The IAB UK Podcast

Stay Engaged 2021: 'You've got to try this dish, it sounds amazing' with Acast

In this episode, Acast's Jack Preston and Dr Rupy Aujla of The Doctor's Kitchen Podcast take a closer look at recent stand-out podcast campaigns from some of the UK's leading brands. The offstage session demonstrates how brands seemingly reliant on visual marketing can bring their products to life through audio and how working with podcast influencers to tell their brand story will deliver unheard of (until now!) engagement and creative opportunities. Stay Engaged is hosted in partnership with <a href="https://www.quantcast.com/" rel="noopener noreferrer" target="_blank">Quantcast</a>, creators of a new and innovative intelligent audience platform. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.

IAB UK is the industry body for digital advertising, committed to building a sustainable future for digital advertising. We do this by bringing the industry together through our 1,200 members - including media owners, agencies, ad tech and brands - to tackle and address the big issues, celebrate digital and help businesses prepare for the future. Hosted by CMO, James Chandler, The IAB UK Podcast is released weekly and features interviews with guests, the latest trends and insightful thought leadership. Find out more about the IAB at <a href="http://iabuk.com" rel="noopener noreferrer" target="_blank">iabuk.com</a> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.