Acquisition Wheel02:20 - Doubling Market Share with Acquisitions03:45 - Targeting Competitors for Growth04:50 - Generating Leads Through Acquisitions06:15 - Expanding Teams Quickly07:30 - Enhancing Customer Value08:45 - Mastering the Supply Chain09:50 - Case Study: Manufacturing Success11:00 - Strategic Acquisitions SummaryCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to the Business Lunch podcast. In this episode, we explore what it truly means to position yourself as an investor in the business world, regardless of the size of your bank account. In this power-packed episode, we unlock the strategies and mindsets that separate the savvy entrepreneur from the everyday business owner. We talk about how leveraging not just capital but also your unique resources, network, and skills can significantly amplify your impact and success.  Highlights:"The truth is that most savvy investors don't bring a bunch of cash to a deal. The easiest thing you can do is bring cash to a deal. But that's also the riskiest thing you can do because your cash could be lost." "Capital also means other resources that companies want and need... Anything that you can bring... is capital. And if you're someone who can bring those resources, that capital to a company, you are an investor." "Working above the business is when you are no longer thinking about how do I sell the product or service... You're thinking of the business itself as your product." Timestamps:00:00 - You Are an Investor: Redefining Capital01:00 - Positioning Yourself as an Attractive Investor02:30 - Capital Beyond Cash: Resources You Can Offer03:45 - The Power of Networking as Capital05:00 - Building Your Investor Identity Online06:00 - The Misconception About Wanting Cash07:00 - The Entrepreneurial Myth: Working ON vs. IN Your Business08:00 - The Ultimate Position: Working ABOVE the Business09:00 - The Business as Your Product: A Shift in Perspective11:00 - The End Goal: Building and Selling the BusinessCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch. In this episode, we explore strategic business acquisitions and dive deep into the process of identifying, analyzing, and seizing the right opportunities. In a world teeming with potential ventures, understanding how to sift through a variety of options to find those that align with your goals is crucial. This episode unveils the importance of setting clear acquisition criteria to avoid the overwhelming of possibilities and highlights the significance of focusing on sectors and business sizes that promise the best return on investment. Whether you're a seasoned investor or stepping into the arena of acquisitions for the first time, this guide lights the path to making informed decisions that pave the way for success.Highlights:“Steve Jobs said, one of the worst things that you can do is to drown in opportunity. Opportunity is good, but if there's too much opportunity, it creates paralysis, overwhelm, and you end up not doing anything.""The very first step to finding deals is to know what you're looking for. If you don't have acquisition criteria, then you'll look at everything and you might find yourself with a wide array of businesses that don't go together.""The business value in both of these charts that I've shown you is significantly higher when the business gets bigger. That's the big takeaway there."Timestamps:00:00 - Overwhelmed by Opportunities02:29 - Establishing Acquisition Criteria04:50 - Analyzing the Best Industries for ROI07:35 - Avoiding Heavily Regulated Industries10:15 - The Drawbacks of Manufacturing and Wholesale13:00 - EBITDA and SDE Explained15:40 - Impact of Company Size on Multiples18:25 - Professional vs. Owner-Operated Businesses21:10 - Seller Discretionary Earnings (SDE) Insights23:55 - The Value of Business GrowthCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch. In this episode, I discuss leveraging economic downturns to uncover ethical profits through business acquisitions. I’ll also share my journey acquiring businesses with little to no money out of pocket. These insights will show you about leveraged buyouts, real estate ventures, and digital opportunities, inspiring you to see crisis as an opportunity. Highlights:"You mean that you can buy billion-dollar companies without actually having to have the billions of dollars...it's as alchemy as you ever get.""There's always opportunity in crisis; you can go on one side and you have the opportunity, go on the other side and you've got devastation.""I want to give you a skill that you can take anywhere in the world for the rest of your life and be able to create value out of thin air."Timestamps:00:00 - Introduction to Acquisitions00:22 - Leveraged Buyouts Unveiled05:00* - Real Estate & Business Fusion06:32 - Opportunities in Downturns10:00 - 40-Year Journey Overview13:34 - Zero-Cost Acquisitions15:00 - Portfolio Diversity18:22 - Universal Potential20:45 - Future Deal Connections23:58 - Roland's Ongoing VenturesCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss and I delve into the intricate dance between pursuing success and nurturing personal life. As entrepreneurs, the quest for a meaningful legacy often leads us down a path of extremes. We talk about some insights on finding equilibrium amidst the chaos of business growth, family commitments, and personal health. Whether you're scaling the heights of your career or seeking satisfaction in the simple things, this conversation offers valuable perspectives on prioritizing what truly counts.Highlights:"Be intentional about your seasons...that's important.""As long as I'm remembered by the kids, I'm good. It's such an ego thing to me." 3. "Being intentional about what you're doing...you're probably going to be okay." Timestamps:00:00 -Weather & Life's Storms02:22 -The Legacy Question05:55 -Wealth vs. Health07:20 -Entrepreneurial Extremes09:05 -Life's Balancing Act10:00 -Yearly Planning for Balance14:00 -Practical Balance Tips16:02 -Wealth's Diminishing Returns18:08 -100 Million: A Turning Point?20:50 -Legacy's Ephemeral NatureCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome to a new episode of Business Lunch! In today’s episode, Ryan Deiss and I discuss the innovative concept of using the heat generated from Bitcoin mining to heat spa pools, leading to significant cost savings. We discuss the entrepreneurial mindset of turning expenses into profits, sharing real-life examples from various industries and offering practical strategies for identifying and capitalizing on hidden opportunities within businesses. Join us as we delve into the creative realm of business optimization and uncover the potential for transforming seemingly mundane expenses into lucrative ventures.Highlights:"But if you're going to do it, then why not at least have the byproduct of what you're doing? Create value in another way.""The best arbitrage opportunities are combining two things that have been around but have not been combined in a unique way.""Entrepreneurship in its purest form is creative. Simply make a list of your top expenses and brainstorm ways to self-liquidate."Timestamps:00:13- From Bitcoin Mining to Spa Heating02:05- Combining Traditional Elements Creatively03:53- Expense-to-Profit Transformations05:40- Recognizing Waste and Byproducts in Business Operations07:05- Learning from Big Companies' Strategies10:00- Hidden Opportunities in Every Business11:22- Leveraging Existing Resources for Profit Generation15:00- The Power of Group Buys and Strategic Partnerships17:45- Ethical Considerations in Expense Transformation19:25- Encouragement to Explore Creative EntrepreneurshipCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of Business Lunch. Join us in our laid-back discussion on the rise of friendly fraud and how businesses can defend themselves. From shockingly high statistics to practical strategies, they dissect the issue with wit and wisdom, offering insights into prevention and mitigation. Learn how to safeguard your brand reputation while maintaining a customer-centric approach in the face of evolving fraud tactics.Highlights:“Fraud legally requires intent. So it's kind of not like, you know, friendly negligence, but at least you don't feel... you're like, okay, those aren't bad people, you know." "There's no substitute for just having a truly exceptional, amazing product, a truly exceptional, amazing customer experience for having a face to the product and the company so that people don't feel like it's just some nameless faceless organization.""There are people that are out there that believe it's okay to do these things, that your communications should ideally in your brand congruency help the accidental, not ill-intentioned bad doers..."Timestamps:00:47 - Embracing an Unexpectedly Open Week02:43 - Unveiling the Shocking Rise of Friendly Fraud03:34 - Renaming Fraud: From Cowardly to 'Friendly'07:27 - Strategies for Addressing Chargebacks10:45 - Prioritizing Exceptional Customer Experiences14:05 - Importance of Brand Congruency16:31 - Winning Chargebacks: The Key Elements19:29 - Understanding Intent in Fraud21:23 - Fraudulent Advice on Social Media25:34 - Ethical Behavior and Defending Your BusinessCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  <a...

Welcome to a new episode of  Business Lunch, today we are discussing the evolving role of Chief Marketing Officers (CMOs) in Fortune 500 companies and beyond. From sharing stories of exquisite wine tasting to delving into the challenges facing modern marketing leaders, this conversation is both insightful and entertaining.Highlights: "If you're a CMO at a company right now and your primary concern is, you know, is every single campaign that leaves the company perfectly, quote unquote, on brand, you're probably gonna get fired."  "Marketing, when it is done right, understands and owns the entirety of that customer journey... It's divorced from revenue."  "The more that you will engage with that process, the more that your CEO will see that you're the one who's taking ownership of revenue."Timestamps:01:49 - Exquisite Wine Tasting Experience  06:27 - Evolution of C-Suite Roles: Marketing vs. Revenue  10:47 - The Impact of AI on Marketing  12:44 - The Role of CMOs in Small Companies  15:34 - Advice for Medium-Sized Business Founders  16:31 - Tips for Marketers: Getting Closer to Revenue  18:25 - Marketing and Sales Alignment Strategies  20:51 - Career Advice for Aspiring CMOs  CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

Welcome back to Business Lunch. Join us in this episode where we have a candid discussion about the realities of burnout in entrepreneurship. From identifying burnout to redirecting momentum and making tough decisions, we explore strategies for rekindling the flame of passion in your business endeavors. Plus, discover the power of taking a well-deserved break and reclaiming ownership of your professional journey.Highlights: "The only thing worse than being in a miserable situation is missing and pining away for the miserable situation.""If you're burnt out on business, then I think you're kind of done... burnout is out." "Just that [decision to take control] is enough to allow us to fall in love again with our businesses and with our work when we make it clear to ourselves that we own these companies, these companies don't own us."Timestamps:00:28 - Dream Vacation02:20 - Workload Exhaustion Reflection04:47 - Work Intensity vs. Rest Balance07:34 - Tiredness vs. Burnout Differentiation10:00 - Passion and Role in Business13:16 - Business Momentum Redirection15:36 - Options: Pivot, Exit, or Delegate18:33 - Running Toward, Not Just Away20:56 - Empowering Personal Prioritization23:50 - Ownership and Passion RediscoveryCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...

In this episode of Business Lunch, Ronald and Ryan delve into the age-old debate of whether to diversify your team or focus on business, drawing inspiration from Warren Buffett's latest shareholder letter and the challenges faced by conglomerates like LVMH. They explore the nuances of entrepreneurship and offer valuable insights for seasoned business leaders and aspiring entrepreneurs.Highlights: "It's fascinating that oftentimes good at the opposite of good advice is more good advice. Like, so good advice, you should diversify. Good advice, you should focus. Those are both good advice." "Diversification is a luxury, not a right. Your ability to diversify is going to be a function of how good of a job have you done with the core business that you have today of getting it systemized and getting it scalable." "If you're going to diversify, be sure that you are number one thinking about what are you diversifying? Are you diversifying your existing company and team, or are you diversifying your own investment portfolio?" Timestamps00:00 - Post-Lunch Business Banter02:22 - Warren Buffett's Success Story03:42 - The Paradox of Good Advice05:03 - Challenges at LVMH: Diversification vs. Focus06:45 - Navigating Entrepreneurial Decisions08:28 - Transitioning Roles: Inventor to Capital Allocator10:22 - Berkshire vs. LVMH: Different Approaches to Investing12:12 - The Pitfalls of Diversification without Focus14:14 - Personal vs. Organizational Diversification15:36 - Applying Diversification StrategiesCONNECT• Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable Workbook• Get my book, Zero Down, FREETo learn more about Roland Frasier https://msha.ke/rolandfrasier/Connect with me on social:TikTok: / rolandfrasierInstagram: / rolandfrasierFacebook: / rolandfrasierpageLinkedIn: / rolandfrasierSubscribe to Roland Frasier / @rolandfrasierepic Mentioned...

Welcome to another episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss get into the importance of shared goals and alignment in achieving success, whether in business relationships or personal interactions. Join us as we explore strategies for fostering collaboration, owning mistakes, and reframing conflicts towards mutually beneficial outcomes.Highlights:"Let's get our language right right off the beginning." "How can I adopt their frame? And what does that mean for me?""The best medicine is good prevention."Timestamps:00:00 - Matt's Dramatic Exit00:49 - Post-Integration Challenges03:15 - Mindset in Communication05:39 - Owning Mistakes and Finding Solutions08:02 - Establishing Clear Shared Goals09:58 - Addressing Goals and Misalignment10:26 - Unachievable Goals and Finger Pointing14:29 - Effective Communication Strategies16:50 - Collaborative vs. Combative Mindset24:02 - Embracing CollaborationLearn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉 https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1If you found this video valuable, give it a like. 👍If you know someone who needs to see it, share it. ⤵️Leave a comment below with your thoughts. 💬Add it to a playlist if you want to watch it later. ➕Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉 https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1The War Room Mastermind 👉 https://www.youtube.com/channel/UC_TklN-xlrEg7gxnCcjzLtQ/?sub_confirmation=1Subscribe to Roland Frasier 👉 https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

How to Turn Free Advice Into ProfitsIn this episode of the Business Lunch Podcast, hosts Roland Frasier and Ryan Deiss break down how to turn free advice into paid, value-driven engagements. They go through the challenges and strategies of turning consultations into profitable partnerships. Whether you're a seasoned consultant or just starting out, this episode will teach you how to make your advice count for both you and your clients.Highlights"If you're going to offer something for free, you need to have a plan for how it turns into a paid engagement. And that needs to be clear to all involved from the beginning.""People want certainty. If there is a program in place, then people are more inclined to accept the program as it's presented.""Professionals take the time to build a plan, and professionals go first... Be able to say, 'Yep, here's how that works.' Because that's going to engender confidence."Timestamps00:45 - Introduction to Transforming Free Advice02:30 - The Pitfalls of Free Consultations04:15 - A Real-World Dilemma06:50 - The Importance of Establishing Value08:20 - Structured Engagement Strategies10:35 - The Psychology of “Free”13:00 - The Power of Saying No15:25 - The Game Plan17:40 - From Free to Fee19:55 - Conclusion and TakeawaysMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join me for a lively conversation with Ryan Deiss as we unravel the mysteries of influencer marketing. Explore the world of micro-influencers and mega-stars, and discover which path leads to greater marketing success. From the power of niche audiences to the pitfalls of chasing fame, get ready for practical insights and expert advice to level up your influencer game. Tune in for a discussion filled with tips and real-world experiences to guide you through your journey!Highlights:"There's a point where somebody crosses over from influencer to celebrity. You're paying more for reach and giving up actual influence.""As your brand gets bigger, you've got no choice but to go there. It's why big brands do Super Bowl ads—they need the reach.""An authentic endorsement goes a long way. If the influencer genuinely uses and likes your product, it resonates with their audience."Timestamps:01:00 - AMA’s Study on Influencer Marketing ROI02:22 - Targeting Micro-Influencers for Specific Products04:44 - Balancing Reach vs. Relevance in Influencer Selection06:06 - Niche Audiences and Higher ROI07:31 - Calculating (ROAS) for Influencer Campaigns08:58 - Famous Celebrities vs. Influencers10:24 - Maximizing ROI with Newsletter Advertising11:51 - The Trade-off Between Fame and Influence13:12 - Multi-Touch Campaigns and Long-Term Influencer Partnerships14:40 - Direct Outreach vs. Using Influencer AgenciesMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Dive deep into the art of persuasion with Dr. Robert Cialdini as he unveils the secrets behind effective communication. From the power of pre-suasion to leveraging emotional triggers, this episode offers a comprehensive guide to understanding human behavior and influencing decision-making processes.Highlights: "What you focus on at any given moment makes you prioritize all information that's related to that focal concept while it's still in consciousness." - Dr. Robert Cialdini "Nothing in life is as important as you think it is while you are thinking about it." - Daniel Kahneman "Whatever puts people in a state of mind or even an emotional state that's relevant to a particular choice is the one that's going to be prioritized for a short period of time."Timestamps:00:39 - Mind Expanding Ideas03:09 - Influential Book Moments04:19 - Welcoming Dr. Robert Cialdini05:29 - Difference between Influence and Pre-suasion07:54 - Royal Caribbean Case Study09:44 - Impact of Environmental Cues14:12 - The Ethics of Persuasion18:54 - The Power of Palm Reading25:10 - Crafting Emotional States for Receptivity32:27 - Optimizing Messaging at Every StageMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Dive into the world of zero cash down acquisitions with us! In this episode, we unravel the secrets of becoming an epic investor without spending a dime of your own money. From ethical investing to the magic of negotiation and deal structuring, we cover all you need to know to make win-win deals that benefit everyone involved. Get ready to transform your investment strategy and achieve your entrepreneurial dreams with insights and strategies that defy traditional thinking.Highlights:"Think like an epic investor, focusing on ethical profits in commerce and crisis.""Any price is acceptable as long as the terms are favorable.""Declare yourself an investor to the world, and the opportunities will come to you."Timestamps:00:01 - Epic Investor Mindset03:46 - Ethical Investing Principles05:00 - The Importance of Win-Win Deals10:00 - The Law of Price and Terms15:00 - Turning Challenges into Opportunities20:00 - Boosting Deal Flow24:15 - Creative Financing Strategies30:00 - The Art of Deal Stacking38:28 - Steps for a Zero Cash Acquisition45:00 - Finalizing Your No-Money-Down DealMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

On this episode of Business Lunch, we dive into the world of marketing mastery with nine effective strategies that can transform your business! From clever e-commerce tactics to the art of storytelling, we've got you covered with insights that promise to boost your conversions and elevate your average order value. Whether you're a seasoned pro or just starting out, these hacks are designed to inspire and empower. Let's explore the magic together and take your marketing game to the next level!Highlights:"The ability to buy multiples can have a dramatic impact on your average order value.""Friendly forms boost conversions. Start out just capturing the minimal information.""Stories convert so much better than anything else. If you can tell a story... weave the story around the product or service that you're selling."Timestamps:00:02 - Intro to Marketing Hacks01:54 - Friendly Forms & Conversions03:12 - Simplify Your Landing Pages04:38 - The Power of Web Push Notifications06:31 - Leveraging Stories for Conversion09:15 - User-Generated Content (UGC) Boost10:11 - Chat and Text for Higher Engagement11:10 - Driving Leads with Valuable Content12:36 - Using Sniply for Content Leverage13:31 - Mid-Roll Video Opt-ins for LeadMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

 In this episode, dive deep into the heart of leadership challenges with practical advice on managing team dissatisfaction. From feeling betrayed to fostering a culture of open dialogue and accountability, we explore how leaders can navigate through rough waters of team dynamics. Tune in for an engaging discussion filled with actionable insights for leaders at all levels.Highlights:"Addressing team grievances is not just about solving problems; it's about understanding the human emotions behind them.""Leadership is not just about directing; it's about listening, adapting, and growing together with your team.""Facing team dissatisfaction head-on with empathy and accountability is the hallmark of transformative leadership."Timestamps:00:00 "Episode Introduction"01:57 "The Emotional Impact of Betrayal"03:23 "Understanding Business Relationships"04:49 "Seeking Feedback for Improvement"06:14: "Ownership and Accountability"07:12 "Addressing Cultural Challenges"10:00 "Refraining from Rash Decisions"13:23: "Collaborative Problem Solving"16:44 "The Core Value of Seeking the Why"19:13 "Cultural Reset and Direct Communication"Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

This episode is a deep dive into how unconventional thinking and strategic agility can transform business challenges into powerful growth opportunities. With a focus on creative deal-making, innovative funding strategies, and the art of leveraging constraints, this episode provides listeners with actionable insights and inspiration to rethink their approach to business. Perfect for entrepreneurs at any stage, this conversation illuminates the path to unlocking the potential within your business, revealing the blueprint for achieving breakthrough success and sustainable growth.Highlights:"The most promising opportunities often start as average propositions that require work to uncover their true value.""Tailored expertise can open up new opportunities in deal-making, transforming constraints into strategic advantages.""Creative solutions often outshine straightforward financial injections, paving the way for long-term success and growth."Timestamps:00:29 - "Behind-the-Scenes Business"01:27 - "Innovative Deal Structuring"04:22 - "Exploring Funding Options"06:18 - "Uncovering Value in Opportunities"08:16 - "Addressing Key Growth Bottlenecks"10:44 - "Expertise in Eliminating Constraints"11:14 - "Funding Through Sales Innovation"14:08 - "Inventory Challenges in E-Commerce"19:22 - "The Power of Creative Solutions"24:43 - "Speculating Future Growth"Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Dive into the fascinating world of Artificial Intelligence with another episode of Business Lunch. Discover the seismic shifts AI is creating in the business landscape. From the debate over new C-suite roles to AI's profound impact on operational efficiency and ethical considerations, this episode unpacks how businesses are navigating the AI revolution. Tune in for a journey through AI's possibilities and challenges, ensuring your business stays ahead in the digital age.Highlights:"AI isn't just a technology upgrade; it's a strategic revolution, changing how we engage with customers and outpace competitors.""The debate around the Chief AI Officer role underscores a broader question: how do we integrate AI responsibly and effectively across all levels of business?""Embracing AI requires not just technological adaptation but a shift in mindset, preparing for a future where AI is woven into the fabric of our business strategies."Timestamp:03:25 The Importance of the Chief AI Officer05:19 Implementation Challenges07:15 The Potential Challenges10:08 AI Implementation12:55 The Chief AI Officer Role15:24 Cross-Departmental Collaboration17:48 Alternative Approaches19:44 Rolling Out AI Implementation20:07 Conclusion and Call to Action

