Using Advertising To Ignite Your Commercial Performance - with Rohan Sheth, Co-Founder Of GrowRev
It's the first big interview of 2021, and what better way to kick things off for the year than by talking about energising your marketing to grow your reach!
Nick talks to Rohan Sheth, the co-founder of GrowRev, and a man who's handled over $100 million in ad-spend for thousands of companies, resulting in over $600 Million in returns! There's no one better to tell you all you need to know about the power of advertising, and how to use it to ignite your commercial performance!
Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes.
https://highvalueexit.scoreapp.com/
KEY TAKEAWAYS
Ad-spend became a boom town of interest when the pandemic hit as marketers figured out the most effective ways to reach people who were far more connected online than usual. The effects of this connection are still being felt. Opportunities to market more effectively are out there, and more importantly, the techniques that have been created and refined through the pandemic have allowed for a far more successful and targeted reach. Many think that paid ads don't work. They do work. You just need to make sure they're finding the right consumer. You need to talk to the space between their ears instead of what you think they want. When you offer something of great value up front, people feel far more inclined to lean into the relationship and give something back to you.BEST MOMENTS
'It's the stuff that causes you pain that drives you to make the decisions'
'As soon as people got used to being at home, the spends went berserk...'
'The big thing is what do you have and what do you want to promote?'
'If you're not understanding the concept we're talking about tonight, then you need to listen!'
VALUABLE RESOURCES
Scale Up Your Business – scaleup.vip/podcast
Join the free Scale Up Your Business community: scaleup.vip/community
Take the Six Peaks of Value Creation Scorecard, to measure your current business performance and show you where to focus to get to where you want to be: https://scaleup.vip/sixpeaks
Rohan Sheth LinkedIn - https://www.linkedin.com/in/therohansheth/?originalSubdomain=ca
GrowRev - https://growrev.com/about-us/
ABOUT THE HOST
Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert.
His background is growing and scaling Venture Capital and Private Equity backed businesses globally.
Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact.
CONTACT METHOD
Work with Nick: https://highvalueexit.com
Nick’s Facebook page: https://highvalueexit.com/fb
Nick’s LinkedIn: https://highvalueexit.com/li
Nick’s Instagram: https://highvalueexit.com/ig