Dive into an engaging conversation where we explore the pivotal role of humility in leadership. With a world constantly in flux, we uncover why being humble, adaptable, and innovative sets apart the good from the great in the corporate arena. Join us for a thought-provoking journey into the heart of modern leadership strategies, where humility reigns supreme.Highlights:"Humility is not just a virtue; it's a necessity for adapting to the ever-changing business landscape.""The best leaders are those who know the value of shifting gears before it's too late.""Innovation is not just about new ideas; it's about knowing when to abandon the old ones."Timestamps: 00:00 Introduction and the Importance of Leadership03:15 The Number One Trait for CEOs05:37 Traits of a Good CEO10:21 The Role of a CEO13:10 Identifying the Next Right Thing17:30 The CEO's Role in Proselytizing21:08 ConclusionMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to another engaging episode of the Business Lunch Podcast with your hosts Roland Frasier and Ryan Deiss! In this episode, we dive into the transformative world of employee equity in business. Join us as we explore the changing landscape of private equity and how empowering employees with ownership can lead to extraordinary outcomes. From heartwarming stories of life-changing payouts to insightful discussions on the future of business acquisitions, this episode is a treasure trove of knowledge for entrepreneurs and business enthusiasts alike.Highlights:"I think if we said we're done and just let the existing portfolio go, it would be easy breezy, but we'd get bored pretty quick. The fact that we have so many things... it's hard to stop when you love what you do.""Most people believe that as an entrepreneur you do a few deals and then you don't have to work anymore. But that's not true, and frankly, it's no fun either.""I've never seen giving equity to non-executive employees as anything but confusing and entitlement inducing. It didn't drive growth or motivation. But when it works, like with KKR's approach, it can be transformative."Timestamps: 00:00 Intro & Background04:47 Private Equity Case08:03 Equity in Acquisition10:29 Employee Equity Impact14:45 Equity Risks & Concerns16:37 Alternative Compensations19:02 Conclusion & TakeawaysMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to another enlightening episode of The Business Lunch! Today, we're diving into a topic that's as timely as it is challenging - layoffs in the digital age.We kick off with a gripping story that many of you might have caught on TikTok and Instagram. Remember the viral incident where a Cloudflare employee recorded their layoff? It's a scenario that opens up a myriad of questions and discussions.From there, we explore the nuances of layoffs - the do's, the don'ts, and everything in between. We discuss the emotional rollercoaster that the employee went through, and the importance of how companies should manage these delicate situations.We delve into the legalities and future implications of recording such a sensitive moment. Is it a step towards transparency or a breach of privacy? We also offer some solid advice for companies on how to handle these tough decisions with grace and empathy.Our conversation is not just about the challenges, though. We focus on the importance of clear communication, constructive feedback, and the vital role of performance metrics in sales roles.To wrap up, we share some thoughtful insights on the role of a proper firing process and its impact on the overall health of an organization. Because, at the end of the day, it's all about maintaining a healthy work environment, even in the face of tough decisions.Join us for this insightful journey as we untangle the complexities of layoffs and learn how to navigate these situations with knowledge and compassion. Hit play and let's get started!Highlights:“I'm a big believer that if somebody is getting fired, there should be no surprise.”"The supervisor needs to have the training to be able to give constructive feedback which includes criticism.""What will make you great at hiring is getting good at firing. It sucks but it's a critical aspect of the role."Timestamps:01:00 The TikTok Firing Incident03:24 The Firing Conversation08:38 Recording the Call10:24 Handling Firing Conversations17:51 Defending the HR Team20:17 The Firing ProcessMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode of Business Lunch, host Roland Frasier sits down with renowned personal branding expert Rudy Mawer. Rudy shares his entrepreneurial journey, from selling as a kid to making his first million through social media, eventually moving to the U.S. to further his business aspirations.The conversation discusses the importance of personal branding in today's digital world, with Rudy revealing how he transitioned from originally staying behind the scenes, to building his own brand. He endorses the rise of influencers and personal brands, and the financial benefits of owning one's personal brand in the business landscape.Rudy also provides valuable insights into efficient content creation strategies, leveraging AI tools to maximize output and repurpose content across different platforms. He emphasizes the necessity of producing unique, controversial, or entertaining content to stand out in the crowded digital space.The episode explores the idea of ‘playing to extremes’ in branding and marketing, with Rudy sharing vivid examples and personal experiences. Working alongside A-list celebrities and influencers, Rudy walks us through the production process; from assisting the biggest names in celebrity culture to monetizing their brands, as well as helping them develop their personal and business brands.A must-listen for anyone interested in personal branding, content creation, and understanding the dynamics of digital marketing and branding, Rudy Mawer's journey and expertise offer valuable lessons and strategies for those looking to make their mark in the digital world.Highlights:"You can't do what everyone's doing. You can't fit in, you can't play it safe. You can't be neutral.""What's hard is standing out because everyone's now doing it, right? And you have to create something unique, something that's controversial or entertaining or has a USP because if not, it's very hard to stand out.""Most things fail, right? And then the few things that win can make you millions of dollars."Timestamps:00:00 Building a Tribe with Unique Ideas03:16 The Importance of Personal Branding06:02 Creating Controversial Content08:07 Working with the A-List10:30 The Future of Personal Branding11:29 Mistakes to Avoid14:02 Testing Ideas and Using Data16:46 Finding Inspiration18:16 Building a Strong Personal Brand19:11 The Power of AI in Branding20:10 Acquiring Existing BusinessesMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join us in this uplifting episode of Business Lunch, where we tackle the relatable challenge of balancing family life with entrepreneurial dreams. We debunk the myth that you have to choose between family and business, sharing smart tips and heartening stories. Dive into our discussion inspired by a Reddit post, and discover how you can manage both worlds with savvy time management and realistic goals. It's a cozy and insightful chat that's perfect for anyone trying to blend business success with family happiness. Don't miss out on this engaging blend of advice and encouragement!Highlights:“You should expect a return on the investment of your time"“I can do all the things I need to get done without having to sacrifice a family life"​"I think looking at it as a black/white either/or is fairly immature. Yeah to me it reeks of scarcity but it also just reeks of bad math"​Timestamps:00:00 Introduction: Time and Entrepreneurship01:26 The Reddit Post: Family or Entrepreneurship03:20 Balancing Family and Entrepreneurship04:18 Difference Between Being an Entrepreneur and Being Self-Employed06:12 The Misconception of Choosing Between Family and Business07:10 Time Allocation for Family and Business09:04 Creating a Schedule for Family and Business10:33 The Importance of Time Blocking15:19 Macro and Micro Level Time Blocking21:35 Being Ridiculously Productive and Having Family Time23:33 Budgeting Time and Fighting Distractions24:00 Conclusion and Call to ActionMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode, we delve into the intriguing concept of Dry January, examining its multifaceted impact on personal habits and business dynamics. Our conversation navigates through the pitfalls of extreme behavior. We underscore the importance of balance, emphasizing how extreme stances can paradoxically foster overindulgence rather than nurturing a new, healthier identity.From a business perspective, we shine a light on the unique opportunities Dry January presents, especially for the alcohol industry. It's not just about riding out a dry spell; it's about innovation and adaptability. We explore how businesses can creatively embrace this trend by offering enticing mocktails and appealing non-alcoholic alternatives, turning a potential setback into a showcase of versatility and customer inclusivity.Highlights:“I think that [overindulging before a period of abstinence] is really dangerous. It's like I'm giving myself permission to make bad decisions today, because I'm going to make a sacrificial decision tomorrow.”“When a future decision becomes a crutch or a reason to make bad decisions today, that's when you're not doing it for the right reasons."“When a trend like this comes out, you've got to ask yourself, is this trend kind of pulling people away from my business or is it pushing them towards?”Timestamps:00:00 Introduction and Personal Perspectives on Dry January04:12 The Dangers of Extreme Behavior and Future Decision Crutches06:06 Business Opportunities for Alcohol-Related Industries07:57 Networking and Marketing Opportunities Around Dry January09:49 Responding to Trends That Pull People Away from Your BusinessMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode, we're diving into the hottest business trends for 2024. We start with the rise of AI influencers and the big shift in social media: it's all about quality over quantity now, thanks to new algorithms.We also touch on the comeback of long-form content. Turns out, people want more than just quick fixes; they're craving deep dives too. Plus, we discuss why internal services and holding companies are the smart moves for growing your business.Lastly, we wrap up with a look at why showing you've got limited supply and offering sure-fire outcomes can really boost your sales. So, tune in for some great tips and insights on staying ahead in the business game this year!Highlights:"The consumer emotional cycles always lag. People are always way too optimistic for too long, and they're way too pessimistic for too long.""Your goal for the next year should be to be missed when you're not there.""You don't want to have a personality brand, you want to have a brand that has a method or the brand itself."Timestamps:00:00 The Rise of AI Influencers03:00 Algorithmic Changes in Social Media08:16 The Emergence of AI Influencers09:44 The Shift to Long-Form Content11:11 The Importance of Internal Services and Holding Companies14:08 Building a Great Team and Growth through Acquisition18:35 Signaling Limited Supply and Certainty of OutcomeMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

This episode of the Business Lunch podcast features Roland Frasier and Ryan Diess wrapping up 2023 and discussing the biggest lessons and takeaways from the past year. Some of their key learnings include the importance of forcing functions to stay on track with projects, building dedicated marketing, sales, and social media teams for each business unit, and leveraging AI to enhance their offerings and operations. They also cover hiring best-in-class experts versus generalists, testing problem-focused ads, and the power of newsletters for building an engaged audience. Ryan and Roland provide actionable advice on integrating these strategic and tactical insights to propel businesses forward in the new year.Highlights:"But my one of my single biggest takeaways, when I was looking back at the things that got done versus the things that didn't get done is the importance and have a forcing function. Like having something out there that forces you to get something done.""You find out when you start doing outbound sales motions to people who don't already know, like and trust you, you find out how good your offer is. "People want to buy certainty of outcome, more than anything else, they want to buy certainty of outcome. They're still investing, they're still spending, but they want to buy certainty of outcome."Timestamps:00:00: Introduction01:27: Lessons Learned 202308:35: Scaling In House 13:30: Investments 21:10: Marketing 25:45: AiCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode of The Business Lunch Podcast, host Roland Frasier shares insights from his time at a  live event where he was a guest speaker. Roland brings on YouTube expert Evan Carmichael to discuss strategies for leveraging existing coaching sessions and training calls into high-quality YouTube content. Evan outlines how to structure videos for maximum viewer engagement and retention in order to drive leads and sales. He emphasizes starting with a powerful hook, including a mid-video call-to-action, and chaining viewers to the next video through end screens. Listen in as Roland gets advice and shares on optimizing his current content creation process to grow his YouTube channel and business! Highlights:"Your job is to teach them to think like you think, like, you think differently. Like you walk in this room when you see things that most people don't see. And so that becomes your job is to teach other people how to do it.""If you're actually good at coaching and consulting, so where your magical is then saying, Okay, you think that's a question, but then like, let's ask here that Oh, my God even think about that. And when when you get the aha moment with them? That's really like, they want to work with you." "The game is not ranking for keywords in search. The game is ranking after other existing videos." Timestamps:00:00: Introduction04:46: YouTube Growth Strategies 14:31: Video Content 19:16: Leadership 27:42: YouTube Retention 31:16: Power Of Audio 44:08: Video Marketing Strategies CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find

Welcome to another episode of Business Lunch with Roland Frasier and Ryan Deiss! In this special episode, Roland shares tactical strategies to help you live a rich and happy life.In today's episode, Roland and Ryan discuss the importance of maintaining momentum in your business during the holiday season. As they reflect on recent successes and promotions, Roland emphasizes the significance of not taking your foot off the gas and continuing to drive through the end of the year.They explore various strategies for holiday promotions, such as urgency offers, flash sales, and limited edition products. Ryan shares insights into Digital Marketer's successful "12 Days of Deals" campaign, emphasizing the power of bundling and storytelling.The hosts explore the concept of frictionless checkout, buy-now-pay-later options, and proactive human outreach. They suggest ways to combat cart abandonment, such as persistent carts and personalized messages.In the spirit of giving, Roland suggests providing favors to your customers by offering them incentives for year-end purchases, creating a win-win situation.Finally, the hosts encourage businesses to finish the year strong and plan for a successful January, leveraging the lower ad costs and heightened attention in the market.Don't forget to explore the opportunities that January presents for expanding market share. If you enjoyed this episode, share it with a friend, and be sure to check out the Business Lunch Podcast website for detailed notes and resources.Remember, the first part of January is an excellent time to capitalize on lower ad costs and maximize attention. Seize the opportunities and monetize your existing relationships while gearing up to expand your market share in the new year.Thanks for joining us on Business Lunch. We'll catch you in the next episode!Highlights:"Don't take your foot off the gas. You're on a big roll of momentum. Finish strong and drive through the end of the year.""This time of year, people are making decisions about what groups and things they're going to be invested in next year. Now's the time when people start thinking about identity, not just what I am going to do next year, but who am I going to be?""It's still a really good time to do urgency offers, flash sales, limited edition products—whatever can create a sense of FOMO."Timestamps:00:00: Introduction:05:32: 12 Day Marketing Strategy9:30: Peak Season Outreach17:16: Holiday Marketing For E-Commerce22:17: End Of Year Sales Growth CONNECT: •Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook• Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: <a...

This week on a the Business lunch Podcast, Host Roland Frasier and Ryan Diess discuss the challenges of the holiday season for entrepreneurs. With end-of-year deadlines and family obligations pulling them in different directions, this is one of the busiest and most stressful times. They talk about feeling overwhelmed and the pressure to achieve goals. They open up about feeling down when goals aren't met. Ryan shares his process of reviewing highlights and lowlights from the past year. The hosts discuss the importance of self-care habits like exercise, sleep, and mindfulness practices. They consider ways to prioritize well-being during this challenging time, while still getting work done. Tips include focusing on one new habit at a time and seeking help when needed.Don't miss this in depth discussion on this weeks Business Lunch Podcast! Highlights:"There's all these things I want to do all these things I want to get done before the end of the year. And all these things that are legitimately more important in my life. Like my children, for example, pull against it." "I think they said people are going to spend 120% more this year for the holidays on average than they did in 2019. I mean, it's things like that can really stress people out.""There are two times of the year that I just get into like a funk, and it is over my birthday, and...this."Timestamps:00:00: Introduction02:57: Prioritizing Mental Wellbeing 06:16: Self Doubt13:06: Imposter Syndrome 22:50: Goal Setting29:22: Productivity Tools35:02: Loneliness & Self-Help37:56: Overcoming Funk CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode of Business Lunch, host Roland Frasier sits down with serial entrepreneur Matt Molenar to discuss pivotal career moments that changed everything. Matt shares the story of how he joined a mastermind group to get closer to successful marketers and ended up winning them over with his solutions to common problems, leading to a partnership opportunity. They also explore Matt's journey across industries from law to real estate to diamonds. Tune in for actionable tips on finding access to opportunities and using your skills and network to continuously level up your success.Highlights: "I intentionally insinuate myself into this. And and after that, it was three years of just helping everybody in that group without an expectation of anything in return, I helped people with big problems that they had." "My observation is that the most successful people, in terms of finance and network are that way. Because they are not thinking about how do I sell more of these glasses? They're thinking about how do I build enterprise value in this business?""I don't believe that management is industry agnostic. But I do believe that business is like strategy. That's what I should say. I believe strategy is industry agnostic, for the most part, at least 80 to 90%." Timestamps:00:00: Introduction 04:50: Investing14:32: Daymond John 19:09: Balance 23:34: Business Exits27:98: Digiyal Marketing CONNECT: • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC...

In this episode of the Business Lunch podcast, host Roland Frasier sits down with digital marketing expert Matt Molenar. They discuss Matt's journey getting started in the industry and some pivotal moments that helped propel his career. Matt shares stories about winning early product launches through strategic domain purchasing and SEO. He also details how he helped scale businesses by creating value-added services for clients. Roland and Matt explore the power of networking and how intentionally seeking out mentors can open doors. They discuss strategies for building personal brands and content strategies that can scale easily. Business owners will walk away with tactical tips for domains, SEO, partnerships and more! Highlights:"I would way rather have 5000 or 10,000 Really, really dedicated fans to like that really appreciate and follow what I do, then a million people that don't really do anything, but were curious about one of the things I posted.""Now AI can be like me saying, 'Hey, Matt, I know that you were thinking about investing in our program, and you were talking to Deanna, who's our salesperson, I just want to let you know that I think for you and your son to come in, it's going to be the best thing ever." "I bumped into a group of people who I thought were really good. On the marketing side, there was a guy named Ryan Deiss, who had a company that was not yet Digital Marketer, I forget what it was called at the time. And he did a product with a guy named Mr. X. And it was all about AdWords. And I bought that and I was like these guys seemed like they know what they're doing." Timestamps:00:00: Introduction 07:14: Digital Marketing Skills11:48: Affiliate Marketing 22:16: Facebook Videos 26:58: Content Creation37:26: AI Enhanced Marketing Connect: • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3...

Dive into an engaging and humorous episode of Business Lunch. The hosts kick things off with a light-hearted banter about asking rich people for money and a fictional lawsuit against Apple, setting the stage for a deeper conversation about annual planning—or rather, why they believe it's ineffective. Drawing from personal experiences and business insights, they advocate for a more dynamic approach, suggesting a shift towards three-year visions broken down into 90-day sprints. This episode is a must-listen for anyone looking to revolutionize their approach to business and personal planning, delivered with a mix of humor, practical advice, and relatable anecdotes. Tune in to rethink your planning strategies and set yourself up for success in manageable, achievable segments!Highlights:"This is the time of year when companies and entrepreneurs... start thinking about next year. And I gotta tell you, I think it's a gigantic mistake.""The annual plan is a giant mistake... You have no freaking clue where you're gonna be in 10 years.""Every single quarter, I take about a half day to say what are my habits like? What are my inputs like? What resources do I need to acquire so that I can stay up on my next quarter's goal?"Timestamps:00:00 Apple Stole Ryan's Voice01:25 Planning for Next Year03:17 The Problem with Annual Planning04:46 Thinking Three Years Ahead05:42 Quarterly Sprint Planning06:41 Applying the Planning Methodology Personally08:41 Monitoring Progress and Making Adjustments10:03 Setting Good, Better, Best Goals12:29 Lead Measures vs Lag MeasuresCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Dive into the future of business innovation with Roland Frasier and Ryan Deiss on this episode of Business Lunch. In this snackable edition, Roland shares tactical strategies to enhance your life and business.Explore the power of AI and how it's reshaping industries, from hiring and financial analysis to creating seamless workflows. Discover the game-changing tools that can elevate your business, making complex tasks a breeze. Join the conversation as they break down the successes and missed opportunities of Black Friday and Cyber Monday, unveiling insights that can transform your approach to sales. Don't miss this episode packed with actionable advice to thrive in the evolving landscape of entrepreneurship. Tune in now and stay ahead of the curve! Highlights: "What we found with our Black Friday offer was that infusing AI into the things we already had made a huge difference." "People want the result, not the process of building the thing that will get the result." "As an investor, how can you leverage AI to be a better investor? As somebody who's doing acquisitions, how can you leverage AI to better identify equity emission targets and better assess acquisition targets?"Timestamps:00:00: Introduction 02:06: Black Friday Recap 03:40: Marketing Strategies 06:17: Missed Opportunities 07:35: Leveraging AiLive Links: CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join us in this captivating episode of the Business Lunch Podcast as we explore Sam Altman's dramatic exit and return to OpenAI. Delve into the boardroom drama, power struggles, and ethical dilemmas surrounding one of tech's most talked-about events.This episode offers a unique insight into corporate governance, leadership, and the challenges of balancing profit with humanity's future. Tune in for a compelling discussion that's not just timely but a must-listen for anyone interested in the intersection of technology and power dynamics.Highlights:"When we talk about AI and its impact on society, we're not just talking about technology. We're talking about power, control, and the future of how we live.""There's a fundamental tension between the visionary aspect of tech founders and the pragmatic, often short-term focus of boards and investors.""What happened at OpenAI isn't just a boardroom drama. It's a reflection of the larger issues at play in the tech industry today."Timestamps:00:00: Introduction04:32: OpenAi’s Leadership08:43: Leadership Change14:14: Leadership Alignment 19:25: Corporate Governance23:58: Founder Removal Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

On this week's episode of The Business Lunch Podcast, Roland and Ryan dive into the latest Black Friday and Cyber Monday shopping stats. They analyze if record online sales and in-store spending were really a sign that consumers are confident - or if it was just pulling forward purchases. Roland shares how some of their portfolio companies performed over the holiday weekend. They also debate whether interest rates will need to be lowered to manage rising debt levels or if inflation needs to come down first. Tune in to hear their take on the state of the economy and what it could mean for businesses in 2023.Highlights:"It will be interesting to see if the logic of the more I spend, the more I save during this discount period, damages sales going forward if it's basically just borrowing from tomorrow, and compressing.""If consumers are confident and consumer spend, then the economy turns along because if consumers spend, then that means businesses can spend.""The more I spend, the more I save during this discount period, damages sales going forward if it's basically just borrowing from tomorrow, and compressing."Timestamps:00:00: Introduction01:40: Black Friday06:11: Economic Outlook12:14: Brand Loyalty 18:47: Pricing Strategies21:22: Personalized Texts & Guarantees27:27: Black Friday Sales Strategies 32:03: Acquisitions Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a transformative episode of The Business Lunch Podcast where we dive into the world of business scaling and preparation for a successful exit! In today's session, we'll be exploring the Scalable Impact Framework (SPV), an innovative tool designed to propel businesses to new heights.Roland & Ryan introduces the SPV, a comprehensive approach focusing on three critical areas: leveraged sales, bankable profit, and transferable value. We begin with a deep dive into leveraged sales, where we question attendees about their growth engines. Are they generating over $10k per month? Do they hold authority across multiple channels? Is their business model truly scalable? It's all about understanding and documenting the mechanisms that drive substantial growth.Then, we shift gears to discuss bankable profit. Here, we explore the concept of a $0 budget, emphasizing the importance of tracking every expense. We delve into margin maximizers to enhance the average value derived from each customer and unravel the intricacies of a cash flow waterfall. This segment is all about maximizing profits and ensuring financial health.The journey doesn't end there! We also address transferable value, examining key elements like operating system documentation, the efficiency of the team, and structuring a business to be exit ready. Attendees get hands-on with a practical worksheet, rating each component as green, yellow, or red. The aim is clear: identify and address the weaknesses that hinder scaling.Lastly, we share effective strategies to turn those daunting red areas into success stories. We talk about documenting growth engines, setting pragmatic budgets, and building robust operating systems. The episode wraps up with a call to action for founders: engage with advisors, discuss solutions, and take meaningful steps to elevate their businesses.So, grab your notebook, and let’s embark on this journey to make your business not just grow, but thrive and become exit ready!Highlights:"The more valuable you are to your business, the less valuable your business is.""Oftentimes entrepreneurs, we pride ourselves in being able to swoop in and save the day, we could do anything, we could do everything. And if what we do, right, cool, you're trapped.""You don't want to be owned by your business, but you also don't want somebody else to have blackbox what they do to where you're terrified, if they would leave or quit."Timestamps:0:00 - Entrepreneur exits and profitability4:10 - The importance of diversifying businesses to avoid financial instability.6:56 - Scaling a business and exit strategies.10:24 - Business growth and leadership exits.16:12 - Leadership roles and exits for CEOs.20:28 - Entrepreneurship, investing, and company growth.23:55 - Scaling and exit strategies for businesses.27:35 - Exit readiness for businesses.33:23 - The benefits of being an owner-operator vs. a non-owner operator in a business sale.35:22 - Entrepreneurship, sales, and scalability.45:43 - Business growth strategies and documentation.49:36 -Scalability.52:45 - Acquisitions and due diligence in business.55:50 - Business financial management and growth strategies.1:03:24 - Building high-output teams with exercises and tools.1:06:42 - Business exits and scaling.1:09:16 - Scaling businesses by identifying and addressing red areas.Live Links :CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable...

Join us as we delve into the dynamic world of executive leadership and pivotal moments of transition in this engaging episode of the Business Lunch podcast. Hosts Roland Frasier and Ryan Diess kick off with a lively banter, setting the stage for a deep dive into the complexities of being a CEO. The episode features a detailed discussion on the stepping down of Bumble's CEO, exploring the nuanced reasons behind such significant career decisions.Throughout the conversation, Ryan and Roland offer insights into the multifaceted nature of executive roles, particularly focusing on the differences and responsibilities of CEOs and COOs. They bring their own experiences into the discussion, providing listeners with real-world examples and practical advice.This episode is a treasure trove for anyone interested in the intricacies of business leadership, whether you're an aspiring entrepreneur, a seasoned executive, or simply curious about the dynamics of high-level management.It's an insightful journey into what it means to lead, adapt, and grow in today's fast-paced business environment.Highlights:"I think that the most important thing is to be able to have a conversation with somebody and to be able to disagree with them and still respect them."“I want to know all the people I'm working with by name and you know, see how they're doing and know about their families and do barbecue.”“No one can run your business like you do.Highlights: "I think that the most important thing is to be able to have a conversation with somebody and to be able to disagree with them and still respect them."“I want to know all the people I'm working with by name and you know, see how they're doing and know about their families..."“No one can run your business like you do.”Timestamps: (0:00:00) - Considering Leadership Transitions(0:14:17) - Consider Hiring CEO or COO(0:23:07) - CEO vs COO and Hiring Specialists(0:33:02) - Acquiring Successful Businesses Is More EffectiveCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell...

Join us for an enlightening episode of the Business Launch Podcast with Roland Fraser and Ryan Diess. In this episode, we unpack the latest developments in open source technology and AI, featuring insights from our time at the Rise Nation mastermind with Daymond John. We cover he implications of OpenAI's new features for entrepreneurs, the integration of chat GPT with other platforms, and the groundbreaking GPT app store concept. Whether you're a tech enthusiast or an entrepreneur looking to leverage AI, this episode offers a wealth of knowledge and a touch of humor about our adventures in Miami. Tune in for a friendly chat that feels just like we're sharing insights over lunch!Highlights:"Open AI just killed 99% of AI startups and AI automation agencies.""It's democratizing software development for people that can say in plain English what they want to have happen.""How do you open source development and monetize at the same time? You create an ability for anybody to build apps... and take a 30% rake on everything."Timestamps:(00:30) Rise Nation Mastermind and Miami Experiences(01:56) OpenAI Developer Day Highlights(03:23) Implications for Entrepreneurs and AI Integration(04:19) Enhancing Data with OpenAI's New Capabilities(05:45) Concerns Over Data Accuracy and Impact on Startups(06:40) Exciting New Features and Integration of Platforms(08:45) Launch of the GPT App Store and Its SignificanceCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode of the Business Lunch Podcast, Roland and Ryan dive into their experience planning and executing live business events. They discuss different event types and purposes, and share lessons learned around marketing, celebrity involvement, testing event descriptions, and more. Listeners will gain insights into considerations like timing of promotions, ensuring events enable intended sales goals, and navigating challenges like hotel contracts and room blocks. Roland and Ryan also candidly discuss things that didn't go according to plan at past events and how they've applied learnings.Entrepreneurs and marketers will walk away with best practices for optimizing events to drive attendance, engagement, and results! Highlights:"I freaking hate events. I hate events, there's so much work, there's so much stress leading up to it.""You underestimate how difficult it is to get people to, to buy a ticket, buy, you know, buy tickets event, buy a plane ticket, get hotel space, and then show up. It's a big ask, it really is a big ask.""One nice thing, a well known speaker, a celebrity time person is going to cost you a good bit of money, but what they buy you is scroll stopping."Timestamps00:03: Events03:31: Profitability09:32: Planning & Marketing12:27: Celebrity Involvement17:16: Improving Sales20:03: Strategies25:29: Converting SalesCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Get ready to revolutionize your digital marketing game this Black Friday! Promising you a rollercoaster of insights, we take you on a journey through the world of Black Friday in the digital realm. You'll get a kick out of an amusing story about a stolen ATM and how it ties into the larger narrative of leveraging the holiday season without a physical storefront.Discover the fascinating evolution of Black Friday as it has transcended from physical stores to include digital marketers. Also, we’ll serve up some compelling strategies to create a buzz-worthy Black Friday offer without the dreaded last-minute rush. We later dive into exploring how a simple shift from an online all-day product to a traditional promotion strategy can skyrocket your revenue. You'll also learn why offering something unique during the holiday season goes a long way compared to the usual sale or discount. Tune in for an episode packed with insights, wit, and knowledge! Highlight:”So this is our friendly reminder hey, there's this big opportunity for your business that is only a few weeks away.” ”Think about Black Friday is a reason to do something right now.” "We definitely generated more revenue when we just did an outright promotion to the list, when it was just a pure promotion.”CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Uncover the secrets to scaling your business successfully with the brilliance of Roland Frasier. As an unparalleled entrepreneurial genius, Roland shares his insights and wisdom to help you transition from a worker to a manager, highlighting the importance of the CEO's role in achieving this monumental shift.The conversation explores the intricacies of stepping away from the grind, focusing on strategic management, identifying crucial roles, and crafting a roadmap for efficiency that'll set you on the path to growth and success.In the second half, Roland unveils his unique concept of the five exits of an entrepreneur, a strategy designed to set the foundation for a prosperous entrepreneurial journey. Furthermore, we present a specific process for exiting the line successfully, a critical step whether you're starting out or running a multi-million dollar enterprise. So tune in, let the wisdom of Roland Frasier guide you towards your dreams of a thriving and scalable business!Highlights:"A successful entrepreneur needs to think like a startup founder, operator, and investor.””If you want to be the CEO, BE the CEO.”“To achieve scale and become exitable, businesses need to focus on building processes and systems, not just acquiring more leads and customers.”Timestamps: 00:00: Introduction 01:53: Business Growth07:01: Delegation12:33: Leadership17:35: Leveraged Sales 22:57: Transferable Value 31:10: Dancing Bear In Business 36:50: Exiting a Business Live Links:CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1

Get ready to harness the power of artificial intelligence as we discuss eleven unique strategies for scaling your business with AI. Discover how content created with AI can help you drive leads, increase the lifetime value of your customers, and streamline your operations. We share our experience of designing a course exclusively with AI and generating impressive sales in just seven days.Listen in as we examine the application of AI in creating programs that educate your customers, analyze Amazon reviews, and craft engaging social media posts and videos. We also discuss how you can use AI to expand your reach, breaking language barriers with translation tools like DeepL and Rask. Hear about our experiments with Chat GPT to generate simulated dialogue.Finally, we'll walk you through the process of using AI for book creation, automated content creation, and even automating market research. Tune in to this enlightening conversation to learn how you can leverage AI to drive business growth and efficiency.Highlights"Content marketing is one of the best ways to get more leads and customers.""You don't have to be in it at all and it creates really good videos... Virtual influencers is, to me, the next awesome place that things are going so that you can create videos by you without you being there.""The cool thing about what you can do with AI is you can get rid of the friction. The friction that stopped you from writing the book that you know you need to write. The friction that stopped you from creating all of the videos that you should create."Timestamps(0:00:02) - AI Scaling Business With Content Marketing(0:07:15) - AI Expanding Product Education and Reach(0:15:49) - AI Interview Format Podcast Creation(0:23:04) - Book Creation With AI and Research(0:35:07) - Automated Content Creation Using AI(0:49:50) - AI's Impact on Business GrowthMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join Roland Frasier and Ryan Deiss on a remarkable episode of the Business Lunch Podcast. They unveil groundbreaking AI technologies that generated seven figures in just one week. Imagine what you could achieve by having lunch with ultra-successful entrepreneurs who share their secrets to success. Buckle up for a deep dive into cash flow strategies and discover how AI is revolutionizing the way businesses operate. Plus, learn about the power of personalized video messages and find out how to harness AI's potential for your own business. Tune in to unlock the secrets to financial success with Roland and Ryan. Don't miss this exciting episode of the Business Lunch Podcast!HIGHLIGHTS"We've been experimenting and integrating AI technologies into our business in a way that's generated seven figures in just one week.""So we had 631 sales 72.5% of the people that bought showed up. And some people bought, by the way after the webinar, because we didn't take the page down, because we're going to do a replay.""So we have had so far $64,887 In sales, and have collected $51,900 in 24 hours through keep in mind, it was done yesterday, the pitch was around 2:45pm."TIMESTAMPS00:00: Introduction 02:33: Ai to boost business sucess 04:46: Ai for marketing 09:48: Webinar sales 12:44: Personalized Videos 19:40: ChatGPT for cash flow optimization 22:06: Ai to analyze data28:19: Google AdWords31:24: Cash flow management 35:01: Qualifying leads42:05: Financing options 50:49: Streamlining sales54:20: High Ticket SalesCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join hosts Roland Frasier and Ryan Deiss in this enlightening episode of The Business Lunch as they explore the intricacies of working with agencies and consultants. With a shared focus on learning from their past experiences, they discuss the dos and don'ts when it comes to integrating external help into your business.The episode kicks off with a candid discussion about the benefits and pitfalls of working with agencies, as Roland and Ryan reflect on their recent experiences. They emphasize the importance of proper onboarding and integration, sharing valuable insights on how to make these external partnerships work seamlessly within your existing team.Roland and Ryan share valuable lessons learned from their own journeys, such as the significance of phasing in new hires and setting clear expectations. They stress the importance of understanding the scope of work, prioritizing projects, and ensuring that agency work aligns with your company's core values.Additionally, they discuss the critical role of data and measurement in evaluating agency performance and making informed decisions. They offer valuable tips for entrepreneurs seeking to leverage agencies and consultants effectively while avoiding common pitfalls.Tune in to this episode of The Business Lunch for practical advice and real-world examples to enhance your agency relationships, improve your ROI, and make your business more successful. Don't miss this insightful conversation between two seasoned business experts.HIGHLIGHTS"You really do have to keep your eye on the ball. I think that you can't assume they're just going to come in and do it.""It is the start of a process, not the end of your responsibility.""The mistake that entrepreneurs make is they abdicate responsibility to these third parties because, let's be honest, if we could do it ourselves, we would have done it."TIMESTAMPS00:00: Introduction03:33: Team Structure09:22: Outside Agencies14:56: Training & Consulting19:46: Hiring A Marketing Agency 23:56: OutsourcingCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer...

Join Roland Frasier and Ryan Deiss on another exciting episode of "The Business Lunch Podcast." In this installment, they follow up on their recent conversation about the book launch of Roland's "Business Wealth Without Risk" with Jay Abraham. Surprisingly, neither "Business Wealth Without Risk" nor Ryan's book, "Get Scalable," were co-authored by both of them, and they discuss why that is. They delve into the unique approach they're taking with their book launches, which is focused on generating deal flow and carving out a distinct space in the business operating system world.Discover how they're intentionally avoiding the typical book launch strategy and aiming to engineer word-of-mouth referability for their books.Don't miss this episode, where Roland and Ryan provide insights into their innovative book launch tactics and strategies.HIGHLIGHTS"The goal of the book is not to write a book that gets bought. It's not to write a book that gets read. It's to write a book that gets referred." "You can eat your cake and have it too because all the things that you said help all of that experience of having an actual business relationship really lets you see a lot more about somebody." "It's not given away for free because free typically is valued at nothing or less by people. The price people pay, right? Who don't pay for it." TIMESTAMPS00:00: Introduction01:49: Writing with a partner07:27: Monetizing content 12:17: Branding16:55: Book Marketing 19:30: Non-traditional launch strategies24:53: Referral TacticsCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  <a...

Join Roland Frasier and Ryan Deiss in this episode of The Business Lunch Podcast as they dive into the intricacies of book launches. Ryan is eager to hear about Roland's recent book launch and get insights into how to successfully launch a book. Roland shares his experiences and strategies, shedding light on the decision to partner with Jay Abraham and the purpose of their book, 'Business Wealth Without Risk.'Discover the importance of personal branding and how a book can elevate your authority in your industry, as Roland and Ryan emphasize the power of a well-planned book launch. Roland explains the timeline of their book launch, starting from the book's creation to building an affiliate network to promote the launch event.Roland discusses the challenges they faced during the launch, such as the responsiveness of the hired launch services and the costs involved. In this episode, you'll gain valuable knowledge on planning and executing a book launch that drives real results.Tune in to learn how to make your book launch a strategic success and elevate your personal brand in the process.HIGHLIGHTS"If you're like, 'I don't want a book, I've never thought I could write a book, I don't need a book,' please listen and watch. Because you really will benefit, whatever you do.”"It's not about ego; it's about understanding the purpose of it, which, for this book, is deal flow." "The goal for the book doesn't necessarily have to be to become a best seller. Your goal should be to get the kind of readers that you can do business with if that's the purpose of the book."TIMESTAMPS00:00: Introduction03:13: Books & Personal Branding 08:36: Launch Strategies13:20: Marketing Your Book18:29: Self Vs Traditional Publishing21:20: Events26:13: Affiliate Marketing30:46: Execution 36:05: Prepare For ChallengesCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! <a...

Introducing an eye-opening episode of "The Business Lunch Podcast" with your hosts Roland Frasier and Ryan Deiss. Join us as we take you through the captivating world of productized services – a concept that's making waves in various industries.In this episode, we unravel the transformative power of turning a traditional product into a productized service. Traditionally, businesses focused on transitioning from service to product, but what if there's an untapped opportunity in shifting the other way around?Roland and Ryan discuss the immense potential of productized services. The concept revolves around providing a standardized set of services with fixed completion times and costs, catering to the majority of clients' needs. This approach not only facilitates scalability but also boosts efficiency by eliminating the need for specialized knowledge.Don't miss out on this eye-opening discussion on the evolving landscape of business, where the productized service concept is breathing new life into traditional models. Tune in to this episode and unlock the potential for growth, efficiency, and innovation in your business.HIGHLIGHTS"Traditionally, when you think about productized services, you think about going from a service to a product. I think there's a phenomenal opportunity right now to go from a product to a productized service." "Conversion rates are typically higher, sales cycles are typically shorter, for every reason you should do this." "We realized that maybe we should just give the people what they want. And this tells me that plenty of other people aren't doing it either." TIMESTAMPS00:00: Introduction03:55: Productizing Services09:37: Agency Businesses 14:36: Brand Focus19.15: Profitability and Scalability 24:00: Bespoke Services28:18: Acquisitions CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co,...

Welcome to another episode of Business Lunch with Roland Frasier and Ryan Deiss. Learn tactical strategies for living a rich and happy life, through the lens of managing multiple companies as a portfolio entrepreneur. Discover the different types of holding companies and learn when to centralize operations and tech stacks. They share valuable insights, from building single-threaded teams to not forcing internal resources on your teams. Plus, find out why agreements between entities and well-structured contracts are vital for smooth business transitions and successful acquisitions. If you're an entrepreneur looking to scale and manage a diverse business portfolio, this episode is a must-listen. Tune in for actionable advice and expert tips on how to run and grow multiple companies simultaneously. Don't miss out on the essential lessons for building a thriving business empire. HIGHLIGHTS"Use contracts and agreements between entities for protection.""Ask the right questions and build a capable team.""Centralize core tech functions like CRM and ERP for easier comparison."TIMESTAMPS00:00: Introduction01:32: Scaling Multiple Businesses 07:08: SVPs & Holding Companies 11:55: Tax Strategies 19:30: Centralizing Teams25:33: Leadership36:36: Acquiring Businesses CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  <a href="https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1" rel="noopener noreferrer"...

Join Roland Frasier and Jay Abraham as they introduce their exciting new book, Business Wealth Without Risk. In this podcast series, they share behind-the-scenes insights and conversations about each chapter. Whether you're interested in the book or just want to gain valuable insights, these videos and clips are sure to provide you with actionable takeaways. In this episode, they dive into the concept of preeminence – a strategy that goes beyond being the best and explores how to become incomparable in the eyes of your audience. Discover how preeminence can transform your business, regardless of its nature, and learn practical steps to start implementing it. Explore real-world examples of businesses that have achieved preeminence and see how it can lead to exponential growth.Whether you're a seasoned entrepreneur or just starting out, this episode is filled with valuable wisdom to help you stand out in a competitive market. Tune in and embark on a journey to becoming preeminent in your field!HIGHLIGHTS"Preeminence is being seen in an incomparable way above and beyond everyone else for what your business means to that audience that you're serving.""It defines what you stand for, why you stand for it, and who you stand for.""Preeminence becomes the driving force and source of your culture, your advertising, your belief system."TIMESTAMPS00:00: Introduction02:05: Your Business Philosophy 06:56: Client Satisfaction 08:53: Becoming Preeminent 12:55: Business Growth Strategies CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  <a...

Join Roland Frasier and Jay Abraham in this enlightening video discussion as they explore the world of relational capital. Discover the secrets to leveraging relationships, trust, and credibility for strategic advantage.Jay brilliantly explains how relational capital allows individuals and businesses to tap into other people's resources, distribution channels, and credibility to achieve explosive growth. Through real-world examples and stories, you'll gain a deep understanding of how to harness this power for your benefit.Learn how to navigate the myriad opportunities within relational capital, from endorsements to joint ventures, co-branding, and more. Whether you're a seasoned entrepreneur or just starting out, the insights shared in this video will open doors to new possibilities and help you accelerate your success.Don't miss this chance to explore the limitless potential of relational capital with two masters of business growth. Tune in now and embark on a journey to transform your business and achieve stratospheric profitability.HIGHLIGHTS"Relational capital is about leveraging relationships, trust, credibility, and belief that others have with their audience to your advantage." "It's about figuring out who's already got access to the market you want and their trust, then doing a deal that's mutually beneficial." "Relational capital gives you access to an unlimited business checkbook to millions of dollars of other people's resources for no cost whatsoever." TIMESTAMPS00:00: Introduction03:29: Leveraging Influence 07:12: Relationships 11:58: Profit & Growth15:29: Competing BusinessesCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can

Welcome to an exciting episode as Roland Frasier and Jay Abraham dive into the world of exponential growth. In this special series, we explore the chapters of their new book, where each section is a treasure trove of insights and strategies to propel your success to new heights.In this episode, Roland and Jay take you behind the scenes, sharing video interviews and clips that provide a glimpse into the fascinating concepts explored in their book. From thinking bigger and achieving moonshots to mastering mental models and optimizing your efforts, they dissect the secrets of exponential growth.But the real gem of this episode is the revelation of the "Nine Drivers of Exponential Profit Performance" - simple yet powerful shifts that can transform your business outcomes. Jay's extensive experience across diverse industries and his revolutionary approach to business growth will leave you inspired and eager to implement these strategies.Through engaging conversations and real-world examples, Roland and Jay demonstrate that exponential growth is not reserved for the elite few. Anyone can leverage these principles to achieve extraordinary success, and they're here to guide you on this transformative journey.If you've ever wondered how companies like Chat GPT and others reach billion-dollar valuations at warp speed, this episode is your roadmap. Discover the playbook for accelerating your success, and join us as we explore the limitless possibilities of exponential growth. Don't miss out on this valuable opportunity to supercharge your business aspirations!**For a limited time only, head over to BusinesWealthWithoutRisk.com or Amazon to buy the book for as little as 99 cents! HIGHLIGHTS "If you don't think you can really grow something by orders of magnitude think again, it is very, very doable just by shifting the way you do things.""These successes are not unicorns, even though they call them that anybody can do this you guys can too." "This is the playbook. So definitely dig in here. It is rich and deep in value for you."TIMESTAMPS00:00: Introduction02:07: Applying Exponential Growth 03:54: Strategies & Tactics 06:04: Business Settings07:54: Tools For SuccessCONNECT • Ask Roland a question HERE.RESOURCES:To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3

Join Roland Frasier and Jay Abraham in this captivating podcast series as they unveil the secrets of   their groundbreaking book, "Business Wealth Without Risk" In this exclusive journey, you'll discover powerful strategies that can supercharge your business results.Roland and Jay have created a series of video interviews to accompany the book, and in this podcast, they're sharing behind-the-scenes insights. These videos offer a deep dive into each chapter and section of the book, providing a unique opportunity to tap into the minds of these two business gurus.In the initial episodes, you'll hear Roland and Jay discuss "how to think bigger" and "how to think better with business models." They'll guide you through the process of optimizing your business, whether you're just starting out, acquiring a new venture, or looking to turbocharge your current enterprise.Throughout the series, they'll delve into various strategies and tactics that can help you optimize your business, from marketing techniques to pricing strategies and more. You'll uncover the power of compounding, where small changes in key areas can lead to exponential growth.Whether you're an aspiring entrepreneur, a seasoned business owner, or simply curious about the world of business optimization, this podcast is a must-listen. **For a limited time only, head over to BusinesWealthWithoutRisk.com or Amazon to buy the book for as little as 99 cents! TIMESTAMPS"It's about figuring out how to get much higher performance out of much less effort, time, energy, or in this case, investment or risk." "What this is all about is getting you to realize that you have the ability to harness, harvest, capitalize on a multitude of performance-enhancing, result-multiplying, profit-increasing levers." "If you only increase the three key factors: the number of buyers, the size of the average sale, and the frequency, the number of times they bought by only 10%, that doubling isn't doubling when you extend it, it's 800%, eight times more revenue." TIMESTAMPS00:00: Introduction01:41: Levers & Fulcrums04:55: Leveraging Performace 06:45: Small Changes, Big Results 10:24: Time To Optimize CONNECT • Ask Roland a question HERE.RESOURCES:To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with...

Join Roland Frasier and Jay Abraham in this captivating episode as they explore the fascinating world of mental models and how they can propel your business to new heights. As the authors of a groundbreaking book featuring introductions by Tony Robbins and Daymond John, Roland and Jay are here to share their wealth of knowledge with you.In this chapter titled "Mental Models for Thinking Better," you'll discover the secrets to enhancing your thinking and decision-making processes. Learn how to build a latticework of mental models, just like Warren Buffett's partner, Charlie Munger, suggests, and gain a competitive edge in the business world.Roland and Jay dive deep into various mental models, such as exponential growth, geometric thinking, optimization, risk minimization, and more. They reveal how to tap into other people's resources, credibility, and reach, creating a world of opportunities without the need for capital.Discover how to leverage the power of barter, fame, and partnerships to skyrocket your business success. Whether you're a famous personality or someone looking to collaborate with the famous, you'll find valuable insights to harness the potential of other people's audiences.This episode is a game-changer for entrepreneurs and business leaders seeking to gain absolute ethical advantage in their industries. Don't miss out on the opportunity to expand your thinking, improve your decision-making, and unlock the ultimate money machine. Tune in now and prepare to think better, achieve more, and set yourself up for unparalleled success!**For a limited time only, head over to BusinesWealthWithoutRisk.com or Amazon to buy the book for as little as 99 cents! HIGHLIGHTS"Discover how to tap into other people's resources, credibility, and reach, creating a world of opportunities without the need for capital.""When you understand that these elements, what we're sharing in this chapter, teach you how to gain absolute ethical advantage over everybody else and how to get that business that you just got control of and blow it up. So it's really an ultimate money machine and then do it over and over again." "Understanding these mental models is going to be one of the keys to set you guys up. You learned how to think bigger. Now in this part, you're going to learn how to think better, and once you've done that, you're ready for the next."Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join Roland Frasier and Jay Abraham in this exciting episode as they dive deep into the first chapter of their groundbreaking book. In this opening chapter, you'll discover how to shatter your limitations and achieve exponential growth in your business.Roland and Jay share powerful insights and real-life examples that will expand your thinking and challenge your beliefs about what's possible. They discuss the concept of "moonshot thinking" and how it can propel you beyond your current boundaries, just like legendary athletes who pushed the limits of their abilities.Learn how to go from incremental growth to astronomical success by adopting innovative strategies and methodologies that have been tested and proven. Discover the secrets to controlling your outcomes and achieving far more than you ever imagined.This episode is a must-listen for entrepreneurs, business leaders, and anyone seeking to elevate their business to new heights. Get ready to think bigger, better, faster, and safer as you embark on a journey to unlock your full potential. Don't miss this opportunity to join Roland and Jay on their mission to help you achieve your own moonshot goals. Tune in now and start thinking beyond the stars!**For a limited time only, head over to BusinesWealthWithoutRisk.com or Amazon to buy the book for as little as 99 cents! HIGHLIGHTS"I think it's just this awareness factor. Like there's two steps, there's one being the innovator, and then there's two, being able to follow what the innovator has done, because now you see, it's possible...""I think the most important thing that they should learn from both you and I but definitely in this chapter is that there's nothing we are sharing that is theoretical.""There's nothing we're sharing that hasn't been applied not just once, but over and over again."TIMESTAMPS00:00: Book Introduction01:49: Strategic Thinking05:36: Pushing Personal Limits 07:24: Multiplying Wealth11:19: Creative Marketing Strategies Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join us for an enlightening episode of The Business Lunch Podcast, with the seasoned entrepreneur, Brian Lee. In this episode, Brian shares his journey from creating LegalZoom to ventures like ShoeDazzle and The Honest Company. Discover the behind-the-scenes stories of how these companies were founded and what led to their success.Brian Lee also delves into the world of partnering with celebrities and influencers, shedding light on the intricacies of equity splits and collaboration dynamics. He emphasizes the importance of treating celebrity partnerships as genuine business relationships and shares tips on how to approach potential partners.As a seasoned investor, Brian Lee provides insights into the startup landscape. He discusses his enthusiasm for emerging technologies like augmented reality and virtual reality and their potential to reshape industries. Learn how data-driven virtual malls and innovative drone technologies are paving the way for exciting possibilities in the world of entrepreneurship.Whether you're a budding entrepreneur or a seasoned business owner, this episode offers valuable lessons and perspectives from Brian Lee's remarkable journey through the business world. Join us for this engaging conversation and gain insights into entrepreneurship, celebrity partnerships, and emerging technologies.HIGHLIGHTS"I think like many of you, I think I was just born to be an entrepreneur. I always had it in me to start something...""A partnership is a relationship. It's not transactional. If you can't see eye to eye with a potential partner, then you shouldn't be partners.""I'm a firm believer that things are always being innovated on and new models will always be created."TIMESTAMPS 00:00: Introduction02:08: Legal Tech08:44: Optimizing Customer Retention14:29: Lifestyle Brand With Jessica Alba 16:24: Celebrity Partnerships For Business Success27:57: VR & Drones35:20: Availability 41:09: Advice For Entrepreneurs CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from...

Join host Roland Frasier and guest Jay Abraham in this episode of the Business Lunch Podcast as they unveil a treasure trove of strategies to enhance your business! Drawing from their forthcoming book, the dynamic duo explores advanced methods to propel your business forward.Discover the three rapid ways to expand any business: gaining more customers, increasing transaction size, and boosting purchase frequency. Dive into the intricacies of these methods, where traditional growth tactics are left in the dust.But that's not all. Roland and Jay delve into the world of strategic partnerships and acquisitions, showing you how to tap into the expertise, assets, and markets you need without the traditional costs and risks. Learn how to leverage other people's strengths and resources to skyrocket your own business.The possibilities are boundless as they discuss accessing new markets, adding new products, and embracing growth assets to elevate your business. Realize the potential of exponential growth, allowing you to focus on what you love and excel at, while others handle the rest.If you've ever wondered how successful entrepreneurs achieve astounding growth, this episode is your key to unlocking their secrets. Don't miss this valuable opportunity to learn from two industry titans, Jay Abraham and Roland Frasier, and embark on your journey to a lifetime of business success.Tune in to Business Lunch with Roland Frasier and Ryan Deiss for this exclusive episode with Jay Abraham. HIGHLIGHTS "When you can go to other people to partner that have the things that you would like to have in your business and maybe have skills that you don't have expertise, assets, that kind of thing.""Your weaknesses can be things that you're just not that good at. Or it can be things you don't know. It can be things you don't like.""We're going to show you how you can create a lifetime of wealth every three to five years."TIMESTAMPS00:00: Introduction 06:58: New Markets14:40: Three Ways To Grow Your Business 17:29: What Do You Need?22:39: Risks Of Doing It On Your Own26:16: Leveraging Your People36:05: Value Of Product Placement 46:40: Acquiring Assets 57:14: Why Most Start Ups Fail1:00:53: Position Your Investments 1:04:56: Setting Up An SVP1:20:36: Strategies To Reduce Price1:29:54: Cashing Out 1:33:05: Questions From Audience CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: <a href="https://www.linkedin.com/in/rolandfrasier/%C2%A0" rel="noopener noreferrer"...

In this episode of The Business Lunch Podcast, Roland Frasier and Ryan Deiss dive into two recent negotiation experiences and share valuable insights on how to handle offers and negotiations effectively.The two discuss a negotiation where they received an offer that didn't align with their expectations. Instead of reacting negatively, they emphasize the importance of starting with gratitude and acknowledging the value in any offer.Additionally, Roland and Ryan highlight the significance of identifying a common "enemy" or challenge in negotiations, as it helps align both parties on the same side of the problem-solving process. Throughout the episode, they emphasize the value of removing emotional reactions from negotiations and approaching them as collaborative problem-solving discussions. By following these strategies, listeners can navigate negotiations more effectively and maintain positive relationships even when deals don't go as initially expected.HIGHLIGHTS"How do you lower the burden of the person to getting to the solution that you want?""Every offer is precious.""If you can take the pressure off of having a conversation with somebody... we're aligned instead of opposed."TIMESTAMPS00:00: Introduction 02:31: Value Of Baseline Deals 08:43: Initial Reactions 12:01: Learning The Hard Way17:42: Saying Thank You23:05: Insulting Offers 25:42: Identifying The Enemy  CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast...

In this engaging episode of The Business Lunch Podcast with Roland Frasier and Ryan Deiss, the dynamic duo explores the fascinating world of personal branding for founders and entrepreneurs. Roland and Ryan candidly share their evolving perspectives on personal branding, shedding light on the journey from skepticism to realization of its immense value.They discuss essential steps for anyone looking to embark on the personal branding adventure, emphasizing the importance of having a unique perspective and experience to share. Whether you're a seasoned entrepreneur or just starting out, this episode provides valuable insights on harnessing your expertise and carving your niche in the market.Learn the significance of consistent content creation, regardless of the chosen approach, and how it can help you build a loyal audience that eagerly awaits your next piece of wisdom. Roland and Ryan also share their personal experiences in content production, highlighting the importance of scheduling dedicated content days to stay on track.Whether you're looking to expand your online presence or wondering how to balance your personal brand with your business, this episode is a goldmine of actionable advice. Tune in and gain valuable insights that will set you on the path to personal branding success as a founder.HIGHLIGHTS“You either need to pick a path. You're either always there everywhere or you're missed when you're gone.""The decision to have a personal brand or founder brand is a decision to show up at least once a week."“The strongest brands aren't always there, but you miss them when they're gone."TIMESTAMPS00:00: Introduction03:19: Building A Personal Brand 06:02: Building A Audience12:32: Business Vs. Fame15:37: Making Content21:31: Brand Path23:45: Packaging Your Ideas29:17: Don’t Miss Out On Good ContentCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales...

In this insightful episode of the Business Lunch Podcast, your hosts Roland Frasier and Ryan Deiss delve into the ever-relevant topic of managing your business during uncertain times. They discuss crucial aspects such as customer acquisition, pricing strategies, and the significance of maintaining a robust marketing presence even when the going gets tough.Discover why cutting marketing spend might not be the best idea, especially when it can help you gain a competitive edge. Learn how to prioritize your investments wisely, whether it's in marketing channels, talented personnel, or enhancing the customer experience.If you're looking for actionable strategies to not only survive but thrive in the face of uncertainty, this episode is a must-listen. Tune in now and position your business for success!HIGHLIGHTS" In uncertain times, doubling down on customer acquisition might just be the key to staying ahead of the curve.""Pricing strategies should adapt to the market, but don't sell yourself short. Your product's value remains constant.""Marketing isn't an expense; it's an investment, especially during turbulence. It keeps your brand alive."TIMESTAMPS 00:00: Introduction01:40: Current Acquisition Landscape07:45: Preparing For A Resession?12:36: Is It Time To Raise Prices?14:48: Financing21:37: Credit Lines26:48: Inside Sales29:25: Cut Marketing Budget34:10: Preparing For A Downturn CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  <a...

Join us in this episode of The Business Lunch Podcast as Roland Frasier sits down with special guest Cameron Herold.Cameron Is well known “as the COO Whisperer." He is founder of the COO Alliance and by age thirty-five, Cameron had helped build his first two $100 million companiesWhether you're a seasoned entrepreneur or just starting in the business world, you'll gain valuable takeaways as Cameron Herold shares his expertise and provides unique insights. Tune in to discover actionable advice, compelling anecdotes, and thought-provoking discussions in this engaging episode! HIGHLIGHTS"Most great employees, especially as you move into those leadership ranks, are never out looking for a job... you need to entice them away from wherever they're working.""Building out a scorecard and a job description for that role that is really strong and really polarizing... attracts the other 50% in.""Get a copywriter... to rewrite the job posting like a sales letter so that it pops."TIMESTAMPS00:00: Introduction02:56: Getting Into The Industry09:16: The Right Second In Command12:26: Will It Work Out?18:27: 1 Hour A Week24:51: CEO Leadership 28:01: Understanding Yourself34:07: Letting Go Of A Good Friend 43:03: Being A MastermindCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring...

Join Roland Frasier and Ryan's Diess in this exciting episode of the Business Launch Podcast! Grab a seat at the table as they delve into what's been working for them lately. Discover their powerful strategy of flipping the script on webinars and events to see remarkable conversion rate increases. Ryan demonstrates how transparency and upfront pitching can transform your approach to selling. You won't want to miss their insights on native integration of offers into content, as well as the innovative ways to engage your audience. Plus, get a sneak peek into their upcoming event, "Get Scalable Live," where they share the latest in what's working now. Tune in for actionable tips and strategies that can revolutionize your business approach. Whether you're a seasoned entrepreneur or just starting out, this episode has something valuable for everyone. Don't forget to mark your calendar for the upcoming event at getscalablelive.com!HIGHLIGHTS "So that's the first thing it's working out, flipping the pitch pre pitching, and then go on to the content.""It's not different from a, from a strategy perspective, right. But I do think that the difference when you're actually there, live, whether you're live and in person, you know, live virtually, and you just let it be known.""So in the web, I said, we now have the next few days for me to try to impress you both with how good we are, how smart we are, how fun we are to work with..."TIMESTAMPS00:00: Introduction 01:35: What Is Working Now?07:34: What Is The Challenge?10:30: Having A Call To Action 15:53: Book Writing Challenges22:24: Flipping The Book Funnel25:26: Getting People To Self Identify 31:12: Branded Campaigns  CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Join Roland Frasier and Ryan Deiss in their latest episode of "The Business Lunch Podcast" as they tackle the controversial topic of businesses taking stances on political, cultural, and social issues. In this candid conversation, Roland and Ryan share their thoughts on the fine line companies must walk between expressing values and avoiding the risk of alienating customers or employees. They discuss recent cases where companies faced backlash, losing billions in market value, due to the decisions they made regarding public statements and actions. Reflecting on personal experiences and broader societal trends, the hosts delve into the importance of tolerance, freedom of expression, and the impact of aligning a company with specific values. Tune in to this engaging episode to explore the complex dynamic of business ethics and decision-making in today's polarized world.HIGHLIGHTS "I think this episode has a chance of maybe getting us into trouble... But it is a conversation that entrepreneurs everywhere are having but almost nobody's having it in public and out loud because everybody's afraid of the same thing which is getting canceled."So you're going to take your views in this department that is responsible for handling this? And then what's the process for determining what is the company's view?""So, you know, we're going to act in service of the greater mission... let's focus on what unites us, what unites us, not what divides us."TIMESTAMPS 00:00: Introduction 01:03: Natural Disasters06:27: Lets Make Donuts12:24: Bullying In The Workplace16:12: Value Of Business 21:15: Social Responsibilities 27:02: Disclosure Of Risk CONNECT: • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other...

In this episode of Business Lunch, Roland Frasier discusses effective strategies for finding clients. He emphasizes the importance of leveraging your existing network to generate consulting opportunities. Roland advises listeners to reach out to people they already know through various communication channels such as texts, emails, social media, and messaging apps. He suggests asking open-ended questions about what projects they're working on and what excites them. Using a four-part framework involving knowledge, skills, experience, and connections, Roland explains how to identify ways to add value to their endeavors. Roland shares examples of how to engage potential clients in meaningful conversations, offer insights, and eventually convert these interactions into consulting deals. By tapping into their existing contacts and applying the outlined strategies, listeners can discover untapped business opportunities within their network. Tune in to this insightful new episode of Business Lunch! HIGHLIGHTS"You've got to think about who you already know to make this happen faster.""It would be absolutely irresponsible to ignore the people that you've already got.""What is your outgoing message that you can post on social, or that you could send as a text to the people that you already know?"TIMESTAMPS00:00: Introduction02:05: Following Up On Social Media05:52: Starting The Conversation 10:01: Sharing Your Value13:49: Getting Your Ideal Clients Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this riveting episode of "The Business Lunch Podcast", host Roland Frasier sits down with entrepreneur and founder of Spanx, Sara Blakely. Dive deep into the journey that transformed an idea born out of a personal need into a global empire, revolutionizing the fashion industry and empowering countless women.Join Roland as he unravels the intriguing tale of how Sara, armed with only an innovative concept and a spirit of determination, turned the hosiery industry on its head. Discover how she navigated the obstacles of skepticism, gender biases, and industry conventions to create a product that not only solved a problem for women but also became a cultural phenomenon.Sara also shares the role of mindset and visualization in her success, drawing on her early exposure to motivational teachings. The episode delves into how embracing failure, cultivating resilience, and ignoring naysayers can pave the way to achieving greatness.Prepare to be inspired and motivated as you listen to Sara's story—a story that serves as a testament to the power of innovation, determination, and the belief that a single idea can change the course of an industry and empower millions. Whether you're an aspiring entrepreneur or a seasoned business professional, this episode is packed with valuable lessons and strategies that can elevate your journey to success.Discover the magic that happens when determination meets innovation and how an idea, when nurtured with passion, can reshape industries and inspire a generation of entrepreneurs.HIGHLIGHTS“I was a frustrated consumer, I had never taken a business class, I had never worked in fashion or retail. And I couldn't figure out what to wear under white pants.""And what happened was, I actually just took an idea in an industry that was very established, that had been doing things the same way for a really long time.”“So I stood in every department store I got into Neiman Saks, Nordstrom, Bloomingdale's, Bergdorf, Barney's. And I went for two years and stood eight, eight to nine hours a day in the department stores selling the product for them."TIMESTAMPS00:00: Introduction05:51: The Turning Point12:19: What You Don’t Know Can Be An Asset15:16: The Patent Process21:28: Scaling24:42: A No Limit Person 28:37: Having A Plan For Failure34:27: Advice To Others37:36: Expanding & What’s Next? Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to another insightful episode of "The Business Lunch Podcast" with your hosts Roland Frasier and his esteemed guest, business partner Ryan Deiss. In this thought-provoking episode, Roland and Ryan delve into the complexities of growth, team dynamics, and the challenging decision of upgrading to an all-A player team.As Roland and Ryan candidly discuss, the age-old question arises: "If you decide that you want to do something out of the kindness of your heart, or just to say thank you, that's cool. But then you have to ask yourself, the question is, am I going to let my guilt or my generosity damage the ability of the company to grow?"The episode concludes with Roland and Ryan setting the stage for the next segment: finding the right people for the job and navigating the transition. They wrap up by highlighting the crucial lesson that having the right team is the cornerstone of achieving business growth, underscoring that recognizing the need for change is the first step toward ensuring success.Tune in to this episode of "The Business Lunch Podcast" to gain invaluable insights from Roland Frasier and Ryan Deiss as they navigate the intricacies of evolving business teams, fostering growth, and making the tough decisions that ultimately drive success.HIGHLIGHTS "As entrepreneurs and CEOs, acknowledging the need for change is paramount.""The emotional aspect of transitioning from employees who were once perfectly aligned to A players who can take the business to the next level."Every challenge in business ultimately boils down to leadership."TIMESTAMPS00:00: Introduction 02:12: Losing People03:42: Friend Or Employee04:40: Deal With What You Have05:48: The Right People For The Job07:31: The Perfect Team CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Dive into the world of AI-generated conversations on this intriguing episode of the Business Lunch Podcast. Hosts Roland Frasier and Ryan Deiss take a unique approach as they engage in a thought-provoking dialogue entirely crafted by AI.Tune in to explore the diverse perspectives on AI's impact on privacy, job loss, technological advancement, and more. Uncover the unexpected twists and turns as Roland and Ryan explore the pros and cons of AI, shedding light on how this technology could shape the future of businesses and beyond. Don't miss this captivating episode as they push the boundaries of podcasting innovation and explore the potential of AI-generated content. Join the conversation and gain new insights into the fascinating world of artificial intelligence on this special edition of Business Lunch with Roland Frasier and Ryan Deiss.HIGHLIGHTS "Yeah, and I think, what is the the greater implication aside from screwing with your friends? What is the greater implication for entrepreneurs, CEOs who want to leverage AI in their business?""And it created a script out of each of the questions. And then we add chat GPT, separate all of the Ryan dialogue from all of the Roland dialogue.""So when you hear me and Ryan talking, most people would not know that it wasn't us, except people that really knew us."lTIMESTAMPS00:00: Introduction01:16: Upsell04:01: Debates07:00: Podcast Producers11:34: Scaling The Company14:24: Message Vs. Messenger17:04: AI Generated Characters 20:28: Virtual Vs Real23:23: Army Of Influencers25:36: Virtual Relationships CONNECTAsk Roland a question HERE.RESOURCES7 Steps to Scalable workbookGet my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies

Welcome to another episode of Business Lunch with Roland Frasier! In this special episode, Roland & his guest DeAnna Roger's delve into tactical strategies that can help you live a rich and happy life. In this episode, Roland and DeAnna Roger's share an exciting new venture: a mastermind collaboration with the renowned Daymond John. Discover how this partnership came about and how they are creating a powerhouse mastermind that bridges audiences and connections. Learn the importance of timing, delivering value, and building trust in such partnerships.They discuss the art of creating and running masterminds, offering practical advice on promotion timelines and software tools. They highlight the power of interactive events, where participants actively engage, problem-solve, and share experiences. You'll gain valuable insights into growing your business, scaling through partnerships, and maximizing your potential for success.If you're ready to take your business and life to the next level, tune in to this episode of Business Lunch!HIGHLIGHTS "If you want participation in your community, you've got to have something that they're gonna that's already on your phone.""Even though you'll look at it. You'd be like this is amazing, like mighty networks is super cool circle. Super cool.""We've used a couple others too that I can't remember. But But nothing works as well as Facebook or WhatsApp."TIMESTAMPS 00:00: Introduction01:42: The Mastermind Idea07:27: The Stream Of Commerce09:57: What To Expect11:31: Unlimited Capacity13:18: Listen To Your Audience 15:35: Planning A Promotion17:54: Simplify EverythingCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer...

Welcome to another compelling episode of "The Business Lunch Podcast"! In this dynamic installment, your host Roland Frasier engages in an in-depth conversation with the brilliant entrepreneur and his business partner, Ryan Diess. Whether you're a fledgling startup or an established online business, this episode is your golden ticket to discovering tried, tested, and trusted methods for supercharging your e-commerce growth.As the episode unfolds, Roland and Ryan dissect the intricate process of harnessing the true potential of social media. Uncover the secrets of leveraging platforms to establish a powerful online presence and drive traffic that converts. Learn how to captivate your audience, streamline their journey, and ultimately boost your bottom line. Whether you're grappling with awareness, consideration, or the final decision phase, you'll find indispensable guidance to enhance every step of the customer's pathway.Expanding your customer base might seem like a daunting task, but fear not! Benefit from their hard-earned wisdom as they navigate common pitfalls and share strategic maneuvers to broaden your reach and leave an indelible mark in the market.Whether you're a business enthusiast, an e-commerce aficionado, or an aspiring tycoon, you'll walk away inspired and armed with actionable insights to fortify your entrepreneurial journey.HIGHLIGHTS "Success in e-commerce is not just about selling products; it's about creating an experience that resonates with your audience." "In the world of digital marketing, understanding your customer's journey is key to designing a sales funnel that truly converts." "A well-constructed sales funnel can guide your customers seamlessly from 'just browsing' to 'loyal buyer' if you understand the psychology behind it"TIMESTAMPS00:00: Introduction03:33: Events 08:39: Love What You Do11:04: Becoming A CEO17:53: Leveraging Sales24:15: Transferable Value 26:23: Exit Ready31:20: Customers33:29: Spike Your Sales 39:16: The Cash Flow WaterfallCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Mentioned in this...

Join Roland Frasier for another episode of the "Business Lunch" podcast, where he sits down with the dynamic and inspiring Lisa Vanderpump. Lisa shares her secrets to staying successful and relevant in the entertainment industry for over five decades. With a diverse range of businesses, including restaurants and a wine company, Lisa emphasizes the importance of authenticity and doing your research to find your unique niche. She opens up about her experiences working with celebrities like The Rolling Stones and Martha Stewart, and how staying true to yourself and treating others with humility has been key to her success. Discover how she adapted her businesses during the pandemic and found new ways to engage her audience!HIGHLIGHTS If you find a job you love, then you never have to work a day in your life.""Authenticity is absolutely key in business.""Always find out, bring your own vibe to it. Find out what people need and find out what you don't have in your area of expertise."TIMESTAMPS00:00 Introduction01:47: Biggest Takeaways 07:13: The One Special Thing13:00: Authenticity Is Key15:42: The Wine Industry 22:04: Shutdowns27:24: Working With Your Partner36:02: Vanderpump Dog Foundation 42:51: Writing A Book CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  <a href="https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1" rel="noopener noreferrer"...

Step into the world of innovation, disruptive thinking, and remarkable achievements as we welcome the trailblazing entrepreneur, Logan Paul, to the Business Lunch Podcast with Roland Frasier. In this electrifying episode, Logan shares his journey from a young YouTuber to a globally recognized entertainer, providing valuable insights into his relentless pursuit of success.Discover the origins of Prime Hydration, a groundbreaking hydration beverage co-founded by Logan and his partner, JJ (KSI). Logan unravels the story behind their astonishing growth and how they carved a niche in the market while disrupting the traditional norms.Join the conversation as Logan delves into the power of amplification through strategic partnerships and the driving force behind his numerous ventures. Learn how he navigates through failures, pivots, and challenging moments, emerging even stronger and more determined to conquer the impossible.From his days as a comedian-in-training to defeating Floyd Mayweather in an epic match, Logan candidly shares the lessons he learned, the risks he took, and the art of staying true to oneself in the face of corporate pressures.Whether you're an aspiring entrepreneur or a seasoned business professional, this snackable episode is packed with actionable strategies, inspiring stories, and unfiltered advice to help you live a richer, happier life while forging your path to success.Tune in to this episode of Business Lunch with Roland Frasier and Logan Paul and prepare to be inspired, empowered, and motivated to pursue your wildest dreams. HIGHLIGHTS Success is not an overnight phenomenon. It's a culmination of small, consistent actions and a burning desire to keep pushing forward." "We saw an opportunity and took it. The key to success is recognizing when the right moment presents itself and fearlessly diving in." "Amplification is everything. Partnering with the right people can take your business to heights you never thought possible."TIMESTAMPS00:00: Introduction02:16: Prime Hydration05:37:Amplification12:37: Big Ideas15:53: Social Media Impact22:11: Being Honest With Yourself32:09: WWE34:47: Maverick Clothing44:17: The Podcast Space47:12: The Top54:51: Your Purpose58:10: Philanthropy CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  <a...

Join us in this captivating episode of Business Lunch as we welcome Marcus Lemonis, a renowned entrepreneur and TV personality from shows like "The Profit" and "The Renovator." Marcus shares his profound insights on achieving wealth and the responsibility that comes with it as a human being. He unveils tactical strategies for living a rich and fulfilling life while encouraging listeners to learn from insanely successful entrepreneurs through regular lunch meetings.In this episode, Marcus also delves into the power of strategic acquisitions for business growth. He emphasizes the need to be cautious about promises made during acquisitions and how being generous with others can pave the way for lasting success. Furthermore, Marcus shares his experiences with scaling through acquisitions and the significance of maintaining an ethical foundation in business.Discover the keys to financial success, scaling your business through acquisitions, and the importance of nurturing a strong ethical core in this thought-provoking episode. Tune in to "Business Lunch" with Roland Frasier, and grab your seat at the table for some valuable entrepreneurial wisdom.HIGHLIGHTS "We go into these folks' homes and understand their money issues, their relationship issues, and we only use the renovation as the vehicle to uncover and unpack."You can always be more generous than the contracted terms.""This is the moment where you better tighten your belt to a buckle that you have never experienced before."TIMESTAMPS00:00: Introduction02:03: The Profit08:26: What's Next?10:33: Business For The Wrong Reasons16:21: Acquisitions26:19: Generosity  34:05: Conflict 43:27: Take Your Time As A Leader 48:49: Know Your Audience 59:12: Stability CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸 Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co,...

Welcome to another episode of Business Lunch with Roland Frasier, where success secrets are shared over a table of tactical strategies. In this episode, Roland invites guest Chip Wilson, the visionary entrepreneur and founder of iconic brands like Lululemon, to discuss the power of authenticity and goal-setting in achieving success.Chip reveals how the Law of Attraction from Brian Tracy played a crucial role in attracting like-minded individuals into his life. He shares the importance of associating with successful entrepreneurs and how these connections can positively impact your journey to success.Discover the transformative power of adaptation and how it can create a shared language within a company culture. Chip takes us back to his competitive swimming days and shares a valuable lesson he learned about giving 100% right from the start, leaving no room for regrets.The conversation delves into Chip's journey of personal development and the development of his teams, where he curated the best concepts from top self-help books into a two-week training program. He also discusses the significance of being authentic about one's authenticity, embracing failures, and striving to be better every day.Get inspired by Chip's insights on maintaining authenticity in the face of criticism and navigating social media's impact on personal and brand reputation. He emphasizes the importance of standing firm on core values while continuously documenting and communicating your company's mission to stay relevant and engaging in a dynamic market.If you're looking for an episode packed with wisdom, experience, and practical tips on building a successful life and business, tune in to this captivating episode with Roland Frasier and Chip Wilson.HIGHLIGHTS"I never want to be laying on my deathbed thinking I only gave it 98%.""The manifesto on the side of the Lululemon bag was the number one reason people were coming to work for us.""Sticking with authenticity and documenting the company's stand on diversity and pay equity is really important."TIMESTAMPS00:00: Introduction01:32: Importance Of Setting Goals6:49: Giving It 100%13:34: Sports & Fitness20:44: Authenticity27:57: Diversity 32:56: Vertical Retail38:16: Bootstrapping43:32: InnovationRESOURCES:• 7 Steps to Scalable workbook• Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, <a href="DigitalMarketer.com"...

In this episode of the Business Lunch Podcast, hosts Roland Frasier and Ryan Deiss dive into the world of artificial intelligence. They address its impact in digital marketing, sales, personalized advertising, deep fakes, operational efficiency, and customer service. They explore the benefits and challenges of AI in each of these areas, discussing topics such as privacy, the human touch in sales, ethical considerations, job automation, and the balance between AI and genuine human interaction. As they engage in a thought-provoking conversation, they shed light on the potential of AI while acknowledging the need for responsible and ethical practices. At the end of the episode the  hosts reveal that the entire episode, including the conversation and voices, has been generated using advanced AI technologies. Showcasing the remarkable capabilities of AI in replicating human-like discussions.Tune in to gain valuable insights into the evolving landscape of AI and its implications for various aspects of business!HIGHLIGHTSMarketers aren't mind readers. They're just using data you've already put out there... But still, I believe the trade-off of data usage for customer experience will win the day in the heart of the average consumer.""AI can analyze data and adapt based on patterns. So in a way, it can read the room just not the same way you or I might.""The blend of technology and human touch is where the real magic happens." TIMESTAMPS00:00: Introduction 01:35: Digital Marketing04:49: Ai In Sales06:53: Personal Connections09:29: Balancing Ai 11:21: New Technology/Risk Management14:21: The Future Of Ai17:08: The BIG Reveal CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies...

In this episode of the Business Lunch podcast, host Roland Frasier sits down with Lucy Guo, a remarkable entrepreneur who made her mark in a short amount of time. Lucy takes us through her inspiring journey, starting from her early days as a kindergartener selling Pokemon cards and colored pencils to her groundbreaking roles as an intern at Facebook and the first female designer at Snap.Lucy's shares how she leveraged platforms like PayPal and eBay to turn her skills into financial opportunities. Lucy and Roland delve into the topic of coding and its importance in today's landscape. While Lucy acknowledges the rise of no-code tools, she emphasizes the value of understanding coding fundamentals, particularly when it comes to managing engineering teams and making informed decisions about app development.This podcast episode offers a captivating glimpse into Lucy Guo's entrepreneurial journey, filled with valuable insights and lessons for aspiring entrepreneurs.HIGHLIGHTS"I was always an entrepreneur growing up... I was selling Pokemon cards and colored pencils for money." "Knowing how to code is important... the best sites today and the best apps today, you still need a team of engineers."“If you are just a business person and you are hiring a team of engineers, you're gonna get ripped off."TIMESTAMPS00:00: Introduction01:40: Starting Out Young02:50: Facebook Opportunity 03:52: The Future Of Coding07:22: Strength In Numbers12:00: Finding The Right People16:05: Delegating 18:37: AI Investments 19:34: NFT’s29:24: Funding/Raising Capital CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can...

Join Roland Frasier in this thought-provoking episode of the Business Lunch podcast as he explores the groundbreaking potential of Chat GPT, a cutting-edge natural language chat bot developed by OpenAI. Discover how Chat GPT's ability to generate detailed responses and insights based on prompts can revolutionize consulting and business strategies across industries. Roland demonstrates the power of chaining prompts together to create dynamic business plans, marketing strategies, and customer personas. Learn how Chat GPT can speed up tasks like writing sales letters, crafting landing pages, and generating testimonials, offering unparalleled convenience and efficiency. Tune in to unlock the transformative capabilities of Chat GPT and unleash its full potential for your business needs.HIGHLIGHTS"The AI revolution is here, and Chat GPT is at the forefront, reshaping how businesses operate, communicate, and thrive in the digital age." “The transformative potential lies in its ability to understand and generate human-like responses, enabling businesses to provide personalized experiences at scale."“With Chat GPT, we're witnessing a paradigm shift in how businesses interact with customers, automate processes, and make data-driven decisions."TIMESTAMPS00:00: Introduction 01:25: Chat GPT02:42: Creating Apps & Code05:55: Understanding The Problem07:16: Creating Sales With AI12:40: The Ideal Customer15:26: Preventing The Usual Objections17:59: Endless Possibilities19:45: Anyone Can Do ThisCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel 👉  <a...

Welcome to the Business Lunch Podcast with Roland Frasier, where industry leaders share their expertise and knowledge to help entrepreneurs thrive. In this episode, we bring you an engaging and insightful conversation between Roland Frasier and Jonathan Cronstedt.Jonathan Cronstedt, the CEO and Chairman of The Cronstedt Company, brings over 20 years of experience in executive leadership, strategy, operations, and growth to the table. With a proven track record at the highest levels of business, Jonathan is a seasoned performer who has successfully navigated various stages of growth, scale, and exit.As the former President of Kajabi.com, a global SaaS platform, Jonathan possesses extensive insights into business growth and scalability. Additionally, he serves as the CEO of The Jonathan and Nicole Cronstedt Foundation, dedicated to supporting the next generation of entrepreneurs. Whether you're a budding entrepreneur or an experienced business professional, you'll gain valuable insights, advice, and strategies to elevate your own ventures.Don't miss this extraordinary episode of the Business Lunch Podcast from The EPIC Network Live Event . Tune in to gain exclusive access to a dynamic discussion and unlock valuable lessons from two industry titans. HIGHLIGHTS“Make sure it's something that's worth it and that you're excited about.""The quality of people you have around you when you're asking important questions is the real difference-maker in business.""If you do not have some type of leverageable asset, something that can grow exponentially outside of just your direct involvement, you're not going to create the life that you want."TIMESTAMPS00:00: Introduction02:00: Jonathan’s Breakthrough 08:06: A Decade Of Friendship 15:04: A Personal/Individualized Journey 19:42: Imposter Syndrom26:42: Education Vs Experience32:40: Patience 35:50: Starting & Nurturing RelationshipsCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok: https://www.tiktok.com/@rolandfrasier 📸  Instagram: https://www.instagram.com/rolandfrasier/📱 Facebook: https://www.facebook.com/RolandFrasierPage/💼 LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier 👉  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products...

In this episode of Business Lunch with Roland Frasier, Roland discusses the power of a game-changing deck at The EPIC Network Live Event. Roland specifics why the perfect deck automates and streamlines the entire deal process. While emphasizing its role in establishing credibility and leaving a lasting impression on potential partners and clients.Highlighting how a great deck showcases the company's portfolio performance, experience in growing diverse industries, and their unique approach. The deck should cover increasing sales, bankable profits, and transferable value to significantly boost company worth. Always including, qualifications, industries, and financial criteria for clients. Join Roland as he shares invaluable insights on business growth and strategy in this engaging episode of Business Lunch!HIGHLIGHTS "We're outsourcing and automating the deal process by saying, Look, if you want to work with us, this is what it looks like. This is our trust agent.""Our goal is to disrupt the industry by creating a paradigm shift in the way deals are conducted and relationships are built.""Our approach is centered around trust, transparency, and automation, allowing us to streamline the deal process and deliver efficient outcomes."TIMESTAMPS 00:00: Introduction 00:20: The Perfect Summary 03:33: CEO vs. Operator05:52: Case Studies-Power Of Proof 8:15: Transferable Value 10:01: Collaboration 11:24: Do You Qualify To Work With us? 13:19: Communication Plan 14:35: Conclude & CloseCONNECT • Ask Roland and Ryan a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

How much more successful would you be if you had lunch once a week with insanely successful entrepreneurs who share their biggest secrets on how they think and achieve success?Join Roland Frasier and his guest, Kent Clothier, in this captivating episode of Business Lunch, where they delve into the tactical strategies that can transform your life. Kent, a brilliant entrepreneur, shares his remarkable journey from building a billion-dollar business in his 20s to venturing into real estate and beyond. Discover the power of mastermind groups as Kent unveils the story behind the creation of the exclusive boardroom community. Learn how the boardroom evolved, overcame challenges, and became a catalyst for deal flow and joint investments. With Kent's insights and expertise, gain a deeper understanding of how to create a thriving business tribe and seize opportunities for collective growth. Don't miss this engaging conversation that will inspire and empower you on your entrepreneurial path. Tune in now to Business Lunch with Roland Frasier. HIGHLIGHTS"When you get a lot of very, very highly qualified business owners in a room... there is so much opportunity that spins out of that."We all have a basic human need... we're all looking for that connectivity.""Challenges are opportunities in disguise. Embrace them with resilience and determination, for within them lie the seeds of growth and success. Trust in your abilities, keep pushing forward, and watch as you overcome obstacles and achieve greatness.”TIMESTAMPS00:00: Introduction12:53: Mastermind 20:09: Become Great30:36: An Opportunity For Continued Growth 37:45: Consulting47:34: Thinking Too Small53:33 All Of The Little ThingsCONNECT • Ask Roland and Ryan a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC TrainingMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode of Business Lunch with Roland Fraiser, he engages in an insightful conversation with guest Kane Minkus. Kane shares his journey from being relatively unknown to becoming a successful speaker on stages worldwide. Together, they delve into the intricacies of the speaking industry and the art of responsible selling.Kane emphasizes the importance of hustling and seizing opportunities, even when closing deals might not come naturally. He highlights the significance of delivering value while learning the art of effective selling. Kane emphasizes the need to teach audiences while simplifying presentations for accessibility.The discussion shifts to the role of promoters in the speaking industry, revenue splits, and partnerships with global promoters. Kane sheds light on their experiences and the strategies they employed to navigate the challenges brought about by the COVID-19 pandemic. They delve into the initial frustrations of transitioning to virtual webinars and the subsequent process of building a professional studio for a more engaging online experience.The episode also explores the dynamics of pricing online events and the adjustments made to adapt to the shift from offline to virtual. Kane reveals their preference for higher volumes of attendees to foster energy and engagement, enabling them to identify suitable candidates for mentorship and investment programs.The conversation further uncovers Kane's unique business model, which focuses on partnerships and investments in various industries, including services, physical products, and their upcoming venture into the tech industry.Join Roland Fraiser and Kane Minkus in this episode as they provide valuable insights into the journey of a successful speaker, the challenges of adapting to virtual events, and the evolution of a business model that transcends traditional education.TIMESTAMPS 00:00: Introduction05:23 Identifying Partners13:21: Delivering value 19:34: Closing The Deal 21:58: Live events & The Pandemic 27:23: Virtual Summits 34:25: Challenges Of Planning 43:54: Take The Leap HIGHLIGHTS "The virtual event landscape has forced us to reimagine the way we engage with our audience, and it's crucial to create an immersive online experience that captures their attention and keeps them coming back for more."Transitioning from live events to online summits required us to rethink our revenue model. We had to find new ways to monetize our virtual platform, such as exploring sponsorship opportunities and offering premium content packages.""Building a dedicated studio for our online presentations was a game-changer. It allowed us to elevate the production quality and deliver a more professional and captivating experience to our attendees. Investing in the right technology and infrastructure is key to standing out in the virtual event space."CONNECT • Ask Roland and Ryan a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! <a...

In this episode, Emmitt Smith, the legendary running back and former NFL player, takes the stage for an insightful conversation on his journey as an entrepreneur. Roland sets the stage by highlighting Emmitt's remarkable achievements on the football field and introduces him as not just a sports icon, but also a true professional and entrepreneur.The conversation dives into Emmitt's early entrepreneurial endeavors, starting from his childhood days when he would cut grass in the neighborhood to earn money for personal expenses. He shares how his exposure to a family friend's construction business sparked his interest in entrepreneurship and how he started envisioning a life beyond the game of football.Throughout the episode, Emmitt's entrepreneurial spirit shines, and he reflects on the valuable lessons he learned along the way. The episode provides a unique perspective on the intersection of sports and entrepreneurship, highlighting Emmitt Smith as not only a football legend but also a savvy businessman.Join Roland Frasier & Emmitt Smith on this captivating episode as they share their  entrepreneurial journeys and offers valuable insights into the world of professional sports and business.Key Timestamps: 00:15: Introduction 05:12:  The Start Of Emmitt Smith's entrepreneurial journey10:10: Scholarships and financial aspects of college.14:11: Time With Jerry Jones15:27: Magic Johnson’s Footsteps22:47: Development Deals 32:26: Real Estate Opportunities 36:53: The World Of Sports Memorabilia 41:58: Apple Vs Android 48:57: Attitude 50:28:Closing CONNECT • Ask Roland and Ryan a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode, Roland Frasier discusses the deal lifecycle and provides insights into each stage of the process. He emphasizes the significance of setting acquisition criteria to narrow down potential deals and avoid wasting time on unsuitable opportunities and also shares strategies for finding deals efficiently.Key timestamps:[00:00] Introduction to the deal lifecycle and the importance of setting acquisition criteria.[01:41] Determining where to find deals, developing relationships, and recognizing which deals align with acquisition criteria.[04:14] Refining positioning and identifying specific industries for target acquisition.[08:32] Identifying specific target deals for acquisition.[14:58] Conducting due diligence to verify legal, financial, and commercial aspects.Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode, host Roland Frasier interviews Martha Stewart, the iconic entrepreneur, as they delve into her fascinating life and ventures. Martha shares amusing anecdotes, including a memorable story about Snoop's visit to her farm. They discuss her approach to branding, from creating a new category of entertainment to her expansion into the CBD market. Martha also talks about her involvement with Canopy, a major cannabis company, and her passion for sustainable agriculture with App Harvest.Martha emphasizes the importance of quality in cocktails, advising against skimping on the booze. She reveals her liquor of choice, Casa Dragones tequila, and teases a new wine release. The conversation touches on Martha's recent soft launch of Martha.com, an online platform offering curated products. She shares her philosophy of "Need & Want" to guide product selection, promoting smart purchasing decisions and a clutter-free home.Listeners gain insights into Martha's belief in embracing change and continuously surprising others. She discusses her favorite Snoop story, her early media ownership, and the positive impact of supporting young entrepreneurs. The episode concludes with Martha's commitment to providing comprehensive content without dumbing it down, her daily routine caring for her animals, and her unwavering dedication to her work.Join Roland Frasier and the remarkable Martha Stewart in this engaging podcast episode as they explore her entrepreneurial journey, unique stories, and inspiring ventures in various industries.Key timestamps:[00:01:19] Roland Frasier welcomes Martha Stewart to a full house at the Traffic and Conversion Summit.[00:06:02] Martha Stewart introduces her new online store, Martha.com, and her philosophy of "need" and "want" when selecting products.[00:09:26] Martha recalls a memorable encounter with Snoop Dogg, where he unexpectedly visited her home with a group of friends and their children.[00:13:57] Martha highlights her successful CBD gummies, which have become the number one gummies in America, and encourages listeners to try them.[00:19:26] Roland Frasier highlights Martha Stewart's ability to present traditional things in a new light, combating ad fatigue.[00:26:30] She acquired all of her media from Time Warner, which marked the beginning of her independence and control over her brand.[00:28:32] While climbing Kilimanjaro, Martha Stewart developed a business plan with a Harvard business graduate, laying the foundation for future ventures.[00:34:28] Martha Stewart mentions the Martha Stewart Wine Company, available online and on QVC.[00:38:15] Martha Stewart explains her approach to teaching and not dumbing things down, always seeking a better way without compromising quality.[00:43:09] Martha Stewart highlights the importance of hiring the best people, mentioning successful entrepreneurs like Jeff Bezos, Elon Musk, Bill Gates, and Mark Zuckerberg who have surrounded themselves with top talent to achieve their goals.[00:46:36] Roland asks Martha about her current binge-watching habits, leading to a discussion about an old Ingmar Bergman series and Martha's preference for the show "The Queen's Gambit."[00:50:03] Martha expresses frustration with critics who misunderstand her efforts to do the right thing, highlighting the organic nature of her farm and the annoyance caused by uninformed comments on social media.[00:50:03] Roland Frasier discusses her ability to understand success intuitively.[00:51:55] Martha Stewart talks about dealing with negative comments and mentions her experience during her trial.[00:54:33] Martha Stewart shares her excitement about her book, "Martha Stewart's Fruit Desserts," and mentions her favorite recipe from it.---------------Thanks so much for joining us this week. Want to subscribe to Business...

In this episode, Roland Frasier shares his valuable insights on successful deal-making. With a diverse background spanning real estate, accounting, securities, and law, Roland brings a unique perspective to negotiations.He emphasizes the power of collaboration over competition and shares techniques to achieve mutually beneficial outcomes.Key timestamps:[00:01:06] Roland's Background: Roland shares his diverse background in real estate, accounting, securities, and law. He emphasizes his extensive experience negotiating thousands of deals, both for clients and himself.[00:02:16] Reframing Negotiation as Collaboration: Frasier challenges the competitive nature of negotiation and proposes a collaborative approach. He suggests focusing on a common goal instead of opposing interests, creating a win-win situation for all parties involved.[00:06:43] The Power of Physical and Psychological Positioning: Frasier discusses the significance of both psychological and physical positioning in negotiations. He advises sitting on the same side of the table as the other party to foster collaboration and eliminate barriers.[00:08:09] Losing by Winning: Frasier cautions against the dangers of winning a negotiation at the expense of fairness. He shares personal experiences of aggressively pursuing the best deal, only to have agreements fall apart later. He emphasizes the importance of staying within the "zone of fairness" to ensure fair and sustainable deals.[00:14:36] Taking the Temperature of the Room: Frasier advises readers to "take the temp" and read the emotional state of everyone involved in the negotiation. Understanding the motivations, emotions, and satisfaction levels of each party helps in determining the appropriate approach and timing for collaboration. He stresses the significance of creating a positive and receptive environment for negotiation.[00:17:23] The Law of Price and Terms: Frasier introduces the "Law of Price and Terms" as a powerful negotiation tool. He explains that if the seller sets the price, the buyer can leverage the terms to their advantage, and vice versa. By invoking this law and focusing on the terms rather than haggling on the price, negotiators can create more favorable outcomes and find mutually beneficial agreements.[00:20:40] Play It Forward: Frasier emphasizes the importance of playing out various scenarios in negotiations, similar to how one would strategize in chess or anticipate moves in sports. He encourages listeners to respond thoughtfully instead of reacting emotionally. By considering all the facts, circumstances, and potential outcomes, negotiators can make more informed decisions and secure advantageous results. Frasier shares a personal success story where playing out scenarios led to a $4.2 million win in a negotiation.[00:24:54] Empathy and Understanding: Frasier emphasizes the importance of empathizing with the other party in a negotiation or collaboration. By setting aside personal desires and focusing on the concerns, needs, and challenges of the other side, negotiators can find points of empathy and work towards mutually beneficial outcomes. Understanding the motivations and emotions of the other party can lead to more effective negotiations and positive results.[00:29:22] Just Say No: Frasier introduces the concept of "Just Say No" as a negotiation tactic. He explains that offers, even low ones, should be entertained and responded to, as they are precious opportunities for negotiation. Instead of dismissing a low offer without a response, negotiators should articulate their reasons, provide context, and express their position. By respectfully declining unfair offers and maintaining a strong position, negotiators can protect their interests...

In today’s episode, Roland Frasier is joined by Sam Khorramian, the owner and founder of Big Block Realty. Sam talks about the biggest secret to success, the importance of having the right people in your network, why you should put your ego out of the way, and how you can get started on the profit-generating business of guiding companies to make seamless and favorable exits.IN THIS EPISODE, YOU’LL LEARN:04:06 The Biggest Secret And Shortcut To Success: It’s Not What You Think!09:55 Knowing What Not To Do Is The Next Step14:34 How Do You Get Enough Zeros To Do Anything You Want?24:39 Getting Businesses To Pay You Acquire Them? Yes, It’s Possible!34:05 The Specific Profit-Generating Strategies For Sam’s Plan43:13 The Bigger You Get, The Easier It Is To Scale?47:02 Ensuring That Brokerages Don’t Back Out Of Deals50:31 Will There Be Consolidation After Aggregation?51:43 Lessons To Be Learned From Sam and Roland’s Partnership-----------------An International Speaker, leading internet marketer and Real Estate Expert specializing in setting up his Students, clients and Partners for massive success, Sam Khorramian has dedicated his life to helping ordinary people live extraordinary lives! Knowing that this is his true purpose, he has spent years studying what makes people successful and how he can translate that to helping others achieve ultimate success. Get in touch with Sam Khorramian:Website: https://www.linkedin.com/in/samsandiego/Instagram: @the9thzero Big Block Realty Website: https://bigblockrealty.com/YouTube: https://www.youtube.com/bigblockrealty-----------------Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!More Resources:Ready to free yourself from your business? Get to connect with peers and experts to find the best strategy HERE.Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC TrainingMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In today’s episode, Roland Frasier is joined by Real Estate Worldwide (REWW) CEO Kent Clothier to talk about their strategies for networking that convert into money-making deals, why value is more than just your deliverables, tips for beginner mastermind creators, and navigating the present market.IN THIS EPISODE, YOU’LL LEARN:03:18 From Grocery Stores To Real Estate: The Journey To Building A Deal Flow Machine13:11 How To Build Business Connections That Turn Into Deals15:24 Get Over The Fear Of Taking Risks – Your Dreams Are Doable!39:54 Leading With Value And Why Your Network Is Worth More Than You Think55:17 The Profitable Opportunity Waiting For You: Adding Value To Existing Deals57:49 Valuable Advice For People Starting Their Own Masterminds01:06:55 What Are You Waiting For? Start Now!01:11:39 Been To Many Masterminds But Left Disappointed? Hear This01:22:15 How To Deal With The Current Challenging Market---------------Kent Clothier is President and CEO of Real Estate Worldwide (REWW), a multi-faceted real estate education company with headquarters in Scottsdale, Arizona, San Diego, California, and Boca Raton, Florida.REWW offers customers a cutting-edge advantage with a curriculum steeped in award-winning and proven real estate systems used by him and his team, as well as national data on real estate cash buyers and private lenders.Get in touch with Kent Clothier:Website: https://kentclothier.com/Instagram: @kentclothier Facebook: https://www.facebook.com/kent.clothierYouTube: https://www.youtube.com/@KentClothier1Twitter: @KentClothier Real Estate Worldwide Website: https://reww.com/---------------Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!More Resources:Ready to free yourself from your business?Get to connect with peers and experts to find the best strategy HERE.Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC TrainingMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Adam kicks off this podcast episode by encouraging the participants of the EPIC Network Live Event to share their takeaways!Key timestamps:[00:01:09] Adam explains the concept of a "bolt-on business" and shares an example of a successful acquisition.[00:05:44] A participant shares his takeaways on clarity of vision, imposter syndrome, and creating structures for deal flow.[00:10:44] A participant talks about finding internal-purpose and how it helped him determine what he wants to acquire, regardless of industry or type of business.[00:15:27] A participant shares his takeaway on refining the criteria for acquisition.[00:16:22] Another participant shares his takeaway on avoiding crappy little deals and going for bigger ones.[00:17:06] Adam shares his experience of making a bad deal and how he turned it into a learning experience for his business partners.---------------Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode, we will hear the story of Jonathan Cronstedt, also known as JCron, who went from bankruptcy to building a $2 billion company. He is going to share with us about the book he is writing: Billion Dollars Bullseye: My 7 Almost Never Fail Double Unicorn Strategy and will discuss valuable lessons for all people involved in the business.JCron also shares his journey with Kajabi, which he helped grow from a $6 million ARR company with 25 employees to a $2 billion valuation with over 400 team members. He discusses the challenges of dealing with success and how he struggled to figure out what to do after achieving such a significant milestone. Key takeaways:[00:00:12] Roland Frasier introduces Jonathan and shares his background story.[00:03:31] JCron talks about the impact of working with Roland, his generosity, and how he has influenced his business life.[00:07:56] The first three areas to focus on are foundational: purpose, profit, and product. Without these concepts, the business will not scale. Everything else serves as an amplifier.[00:20:55] Building in public allows you to move from a push strategy to a pull strategy. It attracts people to your business and helps articulate and optimize your purpose. This will be the biggest trend of entrepreneurship in the coming decade.[00:22:57] Profit is essential in your business, and knowing your numbers is key to making intelligent decisions.[00:27:33] Product is the single biggest lever in your business, and having a distinguished product and service is crucial for success.[00:28:59] The prestigious customer experience was an amplifier that changed the game for Kajabi.[00:43:40] Persuasion: Persuasion is an amplifier for your business, and it should pick up where marketing leaves off. The ultimate persuasion framework is based on Blair Warren's quote: "People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions, and help them throw rocks at their enemies." Persuasion is about getting people intellectually engaged and emotionally charged to take action.[00:47:49] People: The final area of focus is people. To attract and retain A players, you need to have solid systems in place that support your people strategy. Hire slow and fire fast, and use "good goodbyes" to give people a respectable send-off when the business has grown in a different direction.[00:51:00] Conclusion: By focusing on purpose, product, profit, promotion, persuasion, and people, you can expand your target and hit your billion dollar bullseye.[00:53:28] Answering participant questions.[00:59:00] Jonathan advises focusing on your internal purpose to guide you through an existential crisis.[01:04:42] Roland Frasier emphasizes the importance of having a continuity of purpose in entrepreneurship even after the exit of a business. Having multiple businesses that one enjoys can provide continuity of purpose.[01:09:23] Jonathan Cronstedt answers a question on retention and emphasizes the financial and product functions of retention in a business. He also talks about net dollar retention as the holy grail of a business.[01:12:04] The inflection points for raising capital are driven by intellectual capital needs and industry changes, not financial needs.Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for

In this podcast episode, Roland Frasier and his team share their strategies and insights on how to generate deal flow. They also discuss mistakes they made along the way and how they overcame them.In this episode you’ll learn:[00:00:15] The biggest challenge is getting deals and leads to talk to.[00:01:34] The three key takeaways are: 1) remove the friction of decisions, 2) standardize the process, and 3) exercise discernment, as taking massive action can have consequences.[00:12:49] Emil talks about the temptation and danger of rushing into automation before knowing what you're doing yourself. He advises applying the general lesson to your unique circumstances instead of copying others.[00:17:45] Emil explains that LinkedIn is a modern way to vet people and advises others to use it as well. He also mentions that LinkedIn profiles can sell as hard as you want them to and recommends using LinkedIn as a deal generation technique.[00:23:45] Introduction of the Q&A session[00:29:56] How to search for your niche criteria using keywords.[00:32:40] It's important to celebrate your accomplishments and not minimize them.[00:35:05] To replicate success, it's important to create a scalable model and map out the three components of a business: growth engine, fulfillment engine, and innovation.[00:37:33] Borrowing frameworks from successful businesses, hiring partners, or contracting weaknesses away can help replicate success.---------------Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this podcast, Roland Frasier and the team of expert coaches at the EPIC Network Live Event discuss several strategies for approaching practical acquisitions and identifying motivated sellers who are a good fit for your business.Roland offers advice about making practical acquisitions that make sense for your business and emphasizes the importance of knowing your "why" when considering equity deals. Identifying motivated sellers, stressing the importance of having enough deal flow, asking about the seller's criteria and timeline for selling, and asking about the seller's succession plan and retirement plans were also extensively discussed through the participation of the audience.Key Timestamps:[00:00:00] Introduction[00:00:29] Roland Frasier shares his recent experience of doing deals actively and the importance of structuring deals to be paid.[00:08:26] Roland discusses the purpose of the event, which is to crowdsource challenges and objections from the attendees to work through them together. The coaches for the event were also introduced.[00:13:03] Sharing of participants’ takeaways they’d like to get during the EPIC event.[00:24:28] One of the participants discusses her acquisition criteria.[00:37:08] A participant shares his acquisition criteria, which includes a digital or e-commerce business that does at least $3 million in top-line revenue, has 15% net profit, has been in business for at least five years, and has at least five team members.[00:42:04] Christopher, one of the coaches, shares how he focuses on the acquisition criteria of the businesses that he is looking for.[00:45:21] Roland Frasier discusses the importance of being specific in acquisition criteria and suggests being contextual when networking with potential sellers to find deals that match your criteria.[00:51:34] A participant asks how to formulate the messaging if an investor wants to do zero-dollar down acquisitions.[00:56:55] Roland and a participant role-played to overcome the thinking that investors should always bring money to the table.[01:00:08] Roland Frasier discusses coaching potential investors on investing.---------------Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this podcast episode, Roland Frasier shares his expertise on how to increase ROI in your business despite inflation. With inflation being the highest it's been in over 40 years, it's becoming harder and harder for businesses to make a profit.Roland provides five specific hacks that can be applied by business owners and marketers to optimize their pricing strategies, adjust their product and customer mix, optimize their value ladder, optimize profit-based offers, and acquire across their value chain.Key Timestamps:[00:26] Inflation is driving up costs, making it harder for businesses to profit. To combat this, you can either fire staff and produce less profit, try to cut expenses, or become a better marketer.[02:43] First hack: Optimizing your pricing strategy is one of the easiest ways to increase profits. When you raise prices, every bit of increased income goes to the bottom line profit, and there is no additional cost.[03:47] To figure out your current margin, take the trailing 12 months of profits divided by the trailing 12 months of sales. Once you know this, you can calculate how a 1% price increase will affect profits.[06:30] Testing prices regularly are important. Even if you are marketing for someone else, price testing your offers is crucial to increasing profits.[07:00] Increasing prices can lead to a significant increase in profit margins, while decreasing prices can have an inverse effect, decreasing profit margins.[08:33] There are alternatives to raising prices, such as changing the pricing model, refocusing price attention, and repricing to performance.[13:00] Annual volume bonuses, increasing product/service efficiency, and upselling/cross-selling are some strategies that can help recapture lost profit margins.[15:03] There are many different types of promotions and discounts that businesses can offer, including off-invoice promotions, rebates, affiliate discounts, and tiered affiliate programs.[17:43] To ensure that you're not losing money due to multiple coupon codes or forgotten discounts, it's important to keep track of all purchase incentives and regularly test them.[19:47] Businesses should use these incentives but be aware of their true cost and how they affect profit margin. It's important to regularly assess and calculate the actual profit margin after applying these incentives.[20:58] Action steps for improving profitability, including setting target pocket prices by customer size, type, and segment; eliminating or capping stacking of discounts; repricing or eliminating products that are sub-margin; prioritizing selling to high-profit customers, and thinking about off-invoice costs.[22:52] Second hack: Adjusting product and customer mix, focusing on acquiring customers that make the most money, and rethinking value ladders can lead to improved profitability.[26:10] Third hack: Rethinking the value ladder by starting high and down-selling can also improve profitability. The importance of testing and optimizing the value ladder, and adding something at the top of the value ladder that would make the whole business significantly more profitable.[28:26] Fourth hack: Create or add low-cost, high-margin products or services that have high perceived value and produce a high profit.[30:02] Consider offering one on one coaching or product setup help, automation, done-for-you or done-with-you services, extended coaching or membership, extended warranty, group coaching, live event tickets, upgrades, masterminds, or user groups, sales enhancements, and upgrades, tech support or training packages.[32:55] Use bundles to improve average order value and margin; consider sensitivity testing price, quality, and quantity sensitivity offers.[34:12] Create new value propositions for customers by identifying what they value and are willing to pay more for, such as...

In this podcast episode, Roland Frasier discusses the huge potential of using AI in marketing, business, and copywriting. Roland discusses the prompt engineering framework and touches upon copyright ownership legalities when it comes to AI-created content. He also entertains questions from the audience which will improve our understanding and use of AI tools.IN THIS EPISODE, YOU’LL LEARN:[1:23] Roland Frasier introduces the topic of using AI in marketing and shares an example of a successful sales letter generated in just 18 minutes.[3:38] Roland emphasizes the importance of asking the right questions when interviewing AI to get the best results.[4:15] He discusses chat-based AI, GPT, and its capabilities in generating content for marketing.[5:00] Roland explains how he used GPT to create a sales letter for a marriage counseling business and shares the prompts he used to train the AI model.[7:00] He shares the result of the sales letter created by GPT and highlights the importance of using stories in sales copywriting.[10:13] Let the AI generate the testimonials![11:02] Knowledge is power: The story of the two young Wall Street men.[14:49] The use of prompts in AI-generated copywriting is discussed, including naked prompts, role-based prompts, data-fed prompts, and combination prompts.[17:07] The importance of prompt chaining is discussed, where multiple prompts are used to generate a better result, and the final sales letter is created from the combination of the previous prompts without deleting any content.[21:10] Discussion on continuation prompts.[25:00] Prompt engineering framework: The first step in prompt engineering is to train the model by assigning a role to the AI and specifying its capabilities and the desired results. You can also add modifiers such as length, style, and format.[30:05] Creating a marketing campaign: You can prompt the AI to act as an advertiser, copywriter, or ad exec and create a campaign to promote a product or service. [32:20] Recruiting plan: Prompt the AI to act as a recruiter and provide information about job openings. The AI can come up with strategies for sourcing qualified applicants, including social media, networking events, career fairs, and employee referrals.[36:21] AI can analyze Amazon reviews to identify the most common pain points and positive comments about a product. This information can be used to create marketing messaging and sales letters.[39:04] AI can brainstorm attention-grabbing hooks for videos on various platforms, such as TikTok, to stop people from scrolling and get them to watch the video.[41:22] AI can act as a customer and provide insights into how they feel about their challenges, and pain points.[43:19] AI can generate headlines for ads that are based on the benefits and pain points identified by the AI.[46:12] Roland shares the power of AI in content creation and how it can be used to generate content like sales messages, social media posts, and product descriptions.[52:50] He suggests crowd-sourcing the best AI prompts for content creation and how it can benefit the community.[55:20] He talks about how AI will not put content creators out of business but rather elevate their game and make them more efficient in creating original ideas.[59:33] He also briefly touches upon the legalities of copyright owners when it comes to content created by AI.[1:02:20] Roland doesn't think AI-generated content will necessarily be penalized by Google as long as it provides the best answer to the user's query and doesn't contain duplicate content.[1:02:35] Roland Frasier doesn't see AI-generated content as being fundamentally different from the way human-generated content is often created by compiling information from multiple sources.[1:04:27] Roland Frasier mentions that AI...

Welcome to the latest episode of the Business Lunch podcast where we have a special guest, Evan Carmichael, who is an entrepreneur, speaker, and one of the most successful YouTubers. In this episode, Evan shares his top strategies and tips for growing your YouTube channel and reaching a wider audience.Connect with Evan CarmichaelInstagram: @EvanCarmichaelYouTube: @EvanCarmichael  LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ready to free yourself from your business? Go to Foundersboard.com/apply.Apply to work with Roland here: https://survey.typeform.com/to/Z7NNgD04.RESOURCES:Get my book, Zero Down, FREE: https://epicnetwork.com/books/zero-down/.Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!#businesslunch #businesslunchpodcast #businesstipsMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this Business Lunch podcast episode, Roland Frasier welcomes Lucy Guo, the co-founder of artificial intelligence firm Scale API and venture capital firm Backstage Capital. Lucy discusses her journey as an entrepreneur, from selling Pokemon cards and colored pencils in kindergarten to creating bots and marketing tools in college. She also talks about her experiences interning at Facebook and being the first female designer at SNAP. Lucy also shares her recent venture, Passes, a web3 platform for creators to monetize their content and own their fans, which raised $8 million in May 2022. KEY MOMENTS:00:00:49 - Lucy’s entrepreneurial journey (selling Pokemon cards!)01:52 - Working on Facebook04:56 - What is Lucy Guo’s experience with Y Combinator?07:23 - Lucy Guo thinks this is the best way to raise funds12:18 - Lucy’s investments18:16 - Lucy’s new venture: Passes!21:17 - What’s Lucy’s advice for those people pursuing ideal NFT designs?25:48 - Roland Frasier: Why would you go out and take money from somebody else versus funding yourself?LINKS AND RESOURCES:Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEConnect with Lucy Guo:Instagram: @guoforitTwitter: @lucy_guoLinkedIn: https://www.linkedin.com/in/lucy-guo-a7804955/ Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this podcast, THE Lisa Vanderpump discusses her experiences in the entertainment industry, including opening and expanding successful restaurants. She emphasizes the importance of doing your homework, bringing your own unique spin to a business, and treating others with humility and respect. Throughout the podcast, the speakers stress the value of authenticity in producing successful reality shows and building personal brands.KEY MOMENTS:01:20 - Lisa’s key takeaways for staying in the entertainment industry03:43 - Lisa’s advice to people who are currently building their personal brands06:20 - What makes SUR Restaurant different and special?06:50 - “My mind never stops working.” - Lisa Vanderpump07:54 - Lisa’s experience with the Rolling Stones10:55 - Lisa’s way of dealing with challenging personalities11:55 - “Authenticity is absolutely key in business.” - Lisa Vanderpump16:15 - A short glimpse into Lisa’s second book!18:07 - Does Lisa still have time for fun?19:31 - How Lisa stays updated on current events21:45 - How did Lisa and her family deal with the COVID pandemic which greatly affected their businesses25:20 - What it’s like working with your husband as a business partner?26:41 - How to stay relevant?28:38 - “Sometimes you got to fight for what you want.” - Lisa Vanderpump29:06 - Lisa’s current business partnerships32:55 - The Vanderpump Dog Foundation’s noble cause!35:09 - How Lisa raised $370,000 for the Vanderpump Dog Foundation36:56 - “Whatever business you're in, always have some aspect of your life that is philanthropic.” - Lisa Vanderpump40:58 - Lisa’s podcast: All things Vanderpump!42:43 - What are the things that Lisa is looking forward to?Connect with Lisa Vanderpump:Instagram: @lisavanderpumpTwitter: @LisaVanderpumpWebsite: https://www.lisavanderpump.comLisa’s podcast: https://podcasts.apple.com/us/podcast/all-things-vanderpump/id1529375610Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ready to free yourself from your business? Go to Foundersboard.com/apply.Apply to work with Roland and Ryan here: https://survey.typeform.com/to/Z7NNgD04.Ask Roland and Ryan a question: https://businesslunchpodcast.com/ask/.RESOURCES:Get my book, Zero Down, FREE: https://epicnetwork.com/books/zero-down/Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!#businesslunch #businesslunchpodcast #businesstipsMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Listen to Roland Frasier's interview with Logan Paul, an internet celebrity and entrepreneur, to learn how he went from a bitter rival to a business partner with KSI. Through the power of collaboration and "amplification," Logan and his partner are on track to sell 100 million bottles of their hydration product, Prime, in their first year. Learn how Logan has used failure and success to create an inspirational story arc and why he believes being honest with yourself and your peers are essential for growth and improvement. Hear Logan share his story of taking risks, learning from his mistakes, and discovering his secrets to success.Optimize your potential and join the conversation with Roland Frasier!Interview with Logan Paul ▶️Key Points:00:00 - Host and speaker introduction03:27 - Logan saw a hole in the hydration market04:16 - “Amplification”07:31 - What happened after his fight with KSI10:06 - Prime brings millennials and Gen-Z into the hydration market13:38 - Logan talks about partnerships15:26 - How Logan deals with failures16:22 - Why do people pay attention to him19:29 - A healthy disrespect for money20:05 - Logan’s biggest goal23:16 - Be honest with yourself24:55 - Why Logan does not like acting26:08 - “I love to live”36:42 - Work ethic from his father40:18 - What Logan Paul believed his magnum opus was43:06 - Logan’s bucket list45:21 - Where is Impaulsive going?50:59 - Tiktok is good for discoverabilityThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!More Resources:Ready to free yourself from your business?Get to connect with peers and experts to find the best strategy HERE.Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC TrainingMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In today’s episode, Roland Frasier welcomes franchising expert Erik Van Horn to discuss why you should get involved in the business of franchising, the usual mistakes people make, how much you can earn, and what you need to know before getting started.IN THIS EPISODE, YOU’LL LEARN:00:45 Franchising 101: The People Involved And Why We Fear It05:26 Why Picking The Right Franchisees Matter09:21 Why Are There Well-Capitalized Entrepreneurs Going Into Franchising?12:56 Expect To Earn This Much When Going Into Franchising16:41 The Common Pitfalls People Experience In This Business24:07 Keep Things Uniform Across All Aspects26:15 What’s In The Future For Erik Van Horn?From franchisee to franchisor and investor to consultant, Erik Van Horn has worn many hats over the last two decades. His diverse experience has provided him with unique insight into the challenging aspects of the industry.Unlike many other franchising pundits, Erik practices what he preaches and is still an active franchise entrepreneur. He has owned 6 brands in 8 states and isn’t done yet with 30 more locations in the works. But more than expanding his businesses, Erik has a passion for helping people. That’s why he has helped 1,000 people (and counting) find great opportunities that meet their lifestyle goals, so they can find the same freedom through franchising that he enjoys.Get in touch with Erik Van Horn.LinkedIn: https://www.linkedin.com/in/evanhorn/Instagram: @erikvanhorn Website: https://franchisesecrets.com/YouTube: https://www.youtube.com/channel/@FranchiseSecretsThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!More Resources:Ready to free yourself from your business?Get to connect with peers and experts to find the best strategy HERE.Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC TrainingMentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In today’s episode, the hosts discuss a beneficial company structure that you can use to protect your valuables and assets. The “Goose And Eggs” approach separates the entities that “hatch” new properties and products from the end outcomes. They also talk about how this structure allows for seamless exits, when you should consider selling your “eggs”, and the steps to get started.IN THIS EPISODE, YOU’LL LEARN:01:58 A Company Structure That Protects Your Value And Assets12:41 Acknowledge The Little “Eggs” Within Your Business13:55 A Three-Company Approach: Breaking Down The Valuable Components Of Your Business21:22 The Benefits of Practicing This Company Structure25:49 The Right Time To Sell The “Eggs” To Protect Your “Goose”Thanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question: https://businesslunchpodcast.com/ask/.Ready to free yourself from your business? Go to Foundersboard.com/apply.Apply to work with Roland and Ryan here: https://survey.typeform.com/to/Z7NNgD04.More Resources:Ready to free yourself from your business?Get to connect with peers and experts to find the best strategy HERE.Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In this episode of Business Lunch, Roland Frasier and Ryan Deiss discuss the mass layoffs happening at major tech companies and the opportunities and lessons to be learned from them. They explain why businesses are so reactive to changes in the economy, how the layoffs are reflective of the correction and recession, and the potential opportunities for smaller companies. Lastly, they discuss the potential of the newly unemployed to create their own businesses or switch to other jobs.It’s certainly running some hot takes on this episode. So be sure to bring an umbrella! Tune in to hear how to make the most of the current economic climate and what this could mean for the future.IN THIS EPISODE, YOU’LL LEARN:1:31 - Layoffs happening in big tech companies2:30 - Roland's initial take on the mass layoffs6:27 - This is what happens when companies FOMO-ed7:15 - What was the ROI in the previous mass hiring?8:28 - Why do rising interest rates create the dynamic of mass layoffs?13:19 - Peloton as an example14:55 - Twitter: Laying off employees does not mean they are less effective16:30 - Big techs are following the example of Twitter19:51 - Will your business continue to grow even if you cut the workforce by 50?22:50 - The laid-off smart people will launch new businesses23:30 - Another controversial hot takeLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!

Let us join Roland Frasier and Ryan Deiss in today’s episode to discuss how The Scalable Impact Framework could be used to ensure your business’ scalability. The hosts discussed how to leverage growth to have greater business momentum!IN THIS EPISODE, YOU’LL LEARN:01:19 The three things that you have to do in order to scale06:04 More than 60% of INC 500 companies are out of business 5 years later07:01 How to leverage growth20:44 Great businesses have momentum29:45 How to not be the dancing bearLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In today’s episode, the hosts reveal how to navigate your business through the Clarity Compass. The Clarity Compass is the tool to use for you to move closer to your business goals and objectives. They also tackled why the scalability of business decision-making is among the key factors for success.IN THIS EPISODE, YOU’LL LEARN:01:55 Reed Hastings stepping down as the Co-CEO of Netflix06: 32 Things to think about to maintain a true legacy in your business.11:18 Four areas of Clarity Compass21:36 Best tool to help people stay on trackLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.RESOURCES:7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In today’s episode, Ryan Deiss and Roland Frasier reveal their approaches to navigating a merger deal. Whether you’re the buyer or seller, recognizing your “why” is key to making the deal work. They also touch on crucial factors to consider before saying yes, such as cultural alignment, a plan B in case of poor outcomes, withholding confidential information, and having healthy pessimism as an entrepreneur.IN THIS EPISODE, YOU’LL LEARN:01:24 An Emerging Trend in M&As And The Parties Involved04:00 The Most Important Thing To Consider In A Merger Deal05:23 Cultural Misalignment Kills Most Deals09:50 Project The Post-Integration Outcome And Set Intermediate Steps13:44 A Wake-Up Call For Having Unrealistic Optimism16:12 Document the Deal and Keep Confidential Information21:22 Just A Little Doubt Means The Deal Isn’t Worth ItThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!More Resources:Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC TrainingJoin The Rise Nation Mastermind with Ryan Deiss, Roland Frasier, and Daymond John HERE. Your business must be at least $1M a year in revenue.Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In today’s episode, the hosts share their personal techniques for effective calendar management. While entrepreneurs can either have a stringent or flexible daily schedule, balancing it out can be a challenge. They also talk about the different types of work to consider when time-blocking, how your morning routine sets you up for success and being clear on when you accept and refuse work.IN THIS EPISODE, YOU’LL LEARN:00:15 A Jam-Packed Schedule Isn’t For Everyone02:23 How Roland Lives By The Calendar05:30 Why Ryan Has One Calendar For Business And Personal Stuff06:50 The Fastest Way To Deal With Invites08:56 Uninterrupted Flow State Work Should Be Scheduled15:42 An Empty Calendar Can Be A Red Flag21:55 Whatever You Do, Your Calendar Must Optimize It25:35 Know Your Weekly Top Three Tasks And Your “Chocolate Cake” WorkThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!More Resources:Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In today’s episode, hosts Ryan Deiss and Roland Frasier discuss the best indicator of a business’s overall health. Although having different ideas, the common thread is observing trend-based results rather than dated numbers. They also talk about the importance of deeply understanding the growth capacity of a business before acquiring it and achieving the balance of having free distributable cash and future investment in R&D.IN THIS EPISODE, YOU’LL LEARN:03:16 A Question Entrepreneurs and Investors Are Not Asking08:13 Roland’s Number One Business Health Metric And How To Find It11:20 Ryan’s Number One Business Health Metric And How To Find It15:45 Your Core Investment Strategy May Not Work18:42 Where You Stand Now Can Change Tomorrow: The Unpredictability Of The Market20:09 The Biggest Mistakes Entrepreneurs Make22:16 Growable Isn’t The Same As ScaleableThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!More Resources:Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

In today's episode, the hosts discuss Elon Musk and the recent Twitter acquisition. They talk about how Musk is being incredibly transparent about the situation and how he is handling it. They also discuss how some people may not be able to sympathize with him because he is still employed and has a lot of money. However, they argue that if you are in a position of power, you have to make difficult decisions and sometimes people will get hurt.IN THIS EPISODE, YOU'LL LEARN:00:02:07 Twitter CEO Jack Dorsey Buys Twitter For $44 Billion00:04:10 Twitter CEO Lays Off Employees In Bloated Business Decision00:05:06 Is They Try To Figure Out How To Cut: The Dilemma Of Minimum Amounts00:06:18 Job Cuts Aren't Show Business: Jeff Bezos Gets Real About Business Strategy00:07:16 $4 Million A Day Is A Lot To Burn: Company Makes Tough Decision To Lay Off Employees00:10:09 This Person's Difficult Decisions Led To People Getting Hurt00:11:40 The Thing That I Liked About All Three Of Those Situations Is That There's Lots Of People That Are Going To00:13:53 Making A Decision, And I Called It Kindness. Really, It Was Cowardice.00:14:42 The Dilemma Of The CEO: To Serve Shareholders Or Do What's Right?LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

How do you start acquiring businesses with no money out of pocket?On today's episode, host Roland Frasier explains how you can position yourself as an investor and attract more lucrative deals. A vast majority of us want to become wealthy. Some people take the frugal path and choose to save more; others go all out and invest in high-return investments. However, Roland believes if you want to create wealth super fast, you need to buy assets that are worth more than what you have to pay - or better yet, with no money out of pocket.Listen in to hear fool-proof strategies to help you acquire already successful businesses in a world full of motivated sellers. IN THIS EPISODE, YOU'LL LEARN:Understanding deal life cyclesHow to acquire companies with no money out of pocketWorking in vs. working on your businessWhat is consulting for equity?The magic of the special purpose vehicle (SPV)How to monetize your consulting for equity dealsDifference between owner-operated and professionally managed businessesBenefits of buying companies from motivated sellersLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Should you start your own business or buy an existing one? On today's episode, host Roland Frasier explains why buying an already successful business might make more sense than building one from scratch. There are over 30 million small to medium-sized businesses in the US, about 25 million in Europe, and 3 million in Canada and Australia. The interesting thing about these stats is that, at any given time, about 4.3 million of these businesses are put up for sale, but only 720,000 will actually sell. And with more and more baby boomers retiring, opportunities to buy already successful businesses will keep popping up. Listen in to hear Roland explain why now is the best time to start acquiring already successful businesses and get in on deals worldwide with no money out of pocket.IN THIS EPISODE, YOU'LL LEARN:Buying versus starting your own business How to become an EPIC investor?Why you need to stop trading dollars for hoursUnderstanding the EPIC journeyWhat are leveraged buyouts?Roland's proven system for growthThe three crises creating unprecedented growthWhy the industry is flooded with motivated sellersLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Should you build your company around a corporate strategy? What about the risk of double taxation?On today's episode, host Roland Frasier breaks down some important tax considerations when consulting for equity or buying and selling a business. Although there are a lot of strategies you can implement to reduce your overall tax burden, there's always the risk of double taxation. A lot of entrepreneurs find it unfair to pay taxes twice on the same income. Fortunately, there's something you can do about it. One way is to stop paying dividends and put the extra earnings into a Roth IRA.Tune in to learn how taxes play into the buying and selling of businesses and how you can minimize those taxes while still maintaining some liquidity to fund future spendingIN THIS EPISODE, YOU'LL LEARN:Tax considerations when buying a companyHow to position and structure your company for an exitDouble taxation and how it worksHow to justify your input when consulting for equityComplex companies repulse willing buyersBenefits of creating a subsidiary under a corporationHow to start conversations that lead to equity dealsLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Want to start consulting for equity? Would it make sense to be a general consultant advising everyone about everything?On today's episode, host Roland Frasier talks to Trevor Jenson, a deal junkie with a reputation for being able to raise money and close deals. Trevor shares how he was able to buy a company without money out of pocket and how consulting for equity allowed him to cross paths with Dwight Freeney and Michael Jordan. If you want to be successful when consulting for equity, you must pick a niche. After consulting for 200 companies in just under a year and a half, Trevor's consulting company still failed to take off. Why? Because they consulted for all types of businesses. You can't be an expert at everything. And soon enough, clients will see past your lack of depth in a particular area of expertise.   IN THIS EPISODE, YOU'LL LEARN:How to buy companies with no money out of pocketWhy you should consider investing in the eSports spaceThe power of consulting for equityYou need different mentors at different levels of growthNiche: Required or unnecessary when consulting for equity?First step to raising money through a fundTesting the viability of your idea using dataLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC TrainingBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

We all know that consulting for equity works. But did you know it's possible to consult for equity in significantly higher-valued companies? On today's episode, Roland Frasier and Jonathan Cronstedt continue their discussion on why consulting for equity is by far the fastest way any consultant, coach, or industry expert can grow their wealth. They answer audience questions on how to transition from consulting for cash to consulting for equity and some red flags you should never ignore when structuring an equity deal. Tune in to learn how to build the confidence to charge whatever you feel is right as long as you know the value you bring to the table. As a rule of thumb, if the business owner is not excited about having both your interests aligned through equity, it's probably the wrong deal, or your contribution is not that important. IN THIS EPISODE, YOU'LL LEARN:Consulting for Equity (CFE)How to navigate your first CFE dealWays to uncover what you're good atDiscovery questions to help uncover customer painsHow to price and package your consulting servicesRed flags to look out for in potential clientsHow to prepare in advance for a consult meetingGet past the fear of asking for equityLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Jonathan's LinkedInAsk Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Build Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO DashboardGet Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

We all know that consulting for equity works. But is it possible to consult for equity in multi-million dollar businesses? On today's episode, host Roland Frasier talks to Jonathan Cronstedt, a dangerously dedicated executive strategist who helps businesses grow, scale, and exit (or at least be exit ready). They discuss why consulting for equity is the fastest way consultants, coaches, or industry experts can grow their wealth and escape the time-for-money trap.If you're like most consultants, you simply charge fees for the services you provide. However, as Jon explains, many clients would happily trade equity for valuable and strategic advice. Tune in to learn Jon's innovative model for consulting for equity and how this can be a great way to build wealth if you structure the deal correctly.IN THIS EPISODE, YOU'LL LEARN:Consulting for equityHow to transition from consulting for cash to consulting for equityGet past the fear of asking for equityOvercoming imposter syndrome and nailing the consult Structure of a consulting for equity dealDifference between a $500 client and a $50,000 clientWhy free advice is terrible for all parties involved Consulting is not about having all the answersLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Jonathan's LinkedInAsk Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC TrainingBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

Want to start thinking big and take on more risks?If you're a man, take the number 78 and subtract your age from it. If you're a woman, take 82. Subtract your age from that number, and then multiply what you get by 365. What you've just calculated is the average number of days you have left on this planet. No matter your age, that number is small, and you can't afford to continue living a life of mediocrity.  On today's episode, host Roland Frasier talks to Kent Clothier, a highly sought-after speaker, owner of three multi-million dollar brands, and CEO of Real Estate Worldwide(REWW). They discuss some of the best ways to expand your thinking and expel mediocrity from your life. IN THIS EPISODE, YOU'LL LEARN:There is no nobility in thinking smallKey steps to help you start thinking bigger Why successful people think differentlyKent's top 3 book recommendationsThe "One More" mindsetHow to develop an intimate relationship with discomfortBecome better at selling ideas to your significant otherLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Kentclothier.comKent's LinkedInAsk Roland and Ryan a question HERE.The Alchemist: A Fable About Following Your Dream by Paulo CoelhoPrinciples: Life and Work by Ray Dalio Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth by T. Harv EkerOUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network...

Masterminds are simple. A bunch of like-minded people get together to discuss how they can grow their businesses. That's it. So why aren't you a part of one? On today's episode, host Roland Frasier talks to Kent Clothier, a highly sought-after speaker, owner of three multi-million dollar brands, and CEO of Real Estate Worldwide(REWW). They discuss why being part of a mastermind is an excellent way to connect with other like-minded entrepreneurs and stay on the right path to your goals.Listen in to learn the exciting things about joining a mastermind and how you can use masterminds to grow yourself and your business. If you'd like to launch one, Kent also shares some insights to help you gain clarity on what it takes to be successful.IN THIS EPISODE, YOU'LL LEARN:Life-changing benefits of joining a mastermindTapping into the human need for belonging Imposter syndrome: Where your competition quitsUsing content to market your mastermind Why masterminds should not be all about chasing moneyHow to launch and scale your mastermind How to attract your ideal audience and repel everybody elseKent's best-performing adsLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Kentclothier.comKent's LinkedInAsk Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Build Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO DashboardGet Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

How much did your business make in profits last month? How much did you take home? Are you happy with the numbers in front of you?   On today's episode, hosts Ryan and Roland break down the fundamental profit accelerators you can implement today to grow your bankable profit. As Ryan explains, every business will have high and low sales months. The problem is that very few business owners take the time to analyze what made the high months high and the low months low. Listen in to learn how you can recreate your best sales month and take home more money every month.  IN THIS EPISODE, YOU'LL LEARN:How to turn expenses into profitThe problem with not having bankable profitHow to have your best sales month, every monthOld versus new ways of increasing the value of a businessWays to develop a growth mindset in businessWhy entrepreneurship is an all-in undertaking Tap into your business-building potentialLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Want to make 7 figures per month in your business? Sounds crazy, but it's possible. You just need to make these 5 shifts in your business, and you'll begin to see results.   On today's episode, hosts Ryan and Roland break down the strategy they've been implementing to turn businesses into 7-figure monsters. The good thing about this strategy is that it works for almost all types of businesses. However, as Roland explains, your business must make at least $100k monthly. Why $100k per month? Because most business owners are stuck in the "six-figure hamster wheel" that's often extremely hard to escape. Listen in for some simple and not-too-painful ways you can use to scale your business, maximize the money you take home, and escape the painfully-slow business building strategies you're currently using.IN THIS EPISODE, YOU'LL LEARN:5 shifts to 7-figures per month and beyondHow to generate consistent bankable profitThe benefits of building a sellable businessUnderstanding the Scalable Impact FrameworkHow to have your best sales month, every monthThe three big problems plaguing all types of businessesThe role of momentum in business growthHow to increase sales without increasing your effortsThings that make a company impossible to scaleLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

What can business owners do to maximize the value of their business before an exit?Maximizing the value of your business is arguably the most important aspect of a business exit. Yet it's so frustrating to see that most business owners ignore this critical but often misunderstood part of a successful exit. You see, a successful exit requires a fine balance between creating and acquiring value. And it's much easier to add things to a deal than to take things out of a deal.Today's episode is a quick snackable session where host Roland Frasier answers some audience questions on the benefits of holding separate entities in your business, maximizing the value of a business, and how to have multiple business exits. IN THIS EPISODE, YOU'LL LEARN:How to maximize the value of your businessImportance of flexibility when exiting a business5-minute exercise to help optimize your business structureMaximize financial success with multiple exitsThe benefits of having exit-ready structures in your businessThe Goose and the Egg structure in businessLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

It's safe to say that advertising has gotten more expensive. So what can advertisers do to get a positive ROAS every time? On today's episode, hosts Roland and Ryan discuss a marketing breakthrough that Ryan and his team recently made on how to run profitable advertising campaigns.A decade ago, digital advertising was easy. It was way cheaper, and everything was trackable. Campaigns had a positive ROI, and the cost of doing business on platforms like Google and Facebook was pretty reasonable. But then everything changed. As Ryan explains, the days of subsidized acquisition costs are long gone. And instead of mourning about the rising advertising prices, you should start selling higher ticket offers. Tune in to learn why every marketer needs to sell a high-ticket offer and the benefits of focusing on clients that are willing to spend more money on your brand.IN THIS EPISODE, YOU'LL LEARN:Reasons why digital advertising got so expensiveThe days of subsidized customer acquisition costs are overWhy you need to start selling high-ticket offersFlipped funnels and how they workThe secret to connecting with self-educating buyersThings to consider when selling to a qualified prospect LINKS AND RESOURCES MENTIONED IN THIS EPISODE:JoinM3.comFoundersboard.comEpicnetwork.comAsk Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

Should you sell your business or pass it down to your kids? On today's episode, host Roland Frasier talks about Cap Table optimization and why business owners should consider selling the business instead of transferring it over to their kids. Sooner or later, a business owner must exit the business. Some choose to sell the business, and others choose to keep it in the family. Although keeping it in the family may seem like a smart move, in nearly all cases, it's actually a huge mistake. Your kids are not inspired by the business as you are and a successful exit might change your life and that of your kids in ways you could never imagine. Listen in to discover the drawbacks of transferring your business over to your kids and how you can maintain control of your company without owning majority shares. IN THIS EPISODE, YOU'LL LEARN:What is Cap Table optimization?How to maintain control of your company without owning majority sharesTransferring business ownership to your kidsWhy it's important to maintain control of your businessUnderstanding EBITDA and why it's such a big dealThe 5 main categories of buyersBuying and selling versus buying and holding a business How to structure your business according to value and profitabilityLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

How much financial information should you share with employees?  On today's episode, hosts Roland and Ryan assess whether it's best to share the company's financial information with employees. While there's no straightforward answer to this question, Ryan believes the more transparent you are with your financials, the better. But you should know how much information is helpful versus unnecessary information overload.  Join us as we discuss the dos and don'ts of sharing financial information with employees and how to structure compensation plans based on your budget.IN THIS EPISODE, YOU'LL LEARN:Dos and Don'ts of sharing financial information with employeesAligning company goals with employee compensationWhy you need to stop running your business like a funded companyHow assumptions impact employee engagementWhy you need to compensate employees based on growthBenefits of sharing financial information with employeesHow to design an effective compensation planLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

Did you know you can sell pieces of your business and still keep the primary entity?On today's episode, host Roland Frasier shares how business owners can have multiple exits without selling the main company.As a business owner, you don't have to sell your entire company should you decide to cash out or retire. Think of it like the goose and the egg analogy. The goose is your company; the golden eggs are independent entities that aren't tied to the larger business. These smaller entities can be sold, but the goose remains and could lay even more golden eggs in the future. Listen in to learn how you can develop the clarity you need to sell pieces of your business for massive money while retaining the parent company. IN THIS EPISODE, YOU'LL LEARN:What are exit-ready structures?The numerous types of business exitsWhy it's so hard to sell a proprietorshipEntity choices in the UK, US, and AustraliaMain stages of business growth and evolutionThe goose and the egg analogy in businessHow to create multiple entities in one companyLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

What is quiet quitting, and should business owners be worried about it?  On today's episode, hosts Roland and Ryan tackle version 2.0 of the Great Resignation - quiet quitting. Despite the name, Roland explains that the term has nothing to do with actually quitting your job. Employees still show up for work but only perform tasks on the job requirements and nothing more. So no more going above and beyond, staying up late, or replying to emails on weekends.Some people view quiet quitting as a rebellion against hustle culture, while the older generations believe the concept is another pointer to Millenials and Gen Z's supposed laziness. Nonetheless, quietly dropping the responsibilities you believe are beyond your job description is not a sustainable solution. There are other better ways to achieve what you want, Ryan says.Tune in to learn more about the quiet quitting craze that's taking TikTok and the workforce by storm and what you as a business owner can do to address quiet quitters n your team. IN THIS EPISODE, YOU'LL LEARN:What is quiet quitting?The reasoning behind quiet quitting Telltale signs of a quiet quitterUnderstand employment is a mutually exploitative relationship How business owners can deal with quiet quittersThe problem with mismatched employee expectationsWhy quiet quitting is a leadership problemAcceptable reasons for employee terminationLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

Will your business succeed after you leave? Can the new owners expect the business to perform at the same level or even better after you exit? On today's episode, host Roland Frasier goes through the benefits of having exit-ready structures in your business. To achieve the optimum value from an exit, you need to develop exit-ready structures. Even more importantly, you must understand that being exit ready does not mean you have to be thinking about exiting the business right now. It's just a measure to protect the value of your business for when you decide to sell. Value erosion can and does occur at various stages of an exit. Having exit-ready structures helps mitigate the risk and maintain the perceived value of the business.Listen in to learn more about the benefits of developing exit-ready structures in your business and create an attractive offering by strengthening its value proposition.IN THIS EPISODE, YOU'LL LEARN:The benefits of having a business exit strategy in placePlan for an exit through a capability assessmentWays to structure your business for a potential exitHow to strengthen the value proposition of your businessWays to protect your business against liabilitiesLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

What would you do to mitigate the threat of an extortion attempt against your business?  On today's episode, hosts Ryan and Roland go through the dos and don'ts of responding to online trolls, hate speech, and extortion attempts. This comes after a recent extortion attempt where some guy threatened the team with harmful reviews in exchange for access to a program worth thousands of dollars. If you ever receive a blackmail message, remember to stay calm. The extortionist's primary objective is to threaten you into responding and eventually paying some form of ransom. But, in most cases, they cannot hurt you. It doesn't matter if the threat includes some truth or not; you're always better off not engaging in their antics.Tune in to learn more about extortion attempts and how to stay level-headed when a scammer threatens your brand image and online reputation.IN THIS EPISODE, YOU'LL LEARN:How to handle an extortion attempt on your businessWhy engaging with an extortionist is never a good ideaWhat to do after receiving negative online reviewsThe benefits of taking a mindful pause before responding How to deal with haters and negative reviewsThe only time it makes sense to respond to a hater or an extortionistWhen silence makes you look guiltyRemember, this too shall passLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Build Your CEO DashboardGet one report every week of the key metrics you need to know with the CEO Dashboard!CEO DashboardGet Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

How soon should a business owner start planning to exit the business? On today's episode, host Roland Frasier goes through the 5 exits of an entrepreneur and practical tips for structuring your business for a successful exit. It may seem counterintuitive for business owners to develop exit strategies, especially when their business is doing well. But as Ryan explains, there will come a time when the business owner has to exit the business. And when such time comes, the business has to be ready if the owner is to maximize the valuation of the business.It doesn't matter how far off an entrepreneur is from selling the business. Planning ahead helps create more value and weed out issues before pulling the trigger. Tune in to learn more about the benefits of developing exit-ready structures in your business and maximize your business' valuation by strengthening its value proposition.IN THIS EPISODE, YOU'LL LEARN:The benefits of having a business exit strategy in placeThe 5 exits of an entrepreneurWays to structure your business for a potential exitHow to create multiple exit opportunities in one companyThe goose and egg structure in businessUnderstand the main categories of buyersWhy EBITDA is such a big thing in exit planning Efficient business structures for a successful exitLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Would you like to buy back free time? What would it take for you not to work another day in your life?On today’s episode, host Roland Frasier talks to Justin Doland from the Lifestyle Investor. Justin is on a mission to guide entrepreneurs, executives, and hard-working people worldwide on how to achieve the lifestyle of their dreams fast and the right way. Many people buy businesses thinking they’re buying a lifestyle when a lot of times they’re actually buying themselves a job. Through the lifestyle investor, Justin shares what it takes to successfully invest, experience absolute freedom, and buy back time, all without having a job.Listen in to hear Justin reveal the proven system to get you off the hamster wheel, create cash flow, and generate real wealth with little risk or complexity.IN THIS EPISODE, YOU’LL LEARN:What is lifestyle investing? How to scale your earnings through other peopleWhat it takes to buy back timeThe difference between buying a business and buying a jobHow and where to find competent business operatorsJustin’s asset allocation strategyThe only time you should invest in risky assetsLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.Book - The Lifestyle Investor: The 10 Commandments of Cash Flow Investing for Passive Income and Financial FreedomLifestyleinvestor.comJustin’s LinkedInOUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Build Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO DashboardGet Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Is there any difference between growing a business and increasing a company's value?   On today's episode, host Roland Frasier continues the discussion on business exit planning. Every business owner wants to exit the business for the highest possible price. However, it often comes as a shock when they realize their business isn't worth as much as they think it's worth. If you want to get paid what you feel you deserve, Roland believes you need to work on increasing the value of your business - only then can you command the price you want.Listen in as Roland dissects the top strategies you can use to boost your company's value before you start implementing an exit strategy. IN THIS EPISODE, YOU'LL LEARN:How to improve the value of your businessBusiness exit planning 101Why you need to document your systems and SOPsGrowth indicators that impact your company's valueThe benefits of maintaining low business debtThe fastest way to get more leads and customersTools for effective exit planningLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Just because something sounds or makes you feel good does not mean it’s good advice. You might be dealing with a logical lie. On today’s episode, hosts Ryan and Roland talk about logical lies and why bad advice that sounds good is detrimental to your business or your personal life. Lousy advice will ruin your chances of success now and into the future. So, you have a decision to make. You can keep following terrible advice that makes you feel good - and keep wondering why it doesn’t work. Or you can look at all the facts, question their validity, and then make your decision. If you 100% believe something is true, it’s easy to be misled. Tune in to learn why it’s so important to discern why something makes sense before making a decision. IN THIS EPISODE, YOU’LL LEARN:What are logical lies and how to spot themCommon logical lies that sound and make us feel goodThe benefits of questioning the validity of something before committingWhy critical thinking is a skill you need to masterIt’s okay to be employed and have a jobThe danger of blindly following bad adviceLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

So you’ve made the decision to exit your business. But is the business ready for your departure?  On today’s episode, host Roland Frasier continues the discussion on business exit planning and the steps you need to take to exit your business safely and successfully. Exits are undoubtedly the most exciting part of owning a business. But as Roland explains, while you may be ready to exit, the more important question should be, is the business prepared for your departure? Having a strategic plan that guarantees a smooth transition of power ensures you get a good price, the best possible payout, and a great return on your investment.Listen in as Roland breaks down the exact steps he goes through when getting a company ready for exit.IN THIS EPISODE, YOU’LL LEARN:Business exit planning The benefits of replicating and automating business systemsHow to pre-capture the cost of goods soldRecurring revenue models and how to make them workWhy you need to simplify your offeringsScaling and cross-training your teamsHow to add even more value to your businessLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Who is a business operator, and does your business really need one? On today’s episode, hosts Ryan and Roland break down one of the most misunderstood titles in business today - the business operator.If you’re a visionary entrepreneur and you’ve reached a point where you feel like you need some help, you don’t need a manager. You need someone who can take all of your ideas, implement them, and essentially remove you from the daily running of the business. As Roland explains, an operator takes the visionary entrepreneur’s vision and gives it the operational support it needs to turn into reality.If you can’t step away from your company without daily operations collapsing, you need an operator. Tune in to learn how and where to find an operator that’s the perfect fit for your business.  IN THIS EPISODE, YOU’LL LEARN:Who is a business operatorHow to hire and recruit an operatorThe primary function of a CEO in the company Why you need a documented operating system before hiring an operatorDifference between a manager and an operatorThe operator personality typeHow to set your operator up for successHow visionaries sabotage their operatorsLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Build Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO DashboardGet Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Are you ready to sell your business? Here are the 18 steps you need to guarantee a smooth exit.  On today’s episode, host Roland Frasier takes on business exit planning and the steps you need to take to exit your business the proper way. As Roland explains, every business owner will eventually exit their business. The ease of this exit and the amount of financial benefit the business owner will achieve will largely depend on how well they planned for the exit. Nonetheless, the key to a successful exit plan is focusing not only on the incoming business owner but also on the employees, customers, and investors. Listen in as Roland reveals the detailed exit process he developed after taking part in hundreds of public and private company exit deals. IN THIS EPISODE, YOU’LL LEARN:Business exit planning - the 18 steps for a successful transactionHow to prepare your business for an exitWhy you need to look at your company as a productProfit centers and an effective strategy for thin slicing your companyIs it possible to exit and not pay any taxes?Brand value transfer Benefits of winning awards as a businessLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:Get your free CEO DashboardGet $300 off Your Virtual Assistant from Belay!Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Would you like to own a franchise but don’t know where to start? On today’s episode, host Roland Frasier talks about franchising with Dan Olsen, a master franchise expert with over 35 years of experience creating, developing, and building franchise opportunities. David breaks down the ins and outs of buying, running, and even selling a franchise - so if you’re interested in getting in on the action, you’ll know exactly what to do to be successful.Listen in for some exciting scoops on why franchising is the best-kept secret in business and how you can get a piece of the pie without investing any cash. IN THIS EPISODE, YOU’LL LEARN:What is a franchise, and how is it different from a regular businessThe four primary levels of getting into the franchisingHow to buy a franchise - step by stepTraits that define a successful franchising opportunityThe benefits of having a unique selling propositionVirtual franchises and how they operateStats and data on franchising successHow to own a franchise with no money out of pocket LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.Danolsenfranchise.comDan’s email: D@coachdano.comOUR PARTNERS:Get your free CEO DashboardGet $300 off Your Virtual Assistant from Belay!Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

What is your company’s value? Can that value be replicated if you decide to leave?On today’s episode, host Roland Frasier breaks down transferable value, what it means, and how value drivers significantly impact your company’s market valuation.Transferable value is simply what a business is worth to someone else if the owner decides to leave. If you have plans of one day exiting your business, you must understand the process of creating and maintaining transferable value. However, the thing to note here is that transferable value is not the same as profit. Just because your company makes a ton of money yearly does not necessarily mean it has transferable value.  Listen in to learn how you can build transferable value in your business and create an exit plan that dramatically increases your company’s value drivers.  IN THIS EPISODE, YOU’LL LEARN:What is transferable value?The five most common ways to exit a businessHow to move your business towards a higher valuationFactors that impact the growth of a businessIndustries with the biggest expansion opportunitiesThe three main components of building transferable valueHow to build a stable and motivated team capable of growing your business.Operating systems that improve the sustainability of cash flowsLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:Get your free CEO DashboardGet $300 off Your Virtual Assistant from Belay!Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Hear what Roland and Ryan recommend for billionaire 'Shark Tank' investor Mark Cuban!LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet $300 off Your Virtual Assistant from Belay!Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

If you’ve ever given free advice, you may have noticed that when someone doesn’t pay for it, they often don’t take action. That’s reason enough to start charging for advice - and what better way to get paid than to receive equity in exchange? On today’s episode, host Roland Frasier breaks down how you can leverage your knowledge and expertise to build a profitable consulting business and get paid in equity. Have you ever met a brain picker? You know, that guy on LinkedIn who wants to hop on a 15-minute call to ask you something about your business. Well, that’s time, experience, and potential business wasted giving advice to someone who’s probably never going to implement that advice. You see, people don’t value free things. And according to Ryan, your experience is far too valuable to give out for free. Tune in to learn how you can use your professional experience to provide ideas, insight, and intelligence to those looking to grow their business - and get paid both in cash and equity.IN THIS EPISODE, YOU’LL LEARN:The drawbacks of giving out free adviceBest industries to set up a consulting businessHow to start consulting for equityCase studies on how to create wealth from equity dealsWhere to find consulting clients willing to trade advice for equityHow to handle brain pickers and people fishing for free adviceConsulting fees and how much you should chargeThe three main steps to building a profitable consulting business LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet $300 off Your Virtual Assistant from Belay!Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Build Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO DashboardGet Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

You’re running a successful business and making a profit every year – congratulations! Now the question is, what can you do to guarantee more consistent profits? On today’s episode, host Roland Frasier breaks down bankable profits and steps you can take to increase the profitability of your business. Ryan explains that all businesses have the same goal: making profits. And while many entrepreneurs scale the profitability of their business by cutting costs, Ryan believes the key to success is to double down on sales, profits, and value. Tune in to learn simple but effective strategies to immediately increase your profitability, drive more sales, and magnify the value of your business. IN THIS EPISODE, YOU’LL LEARN:What are bankable profits?Why businesses fail without bankable profitsHow to have your best month everPrice testing and how to do it the right wayHow to take advantage of your profit growth potential How to implement the applied pricing strategy The SPV (Sales-Value-Profits) model and why it’s so effectiveWhy you need to stop leaving money on the tableLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet $300 off your Virtual Assistant from Belay!Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

All business plans are full of assumptions. And while we can’t accurately say whether a business will be profitable, we can focus on making educated assumptions. On today’s episode, host Roland Frasier tackles mental models and business assumptions. He also goes through basic strategies world-leading thinkers use to solve complex problems. We all make assumptions. In fact, anything you can’t prove is an assumption. Unfortunately, many of our assumptions are incorrect, which is why Roland believes business owners must embrace the idea of first principles. The first principles concept is essentially breaking down complex problems and then reassembling them from the ground up. All this starts with questioning your beliefs and drilling down to the foundational truths of a problem.Tune in to learn how you can stop making assumptions in your business, see the bigger picture, and make decisions based on actual facts. IN THIS EPISODE, YOU’LL LEARN:The advantages of questioning your beliefs and assumptions in businessValidation testing and why it’s so importantFirst principles and the building blocks of true knowledgeWhy focus groups don’t always give an accurate picture of realityComparing the effectiveness of customer surveys versus online reviewsHow to create a business model based on facts and not assumptionsHow world-leading experts solve problems through fundamental assumptions What happens when we stop assuming and start testing facts?LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:Get $300 of your virtual assistant from Belay when you text "LUNCH" to 55123Get my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

When trying to deal with this unstable market, whose advice should you trust? Elsa from Disney’s Frozen or  The Beatles? To  handle the stress of this market, should you ‘Let It Go’ or ‘Let it Be?’ On today's episode, hosts Roland Frasier and Ryan Deiss break down a recent New York Times study that highlights the most effective ways to combat anxiety and worry in your life. Join us as we explore science-based strategies you can use to let go of your anxieties and worries. Discover the reasons at the heart of your stress and why it's always best to take action, rather than wishing away your anxietyIN THIS EPISODE, YOU'LL LEARN:Let it go versus let it be: which one's more effective?How to let go of stress and anxiety over timeRecognize what you can and can't controlWhy you need to tackle anxiety head onHow the right amount of anxiety can improve performanceWhy the person is more important than the positionLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:Text LUNCH to 55123 to get $300 your virtual assistant package! 7 Steps to Scalable workbookGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

Want access to consistent, high-quality deal flow? Simple, get new clients. But how and where can you get clients that are truly valuable to your business?On today’s episode, host Roland Frasier talks about generating deal flow and getting new clients. Finding clients is tough, and it’s easy to be overwhelmed with all the things you can do to get clients. And if you’re just starting out, you’ll be tempted to go after every opportunity you can get. However, as Roland explains, you don’t need all the hacks and tricks people use to get new clients. All you need is a high-quality product or service and the ability to tap into the power of word of mouth. Whether you’re struggling to attract your ideal buyer or wondering where to find new leads, listen in to learn some of the most effective ways to get more clients and keep them coming. IN THIS EPISODE, YOU’LL LEARN:Why the best clients usually come from referrals When and how to ask for a referralWhat to do when someone asks to pick your brainHow to guide people without giving adviceA structured approach to customer acquisitionWhere do referrals come from? Referrals versus other client acquisition techniquesLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.Book - Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating IntensityOUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Do you feel your team is not moving fast enough to stay ahead?On today’s episode, Ryan and Roland discuss why entrepreneurs and team leaders are so obsessed with speed and making things happen. The world of business is moving fast, but change is happening faster. Customers are getting smarter, and your competition is bringing in the big guns trying to beat you on price. What does all this mean to the average entrepreneur or team leader? Ryan and Roland believe it’s time to pick up the pace.If you’re doing what you need to do but feel like your team is just not “in the game” as much as you’d like, this episode is for you. Listen in for some simple, easy-to-execute ways to speed up employee work execution and get things done faster.IN THIS EPISODE, YOU’LL LEARN:10 ways to make your business move fasterReasons why speed is everything in businessHow to give your team more time by setting clear deadlinesWhen to prioritize speed over perfectionHow to create a fail-fast culture that fosters innovationSpeed of execution and why it’s so importantHow to create a sense of urgency within your organizationLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.Book - Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating IntensityOUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

What’s next in the Elon-Twitter saga? Ryan and Roland sit down to discuss practical ways the Twitter-Elon saga will end -- and why Twitter deciding to take Musk to court might not be such a great idea.In July 2022, Elon Musk withdrew his $44 billion bid to take over Twitter, citing a material breach. Twitter responded quickly by taking legal action to force Musk to honor his commitment. However, the courts now want Twitter to reveal their site’s bot data. And while Twitter is focused on bringing out the heavy artillery, Elon is out tweeting memes of himself and outwardly mocking the Twitter board on their own platform. The big question remains, who will win if the saga breaks into an all-out legal war? Will Elon eventually buy Twitter now that their stocks are on a downward trend? Listen in as Roland and Ryan discuss key takeaways and learnings from the recent Elon Musk-Twitter Saga!IN THIS EPISODE YOU’LL LEARN:The Elon-Twitter saga continuesSpam bot info and what that meansThe story behind Elon’s memes from a marketing perspectiveHow to use memes to reinforce a narrativeWhat does Elon really want from Twitter?Twitter stock drops, and investor concerns over the sagaThe theory of vertical integrationHow to use vertical integration to scale your businessLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

Are you stuck in a rut? Or need help to take your business to the next level? Or maybe you're just tired of trying to figure things out on your own. All you need is a mastermind!On today's episode, host Roland Frasier breaks down the benefits of joining or forming a mastermind. A mastermind is a group of people with similar interests who meet regularly to share wins, problems, best practices, network and hold each other accountable. As Roland explains, there's nothing quite like putting several minds together to discuss a problem and come up with solutions. Whether it's running or being part of a mastermind, you can't help but push further, think bigger, and stretch beyond your limits when surrounded by people doing extraordinary things.Tune in to uncover the key benefits of participating in a mastermind as well as the people who ran some of the most famous masterminds.IN THIS EPISODE YOU'LL LEARN:What is a mastermind?How to gain the most out of a mastermind groupHow mastermind members keep each other accountableEssential components to consider when designing a mastermindThe benefits of being part of an exclusive communityAre people getting what they want from masterminds?LINKS AND RESOURCES MENTIONED IN THIS EPISODE:Ask Roland and Ryan a question HERE.OUR PARTNERS:7 Steps to Scalable workbookGet a free proposal from Conversion FanaticsGet 3% cash back on your ad spend with AdCardGet my book, Zero Down, FREEThanks so much for joining us this week. Want to subscribe to Business Lunch? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review. Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

On this episode, Roland covers the only 3 ways you can really increase sales!Connect with Business Lunch Podcast:Send in your questions through: https://businesslunchpodcast.com/ask/Follow us on YouTube: https://www.youtube.com/c/BusinessLunchWithRolandFrasierOUR PARTNERS:Conversion Rate Optimization Agency | CRO Agency - Conversion FanaticsGet my book, Zero Down, FREEJoin Roland's next EPIC TrainingGet your free Scalability ScoreThank you for joining us this week! Want more insider knowledge from successful entrepreneurs? Subscribe to the Business Lunch Podcast! If you enjoy listening to this jam-packed episode, connect with us on iTunes and make sure to leave a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live

Ryan and Roland sit down to discuss ways that business leaders and executives can avoid burnout -- and why it might be time for you to take some significant time off!Connect with Business Lunch Podcast:Send in your questions through: https://businesslunchpodcast.com/ask/Follow us on YouTube: https://www.youtube.com/c/BusinessLunchWithRolandFrasierOUR PARTNERS:Conversion Rate Optimization Agency | CRO Agency - Conversion FanaticsGet my book, Zero Down, FREEJoin Roland's next EPIC TrainingGet your free Scalability ScoreThank you for joining us this week! Want more insider knowledge from successful entrepreneurs? Subscribe to the Business Lunch Podcast! If you enjoy listening to this jam-packed episode, connect with us on iTunes and make sure to leave a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveBuild Your CEO Dashboard!Get one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

Roland and Ryan sit down to talk about this article from researchers at Harvard that says if money doesn't make you happy, then you probably aren't spending it right.Connect with Business Lunch Podcast:Send in your questions through: https://businesslunchpodcast.com/ask/Follow us on YouTube: https://www.youtube.com/c/BusinessLunchWithRolandFrasierOUR PARTNERS:Conversion Rate Optimization Agency | CRO Agency - Conversion FanaticsGet my book, Zero Down, FREEJoin Roland's next EPIC TrainingGet your free Scalability ScoreThank you for joining us this week! Want more insider knowledge from successful entrepreneurs? Subscribe to the Business Lunch Podcast! If you enjoy listening to this jam-packed episode, connect with us on iTunes and make sure to leave a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable LiveGet $300 off Your Virtual AssistantVisit https://resources.belaysolutions.com/lunch for more details!BelayBuild Your CEO DashboardGet one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

Listen in as Roland discusses how to create your acquisition criteriaSign up for the next Consulting for Equity Masterclass!Connect with Business Lunch Podcast:Send in your questions through: https://businesslunchpodcast.com/ask/Follow us on YouTube: https://www.youtube.com/c/BusinessLunchWithRolandFrasierOUR PARTNERS:Conversion Rate Optimization Agency | CRO Agency - Conversion FanaticsGet my book, Zero Down, FREEJoin Roland's next EPIC TrainingGet your free Scalability ScoreThank you for joining us this week! Want more insider knowledge from successful entrepreneurs? Subscribe to the Business Lunch Podcast! If you enjoy listening to this jam-packed episode, connect with us on iTunes and make sure to leave a review!Mentioned in this episode:Get Scalable Live - THE PREMIER EVENT FOR BUSINESS OWNERSOver 3 days, network and collaborate with fellow entrepreneurs and CEOs to build a ‘recession proof’ plan to scale your company to 8-figures and beyond, and…leave knowing 2023 is going to be your best year yet!Get Scalable Live